• Culinary science and hospitality research
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• 제20권3호
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• pp.22-36
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• 2014

This study aims to analyze the effects of the selecting attributes of medicinal food on recognition & customer satisfaction in Gyeongju Area. For this study, the data was analyzed using SPSS WIN 20.0 for an empirical analysis. Moreover, the survey questions were sent out to 300 people and 256 questionnaires among them were returned for using the sample data. The results are as follows. First, the selecting attributes had a significant impact on the cognition of professionalism while they didn't on the cognition of health food. Second, the cognition of health food and the cognition of professionalism had a significant impact on satisfaction. Third, the service attribute had a significant impact on satisfaction while the nutrition attribute and the professionalism attribute didn't. Based on the results of this study, medicinal restaurants should provide professionalism, service, nutrition in order to enhance customer satisfaction and their competitive power in the restaurant market.

• Culinary science and hospitality research
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• 제19권3호
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• pp.57-72
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• 2013

This study carried out an empirical analysis on the long-term effects of a marketing communication strategy used as a means of promotion(advertisement, free gift) of Christmas cake despite its high costs. Such verification results were considered to provide as important core elements for successful management in the bakery industry. By utilizing SPSS and AMOS, exploratory factor analysis(EFA) and confirmatory factor analysis(CFA) were conducted for the validity of the measurement items, and Structural Equation Model(SEM) was performed to verify the hypothesis. The analysis result is as follows. First, advertisement attribute(${\beta}$=0.269, t=4.512, p,<0.001) and free gift attitude(${\beta}$=0.293, t=5.043, p<0.001) had a positive influence on trust. Second, trust had a positive influence on purchase intention(${\beta}$=0.513, t=8.677, p<0.001). Third, advertisement attribute(${\beta}$=0.104, t=1.966, p,<0.05) and free gift attitude(${\beta}$=0.204, t=3.817, p<0.001) had a positive influence on purchase intention. Lastly, advertisement attitude appeared different by advertisement types(actors and animation), and ads with an actor were evaluated high than animation ads. Also, gift attitude appeared different by gift types(speaker doll/character hat and turtleneck muffler), and a turtleneck muffler was evaluated high than a speaker doll or a character hat.

• Journal of the Korean Geotechnical Society
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• 제20권9호
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• pp.115-124
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• 2004

According to Sagong and Paik (2003), the side resistance of rock socketed drilled shafts is affected by rock quality, types, uniaxial compressive strength, and confining stress. Their approach based upon the Hoek-Brown criterion provides reasonable predictions of the side resistance. In this study, we propose an equation to calculate the side resistance considering size effects of the shafts and investigate the influence of drilled shaft diameter on the side resistance. A new method employs the modified Hoek-Brown criterion together with an empirical size effect of rock core. From the previous field tests, 12 pile load test results were collected and compared with prediction calculated from the equation proposed in this study. In a given condition, similar results between measurement and estimate are observed. From the parametric study on the GSI, confining stress, uniaxial compressive of intact rock and pile size, it is shown that uniaxial compressive strength is the most influential parameter on the side resistance. Though pile size shows the least influence on the resistance, the size effect is apparent as rock quality increases.

• Journal of the Korean Geotechnical Society
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• 제34권6호
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• pp.49-59
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• 2018

When a tracked vehicle travels off-road, shearing action and ground sinkage occur on the soil-track interface and severely affect tractive performance of the tracked vehicle. Especially, the ground sinkage, which is induced by vehicle's weight (hereinafter referred to as static sinkage) and longitudinal forces in the direction of travel producing slip (hereinafter referred to as slip sinkage), develops soil resistance, directly restricting the tractive performance of an off-road tracked vehicle. Thus, to assess the tractive performance of an off-road tracked vehicle, it is imperative to take both of static sinkage and slip sinkage into consideration. In this research, a series of model track experiments was conducted to investigate the slip sinkage which has not been clarified. Experiment results showed that the slip sinkage increased with increasing the slip ratio, but the increasing rate gradually decreased. Also, the slip sinkage was found to increase as relative density of soil decreased and imposed vertical load increased. From the experiment results, the normalized slip sinkage defined as slip sinkage to static sinkage calculated in the identical condition was investigated, and an empirical equation for the slip sinkage was developed in terms of slip ratio, which allows vehicle operators to predict the slip sinkage in a given soil and operating conditions.

