• THE INTERNATIONAL COMMERCE & LAW REVIEW
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• v.51
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• pp.441-464
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• 2011

It is childhood yet in uTradeHub system practical use. According as company's necessity of cost-saving is increased according to trade terms aggravation such as uncertainty of international money market, commodities prices rise, necessity of e-trade practical use in company is increased. Use is inevitable by state that link with e-Nego and e-B/L service with related presentation e-L/C banks is not made. At the present users are doing specification only service this main point, and practical use activation through public information and marketing about service is needed situation because most of, companies which is not using service, do not know about existence availability of uTradeHub system, usage, availability. This study presented five such as early materialization of user center's link and integration, medium and small enterprises e-trade participation extension, utilization ratio raising through government's public information, e-trade cooperation business activation between the country, electronic documents standardization etc. by prompting competition about practical use of uTradeHub system.

• Proceedings of the Korea Society of Design Studies Conference
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• 2002.11b
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• pp.112-113
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• 2002

• The Journal of Korean Association of Computer Education
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• v.6 no.3
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• pp.27-36
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• 2003

Rccommender systems are being used by an ever-increasing number of E-Commerce sites to help consumers find products to purchase. Recommender Systems offer a technology that allows personalized recommendations of items of potential interest to users based on information about similarities and dissimilarities among different user' tastes. However, despite enormous interest in recommender systems, both the number of available published techniques and information about their performance are limited. In this paper. we design and implement an M-Commerce recommendation systems using the past buying behavior of the consumer, consumer information, and association rule mining.

• The Journal of Society for e-Business Studies
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• v.8 no.1
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• pp.55-70
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• 2003

With the gradual growth of the electronic commerce various forms of shopping malls are constructed, and their searching methods and function are studied many ways. However, the recent outcome is still inadequate to search for goods for the tastes and demands of customers. To construct the shopping mall on the electronic commerce and help customers with purchasing goods, the efficient interface for the customers to contact the shopping malls should be founded and the customers should be able to search the goods they want. Therefore, in this paper, we designed the Intelligent Integration Agent System (IIAS) using the multi-agent formed by the integration agent which integrates the case based reasoning(CBR) and the rule based reasoning(RBR) and the user agent which manages users' profiles. IIAS performs the rule based reasoning on the subject issue first, then provides the unsatisfying search results from the rule-base reasoning to the customers through the user agent, which enables the search of the goods most similar to the ones that meet the tastes and demands of the customers. That is, the accuracy and the speed has been improved by reasoning with the similarity adjustable integration agent which can pick out the goods of customers wants by modifying the weights of properties according to those of the customers.

• The Journal of Society for e-Business Studies
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• v.12 no.3
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• pp.107-131
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• 2007

Due to an increase of the importance of E-catalogue on electronic commerce, E-catalogue systems have been prevailing for their production and efficient management around Web environment. In this study, we categorize service factors off-catalogue systems into three aspects contents-providing, user participation, and system management, and we measure their impacts on user satisfaction. The results of the study show that richness, design, trust, interaction, function of transaction management, system extensibility, system stability, and security have been found out to be significant factors to affect user satisfaction.

• Journal of Information Technology Services
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• v.12 no.3
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• pp.23-37
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• 2013

Social commerce is a subset of e-commerce that involves using social media, and user contributions to assist in the online buying and selling of products and services. Given the rapid growth of social commerce sites such as Groupon, Ticketmonster, and Coupang, it has become critical to understand customer purchasing decision-making processes in the social commerce environment. This study developed a theoretical model to examine the role of social commerce site's stickiness in customers' repurchasing decision processes. This study identifies price attribute, variety of selection, shopping enjoyment, and anger as the key factors of social commerce site's stickiness. Data collected from 164 users who had more purchasing experiences with social commerce for more than 7 months were empirically tested against the research model. The analysis results indicate that social commerce site's stickiness plays an important role in enhancing customer's purchasing behavior. Moreover, price attribute and shopping enjoyment significantly influence social commerce site's stickiness, whereas anger does not significantly affect consumer purchasing decision-making processes. However, contrary to our expectation, variety of selection negatively influences social commerce site's stickiness. The theoretical and practical implications of the findings are described.

