• Fashion & Textile Research Journal
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• v.8 no.6
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• pp.697-701
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• 2006

The physical traits and the body fat rate of women in 20s~30s in China and Korea, which are very adjacent to each other but different, were compared and examined. By this research, the physical type of women in both countries were examined, and the result was as follows. As Chinese women in 20s~30s got older their weight become heavier. In the case of circumference items, the significance was acknowledged in all the items except items of chest circumference, hip circumference and stature. On the other hand, as Korean women in 20s~30 got older their stature decreased, but their weight got heavier. In the case of circumference items, the significant was acknowledged in all the items except items of thigh circumference, calf circumference and minimum leg circumference. In addition, the value of anthropometry of Chinese and Korean women had some difference. Especially item chest circumference and hip circumference were higher in Korean women, and these body sizes were related with the obesity. Also, it was revealed that Korean women were exposed to obesity more than Chinese women. In the case of both Chinese and Korean women, the index of obesity belonged to the range of normality, but the body fat rate and BMI Index of Korean women were a little higher than in Chinese women.

• Fashion & Textile Research Journal
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• v.3 no.3
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• pp.227-234
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• 2001

The purpose of this study was to classify real somatotype by their obesity degree and to investigate cognitive somatotype by their body consciousness in female college students. The subjects were 172 female college students aged from 19 to 23 living in Taegu. Average height of the subjects was 161.33 em, weight was 52.49 kg, Rohrer Index was 125.33, BMI was 20.18, Vervaeck Index was 84.03, and percentage of body fat was 26.07. In classification of the subjects by 3 body indexes, lean figure took 37.79~50.00%, normal figure took 45.35~54.65%, and obese figure took 4.65~8.14% and in classification of the subjects by percentage of body fat was, lean figure took 38.95%, normal figure took 46.51%, and obese figure took 14.54%. In consciousness and satisfaction about body parts, the subjects recognized that their girth items were 'thick', length items were 'short', and weight was 'heavy'. Also they generally preferred slender and long body.

• Fashion & Textile Research Journal
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• v.15 no.6
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• pp.912-922
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• 2013

This study examined the differences in appearance orientation and appearance management behavior in groups (classified by the body mass index) as well as explored the differences in each of demographic variables. Data were collected from 513 respondents from the city of Daegu as well as Gyeongbuk province. Collected data were analyzed by descriptive statistics, ANOVA, and Duncan tests. The results showed that 14.3% of the respondents were underweight, 60.0% normal, and 25.7% overweight according to BMI. The appearance orientation of the respondents was revealed to be high. Skin care was the most popular appearance management behavior, followed by make-up, clothing selection, hair care and weight training. Due to appearance orientation by body type, the appearance orientation for the underweight was the highest followed by normal and overweight. There were significant differences in skin care, make-up, clothing selection, hair care among the three groups in appearance management behavior; however, no differences in weight training. Generally, appearance management behavior of the underweight was the highest, followed by the normal and the overweight. In addition, there were significant group differences in appearance orientation and appearance management behavior according to demographic variables. This study contributes basic information to the field of appearance management behavior research and beauty industry marketing strategy through a better understanding of the relationships of BMI, appearance orientation, and appearance management behavior.

• Fashion & Textile Research Journal
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• v.6 no.6
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• pp.707-714
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• 2004

This study was carried out to research the actual condition of narrator models' wearing uniform, targeting on the narrator models who are being currently active and are from 19-year-old to 30-year-old. A poll was performed through visiting internet circles and spots, and the characteristic of objects, the form of uniform, attitude on uniform, dissatisfaction index on wearing uniform and preference index on wearing uniform were researched. It was carried out from August 18, 2003 to August 31, 2003. In order to perform this study, 161 questionnaires were used in all, and frequency analysis was implemented using SPSS 10.0. The objects of study were composed of female. Those who are from 21-year-old to 25-year-old accounted for 74.5%, and those who have career from 2 years to 3 years accounted for 75.5%. In respect to attitude on wearing uniform, affirmative answers, affirmative answers, such as a sense of belonging, a pride in activity and increase of efficiency, accounted for 68.8%. On the other hand, in respect to a harmonization between uniform and work, just the 39.8-percent showed affirmative reaction. Concerning the functionality of uniform, such as retaining warmth and ventilating, dissatisfaction index showed very high value; it is judged that it should be improved henceforth. Working postures were researched, following the order of standing posture and arm-using posture. In inconvenient actions, bending down and moving arms were orderly pointed out. With regard to the dissatisfaction of size, busts, the length of skirt and waist girth were orderly pointed out. Likewise, considering the parts of which room is required, bust, hip girth and waist girth were orderly pointed out. As to the points that should be bettered, design and functionality were orderly pointed out. In respect to materials of uniform, sweat-absorption material, light material and well-ventilated material were orderly suggested.

