• 대한가정학회지
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• 제39권3호
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• pp.1-10
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• 2001

The Purpose of this study was to investigate the relationship between materialism and clothing buying behavior (clothing shopping orientation, clothing selection standards, use of information sources, store selection standards, purchase and purchase intention of imported clothing). The data were obtained from questionnaires completed by 400 women in the Taegu area whose age was 20 years and older. The SPSS/PC$^{+}$ package was used for data analysis which included a test of reliability, frequency, percentage, factor analysis, t-test, and x$^2$ test. There were significant differences in clothing buying behavior between groups who had a higher tendency and a lower tendency toward materialism. In other words, those who had a higher tendency toward materialism enjoyed their shopping and pursued the world-known brands, imported brands, the latest fashions, and conspicious consumption more than those who had a lower tendency of materialism. The former put a greater focus on the latest fashion styles, brand image, and design then the latter when the\ulcorner bought clothing. Those who had a higher tendency toward materialism utilized more information sources than those who had a lower tendency. The former made purchases from the stores where they stock famous world-known brands and well-advertised stores, and had a greater purchase intention of imported clothing than the latter. In the purchase of imported clothing there was no significant difference between two groups.s.

• 복식
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• 제47권
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• pp.113-124
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• 1999

Hospitals in Korea are having trouble with economic matters because of the low cost of medical insurance and the consumer's demand for high-quality care. The management of patient clothing is very difficult Especially for the management of size is very difficult because the mix of patients in the wards is very different from the stocked clothing sizes. Because of economic matters the ward dose not prepare enough clothing for every size. The nurses in the wards have trouble managing the clothing. Therefore the nurses want free-size patient clothing for all patients. The problem of managing the patient's clothing were surveyed by nureses in the wards. It was known that the free-size patient clothing was needed. The clothing designed from 150cm, to 180cm by 5cm were made. The different sizes of clothing were pretested. The experimental clothing were selected. The experimental patient clothing are designed for between from 165cm and 170cm in height which refers to Korean average. The fitness and sensory test were made by medical personnel outpatient who will be future client for hospital and by specialist in clothing. Finally The free-size patient clothing was made. It was said that there is no difference between the C-type (170cm) and the D-typer(165cm) clothing by specialists in clothing. The outpatient future client for hospital liked the C-type was selected. The questionnaires of the C-type patient clothing was tested by outpatient patients and by medical personnel. Eighty-four point-eightprecent(84.8%) of evaluators liked free-size clothing 75.8% liked unisex use.

• 한국의류산업학회지
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• 제9권4호
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• pp.401-408
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• 2007

The study aims to examine consumer awareness of green fashion products and demographic characteristics by subdividing environmentally conscious consumers of such products in the current domestic fashion market. It then compares the result with the characteristics of environmentally conscious consumers studied by 1999 in order to understand the trend of the consumer group in the fashion market and to promote the use of green fashion products. Marketing strategies for green fashion products suggested by the study are as follows: First, fashion firms are required to develop and publicize shops selling recycled or second-hand clothing that environmentally conscious consumers show constant interest. For instance, clothing patterns may be developed to enable consumers to make their kids' clothing easily at home, and various garments made from recycled materials may stimulate environmentally conscious consumers' desire to buy. Particularly, advanced technologies should be developed and publicized to manufacture garments that can excel existing ones made of normal materials in their features in order to satisfy consumers' interest in clothing made from recycled PET bottles. In addition, various natural dyes should be developed to decrease water pollution. Second, it seems imperative to develop clothing made of recycled knitted apparel that attracts consumers' interest more than ever, fashionable multi-purpose clothing, and environmentally friendly materials. As the use of natural fur or leather can cause the endangerment of wild animals and the destruction of the ecosystem, synthetic fur or leather may be used to develop sophisticated products with the same texture as real ones to attract environmentally conscious consumers' interest.

