• Title/Summary/Keyword: choice motives

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Systematic Reviews of Current Domestic Studies of Herbaceous Plants on Anti-diabetes - since 2000 (국내 천연물 항 당뇨 실험연구의 체계적 논문 고찰 - 2000년 ~ 2010년)

  • Choi, You-Kyung
    • Journal of Physiology & Pathology in Korean Medicine
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    • v.25 no.3
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    • pp.389-397
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    • 2011
  • This study tried to integrate the traditional oriental medical theories and results of experimental studies of herbaceous plants on anti-diabetes. And I tried to analyze recent experimental study trend on the anti-diabetic herb. I searched anti-diabetic herb studies on 4 korean databases and 10 korean journals by keywords, 'diabetes', 'blood glucose', 'glycometabolism', 'pancreatic ${\beta}$-cell', etc. In order to see detail review, searching was performed from 2000 to 2010. And I searched 125 study cases concerning anti-diabetic herb and 72 varieties herbaceous plants used in study of anti-diabetes. and I analyzed the choice motives of each herb for anti-diabetic study, the extract methods and anti-diabetic evaluation contents. And I analyzed anti-diabetic herbs from a traditional oriental medical point of view. When the researchers chose herb for anti-diabetic experiment, just 8.8% of the choice was based on the oriental medical evidences. I found that 60.6% of the herb shown to be effective in diabetes experimentally had oriental medical theory-based Properties(性). There were studies with whole plants(16.8%), aqueous extract(45.6%), methanol extract(8.0%), ethanol extract(8.0%) and comparative studies of more than 2 types of extracts or various fractions(18.4%). The most frequent experimental diabetic models was diabetic mouse induced by streptozotocin(STZ)(87.8%). And there were db/db mouse(6.7%), ob/ob mouse(1.1%), etc. 33.6% of all studies just measured hematological indices of diabetes, and 66.4% researches analyzed details. To improve herbaceous plants study on diabetes, we oriental medical scientists have to integrate the oriental medical theories and results of experimental studies.

Measuring the Factors Mediating the Effect of Food Involvement on Fruit Consumption (과일 소비에 미치는 음식 관여도의 영향을 매개하는 요인 평가)

  • Kang, Jong-Heon;Jeong, Hang-Jin
    • Journal of the East Asian Society of Dietary Life
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    • v.18 no.2
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    • pp.172-180
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    • 2008
  • The purpose of this study was to measure the causal relationships among food involvement, health, mood, convenience, sensory appeal, weight control, and fruit consumption. A total of 290 questionnaires were completed. A structural equation model was used to measure the causal effects of the constructs, and the structural analysis results for the data indicated an excellent model fit. The effects of food involvement on health, mood, convenience, sensory appeal, weight control, and fruit consumption were statistically significant. As expected, health, mood, and weight control had significant effects on fruit consumption. Moreover, food involvement had a significant indirect effect on fruit consumption through health, mood, convenience, sensory appeal and weight control. For the future development and testing of conceptual models that integrate the relationships among personality traits, food choice motives, and fruit consumption, this study may approach a deeper understanding of the complex relationships among fruit consumption behavior-related variables. Greater understanding of these complex relationships can improve the managerial diagnosis of the problem and opportunities for different marketing strategies, including fruit production and fruit product development and marketing communications.

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Personality Traits versus Public Service Motivation: Motive Distribution of Vietnamese Generation Z

