• Title/Summary/Keyword: corporate ability

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The Role of Corporate Associations in Customers' Trust, Loyalty, Revisit, and Switching Intention to a Foodservice Company: Focused on Corporate Ability and Corporate Social Responsibility Associations (외식기업에 대한 기업연상이 신뢰, 충성도, 재방문의도 및 전환의도에 미치는 영향에 관한 연구: 능력연상과 사회적책임연상을 중심으로)

  • Jung, Hyo-Sun;Yoon, Hye-Hyun
    • Culinary science and hospitality research
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    • v.20 no.1
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    • pp.38-54
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    • 2014
  • The purpose of this study is to investigate the effects of customers' perception of corporate associations on trust, loyalty, revisit intention, and switching intention in the foodservice company and verify if there are significant moderating effects between family restaurants and fast-food restaurants. A total of 552 restaurant patrons in Korea participated in the survey. The results showed that corporate ability association and corporate social responsibility association among corporate associations had a significant effect on customers' trust, which had a positive significant influence on loyalty. Moreover, customers' loyalty had a significant effect on customers' revisit and switching intention. In addition, the moderating effects of company types are observed in the relationships among customers' perception of corporate associations and trust. Limitations of the study and future research directions are also discussed.

Corporate Social Responsibility and Financial Performance From Chinese Consumers Perspective: Application of Value Engineering Theory

  • Yuan, Xina;Lin, Xiaoqing;Ding, Meixia;Xu, Lei
    • Journal of East Asia Management
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    • v.5 no.1
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    • pp.1-31
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    • 2024
  • Based on the perspective of consumers and the method of value engineering, this paper uses "CSR expectation deviate level" to measure corporate social responsibility, and discusses the influence of corporate social responsibility on financial performance and its action path. This paper collected the questionnaire survey data of 878 consumers and the panel data of 98 listed companies from 2009 to 2012. The empirical results show that: (1) Consumers pay more attention to products and services, charity, environmental protection and their responsibilities to employees, and less attention to their responsibilities to shareholders or creditors and partners; (2) Corporate social responsibility is negatively correlated with financial performance, and corporate marketing ability plays a moderating role in it. That is, the smaller the gap between the level of corporate social responsibility fulfilled by enterprises and consumers' expectations, the better the financial performance of enterprises, which also reminds enterprises that they need to rationally allocate corporate social responsibility resources and constantly cultivate their own marketing capabilities, so as to better meet the level of corporate social responsibility expected by consumers. The value engineering method quantifies consumers' value perception of corporate social responsibility, which has a certain practical guiding role. Of course, there are some limitations in this paper, and future research can further explore the potential impact mechanism.

Analysis of the Relationship between Corporate IT Capability and Corporate Performance through Korea IT Success Cases: An Empirical Approach

  • Ha, Bong-Moon;Jeong, Seung-Ryul
    • Asia pacific journal of information systems
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    • v.20 no.3
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    • pp.91-114
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    • 2010
  • An IT system within a company play increasingly important role as a significant part of corporate assets. The IT system possesses an extraordinary ability to improve an organization's efficiency, effectiveness and productivity by providing competitive advantages and improving strategic business decision capabilities. Indeed, providing a more secure IT environment, improving employee productivity and enhancing business process and strategic decision capabilities are key areas to improve corporate performance. However, existing research on IT ROI of return on IT investments does not provide solid justification to stakeholders. In this paper, we analyze the IT investment during the past 28 years from 1982 to 2009 and present the results in two dimensions. First, we show the IT solution implementation analysis by years and industries based on 1,240 IT success cases from 8 different sources such as major Korea IT newspaper, IT magazines, and IT vendors. Then, the paper presents the relationship between IT capability through IT success cases and corporate business performance among 32 industries.

The Effect of the CEO's Entrepreneurship on Corporate Performance in the Restaurant Industry

  • Jun-Young Lee;Sung-Ho Bang;Ki-Hwan Ryu
    • International journal of advanced smart convergence
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    • v.12 no.3
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    • pp.168-174
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    • 2023
  • The purpose of this paper is to analyze entrepreneurship and to find out the impact of CEOs in the restaurant industry on corporate performance when they have entrepreneurship. Entrepreneurs need entrepreneurship to take risks and jump into the market to generate profits. Entrepreneurship is not limited to the abilities or resources held, but it is not limited to the ability or resources held, and entrepreneurship to act means the spirit to take uncertainty and preempt opportunities through innovative activities [1]. In this study, the CEO's entrepreneurship was set as an independent variable and corporate performance as a dependent variable. By applying and analyzing how the CEO's entrepreneurship affects corporate performance in the restaurant industry, the importance of entrepreneurship in the restaurant industry and the impact relationship on corporate performance are analyzed. To this end, 100 CEOs working in the restaurant industry will be surveyed using the Likert 5-point scale[2]. And an empirical analysis will be conducted through the SPSS program[3]. Entrepreneurship is a spirit that can take risks and seize opportunities through bold challenges to generate profits. Therefore, it has been confirmed that it affects corporate performance as a key factor for improving corporate performance, and from related studies, the entrepreneurship of the CEO of the restaurant industry is expected to have a positive (+) effect on corporate performance.

