• Title/Summary/Keyword: floral color

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Consumer's Fragrance Preference and Image, Color and TPO Associations with Fragrance (소비자의 향기 선호와 향기에 의한 이미지, 색채 및 TPO 연상)

  • Kim, Da Hye;Kim, Tae Yeon;Seo, Giyong;Lee, Seung Hyun;Chung, Ihn Hee
    • Journal of the Korean Society of Clothing and Textiles
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    • v.39 no.4
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    • pp.529-544
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    • 2015
  • This study investigated consumer's fragrance preferences as well as image, color, and TPO associations with fragrance. Eight branded perfumes of four fragrance families were selected according to the top note (floral, fruity, green, and citrus) as stimuli; consequently, fragrance preferences and associations were measured. A survey that included a scent test was conducted; subsequently, 186 responses from male and female consumers in their twenties were analyzed using descriptive statistics, independent sample t-test, paired t-test, and chi-square analysis. The fruity fragrance was shown to be preferred the most. The perfume itself was associated with cool image, blue or pale tone colors, summer, and casual occasions in general, while a citrus fragrance was related to warm, winter, and deep tone colors in specific. Fragrance associations could be utilized in perfume marketing plans and activities such as advertising and packaging development.

Clothing Characteristics of Royal Women in Historical Dramas during the 'Kang-Qian' Heyday in 'Qing Dynasty' -Focus on - (사극에 반영된 청나라 강건성세(康乾盛世) 시기 황족 여성 복식 조형 특성에 관한 연구 -<견환전>(甄嬛传)을 중심으로-)

  • Li, Aizhen;Choi, Sooah
    • Journal of the Korean Society of Clothing and Textiles
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    • v.41 no.3
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    • pp.407-419
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    • 2017
  • Based on clothing prohibition modelling characteristics, this paper studies historical costumes through the traditional Chinese historical dramas of the 'Kang-Qian' heyday during the 'Qing Dynasty'; represents the research object as a representative Chinese historical drama. This paper systematically analyzed the utilization and reflection of royal women clothing prohibition. The results of the study are as follows. The royal women clothing prohibition of this drama shows three aspects of characteristics found in traditional Chinese costume modeling. First, some special colors that integrated ancient and modern styles were mainly used in this drama such as champagne color, wine color, and macaron color. Second, it mainly utilized the modelling of modern artificial pigments and floral patterns that are different from Chinese traditional female costumes of the 'Qing Dynasty'. Third, stage costumes for this drama are focused more on using a personality method to reflect the beauty of each actress by the application of individual elements. This study analyzed and studied the clothing prohibition of female costume from to show the traditional Chinese costume prohibition in a Chinese historical drama as well as reveal a few aspects of traditional female costume characteristics in the 'Kang-Qian' heyday during the 'Qing Dynasty'. This study examined traditional female costumes characteristics in modern historical dramas based on different figures and dynasties as well as discussed the factors at a deeper level and from varied aspects.

A Study on Characteristics of Well-being Fashion Design in Digital Environment (디지털 환경의 웰빙 패션 디자인에 관한 연구)

  • Kim, Ji-Eon
    • The Research Journal of the Costume Culture
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    • v.15 no.5
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    • pp.796-809
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    • 2007
  • The viewpoint of growth pursuit is changed to that of life quality's and happiness' pursuit by modern people. Modern people in digital environment, tired of fast-changing and oppressive daily life, prefer well-being trend providing tranquility and relaxation. Well-being is related to digital, because negative influences of digital lead human-oriented, environment-friendly well-being design. Therefore the purpose of this study is to research and analyze the relation of well-being fashion design and digital environment through case study in contemporary well-being fashion design. The results of this study are as follows: 1. This study shows that the attributes of digital environment make up function-intensive, interactivity, mobility & nomad, human & emotion-oriented and environment-friendly. And this study shows the design characteristics of digital environment consist of function-intensive design by digital convergence, open structure design for interactivity, modular design for mobility & nomad, emotion-oriented & multi-sensory design and environment- friendly design. 2. Function-intensive design in modem well-being fashion composed of vogue of caports style(casual+sports), practical use of multi-functional new-healthy textiles, and popularity of many style's mixture at once. Open structure design consist of wrapover design, use of transparent materials. Modular design are layered styling, practical use of zipper and velcro. Emotion-oriented & multi-sensory design are constitute of fad of wrinkle materials, application of bright & vivid tone, personal color and family look. Environment-friendly design in contemporary well-being fashion are comprised in use of natural color, re-advent of natural floral motif and eco-design.

