• Journal of the Korean Society of Clothing and Textiles
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• v.41 no.1
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• pp.170-183
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• 2017

The rapid growth of digital consumption has significantly changed the shopping behavior of consumers. The consumption paradigm is changing; subsequently, an omni-channel has been introduced that empowers consumers to interact with firms through a myriad of touch points in multiple channels. This study is to understand the perceptions and behavioral characteristics of consumers in the purchase process (e.g., information search and purchase phase). A qualitative method was adopted for this study and data were collected through semi-structured in-depth interviews with 15 omni-channel consumers. The results of this study were as follows. At the information search stage, consistency was the most important consideration for consumers who also wanted to retain channel-specific benefits. Consumers also searched for differentiated information among distribution channels. At the purchase stage, participants choose a shopping channel according to shopping values. They utilized newly introduced services (e.g., "online purchase, offline pick-up", FinTech) that combine retail channels. Our findings provide significance in managing omni-channel services. First, it is recommended that fashion retailers provide seamlessly integrated experience to consumer and adopt a consumer-centered channel choice strategy. Second, fashion retailers must maintain a constant attitude toward shopping experience to fashion, such as shopping enjoyment and exclusiveness.

• Journal of the Korean Society of Clothing and Textiles
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• v.26 no.9
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• pp.1308-1319
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• 2002

The purpose of this is to analyze the aesthetics characteristics of our modern sports fashion, and thereby, discuss them in the light of the overall mentality or the 20th century, and thus, present the conditions or sports fashion design meeting modem people's divers aesthetics values and desired. Modern sports fashion sues can be categorized into futurist sports style, erotic sports style and American sheet sports style. And the 20th century mentality characterized by changes of lifestyle, identity and aspiration has influenced the aesthetic features of such sports fashion sues, which can be summed up as follows; first, the futurist sports style applies the functional items and details of active sportswear to design, while heralding a positive and hopeful message of technology and future by using the material of hi-tech functions and senses. This sports style was affected much by shift from social status, attraction and wealth to demonstration of state-of-the-art science, pursuit of functionality in terms of shapes and materials, convenience through See combinations of sportswear items or design elements. Second, the erotic sports style based on minimalism attempted to express the erotic body beauty indirectly by exposing some parts of body or using the material pressed against the body. This sports style was closely related with the changes of sexual identity such as neutral sexualism, bi-sexualism and homo-sexualism. Lastly, the American street sports style was born from black Americarns' sports and dances. This spors style pursues “youth” beyond TPO concept As mass media and commercial sports developed, the young generation copied sports stars' uniforms or fashions to share honor, wealth and youth with them. In sort, the American sheet sports style was affected much by the so-called “heroism”. Such a changed object of aspiration influenced the aesthetic characteristics of American shot sports style directly.

• Journal of the Korea Fashion and Costume Design Association
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• v.23 no.4
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• pp.39-56
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• 2021

The purpose of this study was to observe the expressive characteristics of Neo-Deconstruction design, examine the expressive characteristics of Neo-Deconstruction design in the collections of Jacquemus, and analyze their internal meanings. For research, observations were made based on the concepts and expressive characteristics of Deconstruction through prior research and literary review, and analysis was conducted focusing on the expressive characteristics of Neo-Deconstruction. The scope of analysis included a total of 605 photographs collected from a total of 17 season collections of Jacquemus from the 2013 S/S to the 2021 S/S season. The results are as follows. First, the Neo-Deconstruction of Jacquemus expresses the youth culture using bright images such as diverse colors and patterns with 'positive playfulness' and pass on positive messages with deconstructive and playful forms, such as exaggeration and reduction and recombination and reconstitution. Second, with tendencies of 'symbolic receptivity', Jacquemus gained inspiration from his own life, memories, and hometown, and attempted to express the street women of places such as southern France, Paris, and Monaco in a number of collections. Also, he proposed designs that can be worn easily by anyone, regardless of gender, and as plus size models began to become more common respect was given to the tastes and preferences of diverse individuals without distinctions based on body type or sexuality. Third, 'geometric simplicity' was generally expressed by pursuing simple and practical fashion with the addition of details, such as geometric forms including stripes or asymmetrical expressions centering around everyday material that is used in clothing. Fourth, with "open communication," Jacquemus constructed his identity by addressing the various needs of consumers based on social network services and continuously sharing his creative ideas with the public. He is gaining popularity in a unique way by responding quickly to the changing atmosphere of society.

• Journal of the Korea Fashion and Costume Design Association
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• v.24 no.2
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• pp.27-44
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• 2022

The purpose of this study is to attempt to diversify artistic expression through combinations of the twelve zodiac animals and origami techniques and to propose new directions for fashion design by applying these to fashion accessory bag designs. For the research method, this study researched the representative forms and characteristics of twelve zodiac animals based on the cultural background. Also, diverse cases of origami techniques were sought to apply them to the development of bags. The results are as follows. First, expressed forms of the Chinese zodiac were newly expanded by realizing the form of Chinese zodiac animals through various origami techniques. Origami work displays abstract visual effects rather than intuitive feelings or expressions of flat designs. With this, detailed realizations could be made through the characteristics and cultural implications of animals. Second, the work created in this study utilized zero-waste patterns that use origami techniques on one whole piece. During pattern production, folded parts were marked without waste and the outer fabric and lining were produced. Patterns were all symmetrical lines so most forms were expressed with squares and equilateral triangles. Third, through actual work produced using fabric instead of paper, effects that are brought about through folding are determined in diverse ways according to fabric textures or material types and thicknesses. When paper is folded, shapes are created as folded, but fabric requires the use of supportive material to create the effects of origami. Polyester and blended fabric were easy to use with high levels of function and practicality. Through such diverse production attempts, fixing methods, hand sewing, sewing machines, double-sided tape, and leather adhesive were used.

