• 통상정보연구
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• 제9권4호
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• pp.159-175
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• 2007

Under U.S. Antidumping law, dumping occurs when 'subject merchandise' is imported into the United States and sold at less than 'fair value'. The administration of U.S. antidumping law is shared between the U.S. Department of Commerce(USDOC) and the U.S. International Trade Commission(USITC). USDOC's task is to determine whether imports are being dumped, and if so, to estimate the margin of dumping. In determining whether an industry in the United States is materially injured or threatened with material injury, or the establishment of an industry in the United States is materially retarded, by reason of the subject imports, the USITC must first define the 'like product' and the 'domestic industry'. One of the crucial factors on antidumping measures is the interpretation's scope of the 'like product' and the 'domestic industry', leading the most controversial issues in U.S. antidumping law. The primary purpose of this paper is to examine the 'domestic industry' and 'like product' considering U.S. antidumping law. Most USITC's determinations regarding like product and industry as flexible conception have been supported by the U.S. Courts.

• 대한안전경영과학회지
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• 제4권1호
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• pp.81-92
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• 2002

The modern society is changed into mass production, complicated circulation society and mass consuming society because of the development of the fast science technology since the occurrence of the industrial revolution. Also, the human life style is changed into the abundant consumption society because of the appearance of the various products. The society change like the above provide comfortable life to us. but We are facing with danger for the bad food, illegal medicines and bad products. So, To solve the danger like the above, The Product Reliability Law be made. The both The enterprise and consumer need The Product Reliability Law to protect one's own interest. The consumer is claiming to use the product of safety of the resonable price and good quality in modern society, So, 1 studied on countermeasures of domestic enterprise to increase the competitive power of the enterprise according to Product Reliability Law

• 한국인쇄학회지
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• 제30권3호
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• pp.65-75
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• 2012

Appearing gagman on various ads are presently experienced in domestic market both high involvement and low involvement products ads. Therefore, this research attempts to analyze the effectiveness of using gagman ad model in terms of building brand preference and purchasing intention among target audience. Results of this study proposed the basement of practical use when gagman is selected as a ad model in the field. For testing hypotheses attractiveness, reliability, like/dislike as dependent variables and as independent variable purchasing intention were selected. The result of analysis shows that for high involvement product reliability influenced on brand like/dislike and attractiveness of gagman model is effective to enhance purchasing intention. For low involvement product only like/dislike was significant. This can be interpreted gagman ad model is useful for building brand like/dislike and purchasing intention of high involvement product when gagman has reliability and attractiveness respectively, while for low involvement product, like and dislike is the only variable to be considered in choosing gagman ad model.

• 한국유통학회지:유통연구
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• 제15권2호
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• pp.71-99
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• 2010

본 연구에서는 애국심이 자국 및 외국 제품 평가에 미치는 영향을 실증적으로 분석하였다. 또한 애국심과 제품평가 간의 관계에 있어 소비자 자민족중심주의의 매개변수적 영향력을 분석하였다. 실증분석을 위해 서울 소재 대학에 재학 중인 학부생과 대학원생을 대상으로 설문조사를 실시하였다. 조사결과 애국심은 외국제품 평가에는 영향을 미치지 않는 것으로 나타났으나, 자국제품 평가에는 긍정적 영향을 미치는 것으로 나타났다. 또한 소비자 자민족중심주의는 애국심과 자국제품 평가 간의 관계를 매개하는 것으로 나타났다. 실증분석 결과를 토대로 연구의 의의를 논하였으며, 유통관리 측면에서의 시사점을 제시하였다. 끝으로 연구의 한계점과 향후 연구방향을 제안하였다.

• 통상정보연구
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• 제13권4호
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• pp.375-397
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• 2011

한 미 FTA 발효를 앞두고 미국 통상법에 대한 관심이 더욱 높아지고 있다. 특히, 미국의 반덤핑조치 남용은 이미 여러 선진국들을 통하여 문제가 제기 되어 왔기 때문에 이에 대한 연구가 필요하다. 반덤핑조사를 개시하기 위하여 먼저 "조사대상상품"의 범위를 결정하여야 하지만, WTO 반덤핑협정을 비롯하여 미국 반덤핑법에서도 아무런 규정을 하고 있지 않다. 미국 반덤핑법은 국내 동종상품을 (관세법에 의거하여) 조사 중인 상품과 같거나, 같은 상품이 없는 경우 성질과 용도 면에서 가장 유사한 상품이라고 정의하고 있다. 이처럼 동종상품 분석은 조사대상상품에서 비롯된다. 상무부는 통상의 의미로 조사대상상품을 해석하여야 한다. 유의할 것은 상무부가 일반적으로 조사신청자의 의도를 반영하는 방법으로 반덤핑조사의 범위를 정의할 수 있는 광범위한 재량을 향유하고 있다는 것이다. 그러므로 본 연구는 미국 반덤핑법의 조사대상상품의 범위와 관련한 규정들을 살펴보고, 관련 사례들을 분석하였다. 더욱이, 조사대상상품의 범위는 이후 반덤핑관세명령의 범위에도 영향을 미치기 때문에 이에 대하여도 검토하였다.