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A Study on the Costume in Classical Novel 'Shimchungjun' II- Focusing on the Woman's Costume - (소설 '심청전'에 대한 복식 연구 II- 여자 복식을 중심으로 -)

  • 김문자;이수정
    • The Research Journal of the Costume Culture
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    • v.12 no.3
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    • pp.455-467
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    • 2004
  • The purpose of this study is reviewing and researching the symbolic meaning and classifying the types of the style of the Costume in classical novel 'Shimchungjun' focusing on the woman's costume through the antique records and tombs bequests. Titled ladies for royal family put on 'Wooimkyoryong' and 'Sungun' as a petticoat when the ladies of Song period rode on horses. The underskirt played a part to swell a skirt for ladies. 'Bakjueui' and 'Hwangsangi' were ordinary clothes ranging from ladies of loyal family to women. The red color was limited to royal family. The ordinary clothes of women were white ramie clothes commonly and floral patterned clothes were prohibited to the ordinary clothes for women. 'Ko', a breast-tie (breast ribbon) of a Korean coat, was made of silk and women wear as an outer garment. The common people will wear 'Ko' of white ramie clothes which was very active items. The ladies of royal family and women put on shoes made of white ramie clothes, but the full dress of queen wore blue boots made of leather. The noble women wore 'Suk'(boots) made of deer skin and common people wore straw shoes regardless of gender and age. Sometimes they wore 'Woopihye' made of cowhide. In the first of Koryo era, the styles of dress were consisted of 'Monso', 'Eui', 'Po', 'Dae', 'Koh', 'Sang', 'Sungkun' and 'Kangnang'. The structure of costume for women made little difference and there was a great difference with decoration.

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Contemporary Scarf Design influenced by William Morris

  • Yoon, Da-Rae;Sung, Youn-Soon;Oh, Kyung-Wha
    • International Journal of Human Ecology
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    • v.8 no.2
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    • pp.107-125
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    • 2007
  • In human history, scarf has acted not only as a protection for body but also as a symbolization of class. Today, scarf has become a whole field in fashion and an important accessory to express individuality in fashion. Hence, like other fashion item, it is very important to develop exclusive design for scarf by analyzing the current fashion trend. In this research, we have designed a scarf textile, accordance with the contemporary design trend, applying the floral pattern, designed by William Morris who was an artist considered as the founder of the 1800s arts and crafts movement. We selected four trend themes, "Salon de Archives", "Eco Tech", "Profound Nature", and "Neo Aristo" for the design of 2007/2008 Fall/Winter. The flower motifs in Pimpernel Wallpaper, Honeysuckle textile design, Acanthus Wallpaper, Garden tulip wallpaper, Evenlode printed cotton, Trellis Wallpaper, and Chrysanthemum Wallpaper, by William Morris who expressed an image of environment friendly and nature reversion, applied to develop new creative scarf through design after modifying and rearranging these flower patterns. After the pattern was drawn by hand, adjusting of color and repeating of the design was done with DTP (Digital Textile Printing). Through this research, the researchers hopes to be of assistance to the development of national scarf brand design, and to the recapturing of textile industry that once played a important role in Koreans economic development.

Studies on the flavonoids of the Hibiscus syriacus L. Complex (무궁화 품종내의 flavonoid 성분분포에 관한연구)

  • 유기역
    • Korean Journal of Plant Resources
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    • v.9 no.3
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    • pp.224-229
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    • 1996
  • Floral flavonoids of Hibiscus syriacus L. six complex with 68 formac all in all were examined. Thirteen flavonoids appeared on the two dimensional chromatogtams. Spot 5, however, occupied more than 50% in total flavonoid contents, and other spots were invariably minor pigments in all samples examined. Ten spots among 13 spots showed the characteristics of flavones, having color of purple to dark purple under UV light and yellow under ammonia gas, while spots reagents suggests that 10 purple spots are 4', 5-OH aglycone type. Four spots out of 10 purple spots were possible to be identified: spot 5, saponarin, spot 7, vitexin, spot 9, xylovitexin, and spot 11, rhamnosylvitexin, respectively. It was suggested that spot 13 might be apigenin-7-O-diglycoside.