• Journal of Fashion Business
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• v.13 no.3
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• pp.12-24
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• 2009

This paper aims to investigate if a total of 266 college students from Yanbian, China, and Korea's Jeonnam Province are satisfied with their face and body type, and to find out an image-development method, depending on body characteristics. For this, a questionnaire survey using the 5-point Likert Scale was conducted, and an SPSS program has been used for data analysis. Besides the descriptive analysis, crosstab analysis, t-verification, and frequency analysis have been conducted. As body shape, posture, costume, accessories and makeup play an important role in image formation, this paper intends to form positive ego through exact awareness of the body shape by providing base data to a set image-development strategy. Then, the result has turned out as follows: First, in terms of the body index (i.e., Rohrer index), both Korea's Jeonnam Province and China's Yanbian college students were included in a category of the mean value. In terms of satisfaction with their body shape, on the contrary, China's China's Yanbian college students were higher than Korea's Jeonnam Province college students. Second, male China's Yanbian college students were slightly higher than female China's Yanbian college students in terms of satisfaction with their facial shape. However, the male students showed no big interest in facial care. Third, in terms of facial shape, an egg-shaped face was the most preferred in both China's Yanbian and Korea's Jeonnam Province college students, followed by an inverted triangle-shaped face in China's Yanbian college students and a diamond-shaped face in Korea's Jeonnam Province college students, showing significant difference ($p{\le}.001$). Even though both college students live in Northeast Asia, their preference on facial shape turned out to greatly differ, which indicates their different social environments. This paper will be helpful in global marketing for college students who are the major consumers in the future as Korean-Chinese exchange increases.

• Journal of the Korean Society of Clothing and Textiles
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• v.41 no.6
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• pp.1060-1070
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• 2017

This study seeks methods to analyze users' perception in fashion designs shown in social media using textmining analysis methods. The research methods selected 'men's stripe shirts' as subjects and collected texts related to the subject mainly from blogs. Texts from 13,648 posts from November 1st, 2015 to October 31st, 2016 were analyzed by applying the LDA algorithm and content analysis. As a result, the wearing status per season and subjects of men's stripe shirts were derived. Across the entire period, the main topics discussed by users to be pattern, customized suits, brands, coordination and purchase information. In terms of seasons, spring time showed the sharing of information on coordinating daily looks or boyfriend looks, and during the winter season the information shared were about shirts suitable for special occasions such as job interviews and stripe shirts that match suits. The study results showed that text-mining analysis is capable of analyzing the context and provide a user-centered index responding to demands newly mentioned by users along with the rapid changes in fashion design trends.

• Fashion & Textile Research Journal
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• v.19 no.1
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• pp.49-60
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• 2017

In this study, change trends and specific times for change in body size were sought to be identified by using manual measurements for Korean adult women at 20 to 89 of age, along with examinations of change trends and specific times of change in body shape based on body index values. The examinations of means, deviations, and variation coefficients revealed that there was a tendency of most height related measures to decrease. In addition, combined with decrease in height, growth in weight led to increased BMI, thus resulting in increase in measures of circumference, thickness, and breadth in the torso area. The BMI trends showed that with increasing age, BMI increased, reaching the peak between the ages of 55 and 59 and then decreasing from 64 of age, with the steepest increase in BMI at ages from 50 to 54. The examination of differences in the body flatness ratio for different parts of body found that with increasing age the ratio decreased, indicating a tendency for gradual change to round body shapes. The analysis of 3D body shape found that there were more back-bends and lowered shoulder levels with age, accompanied with a tendency for more bended legs and more inclined-forward necks. The key trends in changes in body measurements by age and detailed estimates of 3D standard body shape drawn out from this study are expected to significantly contribute to establishing a basic database for generating patterns reflecting age features of Korean adult females.