• 복식
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• 제54권4호
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• pp.15-26
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• 2004

The study was done to provide domestic fashion multi-shops with basic Information about the distribution and the promotion strategies through an investigation the marketing strategies for domestic multi-shop dealt with imported product only. Data were collected from Interview with a buyer or a staff of marketing department of Domestic Fashion Multi-shop dealt with Imported Product only. The results were as follows： For the distribution strategies, these fashion multi-shops as chosen were all placed in department stores. Their distribution channels were diverse like road shop, shop in department store and shop under direct management of department store. In case of shop in department store, it was common that the shop paid a definite commission to the department store. But S shop was managed directly by a department store as an advanced buying system that department store bought and sold goods and held themselves responsible for overstock. For the promotion strategies, these fashion multi-shops didn't make a definite budget for advertising and publicity contrary to other one-brands. But they attached importance to visual merchandising (VMD) because they had to harmonized the concept of a shop with various brands. Also they concentrated on seasonal fashion show, management of their customers and personal sales.

• 대한안전경영과학회:학술대회논문집
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• 대한안전경영과학회 2004년도 추계학술대회
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• pp.99-109
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• 2004

The purpose of the research is to discuss the product safety procedures for the food area. The producer and supplies of the products should be able to satisfy the needs of the increasing consumer safety. The products, for the purpose of developing and making safe products, must perform Hazard Finding and Risk Analysis to detect potential danger to mike sure the final safety measures are in place. The purpose of Product liability rests finally with the consumer safety and the manufacturer's capability compete in the marketplace. Especially this is important for the food industry. But, our domestic middle and small food industries, it is relatively weak in this are. Thus this research would like to present a easily usable product safety procedures.

• 통상정보연구
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• 제12권1호
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• pp.225-250
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• 2010

The purpose of this study is to grasp the ripple effect of food industry, which is rising as the prominent industry of the future and has a high forward & backward ripple effect, on domestic economy and other industries through Industrial Input-Output Analysis and suggest the export connection method for the development of food industry in the future. As an analysis result, it was found that the effect on product inducement and employment inducement was very high. Like that, it is necessary to establish export connection strategy to escape from narrow domestic market and advance into world market in order to develop food industry, which has a high ripple effect on domestic market. For the export connection of food industry, it is possible to enlarge overseas market demand of domestic food industry by providing domestic food companies with export-concerned information such as overseas export market information and food market information, advertising world market for domestic food industry actively through the globalization of Korea food, securing food processing technology, removing export unavailability risk through the export insurance policy and advertizing the safety of food industry through the reinforcement of food safety control standard and penalty standard.

• 한국실내디자인학회논문집
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• 제19권5호
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• pp.148-155
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• 2010

After the first-ever international espresso coffee shop Starbucks Korea opened its first branch near Ewha University in Korea, positioning of divers foreign cultures among us and changes of life style due to the gross income growth have leaded to the growth of the number of needs for espresso coffee shops and, therefore, international espresso shops have been launching their shops in Korea. While the foreign shops have been holding most of the domestic market share, domestic espresso coffee shops like Hollys and Angel-In-Us have been penetrating the market with differentiated marketing strategies that a espresso coffee shop is no longer considered as just a shop, but a cultural product to Korean. Along with the recent changes, customers have started to laying emphasis on interior and each of the domestic coffee shops has been changing its interior designs by establishing own brand identification. Base on the Starbucks' success case, the domestic coffee shops have been adopting emotional marketing which would stimulate and arouse customers' emotions. The purpose of this study is to present systematic data which would be applied in an espresso coffee shop planning by researching applied emotional design elements of the domestic coffee shops interior designs in depth and finding their characteristics.

• The Journal of Asian Finance, Economics and Business
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• 제8권1호
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• pp.93-102
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• 2021

This study aims is to determine the factors that influence Indonesian rubber export supply based on the export destination countries. Indonesian rubber export supply is thought to be influenced by the variables like the volume of Indonesia rubber exports, the price of Indonesian natural rubber, the volume of domestic rubber production, the export volume of the previous period, the rupiah exchange rate against US$, the interest rate and real Gross Domestic Product (GDP). The data used is the annual time series from 1995-2015 based on export countries encompassing the United States, China, and Japan. Multiple linear regression with the Ordinary Least Square (OLS) method is applied to analyse the data. The results showed that the volume of Indonesian rubber exports to China is not influenced by domestic natural rubber prices and the Rupiah exchange rate against the Chinese Yuan. The volume of Indonesian rubber exports to Japan is influenced by the volume of domestic rubber production. The volume of Indonesian rubber exports to the three destination countries is influenced by the volume of domestic rubber production, interest rate, and real GDP.