  • NGUYEN, Thi Quynh Trang;LE, Tri D.
    • Journal of Distribution Science
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    • v.20 no.9
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    • pp.1-10
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    • 2022
  • Purpose: Public sector is usually not an attractive career choice for the youths, due to the uncompetitive income and the working environment. Therefore, understanding the motivations of the Generation Z, the currently early-career employees, to work in the public sector is important. This research aims to address a gap in the literature on the linkage between Personality Traits of Generation Z and Public Service Motivation (PSM). Research Design, Data, and Methodology: Using the sample of Vietnamese generation Z, it shows how individual personality, as defined by the Big Five, affects PSM. A quantitative survey of 355 university students, who are members of this generation and are preparing to join the labor market, was undertaken. We used SEM to examine the results. Results: Our findings show that Agreeableness, Neuroticism, and Conscientiousness are significant antecedents of PSM. Agreeableness, which leads to three PSM dimensions, namely Compassion, Self-Sacrifice, and Commitment to Public Values, is the best predictor of this motivation. Meanwhile, Neuroticism and Conscientiousness only affect the dimension of Compassion. Conclusion: This study adds to the limited current knowledge on the personality-PSM relationship among generation Z. The distribution of affective (Compassion, Self-Sacrifice) and norm-based (Commitment to Public Values) motives provide insight for both career counselors and recruiters in public service delivery.

Modern Paradigm of Organization of the Management Mechanism by Innovative Development in Higher Education Institutions

  • Kubitsky, Serhii;Domina, Viktoriia;Mykhalchenko, Nataliia;Terenko, Olena;Mironets, Liudmyla;Kanishevska, Lyubov;Marszałek, Lidia
    • International Journal of Computer Science & Network Security
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    • v.22 no.11
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    • pp.141-148
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    • 2022
  • The development of the education system and the labor market today requires new conditions for unification and functioning, the introduction of an innovative culture in the field of Education. The construction of modern management of innovative development of a higher education institution requires consideration of the existing theoretical, methodological and practical planes on which its formation is based. The purpose of the article is to substantiate the modern paradigm of organizing the mechanism of managing the innovative development of higher education institutions. Innovation in education is represented not only by the final product of applying novelty in educational and managerial processes in order to qualitatively improve the subject and objects of management and obtain economic, social, scientific, technical, environmental and other effects, but also by the procedure for their constant updating. The classification of innovations in education is presented. Despite the positive developments in the development of Education, numerous problems remain in this area, which is discussed in the article. The concept of innovative development of higher education institutions is described, which defines the prerequisites, goals, principles, tasks and mechanisms of university development for a long-term period and should be based on the following principles: scientific, flexible, efficient and comprehensive. The role of the motivational component of the mechanism of innovative development of higher education institutions is clarified, which allows at the strategic level to create an innovative culture and motivation of innovative activity of each individual, to make a choice of rational directions for solving problems, at the tactical level - to form motives for innovative activity in the most effective directions, at the operational level - to monitor the formation of a system of motives and incentives, to adjust the directions of motivation. The necessity of the functional component of the mechanism, which consists in determining a set of steps and management decisions aimed at achieving certain goals of innovative development of higher education institutions, is proved. The monitoring component of the mechanism is aimed at developing a special system for collecting, processing, storing and distributing information about the stages of development of higher education institutions, prediction based on the objective data on the dynamics and main trends of its development, and elaboration of recommendations.

A Study on the Clothing Purchasing Behavior of Elderly Women (노년기 여성의 의복구매행동에 관한 연구)

  • 박재옥;정찬진
    • The Research Journal of the Costume Culture
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    • v.3 no.2
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    • pp.323-346
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    • 1995
  • The increasing number of senior citizens, combined with the power of purchasing due to discretionary income have vaulted the elderly into the position of an attractive future target market. Therefore, it would be crucial for marketers to understand elderly's purchasing behavior. The purpose of this study was to identify clothing purchasing behavior of elderly women. For this study, questionnaires were administered to 600 women over 55 years of age. However, the sample that was analyzed fer statistical analysis was involved 418 elderly women. Statistical analysis were majorly descriptives such as frequencies and percentages. The major results of this study were summarized as follows. 1. In relation to problem recognition in purchasing process, motives of purchasing apparel were identified as a happy event in home such as a wedding and a birthday, a change of seasons and a casual discovery of a suitable clothing in shopping, in orders. 2. In relation to information search, important information on apparel and fashionability were thought as display racks in a store, opinion from friends and family and fashionability from others or streets, in orders. 3. In relation to selecting a store in purchasing process, older consumers assessed that attractive price, design suited to my age, variety in one store and apparel product quality were important store attributes, in orders. In terms of a purchase place, older consumers purchased clothing mainly on department stores, wholesale stores such as Namdaemoon or Dongdaemoon market, mainly retail stores located close to home and discount stores of well known brand, in orders. 4. In relation to alternative evaluation in purchasing process, older consumeres considered that style or appearance suited to me, color, design, comfort and fitness were important selection criteria, in orders. 5. In relation to purchase choice, 61.7% of the respondents paid money by themselves and 68.9% paid on cash in purchasing apparel. 6. In relation to outcomes of purchase, older consumers solved their complaint against a unsatisfactory product mainly by returning the unsatisfactory clothing. Also, there were those who took no action against the unsatisfactory product and who altered the clothing for fitness by themselves.

