• Title/Summary/Keyword: decision making framework

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A research framework for development of a LCCA based tunnel asset management system (LCCA기반 터널 자산관리 시스템 개발을 위한 연구개발 프레임웍 설계)

  • Lee, Seung Soo;Kim, Kwang Yeom;Kim, Dong-Gyou;Shin, Hyu-Soung;Seo, Jong Won
    • Journal of Korean Tunnelling and Underground Space Association
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    • v.16 no.6
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    • pp.615-625
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    • 2014
  • As many parts of Korea are mountainous, many tunnels have been constructed to be in step with rapid economic development since 1970's. However, the interest on maintenance of tunnels is far less than the awareness of need for tunnels. As the tunnel maintenance system is the responsive maintenance system which responds to the problems found during the inspection, it will be very difficult to respond to each problem with the limited budget and manpower of the government agencies when the number of aged tunnels rapidly increase in the future. As such, this study presents the need for the LCCA (Life Cycle Cost Analysis) based tunnel asset management system to transform the tunnel maintenance to a preventive management system in a strategic and long-term viewpoint and proposes the framework for development direction. It observed the asset management implementation cases of social infrastructure in other countries and analyzed the need for asset management technique to manage the tunnels in Korea. Moreover, it applied the LCCA model, which is the economic and engineering quantitative decision making technique, for tunnel asset management to present the concrete direction for development of an asset management model and designed the R&D framework to systemize it.

RFID-Based Integrated Decision Making Framework for Resource Planning and Process Scheduling for a Pharmaceutical Intermediates Manufacturing Plant (의약품 중간체 생산 공정의 전사적 자원 관리 및 생산 계획 수립을 위한 최적 의사결정 시스템)

  • Jeong, Changjoo;Cho, Seolhee;Kim, Jiyong
    • Korean Chemical Engineering Research
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    • v.58 no.3
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    • pp.346-355
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    • 2020
  • This study proposed a new optimization-based decision model for an enterprise resource planning and production scheduling of a pharmaceutical intermediates manufacturing plant. To do this work, we first define the inflow and outflow information as well as the model structure, and develop an optimization model to minimize the production time (i.e., makespan) using a mixed integer linear programing (MILP). The unique feature of the proposed model is that the optimal process scheduling is established based on real-time resource logistics information using a radio frequency identification (RFID) technology, thereby theoretically requiring no material inventories. essential information for process operation, such as the required amount of raw materials and estimated arrival timing to manufacturing plant, is used as logistics constraints in the optimization model to yield the optimal manufacturing scheduling to satisfy final production demands. We illustrated the capability of the proposed decision model by applying the optimization model to two scheduling problems in a real pharmaceutical intermediates manufacturing process. As a result, the optimal production schedule and raw materials order timing were identified to minimize the makespan while satisfying all the product demands.

The Effect of Product Type and Channel Prioritization on Effective Digital Marketing Performance (디지털 마케팅 성과에 영향을 미치는 제품의 유형과 디지털 채널 선정에 관한 연구)

  • Han, Ji-Young;Kim, Wan-Ki
    • Journal of Distribution Science
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    • v.13 no.5
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    • pp.91-102
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    • 2015
  • Purpose - This study aims to build a systematic frame for effective marketing performances by prioritizing product type and pertinent channel that are appropriate for digital channel characteristics. FCB grid model was used to define a product type, and Internet communication satisfaction index was considered as a marketing performance measuring tool for digital channel. Research design, data, and methodology - As systematic understanding for Digital marketing is still unfamiliar to even professional marketer, the hypothesis was established based on preliminary research by conducting a qualitative survey of marketing experts who already experienced digital marketing in the fields as well as existing related study literature. Through a preliminary research, the degree for understanding for digital marketing, current digital marketing (including product/channel mix) execution status, and difficulties for marketers who had experienced digital marketing were figured out. Based on preliminary research, the main part of survey was designed to examine which type of product would be effective for digital marketing and which digital channel would be effective to achieve marketing performance in line with marketing objectives. To collect data, the questionnaire survey was conducted for professional marketers who had experienced digital marketing in 10 different fields including FMCG, cosmetics, distribution industry for one month (July, 10, 2014~Aug, 10, 2014). A total of 90 questionnaire were distributed and 66 questionnaires were used for the analysis, excluding the unanswered and insincere questionnaires. The data were analysed using SPSS ver.18.0. Results - The analysis for product type which is pertinent to digital marketing and prioritization for digital channel per digital marketing performance type could be summarized as followings. First, high involvement buying decision type of product and rational purchasing decision type of product in FCB grid are more effective for digital marketing in terms of marketing performance. Therefore, marketers in field would prioritize considering product type before executing digital marketing. Second, factor for sales increase, potential consumer creation and brand awareness was represented respectively 31.25%, 21.9%, and 20.8% as a result of factor analysis in terms of digital marketing channel performance. Third, effective major digital channel per digital marketing performance factor was differently identified as each digital channel has its own peculiarity. For instance, search engine is more effective for increasing sales while social media such as facebook and Kakaotalk is more effective for encouraging consumer participation. Conclusions - As a result of this study, product type and peculiarity which were pertinently fit to digital marketing were identified by using FCB grid model, and also suggested framework for decision making of digital channel selection in line with marketing objectives for effective marketing performance. It also provided insight to professional marketer which type of product could be effective for digital marketing execution as well as which factors should be measured for digital marketing performance.

