• Title/Summary/Keyword: commercial art

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A study on Characteristics of Installation object Appeared in Interior of contemporary Commercial Space (현대 상업공간 실내에 나타난 설치적 오브제의 표현특성에 관한 연구)

  • Kim, Ki-Young;Kim, Moon-Duck
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2008.05a
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    • pp.203-208
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    • 2008
  • Installation art in 20th century shows an expanded trend as a result of material, time, or spatial expansion of subject, therefore subjects could be either materials or non-materials. This trend says that three elements-objet, space, and spectator-is inseparable essence of installation art. Nowadays, the borderline between installation art and everyday human life is getting indistinctive, and both Installation art and human life are becoming a part of another. By adapting the flexibility of installation art into the interior space, more interaction could happen, therefore, people will recognize spatial and visual character of Interior space as a visually satisfying Installed object. The main goal of this study is to understand changing of spatial composition in consequence of expressional variety as a result of dispersion of spatial elements. Especially, this study gives a fundamental ideas about private character of installations art in commercial spaces and expressional character of modern installations.

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A Study on the Art Management and Cultural Activities in China from the K-Wave Case

  • Jia Ning LI;Su SHUAI;Zhang FAN
    • Journal of Koreanology Reviews
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    • v.2 no.1
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    • pp.27-31
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    • 2023
  • The purpose of this paper is to study the relationship between Art management and Cultural activities in China from the K-wave case. Research design, data, and methodology: This study used the method of the cases study survey, with the K-wave case in as the survey objects, 3 valid survey sample case were collected in this paper. Results: The two dimensions of art management and cultural activities differently influences from the K-wave, and the influence of availability on customer satisfaction is not significant. Conclusion: The results of this study will provide useful reference for the Art management and Cultural activities in China from the K-wave case. And improve the development of art management and cultural activities in China by improving the K-wave of service quality. Art management can shape urban commercial space in a beneficial way, create a good consumption atmosphere, and enhance the attractiveness and competitiveness of the city. The introduction of art elements into urban commercial space can create a strong cultural atmosphere, so that the city presents a smart look. Art management has a positive impact on K-Wave production and operation activities, which can promote the shaping of art commercial space, the promotion of urban cultural atmosphere.

A Study on characteristics of method for New-media Art appeared in Interior of contemporary commercial space (현대 상업공간에 있어 뉴미디어 아트 표현 방법에 관한 연구)

  • Choi, Ji-Eun;Yoon, Jea-Eun;Yoon, Sang-Young
    • Korean Institute of Interior Design Journal
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    • v.19 no.6
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    • pp.67-74
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    • 2010
  • Today, the world is facing overflowing digital technology, floating digital contents in the air, and various perspectives on the contents, and these are called new media waves. The waves show diverse features applied in arts and interior designs. In the new media world, a process that shows what artists and designers are dreaming of, planning, and presenting is becoming important., Therefore, a purpose of this research is to understand and refine the concept of new media world, and is to study on presentations of new media art in commercial spaces. Up to present times, New media art is a metaphor in the air, which connects digital art and design. Like the modifier "NEW" contains meaning of frequent changing, new media art has various characteristics in the commercial areas. First, new media art shows lighter and various space-designs with numerous lights and colors through the evolution of interface between substances and non-substances. Second, new media art has liquidity of spaces that come with diverse communication and change though infinite possibilities of digital technology. Finally, new media arts has amusement itself based on virtual images through interactive reality extension from human experience.

A Study on The Change of Local through Cultural Regeneration of Industrial Idle Space - Focused on Mullae-dong Mullae Art Factory, Geumcheon-gu Geumcheon Art Factory - (산업 유휴공간의 문화재생을 통한 지역 변화 비교연구 - 문래동 문래예술공장, 금천구 금천예술공장을 대상으로 -)

  • Han, Min-ji;Lee, Hee-Chung
    • Journal of Korea Planning Association
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    • v.54 no.1
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    • pp.108-117
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    • 2019
  • The purpose of this study is to investigate whether the plan reflecting the place in cultural regeneration was implemented and whether it was a change of place in culture through culture analyze. Mullae-dong has changed its urban structure into a textile factory, a manufacturing industry, an ironworks+artistic complex, and the Mullae art factory has been organizing a festival that has been created by artists and residents alike in the Mullae creative village. However, prior to the creation of the Mullae art factory in the social element, self-sustaining programs of Mullae creative villages were derived, but now commercial space is mainly derived. Therefore, it is necessary to plan for coexistence of ironworks, cultural space and commercial space rather than expanding into commercial space. Geumcheon-gu Geumcheon-gu Geumcheon Art Factory has become an integrated complex where various industries coexist in industrial complex. Geumcheon Art Factory also holds an artist support program every year and actively works as an international creative exchange center in Seoul. However, programs that act as a mediator are not implemented since 2014, and the Open Studio stops once a year. Therefore, Geumcheon-gu needs to expand programs that can include local programs and programs that can be combined with local cultural media.

