• Title/Summary/Keyword: educational level

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A Study on Consumers' Advertising Discriminatory Competencies and the Related Factors (소비자의 광고판별능력과 관련요인에 관한 연구 -기만광고판별을 중심으로-)

  • 이기춘
    • Journal of the Korean Home Economics Association
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    • v.28 no.2
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    • pp.91-106
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    • 1990
  • This study focuses on consumers' advertising discriminatory competencies and the influencing facors. So the objects of this study are as follows : 1) to identify the overall level of advertising discriminatory competencies. 2) to examine if consumer attitude variables have significant effects on the ads. discriminatory competenceis. 3) to examine if the frequencies of contacting advertising variable have significant effects on the ads. discriminatory competencies. 4) to examine if socio-economics variables-age, educational level, monthly family income, occupational status-have significant effects on the ads. discriminatory competencies. 5) to find out the independent influence of variables related to the ads. discriminatory competencies. For this purpose, a survey was conducted using questionaires and advertisement papers. The data used in this study included 194 Homemakers living in Seoul. The ads. used in this study included ads. of diary products like foods, drinks, medicine, cosmetic, detergent in TV, radio, newspaper and magagine. Statistics were Frequency Distribution, Mean, percentile, ANOVA, Scheff -test, Pearsons' Correlation, Multiple Regrassion Analysis. Major findings were as follows : First, in 26 items(70%) of 37 items measured consumers' ads. discriminatory competencies, the rate of right answer was below 50%, so over the half of consumers were misleaded by the deceptive ads. Second, consumers' ads. discriminatory competencies differed significantly according to consumer attitude variables but no according to the frequency of contacting advertising. Third, according to socio-demographic variables-age, educational level, monthly family income, occupational status-advertising discriminatory competencies differed significantly. In group of lower age, higher educational level, higher income and professional occupation status, the level of ads. discriminatory competencies were high. Forth, the most influencing variabel on ads. disciriminatory competencies were eudcational level and in turn general attitude toward ads., attitude toward consumerism. This three variables explain 22.9% of dependent variable's variance. From these findings, the following suggestions are made, First, the consumer education offering informations and learing practical ads. discriminatory competencies should be conducted for all consumers wheather they are educated or not. Also the education to improve the consumer attitude must be. Second, considering misleading level, the business must make the regulatory standards and reinforce the regulation voluntarily, and by enforcing the regulation of ads. and deciding more diverse, objective and exact standards, the government should keep the consumer's right to know.

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The Relation between the Perception of Price and the Propensity to Conspicuous Consumption in the Purchase of Clothing of College Students (대학생 소비자들의 가격지향과 과시소비 성향의 관계 -의복구매를 중심으로-)

  • Park, Sang-Mi;Lee, Eun-Hee
    • Korean Journal of Human Ecology
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    • v.16 no.2
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    • pp.367-380
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    • 2007
  • This study investigates the perception of price and the propensity to conspicuous consumption in the purchase of clothing among college students and the relation between the perception of price and the propensity to conspicuous consumption. The data for this study were collected from 1,015 Korean college students. In order to analyze the data, statistical methods such as frequency, percentage, mean, standard deviation, factor analysis, ANOVA, scheffe-test, Pearson's correlation, and Cronbach's a were used with the SPSS statistical package program. The major study findings were as follows. 1. The perception of clothing price among college students was classified into five factors: high price-oriented, discount-oriented, high quality-price rate-oriented, low price-oriented, and effectiveness-oriented. 2. The propensity to conspicuous consumption of clothing among college students was classified into four factors: brand name conspicuousness, conspicuous pursuit of vogue, symbol of their social position, and imported goods conspicuousness. 3. High price-oriented and discount-oriented were different significantly according to sex, age, father's educational level, monthly income, monthly allowance amount. High quality-price rate-oriented and low price-oriented were different significantly according to sex, father's educational level, monthly income, monthly allowance amount. Effectiveness-oriented was different significantly according to sex, age. 4. Brand name conspicuousness, conspicuous pursuit of vogue and imported goods conspicuousness were different significantly according to sex, age, father's educational level, monthly income, monthly allowance amount. Symbol of their social position was different significantly according to sex, age, father's educational level, monthly income. 5. High price-oriented, discount-oriented and high quality-price rate-oriented have the highly positive correlation with four factor of propensity to conspicuous consumption of clothing. Low price-oriented has the negative correlation with four factor of propensity to conspicuous consumption of clothing. Effectiveness-oriented has the lowly positive correlation with four factor of propensity to conspicuous consumption of clothing.

