• Korean journal of communication and information
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• v.48
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• pp.63-89
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• 2009

The contents provided by the terrestrial broadcasters have governed the market based on their excellent quality in Korea. In spite of the launching of various pay TV services focusing on multi-channel, it is not yet easy to find out the substitutionary pay TV channels for the terrestrial. Therefore, the real time retransmission of the terrestrial channels brings about the crucial effects on the pay TV's competency, especially on the new media as the invisible barrier. So it is frequently proposed to change the aim of the retransmission policy from the universal access to the promotion of media industries. The retransmission can be divided into two types as the must carry and retransmission consent. In Korean situation, keeping or reducing the must carry channel would be appropriate rather than expanding them. However, periodic investigation into the public effects of the must carry is necessary, instead of it. Moreover, the rational and fair monetary compensation for the commercial channels(MBC, SBS, KBS2) is arising as the bottle neck in the retransmission agreements between the broadcasters. The conjoint analysis was carried out to estimate the welfare growth from the retransmission, based on the stated preference from the audiences' point of view. For must carry channels, it was certified as the 'win-win' strategy for both sides and audiences. For the commercial channels, it is revealed to be beneficial to the audiences. Thereafter, the standards for the rational price were suggested to promote the retransmission. This can contribute for inspiring the dynamic vitality to the media industry by reinforcing the contents competencies and for establishing the long term growth strategies.

• Journal of Digital Convergence
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• v.12 no.10
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• pp.317-327
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• 2014

To improve the efficiency of wireless channel, IEEE 802.11ac uses the DL MU-MIMO MAC scheme through which an AP transmits multiple frames to different mobile nodes simultaneously. IEEE 802.11ac DL MU-MIMO MAC needs a new step, called as TXOP sharing, between legacy IEEE 802.11n DL SU-MIMO's two operations, the obtaining an EDCA TXOP and the transmitting multiple frames for EDCA TXOP. In the TXOP sharing operation, both wireless channel destinations and frames transmitted for its TXOP period should are determined. So this paper deals with the TXOP sharing for improving IEEE 802.11ac MAC performance. However, the EDCA priority based method mentioned by IEEE 802.11ac standard document not fair among the buffers and the frames of buffers, and occurs in high_loss rate and high_delay about specific buffers. In this paper, we propose a new scheme of the TXOP sharing with sequencing p-AC, s-AC in similar properties, and all S-AC. This method provides a differentiated service without damage of EDCA characteristics.

• Journal of the Korean association of regional geographers
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• v.19 no.1
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• pp.1-13
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• 2013

Damyang Wetland Reserve with $980,575m^2$ area is located in Damyang-gun, Jeonlanam-do and Buk-gu, Gwangju Metropolitan City. The purpose of this paper is to divide Damyang riverine wetland into several geomorphic units, to analyze their sediments, and to categorize small ecosystem units composing riverine wetland. Riverine wetlands are classified into three types such as riverbed-, floodplain-, and abandoned-channel-wetland, and Damyang riverine wetland belongs to riverbed-wetland type. In this paper to categorize small geomorphic units of riverine wetland, we divide small geomorphic units from aircraft images analysis, and modify and supplement them following field survey results. Damyang Wetland Reserve is categorized into 22 ecosystem units. That physical and chemical properties of their sediments are different spatially, implicate that inorganic environment of Damyang riverine wetland ecosystem is very extensive. On the basis of the results of this study, policymakers will be able to design a strategy which manage Damyang Riverine Wetland Reserve more effectively, and for them interdisciplinary researches on relationships between various fluvial landforms and various lifeforms inhabiting them in Damyang Riverine Wetland Reserve are required.