• Journal of Distribution Research
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• v.10 no.2
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• pp.73-97
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• 2005

The importance of emotional factors like as product aesthetics, branding strategies and service quality is increasing in today's marketplace. At the point of fashion product purchases, emotional factor is mainly related to personal selling. Rasearches related to job aptitudity of fashion salesperson are necessary as their role becoming more serious. This study was designed (1) to determine factors of job aptitudity of fashion salesperson; and (2) to examine relations between job aptitudity of fashion salesperson and other variables: demographics, job statistics, fashion involvement fashion innovativeness, ongoing information searching and job satisfaction. As a result, job aptitudty of fashion salesperson was determined into six dimensions by factor analysis: product knowledge, professionalism, involvement to the present profession, marketing cooperator, customer orientation and self management. Marketing cooperator and product knowledge was relatively !ow compared to other aptitudity factors. This finding suggests that the special education programs including textile/fashion product knowledge and value of field information for fashion salesperson is needed to enhance the integrated fashion marketing. The job aptitudity of salesperson was correlated with fashion involvement, fashion innovativeness, ongoing information searching, and job satisfaction. The job aptitudity-related scales which showed significant relation to job aptitudity in this study could be used as the index to examine the job aptitudity of potential employees of fashion retail company.

• Journal of Fashion Business
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• v.14 no.4
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• pp.10-22
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• 2010

To survive competitive global market, textile and fashion business incorporated Supply Chain Management strategy to make product and information flows fast and correct. Especially textile and fashion industry involves many complicated channels from up stream, middle stream, to down stream for delivering their production. Evaluating SCM performance is very critical to make better business profit model. Representative Scor model and BSC method are well fitted into textile and fashion business because of distributional complexity, non-financial factors to be considered, and innovative product characteristics. But there was little study to compare these two methods for textile and fashion business. Therefore, the purpose of this study was to investigate the Scor model and BSC method based upon review of literatures. The results of this study were as follows: Scor model had some strengths which were availability to apply for various industries due to standardized process, operation process emphasized, various customizable factors to compose for the company, and premise on SCM strategic execution. BSC method had some strengths which were the balance including financial and non-financial factors, qualitative analysis, and considering the goal and vision to convey organically from top to bottom of organization. The main differences between them were different scope to deal with performance estimating index from qualitative to quantitative analysis, the scope of human resources to manage, and possibility of performance comparison among companies.

• Journal of Fashion Business
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• v.26 no.1
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• pp.30-40
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• 2022

This study aims to provide basic information on the changes in lower body measurements and shapes of women in their 20s for developing better fitting slacks patterns and a more applicable sizing system that can be widely utilized for women of all ages. Factor and cluster analysis were performed on 1,360 women's direct measurement data within the age group from the 5^th (2004) and 7^th (2015) Korean Human Body Measurement Investigation. The factor analysis identified four factors and explained 82.54% of the total variance; Factor 1, horizontal measurements of lower body; Factor 2, vertical lengths of lower body; Factor 3, measurements of leg and hip areas; Factor 4, lengths of hip and crotch areas. The cluster analysis categorized the lower body shapes of each age group into four shapes; Shape 1, a petite lower body with short legs; Shape 2, a long lower body with medium built; Shape 3, an obese abdomen and legs; Shape 4, a short and slim lower body. Shape 4 (36.5%), Shape 2 (31.2%), Shape 1 (27.8%), and Shape 3 (4.5%) were placed in the order of frequency from the highest to lowest among all the age groups. The findings of this study showed gradual changes in the lower body measurements and shapes of women in their 20s and relevant physical features of each age group. They can be utilized for developing women's slacks patterns with better fitting and more comfort.