• 제목/요약/키워드: consumers′ awareness

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Status of Consumption and Consumer Satisfaction of Dietary Fiber Supplements among Adults Living in Seoul and Gyeonggi Province (서울.경기지역 성인의 식이섬유 보충용 제품의 섭취 현황과 소비자 만족도)

  • Seo, Jung-Yeon;Kim, Yeon-Jin;Park, Jung-Wha;Hwang, Hye-Jin;Kim, Soo-Yeon
    • The Korean Journal of Food And Nutrition
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    • v.25 no.2
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    • pp.330-337
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    • 2012
  • The aim of this study was to evaluate the status of consumption and consumer satisfaction of dietary fiber supplements. The survey was conducted using a self-recorded questionnaire developed to meet the purpose of this study. The characteristics of the subjects who have taken dietary fiber supplements in the past are as follows: distributions of socioeconomic variables showed that the highest-ranked group(the group that reported the highest consumption of dietary fiber supplements) was professionals with a college degree or higher degree. In addition, the highest-ranked group were the most healthy, nonsmokers and reported drinking habits of '1~2 times/week'. Regarding the health status of those surveyed, digestive disease and constipation were the most common complaints. The majority responded with 'health concerns' to the question that asked the reason for their purchase of the dietary fiber supplements. Three major places respondents could find dietary fiber supplements were 'through the internet', 'the market', 'the pharmacy' in descending order. The compositions of dietary fiber products varied. 'konjac', 'cellulose', 'psyllium husks' were the most popular components consumed by the subjects. The average duration of product consumption was less than one month. In terms of satisfaction levels(satisfaction was ranked from 1 to 5), 'taste' and 'type' scored the highest in satisfaction levels while 'price' ranked the lowest. When subjects were asked about self-awareness regarding the physiological efficacy of dietary fiber supplements, the responses were positive in 'bowel movement' and 'weight loss'. Further research is required to improve the quality of dietary fiber supplements in order to assist consumers in selecting the appropriate products.

A Study on the Discrimination and the Real State of High Calorie Foods with Low Nutrition Values in Children's Snacks sold within Green Food Zone

  • Lee, Seung-Sin;Yang, Deok-Soon;Lee, Jong-Hye;Lee, Young-Hee;Heo, Sun-Kyung
    • International Journal of Human Ecology
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    • v.12 no.2
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    • pp.39-50
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    • 2011
  • This study surveys the state of 'children's snacks' sold within the Green Food Zone and that of High Calorie Foods with Low Nutrition Value (HCFLNV). The main purposes are the analyses of foods in accordance to KFDA Program for HCFLNV and an analysis of differences in HCFLNV that are dependent on relevant factors such as food types, school types, origins, the scale of manufacturing company, area and price. Based on the analyses, educational and political implications have been sought that will form nutritious dietary habits, contribute to the prevention of obesity, and improve health in child consumers. The methodologies of this study are literature studies and surveys. The results of this study can be summarized as following. First, the number of children's snacks is 517 items of total 645 gathered within 150 Green Food Zones. Candies are the most popular item, next are cookies, chocolates, and breads. Second, in the real state survey there are 186 HCFLNV (36.0%) among children's snacks sold within Green Food Zone. Based on the survey results, the marking of HCFLNV on the package of children's snacks and the extension of the ban of HCFLNV sales to all stores within the Green Food Zone are strongly suggested. This provides preliminary data related to children's snacks and food safety. With enforcement of the Special Act on the Safety Management of Children's Dietary Life, the rate of HCFLNV has decreased and the child snack product environment in stores has improved. However, it is necessary to supervise low-priced snacks and promote an awareness of HCFLNV along with the child consumer education of food safety is needed.

Role of Demand Response in Small Power Consumer Market and a Pilot Study (소규모 전력 소비자 대상 수요자원 거래시장의 필요성 및 시범운영 결과 분석)

  • Lee, Eun-jung;Lee, Kyung-eun;Lee, Hye-su;Lee, Hyo-seop;Kim, Eun-cheol;Rhee, Wonjong
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.42 no.4
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    • pp.915-922
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    • 2017
  • Demand Response Market (DR Market) has risen as one of the key solutions to address the growth and fluctuation of electricity consumptions. In Korea, DR market has been in operation since 2014, where the focus has been mainly on large-scale loads. Small-scale DR market, however, is becoming increasingly important because small power consumers' contribution to the national power consumption has been increasing and because small loads tend to show large fluctuations. Furthermore, small-scale DR can improve social awareness on energy issues which can bring additional impacts. In this paper, we provide the findings from a small-scale consumer DR pilot. The pilot was conducted in the summer of 2016 on over 5,000 small-scale users in Korea, and smartphone applications were used in the pilot. The effectiveness of small-scale DR Market is analyzed and addressed, and the results indicate a promising future of small-scale DR Market.

