• Journal of the Korean Society of Clothing and Textiles
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• v.31 no.11
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• pp.1574-1585
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• 2007

This paper aimed to investigate the difference of clothing behavior and desired image according to individualism-collectivism cultural tendency for women. A survey of 217 adult women was conducted from November to December 2006, mainly in Daegu. Reliability, frequency, percentage, factor analysis, ANOVA, t-test, Tukey test and an -analysis were used for data analysis by using SPSS WIN 11.0 package. The results were as follows: First, while the group with a higher tendency toward individualism valued personality and convenience above everything else, the group which has a higher tendency to collectivism disposition has a much greater interested in conformity and brand-orientation. Second, while the group with a higher tendency toward individualism pursued an bold image for their clothing, the group with a higher tendency toward collectivism preferred a feminine and plain image. Third, regarding the individualism-collectivism and demographic peculiarity, there were no significant differences between the two groups according to marital status and average monthly income. However, there were significant differences in individualism-collectivism among the groups determined by age, occupation, educational background and rural or urban background.

• The Research Journal of the Costume Culture
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• v.12 no.2
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• pp.239-248
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• 2004

This study was examined the characteristics of individual or an organization differences of oriented value and shared value for the employees in the field and management division of clothing enterprises in Korea. The hypothesis of this study are as follows: ＜Hypothesis 1＞ The field employees of clothing enterprise would prefer to have a professional tendency and the management employees would prefer to have the organizational tendency. ＜Hypothesis 2＞ The employees who have organizational tendency would have higher shared standard of organization value than the employees of professional tendency. As a result of the study, the hypothesis 1 has accepted as showing the mean value is high when the field employees have their professional tendencies and the management employees also have their organizational tendencies respectively. The hypothesis 2 has also accepted that the employees who have organizational tendency have higher shared value than the employees of professional tendency.

• Journal of the Korean Society of Clothing and Textiles
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• v.25 no.4
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• pp.673-684
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• 2001

The purpose of this study was to find out the correlation between the \"spirit of the times\" and the characteristics of each eras clothing in Renaissance and Post-modern Period. Theoretical studies about the \"spirit of times\" and the characteristics of clothing about each time were preceded. The results were as follows: Similarities of \"Spirit of times\" were 1) emphasis on humanity 2) anti-centralization 3) destruction of social status 4) deconstruction of christianity in Renaissance and modernism in Post-modern Period. Similarities of \"characteristics of clothing\" were 1) emphasis on erotic aspects of female body 2) emphasis of erotic aspects on clothing 3) tendency to revert to the old fashion 4) popularization of certain social groups fashion 5) tendency of deconstructionism in fashion 6) tendency of \"No match mix\" 7) androgynous style.f \"No match mix\" 7) androgynous style.ous style.

• Journal of the Korean Society of Clothing and Textiles
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• v.40 no.4
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• pp.615-630
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• 2016

This study investigates the mediate effects of obesity stress on the relationship between the narcissism and clothing behavior related appearance. The subjects for the study were 322 women aged 20's-30's in an online survey. Data analyses were conducted with SPSS 18.0 program. The study results are as follows. First, clothing behavior and obesity stress of plus size consumers are more affected by perceived obesity than BMI, and covert narcissistic tendency is stronger than overt narcissistic tendency. Second, the factor analysis results on narcissistic tendency indicated 'self-enhancement narcissism', 'self-initiative narcissism', and 'other-dependent narcissism'. Third, 'self-enhancement narcissism' more influenced 'fashion orientation' versus the greater influence of 'self-initiative narcissism' and 'other-dependent narcissism' on 'depending on clothing'. Fourth, the narcissistic tendency perceived by plus size consumers affect 'depending on clothing' and 'fashion orientation' with obesity stress as the mediator. 'Self-enhancement narcissism' and 'self-initiative narcissism' are partially mediated by obesity stress, and 'other-dependent narcissism' are completely mediated and affect appearance management behavior.

