• 마케팅과학연구
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• 제17권3호
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• pp.61-81
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• 2007

현재 한국시장의 광고에는 외국인 모델과 외국어를 사용하는 것이 일반적이다. 그러나 그 효과에 대한 검증은 거의 이루어지지 않고 있다. 기존의 연구에 의하면 마케팅 커뮤니케이션과 소비자의 문화적 가치가 일치하게 될 때 커뮤니케이션의 효과가 높아진다고 한다. 즉, 광고에의 외국문화 사용은 기존 연구에서 주장하고 있는 바와는 반대의 현상인 것이다. 그러나 인터넷 등 글로벌 매체에 의해 글로벌 문화가 출현함에 따라 마케팅 커뮤니케이션과 소비자의 문화적 가치가 일치하는 것이 가장 바람직한 커뮤니케이션 방법이라 볼 수는 없다. 이에 본 연구는 외국인 모델을 사용하는 광고에 있어서 모델의 매력도와 외국어 사용이 소비자의 광고와 제품에 대한 태도, 구매의도 등에 어떤 영향을 미치는가를 살펴보고 효과적인 광고 커뮤니케이션에 대한 제언을 하고자 했다. 연구결과, 광고에 사용된 언어와 광고의 시각적 단서인 모델 매력도는 광고의 효과에 상호작용 효과를 나타내는 것이 밝혀졌다. 광고에 사용된 모델 매력도가 높은 경우, 제품에 대한 태도, 구매의도가 사용된 언어에 대해 유의한 차이를 보이지 않았다. 광고에 사용된 모델의 매력도가 낮은 경우에는 영어를 사용한 경우가 제품에 대한 태도, 구매의도가 높았다. 즉, 외국인 모델을 광고에 사용할 경우, 그 모델의 매력도의 높고 낮음에 따라 광고에 사용되는 언어를 선택함으로써 광고의 효과를 조절할 수 있다는 실무적 시사점을 제공한다.

• 대한화학회지
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• 제33권3호
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• pp.287-294
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• 1989

미국 EPA가 주요 유기오염물질로 정한 페놀류들에 대하여 역상 액체 크로마토그래피에서 혼합용액을 등용매 용리법으로 완전히 분리할 수 있는 최적 분리조건과 머무름 거동을 조사하였다. 이때 정지상은 ${\mu}$-Bondapak C18 컬럼을, 이동상은 메탄올-물, 아세토니트릴-물, THF-물을 사용하였다. Statistical simplex system의 삼각형에서 각 조건에서의 크로마토그램을 얻어 COF 값을 비교해 본 결과 메탄올 : 아세토니트릴 : 물의 비율이 7 : 40 : 53 부근에서 가장 분리가 잘 됨을 알았다. 여러가지 물리적 파라미터를 고려하여 폐놀류들의 머무름 거동을 조사한 결과 엔탈피가 증가함에 따라 머무름이 감소하였다. 단, 극성이 큰 치환기를 갖는 경우에는 엔탈피 효과보다 그 시료의 극성도가 머무름에 더 많은 영향을 미치었다. 또한 분배계수로부터 유도된 치환기 상수와 머무름과의 상관관계를 알아본 결과 메탄올 - 물, 아세토니트릴 - 물을 이동상으로 사용한 경우는 페놀류들의 머무름이 분배 메카니즘에 따음을 확인할수 있었다. 그러나 THF-물을 사용한 경우는 이동상의 영향이 크게 작용하여 상관관계가 감소하였다. 소수성을 나타내는 van der Waals 부피와 함께 pi-에너지 효과와 수소결합에너지 효과를 같이 고려하여 머무름 거동을 조사한 결과 이동상으로 아세토니트릴 - 물을 사용한 경우 상관계수 0.9927를 갖는 다음의 직선식을 얻었다. $log^{k'}=2.515{\times}10^{-2}VWV-1.301{\times}10^{-1}E-3.674{\times}10^{-1}$

• 제어로봇시스템학회:학술대회논문집
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• 제어로봇시스템학회 2003년도 ICCAS
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• pp.2240-2245
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• 2003

