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Linguistic Characteristics of Domestic National Men's Wear Brand Names (국내 내셔널 남성복 브랜드명의 언어적 특성)

  • Rha, Soo-Im
    • Journal of the Korea Fashion and Costume Design Association
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    • v.16 no.1
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    • pp.91-103
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    • 2014
  • In this study, 70 national brands among men's wear brands were selected to examine linguistic characteristics of domestic national men's wear brand names. Linguistic factors which were used in national men's wear brand names were analyzed to understand their characteristics. Formative and semantic characteristics of each brand name were analyzed on the basis of the results from previous studies. It was found that long words with over four syllables are preferred than short words and single words in the form of noun are frequently used for domestic national men's wear brand names in terms of linguistic formality. English is most widely used in brand names, and European languages such as French, Spanish, and Italian are also used frequently under the influence of the country of origin. Next, the analysis result on the semantic characteristics of domestic national men's wear brand names showed that descriptive brand names are used to convey brand information directly and easily, or freestanding brand names which are absolutely irrelevant and newly coined words are chosen to create a characteristic image. In other words, brand names represent detailed business and product category of men's wear by forming a brand image of men's wear (ex. Man, Homme, Zio), and provide the information about properties and benefits related to the product such as dignity, masterpiece, and luxurious lifestyle to consumers by presenting the concept of the brand.

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A Study on Romanized nomenclature for Persons in Journal of Korean Medical Classics (대한한의학원고학회지(大韓韓醫學原典學會誌) 인명(人名) 로마자 표기 고찰)

  • Song, Jichung;Hwang, Seongyeon;Lee, Byungwook;Eom, Dongmyung
    • Journal of Korean Medical classics
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    • v.28 no.2
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    • pp.1-16
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    • 2015
  • Objectives : Nomenclature for medical terminology is the most important point in traditional medical standardization. For example, standard Romanized nomenclature for acupuncture points, herbal medicines, prescriptions and classic books have been achieaved. However, studies on standard Romanized nomenclature for persons who was involved in traditional medicine are rare. Methods : Following up all articles in Journal of Korean Medical Classics[J. KMC], which have Romanized name for persons and analyzing problems of those. Results : There were several methods to write in Romanized character even to an unique and replaceable name. Conclusions : Romanized nomenclature for persons' name who were involved in traditional medicine as a terminology must have unique expression. So we suggest that authors to write articles have to use unique Romanized nomenclature for persons who were involved in traditional medicine and persons had lived in a certain country should be written in Romanized characters with their own languages.

Relationship between consumer behavior, perception of nutritional information, and menu factors on fast food using eye-tracking: A study on university students in Jeonju

  • Kyungjong Min;Kunjong Lee;Heajung Chung
    • Food Science and Preservation
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    • v.31 no.3
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    • pp.408-422
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    • 2024
  • This study analyzed the factors that influence menu choices through eye-tracking and questionnaires in menu design. Demographic data of subjects coincided with choosing a menu and eye-tracking data. Hot Crispy Chicken Burger is the most popular menu. The study found that regardless of the selected menu, the menu name (35.5 seconds), price (21.6 seconds), and image (16.0 seconds) were viewed the longest, followed by country of origin (8.81 seconds), calories (4.6 seconds), and special indications (p<0.05). The menu name and image were checked more frequently, while calorie information was checked less often. As a result of analyzing various factors that influence menu selection through, Consumer experience and image greatly influenced menu choices. Therefore, if you want to receive a menu selection, it is considered effective to make good use of the menu name and image. In results of principal component analysis (PCA) by gender showed. Men had the longest price in the fixation duration. But, for females, there was a significant difference in gaze fixation when they took the exam, with menu names and special indications being important selection criteria. Since the results show that selection criteria and information acquisition methods differ depending on gender, this research is thought to be able to suggest directions for menu design.