Relationship between Military officer Health Examination service quality, customer satisfaction, and behavioral intention (군 간부 건강검진 서비스 품질과 고객만족, 행동의도와의 관계)

  • Lee, Jee-Choul;Lee, Jin-woo;Kim, Kwang-Hwan
    • Journal of Digital Convergence
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    • v.15 no.1
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    • pp.301-309
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    • 2017
  • The study analyzes the effects of quality factors of health check-up service applied to military officer every year on the value and the behavioral intention of consumers so that it is be able to suggest alternatives to realize a systematic and realistic health check-up system. The survey period was from September 27 to October 4, 2016 and 294 out of 300 patients were finally selected; Frequency analysis, ANOVA analysis, Pearson's correlation analysis and multiple regression analysis were performed. In conclusion, the Age(p<0.05), Number of examinations(p<0.01), Medical communication(p<0.01), Quality of service(p<0.001), Medical Services Value(p<0.001) were drawn as characterized results by sectors regarding health screening service quality and customer satisfaction and behavioral intention. In the future, the military should improve the quality of education and publicity programs to improve the awareness of health checkup system, and improve quality of health checkup service to detect diseases early.

An Empirical Research on Skin Care Application Adoption (피부관리 애플리케이션 수용에 대한 설문조사 연구)

  • Jung, Eun-Young;Noh, Joo-Young;Park, Dong-Kyun
    • Journal of the Semiconductor & Display Technology
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    • v.15 no.4
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    • pp.51-60
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    • 2016
  • Consumers who use mobile applications for their skin care are increasing due to increasing interest in skin care and smart phone use. A survey was conducted to select popular skin care mobile applications to be installed in the smart phone targeting 1,000 men and women in South Korea who are interested in their skin care. Questioned items included skin care awareness and recognition, skin care type, and the intention of using skin health care mobile services. The respondents thought the best skin as 'Flawless skin (52.3%)'. Also, 'Skin trouble' and 'Skin aging' were their major concerns. 47.1% of the respondents used mobile skin care applications, and 56.6% intended to try new mobile skin care services. The results on interesting field of skin care showed significant difference depending on gender, marital status, and annual average household income. Moreover, the results on effort made for skin care showed significant difference depending on age, gender, and marital status. They wanted the functions such as 'Review on cosmetic products by brand (23.8%)', 'Self skincare method (16.8%)', 'Continuous monitoring service (16.2%)', 'Information on cosmetic products (13.4%)'. The result of this study would be reliable as basic material for skincare mobile service area. Further studies could be focused on developing application in accordance with needs and how it should be applied.

A Qualitative Research on Self-Awareness and Improvement in Local Food Utilization depending on the Experience of School Dieticians and Nutrition Teachers (학교급식 영양(교)사의 경험에 따른 로컬푸드 이용에 대한 인식 및 발전방향에 관한 질적 연구)

  • Park, Mi-Young;Kim, Soon-Kyung
    • The Korean Journal of Food And Nutrition
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    • v.28 no.4
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    • pp.685-694
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    • 2015
  • In the present study, we conducted in-depth interviews with school dieticians and nutrition teachers to determine the local foods they were aware of and their experiences with local foods. We also aimed to obtain more detailed measures for local food vitalization and suggestions for improvements. In-depth interviews were performed with 8 school dieticians and nutrition teachers, who stated that local food vitalization was needed for school food services, because it could be a foundation for securing safefood products, student healthi mprovements, environmental protection, and the establishment of a general consumption market. However, they were aware of a higher number of disadvantages than advantages in school situations and indicated the deterioration of the quality of food products as the biggest disadvantage. The most-suggested measurement items for local food vitalization in schools included improvement of the food distribution system, expansion of education, information sharing, prevention of monopolies, improvement of food-product quality, and mass production. In addition, it was suggested that school dieticians and nutrition teachers should invest efforts in the development of excellent recipes and varied diets utilizing local foods. Therefore, system supplementation is urgently required in order for school food service officials, and consumers, to efficiently introduce and vitalize local foods. It is also necessary to foster an environment that encourages trust-based relationships with producers to maximize the effect of system supplementation. This would be the foundation for improving the health of students, improving food-service quality, nutrition management, and vitalization of the regional economy in the future, and will positively affect students' food consumption patterns even after they become adults.

A Study on Customer Attitude and Effort towards Reducing Food Waste When Dining Out (소비자의 외식관련 음식물 쓰레기에 대한 태도 및 감소 노력에 관한 연구)