Aesthetic interpretation of modern display (현대 디스플레이의 미학적 해석 - 미술사조와 디스플레이의 병렬 계보를 방법으로 -)

  • 임진이;임종훈
    • Korean Institute of Interior Design Journal
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    • no.29
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    • pp.220-227
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    • 2001
  • Display and art have different purposes. But they share a common mean, so-called artistic experience. These two formative business that seeks the profit as a commercial design, it has some relationship with art in the aspect of socialization of pursuit of aesthetics. Although the historical status and directivity of display have not been established systemiically yet, and aesthetic expansion of displace is uncertain it would be effective that the present and future of display art is connected with art history in the view of dynamic state of art history. In this thesis, the issues such as what is the relationship between display and art history or whether display can be mentioned as a formative art were analyzed by matching them with the trends in art history like naturalism, high tech, minimalists and so on. Modern display is a commercial design that can be developed in various ways and that is related to the as development of art history.

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The Impact of Reviewer Professionalism and Expectation on the Intention to Watch: A Comparison between Commercial and Art Films (비평의 전문성과 사전 기대가 관람 의도에 미치는 영향: 예술영화와 상업영화 비교를 중심으로)

  • Hwang, Sanyoung;Shin, Hyung-Deok
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.13 no.11
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    • pp.4975-4983
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    • 2012
  • Commercial and Art movies have different characteristics even when they belong to the same 'movie' category. This study investigated the differential effects of reviewer professionalism and expectation about a movie on the intention to watch the movie. Based on the survey on young potential movie goers, we found that movie types indeed have significant effects. Specifically, in the case of art movie, people had high level of intention to watch when they were exposed to professional reviews. We found that utilitarian expectation mediates between reviewer professionalism and intention to watch for art movie. On the other hand, in the case of commercial movie, people had high level of intention to watch when they were exposed to amateur reviewers. We found that hedonic expectation mediates between reviewer professionalism and intention to watch for art movie. In result, this study contributes to our knowledge to movie industry through showing that reviewer professionalism have different impacts on commercial and art movies.

Art Strategies of Luxury Fashion Brand (럭셔리 패션브랜드의 예술 전략)

  • Ye, Minhee;Yim, Eunhyuk
    • Journal of the Korean Society of Clothing and Textiles
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    • v.38 no.2
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    • pp.191-200
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    • 2014
  • This study represents "an artialization of fashion" that may be regarded similar to art with a focus on luxury fashion brands. In the $20^{th}$ century, fashion began to share a similar language with art and became a central part in popularizing art. Fashion and art were drawn to each other in mutual fascination. Fashion studies arouse from disciplines like anthropology, sociology and art history as well as from aesthetic experiences and commercial characteristics. Fashion is very complicated phenomenon; therefore, a study on the artialization of luxury fashion brands needs to be approached for aesthetic and commercial aspects simultaneously. This study combines a literary survey with a case analysis of the relation of fashion and art as well as inquires on the artialization of luxury fashion brands based on discourses. The discourses are: first, fashion is an art, second, fashion and art differ in relation to the intention, third, fashion and art have mutual-borrowing. In view of the results achieved in this study, luxury fashion brands can achieve increased effectiveness through art. This study reveals the effects that luxury brands achieve through art versus a discussion on if fashion is art or not and if the relationship is moral or not.

A Comparison Study of the Determinants of Performance of Motion Pictures: Art Film vs. Commercial Film (영화 유형별 영화 흥행 성과 예측 요인의 비교 연구: 예술 영화와 상업 영화 비교를 중심으로)

  • Kim, So-Young;Im, Seung-Hee;Jung, Ye-Seul
    • The Journal of the Korea Contents Association
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    • v.10 no.2
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    • pp.381-393
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    • 2010
  • The purpose of this research is to identify the different determinants according to the types of motion pictures; art film and commercial film. We found that the regression equations of two types of motions pictures are structurally different. More specifically, we identified that the number of screens, viewers' evaluation, and genres have a significant relationship with the performance of motion pictures both in the commercial and art film. However, director, ratings, critics, power of agency, nationality, and the timing of release affect the performance of motion pictures just on the art films.

Andy Warhol's Activity and His Infuence on Fashion (앤디 워홀(Andy Warhol)의 작품세계와 패션계에 미친영향(I))

  • 박민여
    • Journal of the Korean Society of Costume
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    • v.50
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    • pp.183-196
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    • 2000
  • Andy Warhol is one of the great artists in the modern history of art who compares favorably with Picasso. His activities had his object on pervasion of a pop art and profit of the art industry. Many previous studies on his activities have attracted and held the attention of his works of art after 1960s. However in spite of his working as publisher of a fashion magazine fashion illustrator fashion model displayer and etc. in 1950s. there are few studies on his activities of 1950s. Hence this study investigates his works of art in 1950s. and intensively analyzes his effect on modern fashion. In 1950s, Andy Warhol had already been distinguished in works of art from other commercial designers through the illustration for advertising design window display of stores and usage of Hollywood stars as anessential element in his works for whom he had sighed when he was young His works were also characterized by a rejection of they originality of commercial arts. He had an great effect on youth's fashion in 1950s and has activities in 1950s had influence on the diffusion of the public punk fashion in 1970s and the street fashion in 1980s.

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