In this paper, the controller design by coefficient diagram method (CDM) for controlling the trolley position, load-swing angle and hoisting rope length of the overhead crane system simultaneously is proposed. The overhead crane system is a MIMO system consisting of two inputs and three outputs. Its mathematical model is nonlinear with coupling characteristics. This nonlinear model can be approximated to obtain a linear model where the first input mainly affects the trolley position and the load-swing angle while the second input mainly affects the hoisting rope length. In order to utilize the CDM concept for assigning the controllers, namely PID, PD and PI controllers separately, the model is approximated to be three transfer functions in accordance with trolley position, the load-swing angle and the hoisting rope length controls respectively. The satisfied performances of the overhead crane system controlled by the these controllers and fast rejection of the disturbance effect occurred at the trolley position are shown by simulation and experimental results.

• 한국마린엔지니어링학회:학술대회논문집
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• 한국마린엔지니어링학회 2002년도 춘계학술대회논문집
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• pp.251-259
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• 2002

The design concept of diesel engines for sea-going ships has been directed to Low-speed/Long-Stroke type to improve the efficiencies of combustion and propelling. But the time-delay property inevitable at such low speed engines gives much difficulties for governors to control the engine speed because they would be apt to go into unstable region especially when operating at low speed. The purpose of this paper is to study the problem of how the governor gain can be calculated dynamically in accordance with the variance of engine speed at least for an engine to be stable. In this study, the property of diesel engine was described as composed of combustion element including dead time and rotating element, and the ultimate gain for the speed control system to be located on the condition of stability limit was proposed based on the frequency characteristics. And the target gains with optimized stability also were proposed by giving proper margin to these ultimate conditions. The results were applied to a model system and the availability was confirmed to be satisfactory.

• International Journal of Fuzzy Logic and Intelligent Systems
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• 제2권2호
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• pp.109-114
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• 2002

Various inverted pendulum systems have been frequently used as a model for the performance test of the proposed control system. We first identify a rotary-type inverted pendulum system by the Euler-Lagrange method and then design a FLC (Fuzzy Logic Controller) fur the plant. FLC`s are one of useful control schemes fur plants having difficulties in deriving mathematical models or having performance limitations with conventional linear control schemes. Many FLC`s imitate the concept of conventional PD (Proportional-Derivative) or PI (Proportional-Integral) controller. That is, the error e and the change-of-error are used as antecedent variables and the control input u the change of control input Au is used as its consequent variable for FLC`s. In this paper we design a simple-structured FLC for the rotary inverted pendulum system. We also perform some computer simulations to examine the tracking performance of the closed-loop system.

• 한국표면공학회지
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• 제13권4호
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• pp.221-227
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• 1980

When anodizing the Al in the acid electrolyte, it is well known that the parallel pores grow continuously perpendicular to the surface. This fact can be used for the manufacturing of the porous membrane, if thc pores pass through the anodized foil. Anodizing both surfaces of the Al-foil spontaneously in 20$^{\circ}C$, 2% oxalic acid under tile potentiostatic condition, it is found that the harrier layer remaining in the midst of the foil finally disappears and thc pores pass through the foil. And examined the porous structure change when the voltage is changed during the anodizing treatment. From the result, it is revealed that the new pores and cell grow, adjusting themselves to the final voltage. The characteristic of the porous membrane is greatly dependent upon the diameter of the pore and the cell. So studied the relationship between the voltage and the diameter of the pore and the cell quantitatively with the aid of field-assisted dissolution concept. And derived the following two equation, Pi = 8.32Vi, Ci = 26.80Vi. These equations are in good accord with the experimental data above 30V, but do not accord nuder 30V.

• 한국자동차공학회논문집
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• 제4권3호
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• pp.102-111
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• 1996

For the air-fuel ratio control in a fuel injection SI engine, the Jump-Ramp control algorithm has been widely adopted by using the on/off type oxygen sensor. But the Jump-Ramp control method has limitation on treating the frequency and amplitude of the air-fuel ratio oscillation. This study suggests another feedback control logic named modulated fuel feedback control, which has a concept of pre-tuned air-fuel ratio oscillation. In the modulation method, the oxygen sensor output is not treated as on/off signal but as analog signal for feedback. By using the modulation method, the frequency and the amplitude of air-fuel ratio oscillation can be adjustable to some extent for improving the conversion efficiency of the Three-Way Catalyst. The result shows that the performance of the modulation method is better than that Jump-Ramp control method in reducing the amplitude of the air-fuel ratio oscillation as well as in increasing the frequency of the air-fuel ratio oscillation.