Fusion of the Guardianship System and Mental Health Law Based on Mental Capacity - Focusing on the Enactment and the Application of the Mental Capacity Act (Northern Ireland) 2016 - (의사능력에 기반한 후견제도와 정신건강복지법의 융합 - 북아일랜드 정신능력법[Mental Capacity Act (Northern Ireland) 2016]의 제정 과정과 그 의의를 중심으로 -)

  • Kihoon You
    • The Korean Society of Law and Medicine
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    • v.24 no.3
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    • pp.155-206
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    • 2023
  • When a person with diminished mental capacity refuses necessary medical care, normative judgments about when paternalistic intervention can be justified come into question. A typical example is involuntary hospitalization for people with mental disabilities, traditionally governed by mental health law. However, Korean civil law reform in 2011 introduced a new form of involuntary hospitalization through guardianship legislation, leading to a dualized system to involuntary hospitalization. Consequently, a conflict has arisen between the 'best interest and surrogate decision-making' paradigm of civil law and the 'social defense and preventive detention' paradigm of mental health law. Many countries have criticized this dualized system as not only inefficient but also unfair. Moreover, the requirement for the presence of 'mental illness' for involuntary hospitalization under mental health law has faced criticism for unfairly discriminating against people with mental disabilities. In response, attempts have been made to integrate guardianship legislation and mental health law based on mental capacity. This study examines the legislative process and framework of the Mental Capacity Act (Northern Ireland) 2016, which reorganized the mental health care system by fusing guardianship legislation with mental health law based on mental capacity. By analyzing the case of Northern Ireland, which has grappled with conflicts between guardianship legislation and mental health law since the 1990s and recently proposed mental capacity as a single, non-discriminatory standard, we aimed to offer insights for the Korean guardianship and mental health systems.

An Empirical Study on Statistical Optimization Model for the Portfolio Construction of Sponsored Search Advertising(SSA) (키워드검색광고 포트폴리오 구성을 위한 통계적 최적화 모델에 대한 실증분석)