• Management & Information Systems Review
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• 제32권3호
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• pp.25-41
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• 2013

This study was designed to suggest the effective CSR strategies for MNCs operating in Chinese market. For this purpose, it compares the multi-years results for the evaluation on CSR activities of Multinational and Chinese firms. It also conducts questionnaire survey in an attempt at developing measures of Chinese publics' perception on the four dimensions of CSR defined by Research Center of Chinese Academy of Social Sciences - responsibility management, economic responsibility, social responsibility, and environmental responsibility. The findings of empirical analyses indicate that the CSR activities of MNCs much fall in all four dimensions compared with them of Chinese firms. Among four dimensions, MNCs have had bad evaluations especially on economic responsibility and social responsibility that are considered more important than the others to Chinese. Those findings imply that the MNCs has so far failed to implement effective CSR activities in China. In order to offset their liabilities of foreignness and compensate for their disadvantages in the lack of governmental supports, MNCs should intensify the CSR in economic and social responsibilities.

• KSCE Journal of Civil and Environmental Engineering Research
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• 제33권2호
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• pp.619-629
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• 2013

The objective of this study is to estimate shear wave velocity of earth dam materials using artificially generated vibration from blasting events and to verify its applicability. In this study, the artificial blasting and vibration monitoring were carried out at the site adjacent to Seongdeok dam, which is the first blasting test for an existing dam in Korea. The vibrations were induced by 4 different types of blasting with various depths of blasting boreholes and explosive charge weights. During the tests, the acceleration time histories were recorded at the bedrock adjacent to the explosion and the crest of the dam. From frequency analyses of acceleration histories measured at the crest, the fundamental frequency of the target dam could be evaluated. Numerical analyses varying shear moduli of earth fill zone were carried out using the acceleration histories measured at the bedrock as input ground motions. From the comparison between the fundamental frequencies calculated by numerical analyses and measured records, the shear wave velocities with depth, which are closely related to shear moduli, could be determined. It is found that the effect of different blasting types on shear wave velocity estimation for the target dam materials is negligible and the shear wave velocity can be consistently evaluated. Furthermore, comparing the shear wave velocity with the previous researchers' empirical relationships, the applicability of suggested method is verified. Therefore, in case that the earthquake record is not available, the shear wave velocity of earth dam materials can be reasonably evaluated if blasting vibration test is allowed at the site adjacent to the dam.

• Journal of Korean Tunnelling and Underground Space Association
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• 제15권5호
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• pp.537-546
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• 2013

Traffic congestion in existing tunnels has increased due to increased traffic volume and enlarged vehicles. Enlarging existing tunnels has advantages over constructing new tunnels by reducing land purchasing costs as well as minimizing natural environment destruction. In fact, many overseas projects for enlarging existing tunnels have been reported. Thus, it appears that the demand on enlarging existing tunnels continues to rise in Korea in near future. Nonetheless, the studies related to the enlarged tunnels have been relatively rare since there have been few tunnel enlargement projects in Korea. In the present study, the tunnel behavior and the stability of rock pillar when enlarging existing parallel tunnels were investigated by performing FE analysis and using existing theory and empirical relationships. Four different enlarging cases, depending on the enlargement types and directions, were examined in the study. According to the results, for the tunnels with the same pillar width after enlarged, the uni-laterally enlarged tunnel indicated 5 to 20% higher crown settlement compared to the bi-laterally enlarged tunnel, and for the tunnel with the narrowest pillar, the highest shotcrete stress was observed. Also, the strength/stress ratio for rock pillar was more than 1.0 for all four enlargement cases, and the Matsuda's method was found to give higher strength/stress ratio by about 50% compared to the Peck's method.