The Effects of the Corporate Association on Corporate Trust and Attitude: Focusing on Comparison of Corporate Type (기업 연상이 기업신뢰와 기업태도에 미치는 영향: 기업유형 비교를 중심으로)

  • Sin, Bum-Sik;Fang, Guang-Zhu;Kim, Yu-Kyung;Park, Jong-Chul
    • Journal of Korea Society of Industrial Information Systems
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    • v.19 no.3
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    • pp.87-101
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    • 2014
  • The theory of customer-based brand equity emphasizes the importance of brand awareness and brand image or associations in building a strong brand. Marketing scholars have recently begun to identify the two types of corporate associations, that is, corporate ability(CA) and corporate social responsibility(CSR) associations, which had long been conceptualized as a unidimensional construct of corporate image in the literature. In line with the new research stream, I'm developed a research model concerning how CA and CSR associations are related to credibility-based and benevolence-based trust, which in turn will affect emotional trust and consumer attitudes toward company. As for the hypothesized paths, the results confirm that all of the them are supported(H1-H6). First, CA associations have a significant positive relationship with credibility-based trust, and CSR associations are positively related to benevolence-based trust. Second, both dimensions of trust show strong and positive influences on emotional trust. In addition, credibility-based trust directly affect attitude toward firm in the foreign company. But credibility-based trust not affect attitude toward firm in the domestic company.

The Impact of Corporate Social Responsibility on Employee Management: A Case Study in Vietnam

  • TRAN, Quang Bach;NGUYEN, Thi Thu Cuc;HO, Dieu Anh;DUONG, Duc Anh
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.4
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    • pp.1033-1045
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    • 2021
  • Corporate social responsibility for employees is associated with employees' requirements related to the work and the organization's ability to meet such needs. The study aims to examine the impact of corporate social responsibility for workers on employee management effectiveness amongst businesses in Vietnam. Using the quantitative method, through SEM linear structural model analysis, the research surveys 619 samples of employees at businesses in Vietnam. The study results show that corporate social responsibility for workers has both a direct and indirect impact on the effectiveness of employee management through intermediary factors such as organizational identity, organizational commitment, and knowledge sharing of employees. In addition, the study also demonstrates that commitment has a positive correlation with both organizational identification and knowledge sharing of employees in the businesses. On that basis, the study proposes several recommendations to improve employee administration efficiency. This study's findings have shown the importance and impact of corporate social responsibility in many respects on employee administration efficiency. These are meaningful contributions in theoretical and practical aspects that help businesses get a more in-depth insight into employee administration and the need to care and promote corporate social responsibility for employees, which is an important basis for further research.

The Learning Satisfaction in Corporate E-learning based on Self-Directed Learning and Self-Determination (자기결정성과 자기주도학습에 의한 기업 이러닝이 학습 만족도에 미치는 영향)

  • Namgung, Seungeun;Kim, Sunggun
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.18 no.1
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    • pp.125-138
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    • 2022
  • Companies want organizational members who take e-learning courses to enjoy the advantages of transcending time and space that e-learning has, but also want what they have learned to help the organization, the work they perform, or their future careers. In addition, while enjoying the effect of reducing education costs compared to offline education through e-learning, it is expected that executives and employees will apply the knowledge and skills learned to the field and perform tasks to achieve results. As COVID-19 continues, many education programs that have been conducted offline at corporate sites have been converted to e-learning, with a larger number of e-learning operations than in the past. This study was conducted based on the perception that learners' learning satisfaction is important for the successful operation of e-learning education, and that learners' own self-directed learning ability and self-determination are important as well as corporate efforts. As a result of the study, hypotheses 1-1, 1-2, 1-3-1, and 1-3-2 that the better the self-determination (autonomy, competence, full-time support, and peer support) is, the higher the learning satisfaction will be. Both Hypothesis 2-1 and Hypothesis 2-2 were adopted that the better self-directed learning (subjectivity, execution ability) is, the higher the learning satisfaction will increase. In conclusion, it is necessary to properly introduce the concepts of self-determination and self-directed learning in corporate education while operating with the corporate education system.