A Study on the Development of Guidelines for Place Name Authority Standardization (지명 전거 표준화를 위한 지명 전거데이터 기술 지침 개발에 관한 연구)

  • Ji-won Baek;Sungsook Lee
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.35 no.1
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    • pp.169-192
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    • 2024
  • This study was conducted with the aim of providing a foundation for high-quality national place name authority data by developing Korean-specific guidelines for place name authority data in response to the need for systematic construction and standardization of authority databases. To this end, a survey of domestic and international trends and cases related to place name authority data was conducted, and the rules and guidelines of each country for establishing place name authority data were analyzed. Based on these surveys and rule analyses, the scope of concepts and terminology required to build a place name authority database were defined and the direction for the development of place name authority data guidelines was set. The analysis also determined the scope and framework of the guidelines, and how they should be referenced to existing rules. The structure of the guidelines proposed in this study is based on the original RDA and NCR. Based on the implications derived from the analysis process, the guidelines were organized and presented in terms of scope of construction, selection and recording of preferred place names, recording of variant place names, and attributes of place names to propose a technical guideline for place name authority data that fits the Korean situation. Future discussions were revealed accordingly.

Developing Fashion Products of Casual Brand with Conjoint Analysis -focusing on extrinsic attributes- (컨조인트 분석을 이용한 캐주얼 브랜드의 제품 개발 -외재적 속성을 중심으로-)

  • Choi, Sun-Hyung
    • Journal of the Korean Home Economics Association
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    • v.44 no.12
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    • pp.105-115
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    • 2006
  • The purpose of this study is to apply conjoint analysis to fashion product development. Conjoint measurement was undertaken on the traditional casual market, composed of Polo, Beanpole, Maru and Giordano brands. Product's attributes, such as brand name, price, country of origin and style, were selected as choice factors. Twelve profiles were used for full-profile stimulus cards method. Based on the importance and utility rates of the product attributes, preferences for the products currently in the market and simulated products were calculated. The results increased our understanding of the trends in traditional casual market and assisted in the preparation of marketing strategies for each brand.

Color proposal research for High Speed Train' Vehicle Design (고속열차 외장디자인을 위한 색채제안)

  • Lee So-Jung
    • Proceedings of the KSR Conference
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    • 2004.10a
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    • pp.1751-1756
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    • 2004
  • It will say as sense of this research that aid in new design system on our country South Korea type rapid that is developed continuously forward while increase step that do creation with rapid and environment that can not fall in the name of contemporary writings presenting universal color image self-acknowledgement being most nationality that is color image word that is intention enemy the future that image of rapid through such series process thinks.

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The Extrinsic Characteristics of the Imaginary Friend in the Picture Books (그림책에 나타난 상상친구의 외적 특성)

  • Park, Hyun-Kyung;Bong, Jin-Young
    • The Journal of the Korea Contents Association
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    • v.20 no.2
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    • pp.265-276
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    • 2020
  • This research is to study about the extrinsic characteristics of imaginary friends in the picture books which are published in Korea and its publishing trend. At first, the pioneering country which is publishing picture books telling about the imaginary friend belongs to the western countries, and some part of them are printed in Japan and Korea among east asia, and its story is most likely fiction, since 2000, the picture books about the imaginary friends have been steadily published. Secondly, its extrinsic characteristics among them are the gender, name of the main character and his/her imaginary friends, and whether the imaginary friend present themselves, their physical types, and the numbers of imaginary friends in the picture books. The percentage of gender between man and woman who is more likely to have the imaginary friends in the picture books are higher to girls than boys, and their imaginary friends are to be called by the intimate or unique name rather than the its general name and/or the name reflected by it appearance, and the imaginary friend are only visible to the main character, and its type are widely ranged from animal, human, and others in frequent order, and the main character tend to have only one imgainary friend rather than to have multiple ones.

A Study on the Marking System on Fishing Vessel (어선표식제도의 적정성에 관한 연구)