• Journal of the Korea Society of Computer and Information
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• 제18권2호
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• pp.157-164
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• 2013

Self efficacy is a term used in psychology, roughly corresponding to a person's belief in their own competence. It has been defined as the belief that one is capable of performing in a certain manner to attain certain goals. It is believed that our personalized ideas of self-efficacy affect our social interactions in almost every way. Understanding how to foster the development of self-efficacy is a vitally important goal for positive psychology because it can lead to living a more productive and happy life. The objective of this study is to show difference of the relationship between user and non-user in smartphone by self efficacy. For this purpose, we propose a research model which consists of 3type' self efficacy. For empirical test of this model, the sample data is collected from employee in a company and divided into two groups by user and nonuser. By multi-group analysis, we show two groups are different from each other in the relationship between user and nonuser of smartphone. Results show difference of the relationship smartphone user and non-user's self-efficacy(self-control self-efficiacy and problem difficulty preference).

• Journal of the Ergonomics Society of Korea
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• 제30권1호
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• pp.99-108
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• 2011

Almost all companies have paid much attention to the safety management ranging from maintenance to operation even at the stage of designing in order to prevent accidents, but fatal accidents continue to increase throughout the world. In particular, it is essential to systematically prevent such fatal accidents as fire, explosion or leakage of toxic gas at factories in order to not only protect the workers and neighbors but also prevent economic losses and environmental pollution. Though it is well known that accident probability is very low in NPP(Nuclear Power Plants), the reason why many researches are still being performed about the accidents is the results may be so severe. HRA is the main process to make preparation for possibility of human error in designing of the NPP. But those techniques have some problems and limitation as follows; the evaluation sensitivity of those techniques are out of date. And the evaluation of human error is not coupled with the design process. Additionally, the scope of the human error which has to be included in reliability assessment should be expanded. This work focuses on the coincidence of human error and mechanical failure for some important performance shaping factors to propose a method for improving safety effectively of the process industries. In order to apply in these purposes into the thesis, I found 63 critical Performance Shaping Factors of the eight dimensions throughout studies that I executed earlier. In this study, various analysis of opinion of specialists(Personal Factors, Training, Knowledge or Experience, Procedures and Documentation, Information, Communications, HMI, Workplace Design, Quality of Environment, Team Factors) and the guideline for construction of PSF were accomplished. The selected method was AHP which simplifies objective conclusions by maintaining consistency. This research focused on the implementation process of PSF to evaluate the process of PSF at each phase. As a result, we propose an evaluation model of PSF as a tool to find critical problem at each phase and improve on how to resolve the problems found at each phase. This evaluation model makes it possible to extraction of PSF succesfully by presenting the basis of assessment which will be used by enterprises to minimize the trial and error of construction process of PSF.

• International Commerce and Information Review
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• 제13권4호
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• pp.435-462
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• 2011

Increased attention has worldwide been given to exporting SMEs pursuing the rapid internationalization from their inception. In spite of the limited resources, exporting SMEs have entered in global markets successfully and then improve their internationalization performance. Nevertheless, there is little empirical research regarding internationalization in exporting SMEs, Using a survey of 317 exporting SMEs, this study designated organizational, entrepreneurial, environmental, and technological characteristics as determinants of internationalization performance as well as investigates empirically the relationships among the determinants of internationalization performance, export Support programs of the government, and internationalization performance. According to the results of the study, firstly, R&D capacity, globalization-orientation, international market environment, and technological characteristics (e.g. technological capacity and imitation) have significant effects on international performances. Finally, it is found that export support programs moderated the relationships between market information management, R&D capacity, management capacity, international market information, and technological capacity, and internationalization performance. Above results indicate that if exporting SMEs would not use export support programs effectively, they could not improve internationalization performance. As well, several implications for researchers and practitioners, limitation of this study and future direction were suggested.