• Journal of the Korea Fashion and Costume Design Association
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• v.9 no.1
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• pp.23-33
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• 2007

Clothing exports of Korea has grown rapidly till the latter half of the 1980's, contributing Korean economic development. However from the 1990's, the amount, the world market share and the international competitiveness of clothing exports have declined. Based on these phenomena, the purpose of this study was to identify the characteristics of export articles in Korean Clothing Trade focused on the 1990's. Statistical data of clothing articles(SITC 84 : Articles of apparel & clothing accessories) were used. The relative importance, trade orientation tendency and unit price of each export clothing articles were analyzed. The results of the study were as follows. On the relative importance, trade orientation tendency and unit price of each export clothing articles, outer garments or products that required complicated production process(e.g., coats, suits, ensembles, jackets, dress) had been decreased in the portion and weakened in the export orientation tendency. But one item in a set or casual wear like trousers, skirts, blouses, shirts, Jerseys, pullovers, T-shirts has been increased in the portion and risen in the unit price. These trends means that clothing exports of Korea were more focused on those category and the international competitiveness on those articles were advanced. From these results, this study can be contributed to establish the concrete clothing export articles strategies of Korean firms.

• The Research Journal of the Costume Culture
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• v.9 no.2
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• pp.175-187
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• 2001

The purpose of this study is to recognize the real situation of clothing construction to present the desirable direction to establish more scientific and reasonable themes of the study by analysis of the tendency of the clothing construction study. For this purpose, 402 papers on the theme of clothing construction study were excepted from the first issues to the issues of December in 1999 of Journal of Korea Society of Clothing and Textile, Journal of Korea Home Economics, Journal of the Korean Society of Costume, Research Journal of the Costume Culture, Journal of the Korean Fiber Society, and Journal of the Human Engineering Society of Korea. I analyzed and classified the theme into eight issues of design related clothing construction, study of body types, study of patterns, size of apparel, fitting of clothing, protective clothing and functional clothing, sewing, and the clothes. The result of the study is follows. 1. The distribution tendency of the clothing construction study by the journal of each society showed that journal of Korean Home Economic is 22.9%, Journal of Korea Society of Clothing and Textiles 17.3%, Research Journal of the Costume Culture 12.2%, and Journal of the Korean Society of Costume 6.2%. 2. The distribution tendency of the studying issues showed hat study of body types of 29.4%, study of patterns21.9%, fitting of clothing 11.7%, sewing 10.2%, size of apparel 8.5%, and others 7%, protective clothing and functional clothing 6.7%, and design related clothing construction 4.7%. Considering the above result. we can understand that study of body types and patterns are being studied most actively. 3. Regarding the study tendency by academic issues showed that study of construction elements and design application is chiefly centered of the study of design related clothing construction (35.5%), analysis of body types is centered of the study of body, type(46/6%), CAD is centered of the study of patterns (31.1%), and size spec for the ready made patterns is centered of the study of size of apparel(32.4%). As for fitting of clothing, the study was performed in two ways on the changes of he surfaces of human bodies in motion and the functional features of experimental dressing. Regarding the study of sewing study of fusible interlining was mainly performed (36.6%) and regarding the study of protective clothing and functional clothing, study of brassieres and underwear was chiefly performed.

• Journal of the Korean Society of Costume
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• v.42
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• pp.231-242
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• 1999