An Analysis on the Educational Needs of the Career Education according to the Career Recognition of the Undergraduates (대학생의 진로인식에 따른 진로 교육 요구도 차이 분석)

  • Kim, Hyun-Soon;Kim, Ji-Hyo
    • The Journal of the Korea Contents Association
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    • v.16 no.5
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    • pp.651-659
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    • 2016
  • The purposes of this study is to investigate the influence of career recognition upon career development competencies and educational needs. To achieve this, the survey was carried out and 362 undergraduates participated. The findings of the survey were shown as follows: First, the students perceived that career management was needed the most, and then came career information searches. Next, career transition technologies, positive self-concept formation, career planning, and effective interpersonal relationships were in order. Second, the influence of career recognition upon the level of the preparations showed statistically significant differences, however, the influence of career recognition upon the level of the requirement did not reveal statistically significant differences. Third, the rating of the educational needs was identical from the first place to the third, but different from the fourth to the sixth. These results will contribute to enhancing the efficiency of career education.

Effects of a Patient Educational Video Program on Bowel Preparation Prior to Colonoscopy (동영상 교육이 대장내시경 대상자의 장 정결 이행에 미치는 영향)

  • Cho, You Young;Kim, Hyeon Ok
    • Journal of Korean Academy of Nursing
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    • v.45 no.5
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    • pp.704-712
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    • 2015
  • Purpose: The purpose of this study was to evaluate the effects of an educational video program on bowel preparation for a colonoscopy. Methods: The study used a non-equivalent control group and non-synchronized design as a quasi-experimental research involving 101 participants undergoing bowel preparation for a colonoscopy (experimental group 51, control group 50 subjects) at W. university hospital, from Aug. 7 to Oct. 31, 2013. The control group received verbal education with an explanatory note while the experimental group received education using a video program. To measure knowledge of diet restrictions and compliance with ingesting bowel preparation solutions, a questionnaire, based on The Korean Society of Gastrointestinal Endoscopy's Guide (2003), developed by Sam-Sook You, was used after revisions and supplementation was done. To measure bowel cleanness, the 'Aronchick Bowel Preparation Scale' was adopted. Data were analyzed using the SPSS WIN 12.0 program. Results: A higher proportion of the experimental group showed a positive change in knowledge level on diet restrictions (U=1011.50, p =.035) and ingestion of bowel preparation solutions (U=980.50, p =.019), a higher level of compliance with diet restrictions (U=638.50, p <.001), ingesting bowel preparation solutions (U=668.00, p <.001) and the level of bowel cleanness (${\chi}^2$=17.00, p <.001) than the control group. Conclusion: The results of this study indicate that a video educational program for patients having a colonoscopy can improve knowledge, level of compliance with diet restrictions, ingestion of bowel preparation solutions, and bowel cleanness. Therefore video educational program should be used with this patient group.

