• Title/Summary/Keyword: competitive strategies

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정보기술의 도입과 조직변신 전략: C사의 신문 자동제작시스템 사례 (The Adoption of Information Technology and the Organizational Transformation Strategies : A Case of Computerized Typesetting Systems)

  • 김효근
    • Asia pacific journal of information systems
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    • 제3권2호
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    • pp.145-168
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    • 1993
  • It has been asserted that information technology (IT) is being exploited by a number of corporations for strategic advantage. The successful implementation of an organization-wide IT, however, not only depends on its strategic and technological feasibility, but also on the effectiveness of organizational transformation strategies. In this case, the organizational transformation strategy and its success for the adoption of computerized typesetting systems (CTS) by one of the largest Korean newspaper companies, are described With an analysis on the Korean newspaper industry, the case explains the internal and external pressure towards the introduction of the new information technology and its development process. It also provides the architecture and operational mechanism of the CTS. Finally, the case analyzes the impact of the system on the competitive behaviors of the rivals in the industry.

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Growth Strategy of PASECO as a Global Electronic Company: Focusing on the Middle East Market

  • KIM, Byoung-Goo;LEE, Chun-Su
    • 동아시아경상학회지
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    • 제7권4호
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    • pp.27-40
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    • 2019
  • Purpose - This study aims to analyze PASECO's environment and strategies during its advance into the Middle East to find out the success factors of the kerosene heater market and provide strategic implications for small and medium enterprises' growth based on these factors. Research design and methodology - This study analyzes the success factors of companies operating in the Middle East. As a case analysis study, the method of research analyzes case enterprises through existing literature, newspaper articles, and corporate interview materials. Results - PASECO's success was shown by its high technological power in kerosene heater products, understanding customers' needs, understanding the Middle East market and localization strategy. Conclusions - PASECO has been constantly developing R&D capability to secure competitive products and has released localized products to enhance the satisfaction of its customers in the Middle East and has also been successful by constantly creating new opportunities. The firm's success strategies provide implications for small and medium-sized businesses for greater growth.

게임이론을 적용한 전력거래 해석 (Power Transaction Analysis using Game Theory)

  • 박만근;김발호;박종배;정만호
    • 대한전기학회논문지:전력기술부문A
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    • 제49권6호
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    • pp.266-271
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    • 2000
  • The electric power industries are moving from the conventional monopolistic or vertically integrated environments to deregulated and competitive environments, where each participant is concerned with profit maximization rather than system-wide costs minimization. Consequently, the conventional least-cost approaches for the generation resource schedule can not exactly handle real-world situations. This paper presents a game theory application for analyzing power transactions and market design in a deregulated energy marketplace, where the market participants determine the net profits through the optimal bidding strategies. The demand elasticity of the energy price is considered for the realistic modeling of the deregulated marketplace.

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인터넷 쇼핑몰 이용자의 구매행동에 관한 질적연구 (A Qualitative Research about the Purchase Behavior of Internet Shoppers)

  • 고은주;김성은
    • 대한가정학회지
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    • 제42권1호
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    • pp.153-166
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    • 2004
  • The purpose of this study was to examine the internet shoppers' new purchase behavior, to examine the general purchase behavior(i.e., purchase pattern, preference), and to examine the related factors to promotion strategies(i.e., e-mail, event) of internet shopping mall. Focus group interviews were done with 40 internet shopping-mall users on May, 2003 for the data collection. Data were analyzed by content analysis and descriptive statistics(i.e., frequency, percent). The results of this study were as following. First, competitive price, accurate product and service information and convenience were considered as important factors in the new purchase behavior among internet shoppers. Second, the more frequent purchasing time through the internet shopping mall were on weekdays rather than weeekends and the most preferred information search engine were category type, item type, and price type in order. Third, e-mails from internet shopping mall were most likely opened by internet shoppers, that is to say, e-mail can be the efficient communication tool as well as the possible promotion strategies. Specifically, the title of email was considered as an important factor to approach the target consumers.

경쟁시장에서 유지보수계획 및 입찰전략 수립에 관한 연구 (Generator Scheduling and Bidding Strategies in Competitive Electricity Market)

  • 고용준;이효상;신동준;김진오
    • 대한전기학회:학술대회논문집
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    • 대한전기학회 2001년도 추계학술대회 논문집 전력기술부문
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    • pp.429-431
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    • 2001
  • The vertically integrated power industry was divided into six generation companies and one market operator, where electricity trading was launched at power exchange. In this environment, the profits of each generation companies are guaranteed according to utilization of their own generation equipments. This paper represents on generator maintenance scheduling and efficient bidding strategies for generation equipments through the calculation of the contract and the application of each generator cost function based on the past demand forecasting error and market operating data.