Corporate Social Responsibility and Firm Risk: Controversial Versus Noncontroversial Industries

  • ERIANDANI, Rizky;WIJAYA, Liliana Inggrit
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.3
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    • pp.953-965
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    • 2021
  • This study aims to analyze the benefits of corporate social responsibility (CSR) performance on corporate risk in controversial and non-controversial industries. The hypothesis of this study is based on the conflicting effects of industry type on CSR and firm risk. The research sample consisted of 927 companies listed on the Indonesia Stock Exchange from 2016 to 2019. The main method for data processing was the ordinary least square method and subgroup analysis as a robustness test. The findings suggest that the performance of CSR can reduce corporate risk. However, the impact was only significant for non-controversial firms and weakened for controversial industries. These results support risk management and signaling theory. Firm risk in this study reflects the company's total risk, further research can categorize it into systematic and idiosyncratic risk. Besides, the number of samples of controversial industry research is not as much as non-controversial; further research can use paired samples. Regulators can use the results to create a new policy regarding CSR implementation. This study contributes to the existing literature by showing that the ability of social responsibility to reduce corporate risk only works in non-controversial industries. This result may be due to the controversial industry receiving negative stigma from its stakeholders.

Operational Resilience and Human Capital Toward Corporate Sustainable Longevity in Indonesian "Jamu" Industry

  • IRAWAN, Dadang;PRABOWO, Harjanto;KUNCORO, Engkos Achmad;THOHA, Nurianna
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.3
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    • pp.1035-1044
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    • 2021
  • Corporate longevity is an interesting issue from a theoretical point of view. In today's uncertain economic climate, the first priority for a company is survival. The longevity of an organization is basically one of the areas that can classify the sustainability of a company. Known as the cultural heritage of Indonesia, the traditional herbal medicine industry faces challenges of longevity. The word Jamu is a generic expression for traditional herbal medicine in Indonesia. The Jamu industry as Indonesia's cultural heritage must be preserved with good support from a technical, regulatory, and commercial perspective so that Jamu companies do not go into the decline stage. Operational resilience is usually defined as the ability of an organization to adapt rapidly to changing environments. This study aims to identify the effect of operational resilience and human capital on corporate sustainable longevity through innovation performance. The questions are addressed through empirical research of 108 small companies that produce Jamu, traditional herbal medicine in Java, Indonesia. This study was conducted during July-September 2020. Data analysis is carried out with SEM-PLS using SmartPLS software version 3.0 to evaluate the data collected. The results indicated that operational resilience influences corporate sustainable longevity directly and indirectly through innovation performance. However, human capital could not play the antecedent role to corporate sustainable longevity directly or even indirectly through innovation performance. Human capital indicators require deeper exposure in the context of small industries.

A Study on the Reason of Corporate CEOs' Tax Avoidance (법인기업 CEO의 조세회피이유에 관한 연구)

  • Park, Sang-Bong
    • Management & Information Systems Review
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    • v.29 no.1
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    • pp.79-96
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    • 2010
  • The purpose of this study is to investigate factors that affect corporate CEOs' tax avoidance, ultimately helping find how to fundamentally prevent the avoidance, establish a tax system that ensures tax payers' compliance and revise tax laws and regulations in a positive way. For the purpose, this researcher surveyed corporate CEOs with a questionnaire that contained many questions of various types, which was developed based on previous studies. Findings of the study can be summarized as follows. Main factors affecting tax avoidance were the application of tax provisions, the ability to understand tax laws and the expectation of tax avoidance. The more corporate CEOs' were influenced by the first and the third factors, the higher their propensity for tax avoidance was. On the contrast, corporate CEOs were lower in propensity for tax avoidance when they were more able to understand tax laws. Regarding the three factors' relative influences, tax avoidance was most affected by the expectation of tax avoidance, followed by the ability to understand tax laws and the application of tax provisions in order. Meanwhile, a multi-regression analysis using the sequential deletion technique showed that tax avoidance were affected by the application of tax provisions and the expectation of tax avoidance and that tax avoidance was most influenced by the application of tax provisions, followed by the expectation of tax avoidance. These findings indicate that the degree of corporate CEOs' tax avoidance may vary depending on social and environmental changes that their business face. Meanwhile, positive factors such as tax-bearing capacity and the procedure of tax calculation and negative factors such as management ethics and tax authorities' regulation are all thought to be not helping prevent tax avoidance.

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