• 제목/요약/키워드: emotional content

검색결과 481건 처리시간 0.031초

A PROPOSAL OF SEMI-AUTOMATIC INDEXING ALGORITHM FOR MULTI-MEDIA DATABASE WITH USERS' SENSIBILITY

  • Mitsuishi, Takashi;Sasaki, Jun;Funyu, Yutaka
    • 한국감성과학회:학술대회논문집
    • /
    • 한국감성과학회 2000년도 춘계 학술대회 및 국제 감성공학 심포지움 논문집 Proceeding of the 2000 Spring Conference of KOSES and International Sensibility Ergonomics Symposium
    • /
    • pp.120-125
    • /
    • 2000
  • We propose a semi-automatic and dynamic indexing algorithm for multi-media database(e.g. movie files, audio files), which are difficult to create indexes expressing their emotional or abstract contents, according to user's sensitivity by using user's histories of access to database. In this algorithm, we simply categorize data at first, create a vector space of each user's interest(user model) from the history of which categories the data belong to, and create vector space of each data(title model) from the history of which users the data had been accessed from. By continuing the above method, we could create suitable indexes, which show emotional content of each data. In this paper, we define the recurrence formulas based on the proposed algorithm. We also show the effectiveness of the algorithm by simulation result.

  • PDF

정서발달의 관점에서 본 우리나라의 전통태교: 태교신기를 중심으로 (The Korean Tradition of Taegyo for Supporting Prenatal Development: Focusing on Emotion in Taegyo-Singi)

  • 정순화
    • Human Ecology Research
    • /
    • 제52권1호
    • /
    • pp.1-10
    • /
    • 2014
  • The purpose of this study was to analyse the principles and methods of Taegyo-Singi with regard to emotion and to review basic informations on Taegyo programs for promoting prenatal development. Taegyo-Singi was analyzed as follows. First, the contents of Taegyo-Singi were classified into principles and methods of Taegyo. Second, the domains of emotion were categorized into emotional perception, emotional expression, emotional understanding, and emotional regulation based on the classification of Mayer and Salovey, and Moon. Third, the contents of Taegyo-Singi were classified into the four domains of emotion. Finally, the reliability and validity of the classification were obtained through inter-rater agreement and analysis of content validity. The results indicated that first, the principles of Taegyo presuppose parental influence on temperament formation, and that the emotional states of the mother in the prenatal and prepregnancy period is the most influential variable in a child's temperament formation. Second, the methods of Taegyo presuppose that the human mind interacts with their behavior. Therefore, through emotional support of family members, 'jon-sim (the serene mind)' and 'chung-sim (the mind from rectitude)' are the key methods of Taegyo. This means that the Korean tradition of Taegyo focused on the emotional domain of development, especially emotional regulation. This coincides with the emotion-focused temperament theory that individual differences in temperament reflect individual differences in emotion.

임상간호사의 감정노동 경험 (Clinical Nurses' Experience of Emotional Labor)

  • 염영희;이현숙;손희숙
    • 임상간호연구
    • /
    • 제22권3호
    • /
    • pp.314-326
    • /
    • 2016
  • Purpose: The purpose of this study was to understand the experience of emotional labor of clinical nurses in medical institutes. Methods: A total of 26 nurses from 11 hospitals participated in the study. Six focus groups were organized and 4 to 5 nurses took part in each group. The compositional factors of groups included clinical experience, age, gender, work place and position. Data collection was conducted through focus group interview and it was proceeded by the time of data saturation. In this qualitative study, content analysis was conducted. Results: Five themes, 14 categories, and 33 subcategories, were emerged. The themes were 'Restrain themselves', 'Communion to the patients', 'Working environment provoking emotional tension', 'Respond to emotional events', 'Recovery of emotional energy'. Conclusion: Results indicated that surface acting of emotional labor such as, repression of personal desire and presenting the emotions that the organization ask nurse to express was related to psychosomatic symptoms, depression, burnout, poor job performance, increased mistakes, and low job satisfaction which eventually leads to nurses' turnover. In order to reduce negative influence of emotional labor, it is necessary to build positive organizational culture, to provide support from managers and co-workers. It is also important to improve work environment in order to do more deep acting since sharing emotions with patients can reduce the negative influence of emotional labor.