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e-비즈니스시스템 수명주기에 따른 핵심성공요인 중요도 인식변화 실증연구 (An Empirical Study related to the Change of Perceptual Level of Key Success Factors over e-Business System Life Cycle)

  • 박기호;송경석
    • 한국디지털정책학회:학술대회논문집
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    • 한국디지털정책학회 2005년도 추계학술대회
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    • pp.143-161
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    • 2005
  • The e-business strategies ultimately pursue creating the maximal value for customers through the competitive advantages and business opportunities newly created on the basis of information technologies. For the realization of e-business strategies, the successful implementation and operation of e-business system must be the crucial activities in and out of an organization. Therefore, in physical world, there were lots of interests that what kind of key factors can lead the success of e-business system. Moreover, in the field of academia also, there have been many research results for investigating and finding out the key success factors for e-business system. However, the perceptual level of the significance of key success factors that organization members perceive can be changed over each phase of system life cycle such phases as introduction, growth, maturity, and decline. This study investigated that there might be significant differences in the perceptual level regarding importance of success factors among phases of system life cycle.

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아웃소싱 업체의 전략적 제휴를 위한 재고 공유 시스템 타당성 연구 - 제조업체 재고 및 판매 중심으로 - (Study on the Validity of Inventory Sharing System for the Strategic Cooperation of Outsourcing Companies)

  • 김경섭;박진원;정석재;송일윤
    • 한국시뮬레이션학회논문지
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    • 제12권4호
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    • pp.61-71
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    • 2003
  • Recently, a matter of the highest priority that the company must do for the satisfaction of customer service is that the company ensure the competitive power throughout the strategic cooperation in the market environment changing rapidly In this situation, one of allied strategies is the supply chain management and the outsourcing is one of the supply chain management strategies. In this paper, the inventory sharing system is introduced as the method to solve two inconsistency problem such as inventory and customer service. This paper also suggests how to increase customer service and to decrease inventory throughout construction of the inventory sharing system among outsourcing companies. For this, we experimented the effect of the inventory sharing system on the supply chain dynamics by using the simulation modeling and analyzed the validity about construction of the inventory sharing system presented in this study. The simulation is designed by Vensim(Process simulation package) and has some feedback loops.

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SWOT/AHP 분석을 이용한 민간인증제도 활성화 전략 (Activation Strategies of Non-government Certification Using SWOT/AHP Analysis)

  • 고현우
    • 산업경영시스템학회지
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    • 제32권2호
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    • pp.104-111
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    • 2009
  • Recently, it is becoming the big issue internationally where the safety problem of the industrial product including the foodstuffs. The way is able to construct the trust of the consumer that the external specialized agency independently operating confirms what production process of the product keep a standard or a technical regulation. This is conformity assessment. In the many countries, agencies entrusted government authority do conformity assessment. Specially, 'certification' in one form of conformity assessment process is operating a certification system at the government and the non-government body in Korea. Also non-government certification is fixed by trusted system from consumer. He has to prepare a competitive power in liberalization time, so need the countermeasure urgently. This study purpose that develops strategy so as to activating of non-government certification system in gist of the origination called 'self-control.' I present activation strategies using SWOT/AHP analysis.

기능간 정보시스템의 라이프사이클과 성공요인 인식변화 (Perceptual Change in the Importance of Key Success Factors over the Cross Functional Business System Life Cycle)

  • 박기호
    • 한국정보시스템학회:학술대회논문집
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    • 한국정보시스템학회 2005년도 추계학술대회 발표 논문집
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    • pp.171-184
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    • 2005
  • The e-business strategies ultimately Pursue creating the maximal value for customers through the competitive advantages and business opportunities newly created on the basis of information technologies. For the realization of e-business strategies, the successful implementation and operation of e-business system must be the crucial activities in and out of an organization. Therefore, in physical world, there were lots of interests that what kind of key factors can lead the success of e-business system. Moreover, in the field of academia also, there have been many research results for investigating and finding out the key success factors for e-business system. However, the perceptual level of the significance of key success factors that organization members perceive can be changed over each phase of system life cycle such phases as introduction, growth, maturity, and decline. This study investigated that there might be significant differences in the perceptual level regarding importance of success factors among phases of system life cycle.

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National Context as an Important Variable for the Development of IT-based Strategic Capability

  • Kim, Gyeung-Min
    • Journal of Information Technology Applications and Management
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    • 제20권3호
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    • pp.61-78
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    • 2013
  • This study was initiated to inquire as to why Wal-Mart failed in the Korean market. For multi-national corporations, environmental differences such as cultural and social differences among countries require business strategies to vary country by country. In Korea, Confucian Ethics are penetrated in every aspect of people's lives. An important aspect of Confucian Ethics is the role and responsibility of women in society. Considering this, businesses need to understand Korean women's preferences as consumers and develop business strategies accordingly. This study emphasizes that IS strategy is one component of the business strategy and, as such, must be rooted in business issues. Understanding that IS strategy should fit to national contexts, this study investigates the underlying process in which IT-based strategic capability is developed according to national context to gain competitive advantages.