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Study on Self-Concept and Satisfaction of Clinical Practice (일부 간호대학생의 자아개념과 임상실습만족도와의 관계)

  • 조결자;강현숙
    • Journal of Korean Academy of Nursing
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    • v.14 no.2
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    • pp.63-74
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    • 1984
  • This study attempted to analyze and confirm the correlation between self-concept and the degree of satisfaction on clinical practice. The subjects of the survey were 194 junior and senior students selected from S universities by questionaire from Nov. 1 to Nov. 30, 1983 in Seoul. The collected data was analyzed by t-test, AN-OVA, Pearson correlation according to purpose of study. The results were as follows: 1. Self-concept by religion was significant (F = 4.51, df=4/185, p= .002). 2. In the motives of selecting the nursing, most of students chose the nursing depending on their altruism(62.9%), ability and aptitude(57.7%) and better opportunity of studying abroad and Setting a job(49.5%) respectively. 3. The degree of clinical practice satisfaction was low as 2.80 of a total score 4.0. The degree of satisfaction of contents(3.33) revealed to be high. Compared with the degree of satisfaction on instruction(2.77), practice hours(2.83), practice environment (3.65), and clinical evaluation(2.60) revealed to be low. Religion and choice order of the admission were not significant in satisfaction of clinical practice(t=.37, p=.715). The main hypothesis that“The more positive self concept will be, the higher the degree of satisfaction on clinical practice will be”was not supported (r= .0509, p=.240). The first sub-hypothesis that“The more positive the cognitive self-concept will be, the higher the degree of satisfaction will be”was partially supported. Because favorite-isolated self-concept was significantly correlated with the satisfaction (r=.1189, P=.005). The second sub·hypothesis that“The more positive the evaluational self-concept will be, the higher the degree of satisfaction on clinical practice will be”was not supported. As a above results, self-concept was not influenced to the degree of satisfaction on clinical practice, therefore it is required that environment, instruction method and evaluation for clinical practice should be refined and improved by clinical administrators and nursing faculties for nor-sing student's satisfaction on clinical practice.

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A Study on Avatar's Fashion Marketing Strategies of Casual Wear (캐주얼웨어의 아바타 패션마케팅 전랸 제고 연근)

  • Jang Seung-Hee;Lee Sun-Jae
    • Journal of the Korean Society of Costume
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    • v.54 no.8
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    • pp.35-48
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    • 2004
  • This thesis researches consumers' behaviors in Purchasing avatar fashion products depending on their motives and point of reference as the avatar fashion marketing is conducted. Also, it explores the correlation between avatar's fashion products and the point of reference by which consumers actually purchase casual wear. The results were as follows: First, Avatar's fashion product purchasing motivation is done through four classified dimensions, conformity, differentiation, fashionability, and substitution. The standard of Avatar's fashion product choice was classified by the symbol (Product name recognition) and two dimensions of aesthetics. Second. the more valued the aesthetic component of Avatar's fashion product the greater effect on the order the dimensions used in correlation in this case being substitution, differentiation, conformity, and fashionability. Should the consumer place greater value on the Product symbol the dimension order is affected in order by fashionability, conformity, and differentiation. Third, fashionability was a stronger consideration for women as opposed to men in terms of demographical feature. whereas symbol (Product recognition) was of greater importance to higher income people. Last, when aesthetics is considered to buy Avatar's fashion products it is favorably comparable to other casual wear lines. In other words, symbol is considered to buy casual's, it brings to the same result when buying Avatar's. Avatar's fashion product was great tool to research new casual wear line because of approving by the correlation to each other.

