• Title/Summary/Keyword: clothing tendency

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A Tendency of Study on Theory of Impression Formation by Clothing (의복의 인상형성이론에 대한 연구동향)

  • 이경화;나수임
    • The Research Journal of the Costume Culture
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    • v.7 no.1
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    • pp.117-127
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    • 1999
  • Clothes are a kind of silent language that tells someone who has in wear and has great influence on person perception and impression formation. Present paper aims, therefore, to investigate the tendency of its study to offer information that my assist future studies. Doctorial dissertations, master\`s theses and journal articles related with clothing and textiles in domestic are categorized according to period and subject. Analysed results are as follows: First, as for the periodic vicissitude, the number of study on impression formation was before 1990, but tend to increase in 1990\`s. Second, as for the subject, while the studies focused on impression formation wearer on the first half of 1990\`s, they were segmented and presented wearer\`s form and appearance in detail ; computer simulation was also made use of in various papers. In conclusion, impression formation seems to become a rather important subject for further study.

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A Study on Formation of Animality Represented in Modern Fashion (현대(現代) 패션에 나타난 Animality의 조형성(造形性)에 관(關)한 연구(硏究))

  • Lee, Byoung-Hwa;Huh, Kap-Sum
    • Journal of Fashion Business
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    • v.4 no.1
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    • pp.113-123
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    • 2000
  • The purpose of this study is firstly to have the grasp of the tendency of animality represented in modern fashion. The second purpose is to analyze the form modeling of animality represented in modern fashion and the third one is to examine into an aesthetic character of animality represented in modern fashion. The method we adopt for this study is to analyze the designers' work which shows the fashion animality. The result of this study is follows. The tendency of animality represented in modern fashion presented in a printed form which patterned the animals' cuticle, a shape of animals, a symbolic image, and a future suggestive expression. The form modeling of animality is a reality and the aesthetic character is the vigorous beauty and the gorgeousness of original colors. So, animality represented in modern fashion is to offer the various ideas as well as to lead the curiosity about the fashion in the future and the coexistence into the fashion.

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A Study on the Causality of Fashion Store Choice Behavior (패션점포선택행동의 인과관계에 관한 연구 -의류쇼핑성향, 정보탐색활동, 점포이미지속성을 중심으로-)

  • Ha, Jong-Kyoung
    • Korean Journal of Human Ecology
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    • v.10 no.1
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    • pp.41-55
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    • 2001
  • The purpose of this study was to compare the characteristics for pattern by making a sort of various store choice behaviors and analysing impact both direct and indirect, which is based on the presentation of the influence of clothing store choice behavior into the causal relationship per store type against clothing shopping orientation, information search activity and store image attribution. The results was that consumers who like to the top brand's commodities, had commonly high tendency to and fro its trademark and store allegiance. Furthermore, they have usually bought something following on their inclination what they had purchased as well as the store decoration character and the marketing promotion attribute. The other consumers who prefer to the discount store's merchandises, had also high propensity and the biggest influence on buying something which were those factors; their instance shopping habit, utility-economy trait, follow the fashion character and strong circumspection tendency besides using the mass media Info., personal data and commodities' attribute.

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A study on the Factors Influencing the Frequency of Closet Cleanup Behavior (옷장 정리 행동 빈도에 영향을 미치는 요인에 관한 연구)

  • Park, Hyun-Hee;Ku, Yang-Suk
    • Fashion & Textile Research Journal
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    • v.21 no.1
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    • pp.36-45
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    • 2019
  • In 2000s, the rapid growth of domestic and foreign fast fashion brands led to an increase in the frequency of shopping for consumers and a significant reduction in the average life span of fashion products. As the kinds and quantity of fashion products owned by individuals increase, the problem of rational clothing management becomes a new concern. The purpose of this study was to investigate the demographic, socio-psychological and purchase behavior factors influencing the frequency of closet cleanup behavior. A total of 278 questionnaires were analyzed. Frequency, exploratory factor analysis, reliability, t-test and regression analysis were used for data analysis using SPSS 22.0. This study results were as follows. First, the frequency of women's closet cleanup behavior was higher than that of men's closet cleanup behavior. Second, the number of brothers and sisters significantly affected the frequency of closet cleanup behavior. Third, the stronger the attachment to fashion products, the higher the frequency of closet cleanup behavior. Fourth, the lower the fashion product retention tendency, the higher the frequency of closet cleanup behavior. Fifth, the higher the frequency of purchasing fashion products, the higher the frequency of closet cleanup behavior. The results of current study provide various implications for educators and marketers who are interested in reasonable management behavior of fashion goods.