• Journal of IKEEE
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• v.23 no.1
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• pp.280-288
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• 2019

In the CR-enabled MANET, routing paths can be easily destroyed due to node mobility and channel unavailability (due to the emergence of the PU of a channel), resulting in significant overhead to maintain/recover the routing path. In this paper, network caching is actively used for route maintenance, taking into account the properties of the CR. In the proposed scheme, even if a node detects that a path becomes unavailable, it does not generate control messages to establish an alternative path. Instead, the node stores the packets in its local cache and 1) waits for a certain amount of time for the PU to disappear; 2) waits for a little longer while overhearing messages from other flow; 3) after that, the node applies local route recovery process or delay tolerant forwarding strategy. According to the simulation study using the OPNET simulator, it is shown that the proposed scheme successfully reduces the amount of control messages for path recovery and the service latency for the time-sensitive traffic by 13.8% and 45.4%, respectively, compared to the existing scheme. Nevertheless, the delivery ratio of the time-insensitive traffic is improved 14.5% in the proposed scheme.

• The Journal of the Korea Contents Association
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• v.21 no.12
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• pp.66-75
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• 2021

The research is centered towards analyzing the usage status of YouTube platform and the nature of content supplied to YouTube by selecting Korean two Traffic Broadcastings Based on TBS(Traffic Broadcasting System) and TBN(Traffic Broadcasting Network). TBS operates 'Citizen's Broadcasting', which has 1.1 million subscribers among 13 YouTube channels, as its main channel. TBN has only 15,000 subscribers to its main 'TBN Tong', and YouTube channels in 12 local networks. TBS which has a dedicated YouTube manpower, is far ahead of TBN in terms of YouTube channel management and content composition. Both broadcasters are passive about creating new media content due to job stability. For the development of the YouTube platform for these two broadcasters, organizational changes within traffic broadcasting and changes in the perception of members are required, and live broadcasting and discovery of star creators are required. In the changing media environment two traffic broadcastings need a program distribution strategy that can be included in various media platforms.

• Journal of Korea Entertainment Industry Association
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• v.13 no.3
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• pp.13-25
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• 2019

Since reaching the top in the Billboard Main Album Chart 'Billboard 200' with Love Yourself: Tear in May of 2018, BTS once again took first place after just three months in the 'Billboard 200'(September 3, 2018) with the repackaged album Love Yourself: Answer. It opened the doors to the 'Hallyu 4.0' by conquering the main Billboard Chart with a song sung in Korean. BTS rose to the top on the 'Billboard 200' twice, thus being recognized globally for their musical talent(song, dance, promotion, etc.), and took their place in the mainstream music market of the world. BTS moved away from intuitive interaction such as mysticism, abnormality, irregularity, etc. but instead created their own world(BTS Universe) with fans around the world through two-directional communication such as consensus, sharing and co-existence. They are recognized as artists that went beyond being an idol group that simply released a few hit songs that had now elevated popular music to a new form of art. In result, they retained a highly loyal global fan base(A.R.M.Y.) and they are continuously creating good influence with them. This study analyzed the success factors of BTS using the S-M-C-R-E model as follows. ① Sender: BTS'7-person 7-colors fantasy and 'All-in-one storytelling' strategy of producer Bang Shi-hyuk ② Message: Create global consensus of 'you' rather than 'me' ③ Channel: Created real-time common grounds with global fans through social network platforms such as Youtube, Facebook and Instagram ④ Receiver: Formed highly loyal global fandom(A.R.M.Y.) that extends outside of Korea and Asia ⑤ Effect: Created additional economic value and spread good influence

• Journal of the Institute of Electronics Engineers of Korea SP
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• v.43 no.5 s.311
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• pp.79-87
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• 2006

In this study, we evaluated the performance of a companding strategy as a preprocessing for speech enhancement and noise reduction. The proposed algorithm is based on two tone suppression that is human's hearing characteristics. This algorithm enhances spectral peak of speech signal and reduces background noise, however it has tradeoff characteristics between speech distortion and noise reduction due to limited channel number and nonlinear block. Therefore, we designed two different companding structures that have relative characteristics of noise reduction and speech distortion and found suitable companding structures by difference of individual speech perception ability in noise environment. Thus we proposed speech perception enhancement of cochlear implant user in noise environment with low SNR. The performance of the proposed algorithm was evaluated through 5 normal hearing listeners using noise band simulation. Improvement of speech perception was observed for all subjects and each subject preferred the different type of companding structure.