  • Yang, Hognkyu;Hong, Juneseok;Kim, Wooju
    • Journal of Intelligence and Information Systems
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    • v.25 no.2
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    • pp.167-194
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    • 2019
  • This research starts from the four basic concepts of incentive incompatibility, limited information, myopia and decision variable which are confronted when making decisions in keyword bidding. In order to make these concept concrete, four framework approaches are designed as follows; Strategic approach for the incentive incompatibility, Statistical approach for the limited information, Alternative optimization for myopia, and New model approach for decision variable. The purpose of this research is to propose the statistical optimization model in constructing the portfolio of Sponsored Search Advertising (SSA) in the Sponsor's perspective through empirical tests which can be used in portfolio decision making. Previous research up to date formulates the CTR estimation model using CPC, Rank, Impression, CVR, etc., individually or collectively as the independent variables. However, many of the variables are not controllable in keyword bidding. Only CPC and Rank can be used as decision variables in the bidding system. Classical SSA model is designed on the basic assumption that the CPC is the decision variable and CTR is the response variable. However, this classical model has so many huddles in the estimation of CTR. The main problem is the uncertainty between CPC and Rank. In keyword bid, CPC is continuously fluctuating even at the same Rank. This uncertainty usually raises questions about the credibility of CTR, along with the practical management problems. Sponsors make decisions in keyword bids under the limited information, and the strategic portfolio approach based on statistical models is necessary. In order to solve the problem in Classical SSA model, the New SSA model frame is designed on the basic assumption that Rank is the decision variable. Rank is proposed as the best decision variable in predicting the CTR in many papers. Further, most of the search engine platforms provide the options and algorithms to make it possible to bid with Rank. Sponsors can participate in the keyword bidding with Rank. Therefore, this paper tries to test the validity of this new SSA model and the applicability to construct the optimal portfolio in keyword bidding. Research process is as follows; In order to perform the optimization analysis in constructing the keyword portfolio under the New SSA model, this study proposes the criteria for categorizing the keywords, selects the representing keywords for each category, shows the non-linearity relationship, screens the scenarios for CTR and CPC estimation, selects the best fit model through Goodness-of-Fit (GOF) test, formulates the optimization models, confirms the Spillover effects, and suggests the modified optimization model reflecting Spillover and some strategic recommendations. Tests of Optimization models using these CTR/CPC estimation models are empirically performed with the objective functions of (1) maximizing CTR (CTR optimization model) and of (2) maximizing expected profit reflecting CVR (namely, CVR optimization model). Both of the CTR and CVR optimization test result show that the suggested SSA model confirms the significant improvements and this model is valid in constructing the keyword portfolio using the CTR/CPC estimation models suggested in this study. However, one critical problem is found in the CVR optimization model. Important keywords are excluded from the keyword portfolio due to the myopia of the immediate low profit at present. In order to solve this problem, Markov Chain analysis is carried out and the concept of Core Transit Keyword (CTK) and Expected Opportunity Profit (EOP) are introduced. The Revised CVR Optimization model is proposed and is tested and shows validity in constructing the portfolio. Strategic guidelines and insights are as follows; Brand keywords are usually dominant in almost every aspects of CTR, CVR, the expected profit, etc. Now, it is found that the Generic keywords are the CTK and have the spillover potentials which might increase consumers awareness and lead them to Brand keyword. That's why the Generic keyword should be focused in the keyword bidding. The contribution of the thesis is to propose the novel SSA model based on Rank as decision variable, to propose to manage the keyword portfolio by categories according to the characteristics of keywords, to propose the statistical modelling and managing based on the Rank in constructing the keyword portfolio, and to perform empirical tests and propose a new strategic guidelines to focus on the CTK and to propose the modified CVR optimization objective function reflecting the spillover effect in stead of the previous expected profit models.

The Effects of the Noble Eight Fold Path Oriented Meditation Activity on Young Children's Morality and Sociability (팔정도지향 명상활동이 유아의 도덕성 및 사회성에 미치는 효과)

  • Jeong, Seo-Mok;Gwak, Tae-Eun;Kim, Jong-Un
    • Journal of Fisheries and Marine Sciences Education
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    • v.27 no.2
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    • pp.371-389
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    • 2015
  • The purpose of this study is to investigate how the noble eight fold oriented meditation activities(NEFOM) interacts with young children's development of morality and sociability. This research has 56 participants aged 5 with a control group of 28 young children and another group with 28 kids. The instrument is a meditation program consisted with 10 training sessions; the noble eight fold was intensively applied and encouraged the participants to think of the behaviors that are desired in this theoretical framework. For the purpose, the research questions are as follows: First, are there effects of NEFOM on the morality of preschoolers. Second, are there effects of NEFOM on the sociality of preschooler. Main findings of this study can be summarized as follows: First, NEFOM can improve preschoolers' morality in a sense of making a decision based upon its right and wrong in intentions, rather than immediate gain and loss as a consequence of their actions. Second, NEFOM can facilitate sociability by providing some opportunities to feel joy, happiness, tranquility, and hopeful emotions, instead of negative feelings of depression, stress, and aggressiveness. Furthermore, it can suggest concrete behavioral directions for them. To summarize, the meditation activities designed by the eight principles of the noble eight fold have strong educational potential to facilitate seeking the foundations of mindsets and thus have positive impacts on young children's morality and sociability by encouraging them to think through the principles and concrete directions for the behaviors.

Development of an Operation Model for Technical Proposal-Based Tender of Public Construction Projects (공공건설공사의 기술제안형 입찰 운영모델 개발)

  • Yu, Il-Han;Kim, Kyung-Rai
    • Korean Journal of Construction Engineering and Management
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    • v.9 no.2
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    • pp.136-145
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    • 2008
  • Recently the Ministry of Finance and Economy of Korea launched two new project delivery systems called "Best Value Contract (Design-Bid-Build)" and "Bridging Contract (Design-Build)" in October of 2007 by revising enforcement ordinances of "Act on Contracts to Which the State is a Party". These project delivery systems require the bidders to submit technical proposal adjusted to the project characteristics and objectives for selecting the contractor by evaluating technical proposals. This research aimed to suggest guideline to effectively operate the project delivery systems described above. To reach the goal of the research, the framework of the operation model was developed, which includes the four categories: the standard bidding process, the technical proposal requirements, the technical proposal evaluation criteria, and the award methods. The contents of the four categories above were fulfilled throughout conferring with the advisory experts. In particular, the award methods, which are the important decision-making factor in the perspective of the owner, consist of four types: Low Bid-Fully Qualified, Weighted Criteria, Adjusted Bid, and Adjusted Score. The quantitative features and application criteria of these four types of award methods were suggested throughout the simulation using the virtual case.