The Effects of Practical Problem-Based Home Economics Instruction (PPBHEI) on Middle School Students' Creativity: Focusing on the Content on "Clothing Management and Recycling" (실천적 문제 중심 가정과 수업이 중학생의 창의성에 미치는 효과: '의복 관리와 재활용' 내용 요소를 중심으로)

  • Bae, Ja-Young;Shim, Huen-Sup;Chae, Jung-Hyun
    • Human Ecology Research
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    • v.59 no.3
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    • pp.401-418
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    • 2021
  • The purpose of this study was to test the effects of Practical Problem-Based Home Economics Instruction (PPBHEI) on middle school students' creativity, focusing on the content on "clothing management and recycling." This study carried out quasi-experimental research with an independent variable of PPBHEI and a dependent variable of creativity. The experiment was based on a sample of 62 (31 in each group) second grade students in the Cheongju area over four class hours. ANCOVA was performed to examine pre-test and post-test differences between the experimental group and the control group. The results showed that PPBHEI did not improve the level of creativity but improved the level of creative motivation among the sub-elements of creativity (creative thinking, creative tendency, creative motivation). In particular, PPBHEI improved the level of independence in creative tendency, intrinsic motivation, and diligence in creative motivation. From the results of this study, it can be concluded that PPBHEI is effective in improving independence, intrinsic motivation, and diligence in respect of middle school students'creativity.

Impact of Metaverse Store Virtuality on Creative Consumption -Exploring the Mediating Role of Flow Experience and the Moderating Role of Creative Product-Seeking Tendency- (메타버스 점포의 가상성이 창의적 소비에 미치는 영향 -몰입 경험의 매개효과와 창의적 제품 추구 성향의 조절효과 검증-)

  • Woo Bin Kim;Ha Kyung Lee
    • Journal of the Korean Society of Clothing and Textiles
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    • v.48 no.4
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    • pp.774-792
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    • 2024
  • Unlike traditional retail formats, the metaverse offers diverse shopping experiences, ranging from content that mimics reality to content that transcends reality based on its characteristic of virtuality. This study elaborates on the concept of virtuality within store environments and investigates how the virtuality level of a metaverse store influences consumers' creative consumption by mediating the flow experience. Additionally, it examines the interaction effect of creative product-seeking tendencies and individual characteristics on the relationship between flow experience and creative consumption behavior. A web-based experiment was conducted on young Korean female adults who experienced metaverse shopping. Ninety-one samples were analyzed using exploratory factor and bootstrap analyses with SPSS Macro process Models 4 and 14. The findings demonstrate that store virtuality (low vs. high) increases consumers' purchase intentions of creative fashion items by enhancing their flow toward the shopping experience. Furthermore, the effect of flow experience on creative consumption is strengthened when consumers have low creative product-seeking tendencies. This study contributes to expanding the concept of virtuality in virtual retailing and provides insights for fashion retailers planning to create virtual shopping spaces within the metaverse platform.

A Study on Classification of Chinese Women according to Index - According to Region and Age Group - (지수(指數)치를 이용(利用)한 중국(中國) 성인여성(成人女性)의 체형(體型) 유형(類型)에 관한 연구(硏究) - 연령(年齡).지역(地域을)을 중심(中心)으로 -)

  • Kim, Eun-Hee;Sohn, Hee-Soon
    • Journal of Fashion Business
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    • v.11 no.5
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    • pp.136-154
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    • 2007
  • This aims to improve match of clothes for export by offering material information about Chinese women's shape. Therefore, this categorizes the shape by where they live or how they are old and understands the tendency of spread of the shape. To categorize the subject by not size factor but form factor, data were compared and analyzed mainly with index based on measurement of the body. This selected specimen as 1,381 of Chinese women from 19 to 50 selected in random sampling in Shanghai and Beijing from 23th, June to 7th August in 2004. 1. Body shapes categorized by regional and age base are hardly different in its contents. The younger they are, the stronger the tendency of front side factors is, the older they are, the stronger the tendency of shoulder and back side factors is, so this shows that there are slight differences in degree of importance. 2. This is categorized by equal formations in regional and age base in all groups. Normal shapes record highest in the twenties and thirties, fat and skinny shapes record highest and lowest in the forties, respectively. Normal, fat and skinny show its range as respectively decreasing order in Shanghai and Beijing.

