• Title/Summary/Keyword: company's needs

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A study of the application of design elements for developing interior layout in Korean lightrail system (한국형 경량전철의 실내 공간 배치를 위한 디자인 요소 추출 및 적용에 관한 연구)

  • 최출헌
    • Korean Institute of Interior Design Journal
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    • no.38
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    • pp.182-191
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    • 2003
  • Until now, the carriage's design has been performed by built-carriage engineers in urban railway company without the notion of railway design. Furthermore, there is no prominent change the shape of exterior and interior design between the 1970's trains and the latest one. In terms of the notion of interior space, there are a lot of differences between Oriental and Western, also region of each countries. Especially, Among Orientals, Korean is not good at utilizing the small space and react effectively as compared to Japanese. Therefore, the interior space of public transportation needs to be relatively developed to highly reasonable level in Korea. The purpose of this paper is to apply vernacular design elements for developing interior design in Korean lightrail, which is the next generation public transportation. In order to develope ideal interior design, the interior layout in carriage considers the emotional aspect as well as functional one. Also, the research of vernacular design in urban train can provide national character and traditional design and can make a success in a practical use and a visual effect. This study focused on the application of vernacular design elements for developing the design-processed model will be proposed the outline of interior layout and the shape of interior trims in the public transportation in Korea.

A Study on the Korean company's plan for entering into MERCOSUR (국내기업의 남미공동시장(MERCOSUR) 진출방안에 관한 연구)

  • Park, Chong-Suk
    • THE INTERNATIONAL COMMERCE & LAW REVIEW
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    • v.30
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    • pp.123-144
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    • 2006
  • MERCOSUR (Southern Cone Common Market, Latin American trade organization established in 1991, full members: Argentina, Brazil, Paraguay, and Uruguay; associate members: Bolivia, Chile, Colombia, Ecuador, Peru, and Venezuela) is the world's third largest economic union. It is a vital region that Korean corporations should enter to preoccupy the Latin American market. Since China and Japan are recently moving strongly to advance into MERCOSUR, Korea needs to work out measures to cope with the situation. In trading with MERCOSUR, it is very important to establish a strategic base in the market from a long-term perspective rather than to approach the market only as an exporting market. From this viewpoint, Korea should regard MERCOSUR as a market with which it should cooperate in terms of resources, beyond a market from which it imports raw materials. Helped by its advancement strategies varying according to regional markets and price competitiveness, China is bolstering its market share in these regions. In addition, China has built production bases focused on electric and electronics products. It is also increasing its investments in MERCOSUR as a stable raw material-providing base. To make inroads into MERCOSUR successfully, therefore, Korean enterprises should not regard it as a market where it disposes of stock goods, but should instead export technologically competitive goods to this region. Likewise, Korean companies should expand their investments in automotive parts and machinery in MERCOSUR. Furthermore, Korea should closely study international trading policies of MERCOSUR to clear away any possible obstacles of exports to this region and to prepare countermeasures so as to avoid possible damage from import regulations of MERCOSUR.

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The Study on the Domestic Printing Products Quality Administration for Export (수출(輸出)을 위한 국내(國內) 인쇄물(印刷物) 품질관리(品質管理)에 관(關)한 연구(硏究))

  • Ha, Young-Baeck;Choi, Jae-Hyuk;Oh, Sung-Sang
    • Journal of the Korean Graphic Arts Communication Society
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    • v.27 no.1
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    • pp.107-118
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    • 2009
  • The printing industry is getting more digitalized and integration. It has enabled the interactive information and networking from Pre-Press, Press, to the Post-Press. These are efficient management and the improved process and productivity are getting more important. Such trends improved in the functionality and automation. This paper tries to find out how technology for CIP3/4-based process may be applied and resolved. Such subject includes the domestic and international cases regarding each manufacturer's CIP3/4 technology types. Another purpose is to emphasize on the needs to establish the environment. Under this environment, it is possible to integrate network in exchangeable form through JDF standard format after CIP3/4. Based on the data from this study, it is expected to collect further substantial data which is related to the domestic printing company's CIP4 operation. It will be also possible to perform subsequent studies on the proper variables of the market segment. CIP4 stands for "International Cooperation for Integration of Prepress, Press and Post-press, it is an association of around forty international companies, mostly manufacturers of prepress, press and post-press, as well as suppliers and users. In this paper, we studied on the acting application of CIP4 workflow.