R&D Project Planning of Photovoltaic Industry for Small and Medium Enterprises (태양광산업 분야의 중소기업형 R&D 과제 기획 연구)

  • Suh, Min-Ho;Kwon, Young-Il
    • Journal of the Korean Solar Energy Society
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    • v.30 no.3
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    • pp.81-89
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    • 2010
  • The photovoltaic industry is one of the main research areas for regenerable energy usage and green growth policy of the Korean government. R&D programs of MEST(Ministry of Education, Science and Technology) and MKE(Ministry of Knowledge Economy) are concentrating on the development of fundamental and applicable technology which can be carried out by a so-called "Big company" consortium. So it is essential to discover and support R&D projects for small and medium enterprises(SMEs) in the photovoltaic industry. R&D projects should be funded effectively to enhance the competitiveness of the SMEs. It is a complicated process as to decide what R&D projects or key element technologies should be selected and how to support them. In this paper, the supply chain analysis is adopted as a critical tool for selecting the research areas and topics for the SMEs, which can be done by analyzing the number of the SMEs, the level of imports and the localization possibility for each supply chain element. We define the strategic products for the SMEs to deduct core technologies for each strategic product. R&D projects definition sheets are proposed for each core technology. All the decision making processes are authorized by a committee which consists of experts for academia, industries and the research field. The efficacy of the proposed framework is described throughout the photovoltaic industry.

An Analysis of Trip Chain of Freight Travel using Sequence Alignment Methods (Sequence Alignment 기법을 활용한 화물 통행의 Trip Chain 분석)

  • Joh, Chang-Hyeon
    • Journal of the Economic Geographical Society of Korea
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    • v.14 no.4
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    • pp.540-552
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    • 2011
  • Freight travel pattern has been less studied comparing with the field of passenger travel. Nonetheless, the importance of the freight travel has been increasing in urban travel sector, and the research needs on the freight travel demand hence is increasing. The current paper aims to identify, by tons of freight trucks and cargos, the characteristics of mean travel pattern, efficiency or performance, and the characteristics of freight trip chain regarding destination location, destination type and freight type. The study analyzed the nation-wide data of freight travel behavior survey. This study intended to set the starting framework of decision-making principle in freight travel, which has already been popular in passenger travel study. Findings suggest that those characteristics are clearly distinguished among trucks and cargos of different sizes of tons. The results are expected to provide important insight to the development of relevant transportation policy measures.

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Prioritize Security Strategy based on Enterprise Type Classification Using Pair Comparison (쌍대비교를 활용한 기업 유형 분류에 따른 보안 전략 우선순위 결정)

  • Kim, Hee-Ohl;Baek, Dong-Hyun
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.39 no.4
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    • pp.97-105
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    • 2016
  • As information system is getting higher and amount of information assets is increasing, skills of threatening subjects are more advanced, so that it threatens precious information assets of ours. The purpose of this study is to present a strategic direction for the types of companies seeking access to information security. The framework classifies companies into eight types so company can receive help in making decisions for the development of information security strategy depending on the type of company it belongs to. Paired comparison method survey conducted by a group of information security experts to determine the priority and the relative importance of information security management elements. The factors used in the security response strategy are the combination of the information security international certification standard ISO 27001, domestic information protection management system certification K-ISMS, and personal information security management system certification PIMS. Paired comparison method was then used to determine strategy alternative priorities for each type. Paired comparisons were conducted to select the most applicable factors among the 12 strategic factors. Paired comparison method questionnaire was conducted through e-mail and direct questionnaire survey of 18 experts who were engaged in security related tasks such as security control, architect, security consulting. This study is based on the idea that it is important not to use a consistent approach for effective implementation of information security but to change security strategy alternatives according to the type of company. The results of this study are expected to help the decision makers to produce results that will serve as the basis for companies seeking access to information security first or companies seeking to establish new information security strategies.