• 제목/요약/키워드: communication behaviors

검색결과 662건 처리시간 0.025초

The Impact of Crisis Responsibility and Risk Perception on Communication Behavior Intention in SNS: Dual Processing Theory

  • Lee, Eun Mi
    • Asia Marketing Journal
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    • 제19권4호
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    • pp.1-14
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    • 2018
  • Social networking service(SNS) helps users manage, share and delivery a vast information as a communication tool. When users read crisis news in SNS, they communicate the information with others by considering not only their belief (i.e., cognitive risk perception) but also emotion (i.e., affective risk perception). However, few researches have been interested in the construct of communication behaviors of crisis in SNS. This study aimed to explore the role of risk perception (cognitive and affective risk perception) between crisis responsibility and communication behavior through dual processing theory. As a result of the empirical analysis, crisis responsibility had a positive effect on cognitive risk perception and affective risk perception. In addition, cognitive risk perception had no significant effect on communication behavior whereas affective risk perception had influence on communication behavior positively. Thus, our findings may predict that the affective risk perception through crisis responsibility is more potentially important to communication behavior such as sharing information rather than cognitive risk perception. The results give insightful ideas why marketer should reduce perceived emotion caused by risk to strengthen prospective SNS users understanding of communication behavior intention.

Impacts of the Establishments' Safety Behavior, Safety and Health Delivery and Communication on Occupational Safety and Health Policy Satisfaction

  • Choi, Seo-Yeon;Jung, Han-Suk;Ham, Joo-Hyun
    • 한국컴퓨터정보학회논문지
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    • 제24권8호
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    • pp.151-158
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    • 2019
  • In this paper, we conducted a study to understand the impacts of safety behavior, safety and health delivery and communication, which should be managed for the establishments' safety and health control on occupational safety and health policy satisfaction to utilize that as a material for preparing policy support and preventive measures. For this purpose, we conducted a statistic analysis with 2,970 establishments, utilizing the material, "2015 Occupational Safety and Health Company Survey". As a result, in the manufacturing industry, it turned out in the establishments with more than 300 workers, safety behavior, safety and health delivery and communication of the cooperative firm of the prime contractor were high. In addition, it turned out that safety behaviors had the biggest impact on occupational safety and health policy satisfaction in the manufacturing industry and safety and health delivery and communication had the biggest impact on occupational safety and health policy satisfaction in the construction industry and other industries. As for the relationship between companies, it turned out that safety behaviors had the biggest impact on that between the parent company and a cooperative firm of a prime contractor while safety and health delivery and communication on that between the prime contractor and the subcontractor. Through the results of this study, it is necessary to build up safety and health behavior and safety and health delivery and communication systems for the characteristics of the company, and it is expected that the effect of the safety and health control will increase when policy support is made accordingly.

도시가계의 재무관리행동과 재무건전성 - 광주광역시를 대상으로 - (Financial management Behavior and Financial Solidity of Urban Households)

  • 정운영;황덕순
    • 대한가정학회지
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    • 제40권2호
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    • pp.115-130
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    • 2002
  • The purposes of this study was to analyze the effects of household characteristics and financial variables on financial management behavior and financial solidity. The major results could be summarized as follows. First, Debt management behavior and risk management behavior reveled a higher score than any other financial management behaviors. The main determinants of financial management behavior were financial communication and financial attitudes. The more positive financial attitudes and the more financial communication were, the better the financial management behavior followed. The set of households characteristics variables accounted for 2% of the variance in the financial management behaviors. But the addition of financial related variables resulted in an R2 change of 33%. Second, the financial solidity by median was 4.10. It means that usuable net asset is four times higher than the total amount of risk. Household head\`s age, financial attitudes and financial management behavior were the variables affecting the financial solidity.

수정된 사랑의 수학적 모델링과 그 거동 해석(1) (Modified Mathematical Modelling of Love and its Behaviour Analysis)

  • 배영철
    • 한국전자통신학회논문지
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    • 제9권12호
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    • pp.1441-1446
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    • 2014
  • 사람의 감정 중의 하나인 사랑은 사회학과 심리학에서 주된 관심사로 연구되어 왔다. 본 논문에서는 로미오와 줄리엣의 사랑 방정식을 이용하여 수정된 사랑방정식을 제시하였다. 또한 이 수정된 사랑 방정식에서 파라미터를 변화시켰을 때의 거동을 시계열과 위상 공간으로 나타내고, 이들 사이에 외부적인 자극인 3자가 개입했을 때의 관계를 시계열과 위상 공간으로 나타내어 이들 사이의 거동 관계가 비선형 특성이 있음을 분석한다.

Marital Impact on Appearance Management Behaviors and Clothing Selections among Married Couples

  • Yoo, Jeong-Ju
    • International Journal of Costume and Fashion
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    • 제10권2호
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    • pp.1-13
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    • 2010
  • The purpose of this study is to investigate the behavioral complexities frequently arising in married couples with respect to clothing choices. Symbolic interaction theory was used to understand how spousal influence affects clothing selection after marriage. A convenient sample of nine married couples was interviewed for the data collection. A content analysis revealed how marriage affected their clothing choices, types of communication conveyed with their spouses about clothes and shopping patterns. The primary result indicated that individuals take their spouses' clothing preferences into consideration. Couples exhibited varying frequencies of communication about clothing choices and developed a variety of shopping patterns. As a result of the findings from this study, future research directions are suggested.