The purpose of this study was to classified the dimension of clothing involvement and the clothing loyalty of 256 male and 271 female college students in Taegu area. data was analyzed by frequency percentage mean factor analysis reliability test validity test correlation and ANOVA by using SPSS/pc. The results of this study were as follows; 1. the dimension of clothing involvement was classified into four factors such as clothing interest dimension clothing symbolism dimension clothing economics dimension and clothing individuality dimension. 2. In the relationship between brand loyalty and four factors of clothing involvement there was positive appearance involvement there was positive appearance in clothing interest clothing symbolism and clothing individuality with brand loyalty but negative appearance in clothing economics. The correlation between clothing interest dimension and clothing symbolism dimension clothing interest dimension and clothing individuality dimension clothing symbolism dimension and clothing economics dimension clothing symbolism dimension and clothing individuality dimension was positive. And there was no relation between clothing economics dimension and clothing individuality dimension clothing economics dimension and clothing interest dimension. 3. According to individual character females than males the group aged 18 to 20 and 24 to 27 than the group aged 21 to 23 showed more active tendency to the clothing involvement dimension and also highertendency to brand loyalty. The students with a major in humanities science than the students with a major in natural science and more expending consumers on clothes showed more active tendency to the clothing symbolism dimension and higher tendency to brand loyalty. 4. On the whole the attitude of consumers on clothes was very high in the clothing interest dimension common in the clothing individuality dimension and very low in the clothing economics dimension.

• Journal of the Korean Society of Costume
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• v.46
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• pp.143-158
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• 1999

The purpose of this study was to investigate the influence of home environment school life adjustment and demographic variables on the adolescents' clothing attitudes The subjects were 682 middle and high school boys and girls(boys. 342, girls:340) in Seoul Korea. Modesty of boys was influenced by parent's education(-) academic record achievement tendency of home and allowance(-) $(R^2$=8.6%) and girls influenced by affection of home(-) allowance(-) age and academic record$(R^2$=11.2%). Clothing satisfaction of boys was influenced by parents' education self-control tendency of home and school life adjustment$(R^2$=19.4%). girls influenced by allowance affection of home parents' education school life adustment and self-control of home$(R^2$=20.3%) Age was most important in predicting the wearing of regulative clothes of boys. followed by allowance and academic record(-)$(R^2$=26.7%) allowance was most important in girls followed by academic record(-), and achievement tendency of home $(R^2$=19.0%). The present findings mean that the more allowance adolescents received and the lower the academic record the lower the modesty and the their the wearing of regrlative clothes. The school life adjustment and home environment such as achievement affection and self-control tendency were meaningful variables That affect clothing attitude of adolescent.

• Journal of Digital Convergence
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• v.18 no.8
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• pp.469-478
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• 2020

The objective of this study is to verify the effects of shopping tendencies and information search on the shopping mall satisfaction and repurchase intention of fashion clothing consumers at this point in time when the mobile shopping has been routinized. To verify this, this study selected male and female university students with experiences in purchasing fashion clothing in mobile shopping mall within the last one year as its samples. For the verification of hypotheses, the factor analysis, multiple regression analysis, and simple regression analysis were conducted. The results of this study are as follows. First, the shopping tendencies of consumers who had experiences in mobile shopping included the economic shopping tendency, entertaining shopping tendency, convenient shopping tendency, and trend-pursuit shopping tendency. Second, the convenient shopping tendency, entertaining shopping tendency, and economic shopping tendency of consumers' mobile shopping tendencies had positive effects on the mobile shopping mall satisfaction and repurchase intention. Third, the information search for purchasing fashion clothing in mobile shopping mall had positive effects on the shopping mall satisfaction and repurchase intention.

• Journal of the Korean Home Economics Association
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• v.44 no.8
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• pp.13-21
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• 2006

The objective of this study was to investigate the fit preference for ready-to-wear clothes(jackets and slacks) of adult men and to determine the respective differences by the age range and obesity level. The study method was a questionnaire survey with 465 male subjects aged from 20 to 59 years old. The questionnaire was composed of fit preference tendency, physical measurements, age, and occupation. The findings were as follows. 1. Regarding the fit preferred for each part of jackets and slacks, among ready-to-wears, the 'thing with some extra width' in every part was most favored, followed by the 'thing fitting perfectly'. 2. Differences were found in the fit preference tendency by the age of adult men. The fit preference tendency was higher among those in their 20's than among those of the other age ranges. 3. Differences were also found in the fit preference tendency by the obesity level of adult men. The fit preference tendency was higher in the order of the emaciation, normalcy, and obesity types. 4. The fit preference tendency was more affected by age than by obesity level. Clothing companies should consider ease to offer the proper clothing desired by consumers.