• The Journal of Society for e-Business Studies
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• v.9 no.1
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• pp.209-220
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• 2004

If protocol has fast operations and short key length, it can be efficient user authentication protocol. Lenstra and Verheul proposed XTR. XTR have short key length and fast computing speed. Therefore, this can be used usefully in complex arithmetic. In this paper, to design efficient user authentication protocol we used a subgroup of Galois Field to problem domain. Proposed protocol does not use GF(p/sup 6/) that is existent finite field, and uses GF(p²) that is subgroup and solves problem. XTR-ElGamal based user authentication protocol reduced bit number that is required when exchange key by doing with upside. Also, proposed protocol provided easy calculation and execution by reducing required overhead when calculate. In this paper, we designed authentication protocol with y/sub i/ = g/sup b.p/sup 2(i-1)//ㆍv mol q, 1(equation omitted) 3 that is required to do user authentication.

• THE INTERNATIONAL COMMERCE & LAW REVIEW
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• v.60
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• pp.235-255
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• 2013

This thesis examines the problems faced in the electronic trade specialized service provider for which improvements are necessary, and suggests various ways of overcoming those problems. First, from the legal aspect, it is necessary to clarify the scope of duties as well as to expand the threshold for entrance and business areas through the amendment of related laws. Second, from the operating aspect, the e-trade specialized service provider should be able to provide convenient work spaces through user-centered interface by connecting, integrating, automating and simplifying various services scattered around through the establishment of an operating system. Third, from the institutional aspect, trade firms should be able to perform e-trade duties without difficulties by specializing and increasing the size of the e-trade specialized service provider system and strengthening job competence. For this, it is required to improve legal registration requirements to enhance the reliability of the e-trade specialized service provider system and secure its financial capacity.

• THE INTERNATIONAL COMMERCE & LAW REVIEW
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• v.29
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• pp.89-119
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• 2006

The almost studies that is related to an e-Trade and an e-Marketplace only have been focused on the diffusion and acceptance since the innovation was adopted in markets. The existing studies failed to notice the resistance of innovation in the course of accepting innovation. The resistance of innovation, however, is not the contrary concept of acceptance, it is should be understood as a construct which can explain the course of the diffusion and acceptance. This study will be analysed as follows: First, nevertheless the resistance of users is important, it couldn't be presented systematically through acceptance of innovation, accordingly the concept of resistance of innovation will derive concept from review of literature researched on prior researches. Second, the factors which can be affected to the resistance of innovation of the main trade firms which use the e-Marketplace will draw. Third, we identify some of determinants that can affect to resistance of user by empirical study, also we investigate how participation can be affected by using a contingency variable. The independent variables used through researched review are the characteristic factors of trade e-Marketplace which was consisted of relative advantage, suitability and complexity, the characteristic factors of trade firms which was consisted of propensity of innovation and attitude, and the characteristic of service quality which was consisted of reliability and reaction. This research also examines the association between independent variables and the resistance of user(dependent variable) by using a variable on participation of user(moderator variable). The sample surveys for this study have been used 109, this study was analysed by the SPSS 12.0 of statistical tool. According to the proved hypothesis there are three important factors which affected the resistance of user. One factor was the relative advantage and complexity from the point of view on the trade firms characteristics of e-marketplace, another factor was the propensity of innovation from the point of view on the trade firms factors, the third factor was the reliance from the point of view on the service quality factors. The results also provided that relative advantage and suitability among the characteristics of e-Marketplace and the reliability among the service quality characteristics have moderated in the moderated regression which was tested the association independent variables and dependent variables while participation of user was using for contingency variable.

• The Journal of Asian Finance, Economics and Business
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• v.7 no.12
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• pp.1215-1224
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• 2020

Micro, Small and Medium Enterprises in Denpasar City still face low mastery of technology and financial management, one of which is the application of technology-based accounting information systems (e-commerce) for small and medium enterprises. The research objective was to determine the relationship between environmental uncertainty, trust and ease of information technology moderating behavior in accounting information systems. Research with a quantitative approach, the method used is multiple linear regression with moderated regression analysis. The study population was 816 small and medium enterprises. The sampling method technique was the incidental sampling approach and the Slovin formula so that a sampling of 100 small and medium enterprises that had used e-commerce was determined in the city of Denpasar. The results of research that have been conducted determine the relationship between user behavior in accounting information systems that affect individual performance, the relationship between environmental uncertainty affects accounting information systems mediated by individual performance, while the ease of information technology and its ability to be mediated by individual performance has an effect on the behavior of using accounting information systems. The application of accounting information systems in small and medium enterprises is expected to improve individual performance so as to increase income.