• 한국HCI학회:학술대회논문집
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• 2009.02a
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• pp.791-798
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• 2009

The goal of this study is leading discussion on emotional design focused on product domain and approaching it through a practical way so that it'll be able to help designers in their real design work when they design products in an emotional way. Discussions on emotions are remaining on abstract levels and only focusing on 5 senses even though the importance of emotions are increased. But much more is needed to apply emotions in the product domain because these are not the proper forms for applications and they only cover limited parts of it. Therefore, in this study we proposed the notion of 'Emotionalized Product' and defined it into a practical level. We extracted 5 useful frameworks of 'Emotionalized Product(EP)' as a results; EP Media, EP Procedure, EP Level, EP Character, and EP Value. Then we clarified EP with these frameworks. After that, we extracted 2 frameworks: Domain Structure, and EP Opportunity, to combine EP with a real product. Finally we proposed the EP Design Process consisted of Inductive and Deductive Process based on previous work. It can be shared by designers as a base of designing system, and it also can be helpful to design products more successfully with an emotional approach.

• Journal of the Korea society of information convergence
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• v.8 no.1
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• pp.31-38
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• 2015

Modern consumers tend to show value-oriented, image-centered, individualized, and emotionalized consumption behavior, not the consumers who are simply provided with products. Department store industry actively corresponds to the changing consumption behaviors of consumers and pays attention to Visual Merchandising(VMD) as a strategy to visually differentiate stores and sales environments. This study shows 6 parts of effective VMD; presentation of product, product display, color composition, planning of lighting, POP and sign display.

• Journal of the Korean Institute of Landscape Architecture
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• v.44 no.1
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• pp.66-79
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• 2016

This study looks at spatiotemporal theories regarding the pluralism of time inherent in garden space, and attempts to establish spatiotemporal theories suitable for garden spaces. Based on the established theories, this study analyzes the intimacy of garden spaces by focusing on the objective and subjective time of garden spaces in Derek Jarman's garden through a literature review. The sense of time inherent to a garden space was divided into objective and subjective time. The former refers to ecological time that is quantified and has durability, while the latter indicates time that changes according to the consciousness of the human subject. It also includes time that is emotionalized by the sense of the human subject. This study first interpreted Jarman's garden space from the perspective of objective time. The garden transforms itself into a sensitive space according to Jarman's personal emotions in the current space within objective time, showing the multilayered attributes of space. Therefore, a garden space that exists in objective time is ultimately not objective, and is transformed according to the active reception of the human subject. Next, this study examined Jarman's garden space from the perspective of subjective time. The garden space lost in Jarman's memories and the one in his future illusion turn into a space that connotes abundant meaning according to Jarman's imagination or perception. Therefore, in subjective time, garden space is transformed according to Jarman's consciousness. This study verified that garden space, regardless of whether time is objective or subjective, can create infinite space according to the consciousness or emotions of the human subject beyond the existence of physical space. Since garden space has a unique intimacy unlike urban space, this study presented the uniqueness of garden space with an approach that differs from previous studies on gardens.