• 패션비즈니스
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• 제18권5호
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• pp.25-41
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• 2014

As the smart phone market grows rapidly, the significance of the application (app) market also increases. The purposes of this study were to identify market segments according to technological innovativeness and clothing involvement, and to compare the differences in lifestyles, benefits of fashion information app sought, and intention to use. The data were collected from smart phone users in their 10s to 30s in 2013, and a total of 292 data sets were analyzed. The findings of this study were as follows. The respondents were divided into three groups, innovative group, clothing involvement group, and passive group. Significant differences were found among three segments in terms of age, marital status, education level, and monthly income. With respect to five lifestyle factors, innovative group and clothing involvement group had higher mean scores for rational purchase, personal relationship, and personality pursuit than passive group. However, these two groups showed differences in brand pursuit factor. The benefits of the fashion information app were generated into two factors, information benefit and enjoyment benefit. Innovative group and clothing involvement group had higher values than passive group in these two factors. Finally, innovative group had the highest value on the intention to use fashion information app. This study attempts to provide fundamental information about the potential market segment for managers or marketers developing fashion information apps.

• 대한인간공학회지
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• 제26권2호
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• pp.1-13
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• 2007

Ergonomic methods have been effectively applied to design and evaluation of functional clothing. The goals of the present study are to: (1) develop an ergonomic evaluation system for the systematic analysis of functional clothing and (2) examine the usefulness of the proposed evaluation system by applying to flame-proof clothing. Based on the survey of literature and the brainstorming of experts in clothing design and ergonomics, factors considered for clothing evaluation were selected, classified, and complemented, resulting in an ergonomic clothing evaluation system consisting of four factor categories (clothing construction, user, work and environment, and user response). Using the proposed system, a field survey and a laboratory experiment were conducted for flame-proof clothing to identify its design problems. The field survey to workers found a comprehensive set of problems on the flame-proof clothing design in terms of pattern, textile, and color. The laboratory experiment identified additional design problems using a questionnaire that was developed based on an analysis on the relationship between clothing design components and ergonomic evaluation measures. The present study showed the ergonomic evaluation system and the relationship analysis of clothing design components and ergonomic evaluation measures are of use to identify design problems of functional clothing in a comprehensive and analytic manner.

• 감성과학
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• 제12권3호
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• pp.289-298
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• 2009

본 연구에서는 상용화된 MP3-playing 의류와 생체신호 센싱 의류 제품에 따라 소비자들의 수용모델에 있어서 차이가 있는지를 분석하였다. 제품종류에 따른 구성변수의 차이를 분석하기 위하여 SPSS 15.0 package를 사용하여 t-test를 하였고, 구조방정식 모형에 있어서 제품종류에 따라 각 경로의 차이를 밝히기 위하여 AMOS 5.0을 이용한 다중집단 분석을 실시하였다. 총 557부의 온라인 설문에 대한 유효 표본을 분석한 결과, 소비자들은 지각된 사용용이성은 MP3-playing 의류를 높게 인식하였으나 지각된 유용성, 지각된 가치, 태도, 수용의도는 모두 생체신호 센싱 의류를 MP3-playing 의류에 비해 상대적으로 높게 인식하는 것으로 나타났다. 상용화된 제품의 판매가격에 대한 소비자들의 인식을 밝히고자 투입한 지각된 가치는 소비자들의 태도나 수용의도를 형성하는데 중요한 매개역할을 하는 것으로 입증되었다. 제품의 종류에 따른 특성상 소비자들의 수용모델에 있어서 경로의 차이도 발생했다. 생체신호 센싱 의류의 경우 MP3-playing 의류에서는 지지되었던 '지각된 유용성$\rightarrow$태도' 경로가 기각되었고 '지각된 가치$\rightarrow$태도'의 경로가 상대적으로 높게 나타났으며 MP3-playing 의류보다 지각된 가치의 매개 역할이 더 높게 분석되었다. 이와 같은 결과를 고찰해 볼 때, 스마트 의류는 이제 상용화 초기 단계에 있으므로 소비자들은 구매의사결정과정 중 필요의 인식이나 정보의 탐색단계에 있을 것이므로 이에 필요한 효과적인 상용화 전략의 수립이 필요하다고 할 수 있다.