• Journal of the Korea Convergence Society
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• v.6 no.6
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• pp.17-26
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• 2015

Firms that have adopted internet technology have been confused by distorted market signals. It is natural to look at marketplace outcomes for guidance, when confronted with a new business phenomenon. However, market signals can be unreliable in the early states of any important new information technology. New technologies trigger rampant experimentation, and the experimentation is often unsustainable. As a result, market behavior is distorted and must be interpreted cautiously. In Chapter 1, we review a concept of business model and roles of strategies in a business model. In Chapter 2, we discuss a strategic auditing method for analyzing market/channel positioning, product/service positioning, value chain/value network positioning and external environmental factors. In chapter 3, we introduces major frameworks for understanding factors forming strategies. The strategic grid model categorizes four quadrants depending on the level of impacts of information technology on operation and strategy. The strategic alignment model presents a new method of assessing an alignment of information technology and business throughout all elements of a business model. In this research, we review the concept of a business model. This research introduces factors that shape strategies and new frameworks for understanding these factors. The research objective of this manuscript is to present a guidance for firms how to use information technology for attaining sustainable competitive advantages.

• The Journal of the Korea Contents Association
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• v.21 no.8
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• pp.32-48
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• 2021

This study attends to the phenomenon of major domestic corporations advertising their respective brands on official YouTube channels, reflecting the increasing importance of YouTube as a medium for marketing communication. One hundred vlogs of corporations with an official YouTube channel were content analyzed and their banded content attributes, advertising model's characteristics, advertising appeals, creative strategy, and consumer responses were investigated. Results show that the vlogs of employees were generally formulated with information on their colleagues' tasks and interviews. Findings also demonstrate that the characteristics of the model featured in vlogs had the most significant effects on consumer responses. Amongst the creative strategies, the user image had positive effects. However, branded content characteristics and advertising appeal types were found to have relatively weak effects. This research offers a theoretical understanding of the factors that influence consumer responses to the new type of advertising, corporate vlogs, in terms of branded content characteristics and advertising strategies. From a strategic point, it is anticipated that the reinforcement of user image and the utilization of an attractive model will produce positive responses from consumers.

• Journal of Korea Entertainment Industry Association
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• v.14 no.3
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• pp.211-227
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• 2020

This study intends to analyze the storytelling strategy of EBS's YouTube channel , which has been creating a remarkable cultural phenomenon since April 2019, and to examine the potential for its transition to transmedia franchise. Based on Henry Jenkins'seven principles of transmedia storytelling, shows satisfactory relevance in all but 'multiplicity'out of the 10 capacities consisting of the principles. In particular, was found excellent in terms of core capacities such as 'spreadability', 'immersion', 'worldbuilding', 'continuity', 'drillability' and 'performance'. In addition, critical discourse analysis(CDA) in sociocultural practice dimension of the keywords of the related news articles has discovered that is strongly linked to the following five values: 'social integration', 'resistance against authoritarianism', 'self-dignity and reasonable individualism', 'gender neutrality' and 'ecologism', indicating the reason why the work has been able to resonate so extraordinarily with participants across all generations. By answering the two chosen research questions, this study has proved that has high potential to be successful in evolving into transmedia franchise, while keeping building a new realm of edutainment storytelling by cleverly exploiting EBS's unique identity as a public education broadcaster. is viewed as an exceptional property capable of advancing transmedia storytelling in the local market; thus, productive arguments and contemplation over its evolution in storytelling needs to continue so that it can maintain a long-lasting positive influence.