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Priority Analysis of User Interface Evaluation Criteria for the Elderly Based on User's Lifestyle (라이프스타에 의한 노인 사용자 인터페이스 평가 우선 순위 분석)

  • Shin, Won-Kyoung;Park, Min-Yong
    • Journal of the Ergonomics Society of Korea
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    • v.29 no.3
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    • pp.287-296
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    • 2010
  • The purpose of this research is to analyze priority of the elderly user interface (UI) evaluation criteria based on user's lifestyle. Since the elderly population will occupy over 20% of the all Korean population in the near future, we need to know older users' needs and information because elderly users will be main customers in the super-aged society. This paper investigated the definition of elderly users and characteristics demographically, socio-economically, and physically/cognitively. A total of 238 questionnaires from older users were analyzed based on a segmentation table for the elderly developed by the previous study. According to factor analysis and cluster analysis, 6 types of lifestyle and 4 groups of the elderly users were classified, respectively. The priority of UI evaluation criteria for large electronic home appliances and mobile products was analyzed by analyses of variance (ANOVAs). The results indicated that the priority of (physical, emotional, and cognitive) UI criteria was significantly different among elderly users' lifestyles for both home appliances and mobile products. Consequently, the results of this study may help the company develop some competitive silver products and give higher satisfaction to the elderly users by suggesting different priority of UI evaluation criteria according to the target elderly group. The results may also contribute to revitalize national economy by significantly increasing senior market shares.

A Study on the Effect of Online Activation Business Transaction Factors of Fresh Food Shopping Mall on e-Customer Relationship Quality and e-Customer Loyalty

  • Shin, Jong-Kook;Lee, Sang-Youn
    • East Asian Journal of Business Economics (EAJBE)
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    • v.7 no.1
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    • pp.1-16
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    • 2019
  • Purpose - For the development of fresh food shopping malls, consumers should continue to experience loyalty and favorability for the company's products or brands, and this should lead directly to purchase so that active word-ofmouth and recommendation should be encouraged. Therefore, the purpose of this study is to investigate the effect of e-service quality and e-ERM on e-loyalty with customer satisfaction and commitment as mediators. Research design, data, and methodology - This study was conducted by sample survey method on 320 online customers who have experience in using major online fresh food shopping malls for more than one year. Data analysis methods were frequency analysis, confirmatory factor analysis, reliability analysis, correlation analysis, and structural equation model analysis. Result - Hypothesis 1 through Hypothesis 7 were all supported. The results of this study suggest that e-service quality and e-CRM of online fresh food shopping malls have a significant effect on satisfaction and commitment. Therefore, the conclusion has been derived that the focus of this study, that such satisfaction and commitment have a significant effect on e-customer loyalty. has been supported theoretically and empirically. Conclusion - This study suggests that studies on customer loyalty based on activation commerce factors related to fresh food in online shopping malls will be an index that can reflect on customer's needs corresponding with future trends of not only online shopping malls but also offline shopping malls.

Late Movers' MarketEntry Strategies in the Chinese Retail Market: The Case of a Korean Company

  • Kim, Byoung-Goo;Kim, Gyu-Bae
    • Journal of Distribution Science
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    • v.10 no.11
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    • pp.21-30
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    • 2012
  • Purpose - This study aimed to analyze the strategy of late domestic entrants into the Chinese retail market, focusing on the case of Lotte-Mart, given that there are few studies on market entry strategies of domestic retail companies in China. Research Design, data, methodology - The methodology of this paper is a case study approach, focusing on literature reviews and a few interviews. We conducted a survey by disseminating questionnaires and conducting interviews focusing on the Chinese retail market, and analyzed Lotte-Mart's market entry strategy in China. Results - Lotte-Mart chose M&A as the mode of entry, pursuing quick market entry and rapid expansion. It chose small to medium size cities with relatively less competition. Subsequently, Lotte-Mart devoted significant effort towards localization, attempting to organize stores and assorting products to fit the Chinese consumers' preferences. It operated CSR programs to increase its brand awareness and to create a favorable brand image. Conclusions - Lotte-Mart now needs to devise alternative corporate strategies for business expansion and growth. An understanding of the Chinese retail market and the case study analysis of Lotte-Mart's market entry strategy offers significant insights for domestic retail companies looking to expand into China.