• 패션비즈니스
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• 제14권1호
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• pp.106-115
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• 2010

This study's purpose is to, first survey the traditional children clothing, clothing which doesn't get studied mostly. Second, to choose the factor that can modernize. Third, to design the present one-piece dress. Fourth, to gather an understanding about traditional children clothing and make a chance for children to wear the clothing that has a traditional factor. Traditional children clothes have a same shape with adults' clothes they use five primary color and use a pattern of a symbolic meaning which means healthy and long life. For ordinary wears there are Chimajogori and Bajijogori and for ceremonial dresses they wore Durumagi, Sagyusam which are Po and Dangui and headdress was added. The shape was considered by the children growth condition so the Gorum got longer. The dragon, cicadas, butterfly, phoenix and lots of flower pattern was used by the difference with the class. 5 one-piece design adapted Jogori, skirt, Dangui, Sagyusam, Magoja and used the traditional fabric by mixing the five primary color and the five secondary color was used to make traditional color. This study expects for a chance of children to wear traditional Hanbok or Hanbok-adapted clothes.

• 패션비즈니스
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• 제20권1호
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• pp.35-52
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• 2016

Yeohlee Teng's 'Urban Nomad' concept stresses high mobility and flexibility in 'Clothing-as-shelter' in order to satisfy the needs of urban dwellers. Yeohlee interprets clothing as a portable environment that protects and shelters urban nomads as well as creates space of clothing as intimate architecture. This study examines Nomadism in Yeohlee's designs since 1981 when she received the attention from the fashion critics, by conducting literary survey as well as case analysis. Nomadism in Yeohlee's work showed the following characterizes. First, 'modular system' deals with the organized dressing system that enables interchanging and layering of separates that function in the fifth season; second, 'organic geometry' describes the architectonic approach to clothing as wearable structure that transforms two dimensional geometry into three dimensional form; third, 'functionalism' refers to the use of technological novel materials, ergonomic clothing construction, and the strategy of using structure as decoration; and fourth, 'reductionism' is the economical approach for realizing Nomadism, which is composed of one-size-fits-all as well as unisex size system and 'zero waste' strategy to maximize use of a piece of cloth.

• 한국의류학회지
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• 제26권11호
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• pp.1593-1604
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• 2002

The purpose of the study were to find how the trend had an effect on a buying motivation, a selecting standard, a frequency of use, a purchase place of cosmetics, makeup and the distinctive quality of social strata of regarding a clothing shopping orientation. The subjects of investigation were the women in twenties who live in Seoul and Chonnam province. This study had been done from May to July 2001, and 660 questionnaires were used for analysis. The measuring tools used were the items of matters of preceding studies and developed ones by researchers on which questionnaires were prepared. Factor and cluster analysis and Duncan's multiple range test, ANOVA, x$^2$-test, frequency, and percentage as analysis methods were used through SPSS. The results of the study were as follows. The clothing shopping orientation divided five shopping orientations such as ostentatious style, enjoyable style, economical style, and prudent style, and an attachment style for special brands and shops. On the basis of this result, the groups 20's females were classified into low groups by the cluster analysis; economical shopping group, indifferent shopping group, conspicuous shopping group, and recreational shopping group. In the case of cosmetics purchasing motives, evaluation criteria of cosmetics, stores selection criteria were found according to shopping orientation subdivision, and there was the significant difference between the groups in frequency of use, a purchase place of cosmetics.

• 복식문화연구
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• 제12권2호
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• pp.312-326
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• 2004

Symbol is one of the most profound ways to express the essence of human beings, as well as the most representative non-verbal communication medium. In this study, the descriptions of the clothing and ornaments of the main characters of the novel Little Women were excerpted from the Korean translation version. Based on the hidden symbols from the descriptions, after analyzing the characteristics of the main characters of the novel through their clothing and ornaments, the connection between the clothing and the symbols reflecting the internal workings of the mind was analyzed based on the previous theories on symbols. As proven in this study, since the clothing and ornaments directly symbolize the characteristics of the person, without any explicit statements about his/her characteristics, the clothing itself speaks volumes about them. Clothing is the most accurate visual symbol that speaks of the person's social, economic, and psychological aspects. The use of special clothing and ornaments or the highlight on certain parts reveals the characteristics of the character and his/her situations more effectively. In conclusion, literary, including novels well describes not only external factors, such as the social and cultural status of society and the character's economic situation, but also an individual's psychology such as his/her emotions and personalities. Therefore, the clothing that the character wears in a literary work symbolically reflects these factors.