감성 척도 맵 개발 및 패션 브랜드의 감성이미지 비교 연구 - 브랜드 이미지와 브랜드 웹사이트 배색 이미지를 중심으로 - (Development of the Emotional Scale Map and Comparison of Emotional Scale between Fashion Brand Image and Brand Website Coloration Image)

  • 유지현
    • 복식문화연구
    • /
    • 제18권2호
    • /
    • pp.348-370
    • /
    • 2010
  • The purpose of this study was to propose some plan which could satisfy consumer's expectation emotional needs by comparing emotional scale between fashion brand image and brand website coloration image. For this study, 12 brand websites within four fashion zone, men's clothing, women's clothing, casual wear, and sports wear were chosen. The questionnaires were comprised of 27 emotional adjectives which were selected from previous studies. The questionnaires were distributed to university students and office workers for 3 to 17 on September. Among them, 118 questionnaires were analyzed by SPSS tool. The qualitative analysis for emotional adjective sorting, content analysis for website color chip sorting, and quantitative analysis for consumers were used in this study. Some differences exist between brand image and website coloration band image as the result. As the numbers of internet user became larger, the costumer's emotional image which gives maximum satisfaction is getting more important in fashion brand website. Therefore, fashion website managers should satisfy consumers with functional and emotional needs.

이메일에 포함된 감성정보 관련 메타데이터 추출에 관한 연구 (Recognizing Emotional Content of Emails as a byproduct of Natural Language Processing-based Metadata Extraction)

  • 백우진
    • 정보관리학회지
    • /
    • 제23권2호
    • /
    • pp.167-183
    • /
    • 2006
  • 본 연구는 이메일에 나타난 감성정보 메타데이터 추출에 있어 자연언어처리에 기반한 방식을 적용하였다. 투자분석가와 고객 사이에 주고받은 이메일을 통하여 개인화 정보를 추출하였다. 개인화란 이용자에게 개인적으로 의미 있는 방식으로 콘텐츠를 제공함으로써 온라인 상에서 관계를 생성하고, 성장시키고, 지속시키는 것을 의미한다. 전자상거래나 온라인 상의 비즈니스 경우, 본 연구는 대량의 정보에서 개인에게 의미 있는 정보를 선별하여 개인화 서비스에 활용할 수 있도록, 이메일이나 토론게시판 게시물, 채팅기록 등의 텍스트를 자연언어처리 기법에 의하여 자동적으로 메타데이터를 추출할 수 있는 시스템을 구현하였다. 구현된 시스템은 온라인 비즈니스와 같이 커뮤니케이션이 중요하고, 상호 교환되는 메시지의 의도나 상대방의 감정을 파악하는 것이 중요한 경우에 그러한 감성정보 관련 메타데이터를 자동으로 추출하는 시도를 했다는 점에서 연구의 가치를 찾을 수 있다.

외식업 웹광고 구성요소가 소비자의 수용태도 및 구매효과에 미치는 영향 (The Effect of Web Ad Components on Consumer Attitude and Purchase in Food Service Industry)

  • 김기영;김지응;한성만
    • 한국식생활문화학회지
    • /
    • 제23권3호
    • /
    • pp.388-396
    • /
    • 2008
  • This study examined the effects of Web ad components on customer attitude and purchasing decisions in 300 individuals who visited family restaurant Websites. The results are summarized as follows: First, Web ad components such as content, design, and interactivity had effects on the cognitive attitudes of the customers. And design, accessibility, and Web functionality had significant effects on the customers' emotional attitudes. In addition, content, navigation, and Web functionality had significant effects on the customers' behavioral attitudes. Lastly, the cognitive, emotional, and behavioral attitudes of the customers had significant effects on their purchases. From these results, design elements such as content, color, and menus, along with user interactivity for information are considered helpful components of a food service Web ad for customer cognition of the restaurant's information. In addition, aspects of Web functionality such as the food service's Web ad set-up, or the protection of personal information, the color design and menu, as well as accessibility for easy use, are all helpful in terms of gaining a customer attitude that is friendly and preferential towards a restaurant's menu items.