  • Lee, Jong-Gun;Kim, Hyung-Seok
    • Journal of Fisheries and Marine Sciences Education
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    • v.24 no.1
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    • pp.34-43
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    • 2012
  • In order to establish order in fishing industry by cracking down on illegal fishing vessels effectively, it is an essential requirement to identify marking such as the name of fishing vessel and a port of register more easily. Accordingly, it is quite natural that markings on fishing vessels should be marked clearly in an appropriate size on an appropriate site in order for them to be distinguished on the air such as from planes as well as on the sea. Actually, when examining marks such as the name of a vessel which are operating in the country, marks of most fishing vessels are too small as they cannot be distinguished with the naked eye even very closely. There is no coastal fishing vessel which marks the name of fishing vessel on the upper part in order to distinguish it from planes. Fishing vessel law generally which regulates the basic laws about shipbuilding regulates marks on fishing vessel, and fisheries law only regulates sign boards of fishing vessels. Problems and improvement of the marking system on fishing vessels suggested by this paper are as follows. First, in order to contribute to establish order in fishing industry, it would be desirable to tighten standards in fisheries law besides the fishing vessel law. Second, it is difficult to distinguish marks such as the name of a vessel as relevant laws allow fishers to make such marks too small. It is necessary to set the standard for marks larger than those regulated by the international treaty. Third, the relevant laws do not regulate a letter form of marks. Therefore, it becomes a factor to make small marks hard to be distinguished more. It is necessary to decide a clear letter form. Fourth, there is insufficient detailed international standards about the marking system. It is necessary to regulate a detailed standard.

Study on Daeryuk Baekje: Focusing on Literature Research

  • Panjin KIM;Myoung-Kil YOUN
    • Journal of Koreanology Reviews
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    • v.2 no.2
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    • pp.27-34
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    • 2023
  • Purpose: The purpose of this study is to discuss on Daeryuk Baekje (the Continental Baekje), as new researches are beginning to emerge on the existing theory that Baekje exits only in the Korean Peninsula. Research design, data and methodology: We intend to systematically reveal this new theory by carefully examining the early founding process of Baekje, the process of determining its capital city and the ancient documents related to it. Objective analysis and research were conducted through literature research including not only domestic research data but, also research data from overseas. Results: Baekje existed on the Continent and on the Peninsula in the early days of Baekje establishment, before the Kingdom was established, so-called Hanseong Baekje. Conclusion: Biryu and Onjo settled down near Yoseo and Jinpyeong when they first moved to the south from Goguryeo. Biryu led hundred families to Michuhol and established Baekje. Onjo established Sipje at the Wirye Castle with ten of his servants. After Biryu's death the people of Baekje pledge allegiance to Onjo. The Sipje changed its country's name to Baekje. This illustrates that the country was operated with a capital in two regions, in the Continent and the Korean Peninsula. The country was ruled under two royal castles with 22 provincial governments (Dam-ro). Each area was ruled by the royal families and the competent prince among them succeeded to the next throne. It is a unique governing system and illustrates that Baekje existed in the Continent.

Role and its Spatial utilization as a Government office of the Nambyeol-gung(南別宮) after the Japanese invasion of Korea in 1592 (임진왜란(壬辰倭亂) 이후 남별궁(南別宮)의 공해적(公廨的) 역할과 그 공간 활용) - 장서각 소장 "소공동홍고양가도형"."사대부가배치도형"의 분석을 통하여 -)

  • Chung, Jung-Nam
    • Journal of architectural history
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    • v.18 no.4
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    • pp.43-62
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    • 2009
  • No.87 Sogong-dong where is the Chosun hotel stand. There was the Nambeol-gung(south ern royal villa) which had been a reception hall for enboys of the toadied country before Hwangudan圜丘壇 being set up in the year 1897. The site of the Nambeol-gung was Gyeongjeong慶貞 princess's a lot for house in the early 15th century. But after princess's death, it occurred property dispute between her son and four daughters. As a result of the dispute, a lot and a house of all the princess's properties reverted to the government. At reverted this lot was established a big royal villa in the year 1583 and that royal villa was granted to Uian prince. The villa reverted to the government again when the Uian義安 prince was dead in 12 years old by an epidemic. After the Imjin Invasion壬辰倭亂, another houses and buildings got to be role as a palace because of all the palace in the capital was burnt down to ashes. Among others Nambeol-gung was brought into play as the royal audience chamber. As well as, the villa became brought out role as a reception hall for enboys of the toadied country instead of a damaged reception hall the Taepyong-gwan太平館. In period when the envoy didn't come, the Nambeol-gung was used to extraordinary office of government like Dogam都監. This situation is to mean that the Nambeol-gung is not the royal villa any more. Because of the Nambeol-gung was built as a royal villa, that spaces were composited like space of house and palace. But this spatial composition and spatial name were not fit to hold a ceremony of government office. After all, Nambeol-gung was used change only the spatial name conform to ceremony of office keep up the spatial composition.

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