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Study of the Characteristics of Dot Pattern Designs in Modern Fashion (현대패션에 나타난 도트문양의 표면유형과 특성에 관한 연구)

  • Kim, Sun-Young
    • Journal of the Korean Society of Costume
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    • v.59 no.4
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    • pp.41-53
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    • 2009
  • This study analyzed expression types of dot patterns and derived out inherent characteristics to provide fundamental resources for advancement of high value added creative designs. As a result of the study, Firstly, the circular motive was used to form silhouettes or as a symbol of a decoration. Secondly, a simple form and color dot pattern was used to create one side, or a circular shaped accessory was used to be recognized as a construction line or a decoration line. Thirdly, textile printing is mainly used but handicraft and decorative images were used to add vitality through piece technique, embroidery, collage, cut-out, patch work, etc. Fourthly, different circular motives were integrated, partitioned and duplicated for abstract geometrical images. Fifthly, variations were added by mixing different dot patterns that are arranged regularly and irregularly in different sizes and gaps creating compounded designs with handicraft touches, different angles or on top of each other. Sixthly, hybrid images were created with rearrangement of dot patterns and by adding floral shapes, stripes or other abstract and geometrical shapes. Such various and creative attempts construct new formative beauty in fashion design and I believe that it can establish the development of unique images that satisfies the taste of today's consumers.

Higher Fungi in Korea (1) (한국산(韓國産) 고등균류(高等菌類)(1))

  • Seok, Soon-Ja;Kim, Yang-Sup;Ryu, Young-Jin;Park, Dong-Suk
    • The Korean Journal of Mycology
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    • v.23 no.2 s.73
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    • pp.144-152
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    • 1995
  • Through a floral study and resource investigation of Korean mushrooms during the year 1993, five species of Agaricales, Pseudoclitocybe cyathiformis (Bull.: Fr.) Sing.; Pholiota brunnescens A.H. Smith & K. Hesler; Coprinus angulatus Peck; Rhodophyllus bisporus Hongo; Suillus viscidipes Hongo and one form of Gasteromycetes, Lysurus mokusin (L.: Pers.) Fr.f. sinensis (Lloyd) Kobayashi, were found and described new to Korean flora. Pseudoclitocybe is described as an unrecorded genus to Korea. The color names cited are from Kornerup & Wanscher's Methuen Handbook of Colour (1984). All the specimens are deposited in the RDAGB's and ASIK's herbarium.

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The 1970's Fashion Trend at Vogue Magazine: If you can't wrap it, tie it, sling it, fling it

  • Ahn, Insook
    • Journal of Fashion Business
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    • v.17 no.6
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    • pp.76-87
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    • 2013
  • The purpose of this study is to understand how the silhouette changed throughout 1970s and assess how US women express their identities through their dress, which may explain societies' attitudes through the way women dresses. US Vogue fashion magazines were used to explore all the information on fashion and style trends, social trends, beauty, and travel. A content analysis was performed on the issues of the March and September for the years 1970 to 1979. The findings for this study about the 1970s were all about perpetual change, constantly moving forward with innovation. The color ranged from bright, cheery and bold to deep and passionate to subtle neutrals. There were a few constant colors through the decade like white, black and navy. Occasionally the trend would completely change from one season to the next within the same year. They would be full and oversized and then be slim and body conscious. The one trend that stayed true for the entire decade was wrapping. Skirts, pants, dresses, tops, shoes and jewelry; everything wrapped in one-way or another. Clothes steadily became more revealing as the years progressed. Fabrics over all were soft and knitted. Casual and comfortable was the phase heard most often. In the 1970s there was constant change in prints. They were bold and large or subtle and small, ethnic or floral. Hair was mostly smooth and sleek however towards the style moved to a fuller look.

Study on Intakes and Preferences related to Korean Traditional Tea of Adults in Korea (전통차류에 대한 한국 성인의 이용현황 및 기호도 연구)

  • Kim, Jin-Kue;Kim, Jin-A;Lee, Sim-Yeol
    • Journal of the East Asian Society of Dietary Life
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    • v.27 no.3
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    • pp.313-320
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    • 2017
  • This study was conducted to investigate the intakes and preferences related to Korean traditional teas in each of the age groups. The survey was conducted from March $9^{th}$ to $23^{rd}$, 2015. The subjects in this study were 642 adults aged more than 20 years that resided in the Seoul and Gyeonggi areas. The health status score was 3.57, and the health concern score was 3.54. The reason for preferring traditional tea was 'health' (40.5%) and 'good taste, color, and aroma' (29.7%). The most important factor in drinking a traditional tea was health (37.1%). Acceptance of each type of traditional tea was ranked in order of 'grain tea', 'fruit tea', 'floral leaf tea', 'assorted tea', 'medical root tea', and 'tonic tea'. A total of 92.8% of respondents said traditional teas should be popularized. Regarding problems for popularization of traditional teas, the most common response was 'not popularized yet' (39.7%). Regarding the method for popularization of traditional teas, the most common response was 'convenience of purchase for ingredients'. As a result, preferences for traditional tea and popularization method were different according to age. It is thus necessary to develop traditional tea products considering the age range.