B급 감성 광고 경향에 관한 내용분석: 2015년부터 2020년까지 공중파 TV광고를 중심으로 (A Content Analysis of B-Class Emotional Advertising Trend: Focused on TV commercials from 2015 to 2020)

  • 백주연;염동섭
    • 한국융합학회논문지
    • /
    • 제13권1호
    • /
    • pp.179-188
    • /
    • 2022
  • 본 연구는 B급 감성 광고에 대한 전반적인 특성을 파악하고 경향을 분석하는 것을 목적으로 하였다. 이를 위해 국내 최대 광고 포털 사이트인 TVCF(www.tvcf.co.kr)에 탑재된 광고들 중 2015년부터 2020년까지 온에어된 498편의 광고들을 추출하여 내용분석 방법을 통해 분석하였다. 분석결과, B급 감성 광고는 다양한 장르에서 활용되고 있으나 특히, 유머/과장 장르에서 가장 많이 활용되어왔고 2020년 Corona-19 Pandemic으로 인해 점차 증가하는 추세를 나타내고 있음을 알 수 있었다. 또한 상업광고가 아닌 비상업광고 영역인 관공서나 단체, 공익광고, 기업 PR 등의 영역에서 과거에 비해 B급 감성 광고 활용률이 증가되었음을 확인하였다. 이러한 결과는 B급 감성 광고는 이제 더 이상 단순히 '하위문화(subculture)'로부터 기인 된 '비주류' 문화의 표상이 아닌 사회적·문화적·경제적 현상뿐 만이 아니라 개인의 우울감, 피로감 그리고 상실감의 증폭 문제 등까지 '희화(漫畫)화'를 통해 완화시켜주는 '새롭고 도전적인 주류문화'의 표상으로서 산업/비산업군의 모든 영역까지도 널리 활용되고 있는 중추적 역할을 하고 있다는 사실에 주목할 필요가 있음을 시사한다.

An Empirical Study on Emotional Intensity and the Influence of Product Involvement in the Context of the Integrative Framework

  • Pradip Hira, Sadarangani;Sanjaya S., Gaur
    • 마케팅과학연구
    • /
    • 제12권
    • /
    • pp.99-119
    • /
    • 2003
  • A model is proposed for the role of emotional intensity of a web site, and the moderating influence of product involvement, in the Integrative Framework of persuasion (Meyers-Levy and Malvaiya 1999). The model also appropriately operationalizes the constructs emotional intensity of a web site and product involvement The three routes to persuasion, Central, Peripheral, and Experiential correspond to high, moderate, and low involvement (Meyers-Levy and Malaviya 1999). The involvement construct is measured from message recipients using the Personal Product Inventory (Pill, which was developed to capture the concept of product involvement (Zaichkowsky 1985). The conceptualization of the Personal Product Inventory is a contextrree measure that also has robust psychometric properties when applied to advertisements (Zaichkowsky 1994). The propositions highlight the expected importance of emotional intensity of a web site. The moderating influence of product involvement is also proposed. Specifically, what this work proposes is that the emotional intensity of a product site has a larger impact on attitude change under low product involvement, as opposed to moderate product involvement. Support for this reasoning can be found in the persuasion literature (Petty et al 1986). The Petty et al (1986) frame work is a dual process descriptive and predictive frame work in the area of altitude formation and change. Recently, Myers Levy and Malaviya (1999) have proposed a tri-process framework. This is in tum based on the dual process model of Petty et al. (1986). The study outlined in this paper aims to deepen the Meyers Levy and Malaviya (1999) and frame work. The propositions outlined in the model are empirically tested using a repeated measures experimental design. The emotional intensity is measured using a scale that is based on experts judgments. Using a paired comparison t-test two sites are determined to be of high and low emotional intensity. The model is tested using a repeated measures experimental design. The first independent variable Emotional Intensity of the site is manipulated. The Second independent variable, Personal Product Inventory is measured. While, the dependent variable, product altitude change will also be measured. Utilizing Analysis of Variance (ANOVA) the data is analyzed using SPSS. The results suggest that besides the rational content of messages their emotional content can also influence attitude change. Specifically, it is proposed that the manipulation of emotional intensity of a product Web site has a greater impact on product altitudes under high and low product involvement conditions, rather than moderate product involvement. However, the results for product involvement as a continuous variable has a p value of 0.09. Further, the results for three levels of product involvement were far from significant. For two levels of product involvement also, the results were insignificant, the p value approached 0.20. This evidence indicates that it is premature to conclude that there are three routes to persuasion. A caveat, however, must be added, in that the manipulations may not have been strong enough to test the proposed hypotheses. Further, undoubtedly, there is unequivocal evidence the emotional intensity of a product Web site, as measured here, has a direct impact on product attitudes.