The Financial Status of Family Business: Comparison of Home-Based Family Business with Onsite Family Business (재택 가족기업과 비재택 가족기업의 재정상태분석)

  • 김순미;홍성희
    • Journal of the Korean Home Economics Association
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    • v.38 no.10
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    • pp.181-197
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    • 2000
  • The purposes of this study were to compare financial status of home-based family business with that of ensile family business, and to analyze the factors effected on financial status of both business groups. The sample consisted of 295 home-based family business and 418 ensile family business among self-employed household of 1998 Korea Household Panel Data, and analyzed into Frequencies, Percentile, t-test, $\chi$$^2$-test and Regression. The findings were as follows: First, in case of financial status of household, there was no significant difference between home-based family business and ensile family business. Second, in case of financial status of business, total sales amount and net profit of home-based family business were lower than those of onsite family business, however net profit to total sales ratio of home-based family business was higher than those of onsite family business. Third, the factors contributing to total expenditure to total income ratio of home-based family business were business owner's present economic perception, future economic expectancy and residence, while business owner's age, the number of children and of tamer, and residence were significant variables contributing to same ratio of onsite family business. The factors contributing to total asset to total debt ratio of home-based family business was only business owner's future economic expectancy, however factors affected on the counterpart were business owler's future economic expectancy and job type of family business. Fourth, the variables of sex, age, educational level of family business owner, job type and family type of family business were associated with net profit to total sales ratio of home-based family business, and sex, educational level of family business owner, job type of family business, and the number of employees were related to same ratio of the counterpart. In addition, educational level of family business owner, job type and residence were related with total sales to the number of employees ratio of home-based family business, and educational level of family business owner and job tape of family business were related to same ratio of ensile family business.

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The Characteristics of Middle School Mathematics Achievement Levels Based on the Results of the National Assessment of Educational Achievement from 2010 to 2012 (2010-2012년 국가수준 학업성취도 평가 결과에 나타난 중학교 수학과 성취수준별 학업성취 특성)

  • Lee, Kwang Sang;Jo, Yun Dong
    • School Mathematics
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    • v.16 no.2
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    • pp.237-257
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    • 2014
  • The purpose of this study is to investigate the academic achievement characteristics in terms of proficiency levels through the in-depth analysis of mathematics test items and achievement standards of the National Assessment of Educational Achievement(NAEA) from 2010 to 2012, and to provide suggestions for teaching and assessing mathematics in middle schools. The results showed that 'Advanced level' students could fully understand the concept of mathematical terms and symbols as well as various mathematical properties presented in the national curriculum. However, 'Proficient level' students tended to feel difficult to apply linear function, properties of a plane figure, and a solid figure, while 'Basic level' students seemed to have trouble solving mathematical problems in almost all areas. Thus, it is necessary to identify the mathematical misconceptions that students have and to strengthen teaching, particularly, the areas of number and operation.

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Analysis of Consumer Preferences for Branded and Imported Pork (국내 브랜드 돈육과 수입산 돈육의 선호도 분석)

  • Kim, Gyewoong;Kim, Minjin;Ok, Youngsoo;Kim, Hackyoun
    • Journal of the Korean Society of Food Culture
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    • v.29 no.4
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    • pp.342-347
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    • 2014
  • This survey was conducted to investigate consumer preferences for branded and imported pork, including favorite cooking styles. Data were collected from a total of 252 consumers and analyzed. The results are summarized as follows. Consumers of branded pork showed a moderate preference "moderate" (54%). There was no significant difference in consumer preference for branded pork according to educational level or living area. However, there was a significant difference according to yearly income (p<0.05). Consumers in the high-income group preferred branded pork more than those in the low-income group. Most consumers did not like imported pork (64.6%). There was no significant difference in consumer preference for imported pork according to educational level or living area, whereas there was in the yearly income group (p<0.05). Whereas low-income consumers did not like imported pork, high-income consumers did. The royalty for purchasing of branded pork was shown "3.65" out of 5 points. Whereas there was no significant difference according to educational level, there was for living area and yearly income (p<0.05). Consumers living in large cities or having low income showed high royalty of purchase for branded pork. The royalty for purchase of imported pork was "2.08" out of 5 points. Significant differences for purchase royalty of imported pork were observed according to educational level, living area, and yearly income group (p<0.05). Consumers responded that they liked roasted pork (47.6%). Secondly, consumers liked stew (16.7%). There were no significant differences among various cooking styles in any of the groups.