Female Adolescents Hedonic Shopping Orientation and Store Image as related to Store Patronage Intention (청소년기 여학생의 쾌락적 쇼핑 성향과 상점 이미지에 따른 상점 애고 행동)

  • 한지혜;고애란
    • Journal of the Korean Society of Clothing and Textiles
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    • v.25 no.5
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    • pp.833-844
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    • 2001
  • The purposes of this study were 1) to identify the effects of store image and stores entertainment environment image on attitude toward store and store patronage intention through emotions toward store, and 2) to identify the effects of sensation-seeking tendency, hedonic shopping orientation and shopping motives on store image, stores entertainment environment image, attitude toward store and store patronage intention. The data were collected from 416 female adolescents who visited stores located in Dongdaemoon, Seoul, via self-administered questionnaires, and were analyzed by frequency, factor analysis, multiple regression and path analysis. The results of this study were as follows : (1) According to path analysis, store image and stores entertainment environment image affected emotions toward store and attitude toward store, and affected store patronage intention through a mediator, emotions toward store. (2) Among the factors related to store images, stores entertainment environment image had the greatest effect on store patronage intention. (3) Sensation-seeking tendency, hudonic shopping orientation and shopping motives affected store image, stores entertainment environment image, emotions toward store and attitude toward store directly and indirectly through store image and stores entertainment environment image. (4) The most significant factor in explaining all these relations was hedonic shopping orientation.

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The Study of Cognitive Inferences According to Style and Color of Clothing (의복의 스타일과 색채에 따른 인지적 추론에 관한 연구)

  • Park Sung Eun;Lee Mi Sook
    • Journal of the Korean Society of Clothing and Textiles
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    • v.29 no.3_4 s.141
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    • pp.425-437
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    • 2005
  • The purpose of this study was to identify the categories and contents of the cognitive inferences of both men and women regarding the style and color of clothing. The study was conducted by survey method, using open-ended questions. The data were collected from 420 male/female university students and analyzed by the qualitative method. The main results are as follows: First, cognitive inferences are formed from stereotypes that fall into six categories--appearance, personality, background, behavior, situation, and reaction. Second, there are some differentiations in these stereotypes depending on clothing style and color. Specifically, the amount of exposure represented in the clothing style is a salient features, one that shows situational attribution. Third, the strength of stereotype differs depending on the sex of perceivers: women indicate a stronger tendency to stereotype-based on clothing-than do men. In conclusion, each of cognitive inferences occurs between wearer and the actual perceiver. Stereotypes are important determining factors fDr making cognitive inferences.

Clothing and Cosmetics Purchasing Behaviors by Gender and Major of University Students (대학생의 성별과 전공에 따른 의복관련 소비행동)

  • Kim, Hye-Kyung;Kim, Jung-Hoon
    • Korean Journal of Human Ecology
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    • v.16 no.1
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    • pp.111-121
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    • 2007
  • The purpose of this study was to examine university students' clothing and cosmetics purchasing behaviors according to gender and major. For the study, 337 university students living in Chonbuk area participated in this survey research. The data were analyzed utilizing SPSS statistics package. Exploratory factor analysis, reliability test, and t-test were used. Five factors in each clothing and cosmetics purchasing orientation were generated from the factor analysis. According to gender and major, clothing and cosmetics purchasing behavior were significantly different. Female students showed more impulsive, rational, and economical purchasing orientations than male students did. On the contrary, male students showed more independent and convenient purchasing orientations. The students with fashion design major showed higher tendency in impulsive and rational clothing purchasing orientations than non-fashion design major students. Finally, clothing and cosmetics purchasing behaviors were significantly different by gender and major in terms of information usage and expenditure for clothing and cosmetics.