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A Empirical Study on the Integrated Customer Satisfaction Evaluation Model for New Product Development -Focused on Automobile Industry - (신제품개발을 위한 통합고객 만족도 평가모델에 관한 실증적 연구 -자동차 산업을 중심으로-)

  • Kim Dong Nam;Cho Jai Rip
    • Proceedings of the Korean Society for Quality Management Conference
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    • 2004.04a
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    • pp.38-43
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    • 2004
  • Customer satisfaction is becoming an increasingly salient topic in many firms and in academic research. One main rationale behind this interest is that customer satisfaction is believed to be associated with fruitful customer re-visit from the firm's point of view. Some country already had index models which can measure the degree of customer satisfaction. But, such models are ordinary models which used generally the scope of nation-wide industry. Therefore, we needs some modifications to measure customer satisfaction for specific product & service and to provide the valuable feedback to specific firms. In this perspectives, this study will evaluate the customer satisfaction index about automobile company and analyze it's result for valuable feedback. This study will present a model for an integrated customer satisfaction evaluation system which used structural equation modeling. Through this study, we anticipate that it will offer the measuring method about customer satisfaction and some guideline for product design process.

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A Study to Secure Reasonable Transportation Infrastructure Stock for Improving National Competitiveness in Korea (국가경쟁력 강화를 위한 SOC 확보 방안)

  • Park, Yong-Seok
    • Proceedings of the Korean Institute Of Construction Engineering and Management
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    • 2008.11a
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    • pp.38-43
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    • 2008
  • The purpose of this study is to secure reasonable transportation infrastructure stock for enhancing national competitiveness in Korea. National competitiveness may be defined as a country's overall capacity to create the most effective social structure, institutions and policies that allow her company within the national boundary to be more competitive in the world market. If Korea's transportation infrastructure stock is not sufficient and a connection among transportation facilities is not efficient, we should pay the social and economic cost. As a result, we worry that national competitiveness may drop. Some methods to maintain or to increase the national investment for transportation infrastructure that are suggested from this study are as follows: Firstly, we need to operate the Spcial Account for Traffic Facilities. Secondly, the investment should be focused on the facilities and districts in needs. Thirdly, PFI (private finance initiative) policy should be aimed at investing for the highly economic-valued projects.

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Why Healthy Workplaces Matter

  • Best, Robert S.
    • International Journal of High-Rise Buildings
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    • v.6 no.4
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    • pp.297-300
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    • 2017
  • Employers are realizing that workplaces have an immense impact on productivity. And, because people typically represent about 90% of a company's costs, even a slight improvement in productivity hits the bottom-line in a very big way. The focus is shifting away from saving money by reducing space needs or cutting energy requirements, and moving toward making the workplace friendlier and healthier. What is a healthy workplace, exactly? The answer should be clear by now. Mountains of research have expounded on this very topic, and then news outlets cover the latest discoveres ad infinitum. The problem is, research is rather dense, while the news isn't comprehensive. Office managers trying to improve workplace wellness want neither a 55-page report nor a half dozen articles to convince their landlord that their space can do better. Recognizing this gap, Harvard researchers have released a concise-yet-complete list of healthy building features. Here, we're sharing these nine features with a few insights of our own on the value of being healthy and productive. Find out: ${\bullet}$ What makes a healthy building and why is it so important ${\bullet}$ How to improve the health of your own office ${\bullet}$ What happens for your people and your bottom line when you make health a priority.

The Service Failure of Global Large Distribution Companies: the Failure Factors by Service Marketing Mix (글로벌 대형유통기업의 서비스 실패에 관한 사례 연구: 서비스 마케팅믹스별 실패요인을 중심으로)

  • Lee, Young Jae;Choi, Suk Bong
    • Journal of Korean Society for Quality Management
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    • v.47 no.3
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    • pp.641-659
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    • 2019
  • Purpose: Recently, the managing customer complaints properly has emerged as key source of competitive advantage in the large distribution industry. Effective customer complaint management helps firms minimize service failures and incense the capability to respond to customer's needs. Despite this importance, the in-depth prior study of a firm's service failures is very limited. Therefore, the actual service failure cases of large discount stores in Korea were analyzed in this study, and the types of service failures that occur at the service interface were identified. Method: Specifically, a total of 48,307 cases of customer complaints that have occurred in the past three years were collected from 1 January 2016 to 31 December 2018. Using 7 dimensions of service marketing mix. we have classified and analyzed systematically the service failure cases collected. Results: Among the cases of service failures, 34,921 (72.3%) cases were involved with the product factor, followed by 6,152 (12.7%) cases with person factor and 5,392 (11.2%) cases with process factor. Conclusion: By linking the main causes of service failure with the service marketing mix variables, this research presented a more systematic analytic model and verified by applying it to large domestic distribution company. Understanding the main factors affecting customer complaints n the large distribution industry can provide managers useful information and insight who want to achieve an effective customer complaint management.