• Proceedings of the Korean Society of Dyers and Finishers Conference
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• 2011.11a
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• pp.57-57
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• 2011

• Journal of the Korean Society of Clothing and Textiles
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• v.42 no.2
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• pp.211-223
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• 2018

In global apparel product development, flat is one of the most important key factor for technical design communication. Proportionally correct flats based on correct scaled human body figures are imperative to be successful in the fashion business. In this study the researchers were to develop body templates for flats for Korean women body types using data from 'Size Korea 2004 (5th)', which is a Korean government apparel sizing project to analyze women's body measurements (age range 7-49). We measured 13 height measurements, 6 width measurements, 8 circumference measurements, 6 length measurements, 3 angle measurements and 5 body measurements. A body figure (i.e., schema) for each group was created by Pattern Design Software (PAD) System 4.1. Muscle was added to the schema created by Adobe Illustrator to ensure a better visualization and convenience for industry uses for flats. Developed body figure template of representative type had the largest difference in height level compared to exiting figures. It had a bigger head, lower crotch level, and longer crotch depth and hip length than existing figures.

• Fashion & Textile Research Journal
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• v.22 no.5
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• pp.676-685
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• 2020

This study developed smart vests with heat and massage functions that changed patterns, designs, materials, etc., and evaluated their functions and satisfaction. A knitted fabric with good elasticity and a heating lining were used, and in consideration of this, the final vest pattern fitted to the upper body was completed. A heat pad was attached to the back, and 6 vibration motors were attached to the trapezius muscle. The controller was placed on the left chest for easy operation, and the battery was stored in an inner pocket under the controller. The heating effect of the smart vest, the location of the devices, and the ease of operation were excellent. When the massage function was operated, the thermal comfort was increased compared to when the massage function was not operated, and the high thermal comfort was perceived by the operation of heat and heat+massage function. Due to the battery, the weight, irritating contact of devices and wearing sensation decreased, but there was no reduction in wearing sensation due to heat and vibration devices. The greater the satisfaction with the massage function, thermal comfort, fit, appearance and weight, the greater the product satisfaction.

• Fashion & Textile Research Journal
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• v.9 no.4
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• pp.445-449
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• 2007

The results of warmth retaining, heat transfer and compressive elastic recovery of the five kinds of bedspread fabrics, which were produced from packing weft of 2700 denier and 3600 denier batt yarn treated with raw material of Polyester $150^D$/48 DTY, are as follows: 1) 3600 denier packing weft showed lover count in compressive elastic recovery than 2700d packing weft, so it took longer time to recover. 2) When packing weft of the same count is used, a sample of packing weft with higher density showed lower recovery. 3) It took 2700d packing weft 30min to get approximately 98% recovery in temperature $30^{\circ}C$. But, 3600d packing weft stayed under 98% recovery in the same temperature. Considering only the result of compressive elastic recovery, we should use 2700d packing weft. 4) The higher the density of packing weft is, the higher warmth retaining becomes. Although sharp increase appeared until 5min, equilibrium was kept without any increase after that time. 5) When 2700d packing weft was used, the maximum warmth retaining was approximately 60% and 64% in the conditions of density 12(thread/in) and 22(thread/in) respectively.

• Fashion & Textile Research Journal
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• v.5 no.4
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• pp.408-412
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• 2003

The micro structure of POY was modified and a wool-like touch yarn of composite fibers with different shrinkage was made. With this yarn 12 different fabrics with wool like touch were prepared. The characteristic physical property changes of the fabrics examined are as follows: 1. In all cases, the initial high shrinkage stages were observed in hot water treatment and the 3D images of complex multilayer of typical doubling fibers with different shrinkage were also observed in hot air treatment of 170C. 2. The tensile strength changes of satin and plain fabrics with the change of twist count showed similar behavior. However, WT's were slightly higher and RT's was lower in twill and satin fabrics than those in plain fabric. 3. Since a slight decrease of B's of twill fabric found with increasing twist count under given experimental condition, it could be influenced on the anti-drape stiffness was decreased and flexibility was increased. 4. A significant decrease of G values was observed in the twist count 800-1000 T.P.M However, in the twist count higher than 1000 T.P.M G values observed were kept nearly constant. 5. MIU of plain and twill fabrics showed a drastic decrease at the twist count higher than 1000 T.P.M.

• Journal of Distribution Science
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• v.16 no.8
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• pp.15-27
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• 2018

Purpose - The purpose of the study is to examine the relationships among the following retail operations variables: retail store operations (i.e., store management, sales personnel, promotion of merchandise), success of assortment planning, firm performance (i.e., market share, overall competitive position, profitability, product quality, consumer satisfaction), and retail buyer's demographics and firm's characteristics. Research design, data, and methodology - After conducting a pilot test, the survey was conducted in Seoul, South Korea. With using the listwise deletion method, 378 usable data sets were analyzed. For data analysis, descriptive statistics, factor analysis, and Structural Equation Modeling (SEM) methods were employed. Results - As evidenced from the path diagram, the relationship between retail store operations and the success of assortment planning is strong and significant. Retail store operations affect firm performance, though at a weaker significance than it affects the success of assortment planning. The relationship between the success of assortment planning and firm performance, is the strongest relationship observed by this research. Conclusions - The findings of this empirical study contribute to the retail/fashion buying/management field by confirming (a) the importance of assortment planning for retail firm performance and (b) the role of store operations for successful assortment planning and firm performance for fashion retailers.