• 대한지역사회영양학회:학술대회논문집
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• 대한지역사회영양학회 1998년도 International Workshop School Lunch Program Expansion in Asia
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• pp.21-30
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• 1998

Sound nutrition is the basic foundation for the health of a population. Proper nutrition education through the school system can actualize the building of sound nutrition being provided at school lunch programs along with nutrition education can have far reaching impact to the health of the whole nation. In Hong Kong, the recent change over from a half day to full day school program signaled the need for a school lunch program. However, there has been no organized effort so far in Hong Kong to provide such service. School lunches are being provided by caterers who are more concerned about profits than food safetly. Alarming rates of food poisoning occurring recently in Taiwan school has further accentuated the importance of fool safety. With the advent of centralized food production technologies, Dietirians can apply their nutrition knowledge and integrate with food production processes such that safe, healthy and nutritious mcals can be produced in large quantities in a cost-effective manner serving he needs of the school children. This paper introduces the centralized food production concept, using some of the cool chill production centers for school lunch programs in the United States as examples to discuss how new technologies and management system can be integrated to yield the best outcome in food quality and safety.

• Journal of Periodontal and Implant Science
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• 제43권6호
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• pp.283-290
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• 2013

Purpose: The concept of gingival biotype has been used as a predictor of periodontal therapy outcomes since the 1980s. In the present study, prospective and controlled experiments were performed to compare periodontal pocket depth (PPD) reduction and gingival shrinkage (GSH) after scaling and root planing (SRP) according to gingival biotype. Methods: Twenty-five patients diagnosed with chronic periodontitis participated in the present study. The PPD and GSH of the labial side of the maxillary anterior teeth (from the right canine to the left canine) were evaluated at baseline and 3 months after SRP. Changes in the PPD following SRP were classified into 4 groups according to the gingival thickness and initial PPD. Two more groups representing normal gingival crevices were added in evaluation of the GSH. The results were statistically analyzed using the independent t-test. Results: In the end, 16 patients participated in the present study. With regard to PPD reduction, there were no significant differences according to gingival biotype (P>0.05). Likewise, sites with a PPD of over 3 mm failed to show any significant differences in the GSH (P>0.05). However, among the sites with a PPD of under 3 mm, those with the thin gingival biotype showed more GSH (P<0.05). Conclusions: PPD changes after SRP were not affected by gingival biotype with either shallow or deep periodontal pockets. GSH also showed equal outcomes in all the groups without normal gingival crevices. The results of SRP seem not to differ according to gingival biotype.

• International journal of advanced smart convergence
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• 제5권3호
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• pp.56-60
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• 2016

Body physical technique is to pursuit the dynamic motion by the physical index(PI) and sensory index(SI) on the physical body function. Function of the physical body by the motor condition is organized the dynamic physical system. For the physical motion of signal, we is defined a runout value of the body function by the physical index on the dynamic state. The concept of body physical index was identified the reference of physical index and sensory index by the body technique. As to detect a variation of the body physical technique-runout physical index(BPT-RPI) of the maximum and average and minimum in terms of physical motion, and the dynamic sensory value that was a runout function of the vision variation of the $Vi-{\xi}_{MAX-AVG-MIN}$ with $2.53{\pm}4.85$ units, that was a runout function of the vestibular variation of the $Ve-{\xi}_{MAX-AVG-MIN}$ with ($-0.69{\pm}2.32$)units, that was a runout function of the somatosensory variation of the $So-{\xi}_{MAX-AVG-MIN}$ with ($-1.43{\pm}-1.36$) units. The dynamic physical motion will be to confirm at the variable function of the runout motion for the body function values of dynamic physical index on the BPT-RPI that was identified an evaluation of the physical sensory function by the dynamic physical system. Runout body system was mentioned of a physical body situation by the mild moving and was refer a runout data of dynamic physical nervous index.