A Study on the Physical Health Satisfaction and Leisure Activity Satisfaction of a Grandchild Caregiving Grandmother (손자녀를 돌보는 조모의 신체 건강 및 여가 활동 만족도에 관한 연구)

  • Cho, Yoon Joo
    • Korean Journal of Child Education & Care
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    • v.19 no.3
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    • pp.71-83
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    • 2019
  • Objective: The aim of this study was to investigate variables which account for grandchild caregiving grandmothers' physical health satisfaction and leisure activity satisfaction. Methods: The sample included 141 grandmothers. Data were analyzed by descriptive statistics, Pearson's correlation, and hierarchical multiple regression. Results: Firstly, the variables that explained physical health satisfaction of grandchild caregiving grandmothers were educational level, family income, the number of grandchild, and caregiving conflict with adult child. When their educational level were higher, had more money, cared for grandchild more, and did not experience conflict with adult child, they showed the higher scores of physical health satisfaction. Secondly, as to leisure activity satisfaction of grandchild caregiving grandmothers, educational level and caregiving conflict with adult child were included. That is, they had higher educational level, and without caregiving conflict with adult child, grandchild caregiving grandmothers reported higher levels of leisure activity satisfaction. Conclusion/Implications: Based on these results, various implications and interventions were suggested.

Perception of dental office visits of social network service users (SNS 이용자의 치과 SNS 특성에 관한 인식도)

  • Bo-Young, Park;Seon-Min, An;Eun-A, Bae;Hyeon-Gyeong, Kim;So-Yeon, Park;Hyo-Eun, Park;Neul-Byeol, Ha;Mi-Suk, Yoon
    • Journal of Korean Dental Hygiene Science
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    • v.5 no.2
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    • pp.35-44
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    • 2022
  • Background: This study was aimed at investigating the perception of social network service (SNS) users regarding dental office visits and determining the proportion of dental SNS users among general SNS users. Methods: We surveyed 177 adults using SNSs. Dental SNS characteristics were classified into information provision, interaction, recency, reliability, and interest, and the recognition level of each area was surveyed on a 5-point scale. The total number of items was 17, including three information provision, three interaction, four recency, four reliability, and three interest items. Results: Among the five domains, the recognition level was the highest for reliability (3.51 points) and the lowest for interest (2.94 points). Among the 17 items, the recognition level was the highest for "Educational information provided by dental SNS is valuable" at 3.60 points, "Dental SNS educational video is useful for information sharing and dental knowledge improvement" at 3.53 points, and "The perceived educational information of dental SNS is reliable" at 3.51 points. Participants in their 20s and 30s had higher scores for being up-to-date (3.33 and 2.88 points, respectively) and reliability (3.59 and 3.09 points, respectively) than those in their 40s or older. The recognition level of all areas of dental SNS characteristics was significantly higher for experienced dental SNS users than for nonexperienced ones. Conclusions: The results of this study suggested that dental institutions should consider ways to utilize SNS for patient management and education and that dental SNS-related contents should contain educational and reliable information to help SNS users manage their oral health.

Quantum Interference Effects on Optical Amplification and the Index of Refraction in a Four-Level System

  • Zhang, Hui-Fang;Wu, Jin-Hui;Gao, Jin--Yue
    • Journal of the Optical Society of Korea
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    • v.7 no.3
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    • pp.174-179
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    • 2003
  • We construct a four-level system where a metastable state is included in an $Er^{3+}$ Doped Yttrium aluminum garnet (YAG) crystal. Because of the action of the coherent field, the traditional light amplification with inversion can be exhibited with remarkable variation. As a result, we propose a method to achieve the gain equalization by atomic coherence. At the same time, we find that the high index of refraction accompanied by vanishing absorption can also be reached in this model. We also find that a higher index of refraction with zero absorption can be easily obtained when the coherent field is off resonance.