  • PDF

간호대학생을 위한 감성지능 향상 프로그램 개발 및 효과검증: 혼합연구 설계 적용 (Development and Effects of Emotional Intelligence Program for Undergraduate Nursing Students: Mixed Methods Research)

  • 이외선;구미옥
    • 대한간호학회지
    • /
    • 제44권6호
    • /
    • pp.682-696
    • /
    • 2014
  • Purpose: This study was conducted to develop and test the effects of an emotional intelligence program for undergraduate nursing students. Methods: The study design was a mixed method research. Participants were 36 nursing students (intervention group: 17, control group: 19). The emotional intelligence program was provided for 4 weeks (8 sessions, 20 hours). Data were collected between August 6 and October 4, 2013. Quantitative data were analyzed using Chi-square, Fisher's exact test, t-test, repeated measure ANOVA, and paired t-test with SPSS/WIN 18.0. Qualitative data were analyzed using content analysis. Results: Quantitative results showed that emotional intelligence, communication skills, resilience, stress coping strategy, and clinical competence were significantly better in the experimental group compared to the control group. According to the qualitative results, the nursing students experienced improvement in emotional intelligence, interpersonal relationships, and empowerment, as well as a reduction in clinical practice stress after participation in the emotional intelligence program. Conclusion: Study findings indicate that the emotional intelligence program for undergraduate nursing students is effective and can be recommended as an intervention for improving the clinical competence of undergraduate students in a nursing curriculum.

개인성향에 따른 1인 미디어 콘텐츠의 가치 지각 및 추천의도에 미치는 영향 (The Effect of Personal trait on Perceived Value and Recommendation Intention : Focus on one-person media contents)

  • 주선희;송민영;김병국
    • 한국융합학회논문지
    • /
    • 제9권12호
    • /
    • pp.159-167
    • /
    • 2018
  • 1인 미디어콘텐츠의 인기가 증가됨에 따라 이용자의 개인성향이 1인 미디어에 대해 가치를 지각하고 타인에게 추천하려는 의도에 대한 인과관계를 살펴보았다. 단조롭고 반복적인 일상에 대해 권태로움을 민감하게 받아들이는 성향과 새로운 정보 및 자극을 탐색하며 추구하려는 성향이 높은 사람은 1인 미디어콘텐츠에 대해 감정적 가치, 지식적 가치, 경제적 가치를 지각할 것으로 보고 가설을 설정하였다. SPSS21을 이용하여 다중회귀분석을 통한 가설검증결과, 신기성 추구성향은 감정적 가치, 지식적 가치, 경제적 가치에 모두 긍정적 영향을 미치는 것으로 나타났다. 새로운 것을 탐색하고 즐기고자 하는 이용자들은 1인 콘텐츠를 통해 즐거움, 재미, 슬픔을 느낄 수 있는 가치를 지각하고, 새로운 자극을 지각하고 몰랐던 사실을 알게 되는 도구로 지식적 가치를 지각하며, 새로운 정보 및 상황을 탐색하는 데 저렴한 비용으로 즐길 수 있는 경제적 가치를 지각하는 것을 알 수 있다. 감각추구성향의 경우 지식적 가치에는 유의한 영향이 있었으나, 감정적 가치와 경제적 가치에 유의한 영향이 미치지 않는 것으로 나타났다. 권태감을 쉽게 느끼는 감각추구성향이 높은 사람은 1인 미디어 콘텐츠에 대해 호기심을 충족 가능하므로 지식적 가치를 지각하는 것을 알 수 있다. 그러나 저렴한 비용이나 무료 제공이 아니라 비용을 지불하고서라도 재미를 기대하는 것으로 나타났다. 따라서 감각추구성향이 높은 이용자는 지루한 콘텐츠를 이용하면서 경제적 가치를 지각하기보다 콘텐츠 비용을 지불을 하고서라도 지루하지 않고 재미있는 콘텐츠를 보기를 원하는 것을 알 수 있다.