온라인 여행 커뮤니티에서 커뮤니케이션 유형에 따른 관광객의 행동 변화 (Tourists' Behavioral Changes According to the Type of Communication in Online Travel Communities)

  • 정남호;한희정;박상철;구철모
    • 지식경영연구
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    • 제15권1호
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    • pp.45-63
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    • 2014
  • Due to advance in Internet technology, most tourists tend to search travel information in the Online Travel Communities(OTC). Given this new paradigm in terms of finding travel information, most of relevant studies in this area are still dealt with explaining tourists' behaviors regardless of the types of communications. Therefore, to overcome some limitations in previous studies, we attempt to examine the relationships between both formal and informal communications and tourists' behavioral changes in the OTC context. Specifically, we developed a research model by employing the PPM(push-pull-mooring) framework and tested it to understand why and how tourists' behaviors might be changed. Survey data collected from 323 online tourists were used to test the model the model using SEM(structural equation modeling). The implications of our empirical findings for both research and practice are discussed.

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감각추구성향과 사회화 요인이 남녀 청소년의 위험행동에 미치는 영향 (The Effects of Sensation Seeking and Socialization on Risk Taking Behavior among Adolescent Girls and Boys)

  • 오미경;박성연
    • 아동학회지
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    • 제19권1호
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    • pp.211-227
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    • 1998
  • The purpose of this research was to examine the effects of sensation seeking and socialization on the risk taking behavior of adolescents. The subjects were 460 3rd year high school adolescents (272 boys and 188 girls) in Seoul, Korea. Data were collected through questionnaires, including the Arnett Inventory of Sensation Seeking (1994) a socialization scale (mother's parenting style, parent's open communication and relationship with friends), and a risk taking scale devised by the researcher. The results showed that both the degree of sensation seeking and the socialization process influenced risk taking behaviors in both males and females. The effect of sensation seeking on risk taking behavior was mediated by the degree of communication with fathers for male but not for female adolescents. For males, sensation seeking directly and indirectly influenced risk taking behaviors through closeness with risk taking friends. For females, sensation seeking did not directly influence risk taking behavior but had an indirect influence through closeness with risk taking friends. Implications were discussed in terms of sensation seeking and socialization.

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향수제품 소비 및 구매행동에 관한 탐색적 연구 (Exploratory Research on Perfume Consumption and Purchase Behaviors)

  • 여은아
    • 대한가정학회지
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    • 제42권9호
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    • pp.177-193
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    • 2004
  • The purpose of this study was to explore consumer behavior of perfume products. Data were collected through 7 focus group interviews with 33 female consumers whose ages ranged between the 20's and 40's. According to analysis of groups divided by age and frequency of use, some group differences were found in information source, purchase place, consideration factors, fragrance preference, etc. The study results indicated that perfume consumption behaviors could be explained in part by the innovation adoption and communication theories. Especially, relative advantage, compatibility, observability, and trialability were important factors influencing consumers' adoption of new perfume. Also, many respondents used perfume as a tool to present their own image and identity, as well as to send messages regarding their mood and condition to others.

Social Construction of Mathematics Understanding among Student Peers in Small Group Settings

  • Cho, Cheong-Soo
    • 한국수학교육학회지시리즈D:수학교육연구
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    • 제3권2호
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    • pp.89-98
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    • 1999
  • The purpose of this review of literature is to investigate what kinds of research have been done on social construction of mathematics understanding among elementary students in small groups. Only empirical studies were reviewed, and then grouping was done in terms of the purpose of the study. This grouping identified three categories: 1) Social and mathematical norms in mathematics classroom, 2) Teaching productive communication behaviors for active learning in small group, and 3) Participation roles and communication behaviors in different group structure. To enhance social construction of mathematics understanding in small group settings two suggestions are made: the importance of the selection of collaborative tasks or problems and teachers' beliefs about mathematics and the teaching an learning of mathematics.

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Robot Software Framework using Robot Operation System(ROS2) based on Behavior Tree

  • Sangho Lee;Hyejin Chang;Seulgi Jeon;Janghwan Kim;R. Young Chul, Kim
    • International Journal of Internet, Broadcasting and Communication
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    • 제15권4호
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    • pp.134-141
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    • 2023
  • As robotic technology expands into various fields, robots need to execute some complicated tasks in diverse environments. However, the previous robotic software solutions were limited to independent systems. We can not adapt to diverse functionalities and environments. This makes it hard to provide rapid and effective services and leads to costs and losses in the development process. To overcome these problems, we propose a robot software framework with behavior trees based on ROS2. This framework simplifies complex robot behaviors through behavior trees and makes it easy to modify, extend, and reuse robot behaviors. Furthermore, ROS2 standardizes connections between software modules, enhances the robot's flexibility, and enables independent development and testing of software. Our framework aims to provide a foundation for high-quality robot service provision by supporting the modularity, reusability, independent development, and testing required by intelligent robots that need to provide services in various environments.