A Study on Use Motivation, Consumers' Characteristics, and Viewing Satisfaction of Need Fulfillment Video Contents(Vlog / ASMR / Muk-bang) (욕구 충족 영상 콘텐츠(브이로그 / ASMR / 먹방) 이용 동기, 수용자 특성, 시청 만족도에 관한 연구)

  • Kang, Mee?Jeong;Cho, Chang-Hoan
    • The Journal of the Korea Contents Association
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    • v.20 no.1
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    • pp.73-98
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    • 2020
  • This study aims to redefine Vlog, ASMR, and Muk-bang contents as 'Need Fulfillment Video Contents,' which are emerging as major genres among the video contents. And this study explores the relationships between consumers' motives, viewing satisfaction, and consumers' characteristics such as demographic characteristics, big five personality traits, and individualism-collectivism tendencies in terms of uses and gratifications theory. Statistical analysis techniques such as factor analysis and hierarchical regression analysis were used to analyze 441 samples. As a result, age, income level, and collectivism were found to influence consumers' choice of Need Fulfillment Video Content genre. It was also found that the motivation of using Need Fulfillment Video Contents consisted of five factors: self-assessment and improvement, sensory stimulation and relaxation, entertainment, escapism and passing time, and following trends. Also, each usage motive influenced the viewing satisfaction in various ways. Based on the results of the analyses, the study concludes with discussion of the academic significance and practical implications for Need Fulfillment Video Contents industry development.

An Empirical Study on the Entry Mode Selection Originated from the Entry Motivation of MNCs' R&D Labs in China (중국내 다국적기업 R&D랩의 진출동기에 따른 유형선택에 관한 연구)

  • Cho, Dae-woo;Jin, Xing
    • International Area Studies Review
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    • v.14 no.3
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    • pp.290-311
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    • 2010
  • This study aimed at exploring the primary motivations in the behavior of MNCs' setting up R&D Labs in China, four main subjective motivations were founded. R&D Labs consisted of the following four types: local market support Labs, local technology support Labs, global technology center, and internationally interdependent Labs.he choices of the R&D Lab type features are different because of the various R&D investment motivations. Provided that MNCs' investment motivations in China are in order to obtain Chinese markets and customers, local market support Labs are supposed to be chosen so as to support Chinese markets; provided that investment motivations are in order to gain talents and science and technology resources, global technology centers are supposed to be used to achieve the highest synergy result; provided that investment motivations win an absolute competitive advantage in China, local market support Labs are extremely necessary in preoccupying markets; last but not the least, provided that investment motivations are environmental owing to their instability, local technology support Labs are a good choice for their relatively low R&D expenses.

The Effect of Security Major University Students' Major Selection Motivation on Major Satisfaction and Career Decision (물리보안 전공 대학생들의 선택 동기가 전공만족도 및 진로결정에 미치는 영향)

  • Ye-Jin Jang;Jeong-Il Choi
    • Convergence Security Journal
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    • v.22 no.1
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    • pp.159-166
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    • 2022
  • The purpose of this study conducted to conduct a survey to understand the effect of security major college students' major selection motives on major satisfaction and career decisions. The questionnaire was written as "First, motivation for choice, second, major satisfaction, third, career decision". In this study, Chronbach's Alpha coefficient was calculated to analyze the reliability and importance of variables and to identify exploratory factors. And the Berimax method was performed. Both the AVE and CR values of the measured items were calculated to be above the reference value of 0.7, and thus, the convergent validity of each item was investigated as favorable. In the hypothesis test results, the standardization coefficient of 'selection motive ⇨ major satisfaction' was 0.653 and 'major satisfaction ⇨ career decision' was 0.403, so both research hypotheses were adopted. However, 'selection motive ⇨ career decision' was rejected with 0.392. In the future, universities and related professors seem to need more efforts to simultaneously increase the selection motive and major satisfaction in order to improve the career decisions of college security students.