  • Yoon, Ji-young
    • Korean journal of food and cookery science
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    • v.31 no.6
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    • pp.756-763
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    • 2015
  • As food waste problems become more severe, the need for reduction plans is increasing. Thus, this study aimed to discover the attitudes towards and the intentions to reduce restaurant food waste as well as the importance of and intentions to participate in reduction plans among adults customers A self-administrated questionnaire was given to 361 adults (216 men and 145 women) over 20 years old residing in Seoul and Gyeonggi province. According to the results, the respondents regarded restaurant food waste problems as serious (4.01). The biggest reason for leaving food was concern about hygiene (3.57), followed by tasting food (3.34) and portions that were too large (3.10). 57.6% responded that they try to reduce food waste when dining out. Women over 30 admitted to leaving food when dining out if the food did not taste as expected, if they had health concerns about additives such as condiments, and for body weight management. The overall average degree of awareness on the gravity of restaurant food waste problems was 4.06, indicating that respondents deeply empathized with the matter. Women showed higher alertness compared to men, and respondents in their 30s or over did more than those in their 20s. Also, respondents who try to reduce food waste when dining out had higher levels of concern than those who did not. According to the results from measuring the importance of and intention to participate in restaurant food waste reduction plans, taking away left-over food was the best option. In short, citizenship improvement campaigns should be designed for restaurants and related organizations in order to stimulate the need and effects of efforts to reduce dine-out food waste and induce aggressive participation by consumers. Diverse methods to increase actual consumer participation in food waste reduction plans that show high consumer participation intentions also needs to be developed.

The Effect of Product Involvement on Consumer Purchase Process (제품관여(製品關輿)가 소비자(消費者) 과정(過程)에 미치는 영향(影響))

  • Young, Jung-Moon
    • Korean Business Review
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    • v.11
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    • pp.101-122
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    • 1998
  • This study is to analyze the effect of product involvement on consumer purchase process. From review on previous involvement literatures, enduring product involvement can be defined as "a person's arousal and motivational state activated by product on the basis of his basic value, objective and ego-relevance." To evaluate the effect of involvement on product purchase process, 11 hyphotheses concerning behavioral aspects which is expected to comprise consumer purchase process and to be influenced by degree of involvement were constructed: prepurchase information search, alternative brand comparision, utilization of product attribute, brand differentiation, brand commitment, product knowledge, influence of reference group, dependence on price, price awareness, cognitive dissonance and purchase optimization. Hyphotheses are tested with data from 388 housewives through 20 item involvement scale developed with multi-dimensional perspective on involvement. The scale successfully provides rank order of 8 selected products expected to cover the spectrum of product involvement: formal clothes, coffee, washing machine, shampoo, perfume, detergent, soft drink, pain-reliever as the order of product involvement. Major findings of this study are as follow. First of all, incresed differences were found in hihg involvement product like formal clothes with respect to the degree of prepurchase information search, alternative brand comparision, utilization of product attribute, influence of reference group in any method of analysis. Secondly, invlovement should be interpreted as a consumer characteristic rather than a product one. This means that consumers involve themselves with products, instead products themselves do not have any involvement.

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The convergence study of scaling insurance coverage in socioeconomic, oral health behaviors -Medical consumer (의료 소비자의 사회경제학적 특성, 구강보건행태에 따른 치석제거보험급여화의 융합 연구-의료소비자를 중심으로)

  • Jun, Mee-Jin
    • Journal of the Korea Convergence Society
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    • v.9 no.2
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    • pp.125-136
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    • 2018
  • The purpose of the study is to investigate dental health insurance coverage the awareness and dental health insurance coverage extension to scaling in service consumers. There were significant differences according to education level, age on the appropriateness of the age of yearly scaling benefit, and to married, regions, self-oral health of the frequency of yearly scaling benefit, who their teeth brushed frequence a day on the appropriateness of the fee of yearly scaling benefit. It implies that should be added to the coverage list national health insurance every age group after increasing periodontal disease. It is to be more extension as to age, frequency and fee health insurance coverage of scaling, the effort to improve dental health insurance coverage policy must be continue for oral health in the future.

Senior Men's Concern About Appearance and Their Cosmetics Buying Behavior

  • Kim, HyoKyoung;Shin, SaeYoung
    • Journal of Fashion Business
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    • v.19 no.3
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    • pp.88-100
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    • 2015
  • In our increasingly aged society, the term centenarian, meaning people 100 years old or older, is used more and more frequently. Indeed, anticipating long life, middle-aged to advanced-age people have changed their lifestyles to purchase goods for themselves. In addition, as the social trend of careful grooming for positive appearance spreads within the Korean society, the demand for senior male cosmetic products is likely to grow as the society ages further. However, previous large studies on the market for senior male cosmetics are limited. Since information is lacking about senior male consumers' awareness of cosmetics, this study examined their use of cosmetic products, purchase behaviors, and demand for cosmetics in order to explore correlations among interest levels in appearance, cosmetic purchase behavior, and cosmetic demand levels through diverse factors related to multiple variables. The results of this study were as follows : First, the more senior men managed their practical appearance, the more frequent their functional and psychological purchase behaviors. Second, the higher their practical purchase behavior, the stronger their demand for reasonable cosmetic prices. Third, the higher their value-oriented purchase behavior, the stronger the demand for greater product diversity. This study investigated men aged 50 or older residing in Seoul. Therefore, generalizing the findings of this study will be limited. Relevant subsequent studies should examine men aged 50 or older in each Korean region and more clearly identify the correlations among interest in appearance, cosmetic product purchase behavior, and cosmetic product demand using various factors related to multiple variables.