• Title/Summary/Keyword: channel strategy

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Platform Strategies and Software Development Strategies in the era of Web Platform (웹의 플랫폼화에 따른 플랫폼 및 소프트웨어개발 전략)

  • Baek, Young-Nahn
    • Proceedings of the Korea Inteligent Information System Society Conference
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    • 2007.05a
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    • pp.101-110
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    • 2007
  • Current strategic trends in service distribution and software development in response to Web as a platform represent a paradoxical concurrent pursuit of 'economy of scale' and 'service'. From the software perspective, the major novel elements of the Web 2.0 era are Web as a platform and the emergence of long-tail service enabling web sites to function as an independent distribution channel. The current study analyzed the platform strategy for establishing a community of interactive developer and customers taking the issue of economy of scale into consideration. Software industry should face the new reality and utilize the open source community for cost minimization and securing customer base. Furthermore, Lego-style software development should be adopted for maintaining cost-competitiveness in customized software development.

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A proposal for empowering slum dwellers as a viable way of addressing urbanization challenges in Katanga slum, Kampala, Uganda

  • Omulo, Godfrey;Muhsin, Musinguzi;Kasana, Ismail;Nabaterega, Resty
    • Environmental Engineering Research
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    • v.22 no.4
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    • pp.432-438
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    • 2017
  • Slum settlement, a direct result of the rapid worldwide urbanization is a common site in most developing countries. Uganda is among the top African countries with high number of slums. The status of Katanga slum located in the low-lands between Mulago national hospital and Makerere University is a typical of many other slums within Uganda. This project proposal seeks to tackle urbanization challenges by specializing in slum upgrading as a sustainable way of curbing the menace. An integrated toilet, biogas, poultry and backyard gardening project is proposed as a channel of boosting the Katanga slum dwellers' economic, sanitation and domestic energy status. Designed to serve up to 30 households, the project will utilize residual wastes from poultry houses and toilets to produce biogas and slurry. The biogas yield will provide clean cooking fuel and energy for lighting, while the slurry used as organic fertilizers to improve vegetable yields. The social, economic and environmental impacts of the project will empower the vulnerable women and children within the slums and reduce water pollution and land degradation. This affordable project can be applied in developing countries experiencing slum settlement challenges as a strategy for reducing urbanization pressure.

Cyber Insurance and Distribution Channels

  • Kwak, Young-Arm;Cho, Young-Sang
    • Journal of Distribution Science
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    • v.16 no.5
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    • pp.61-70
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    • 2018
  • Purpose - These days, an individual user, private entity, hears everyday news of hacking and personal information leakage in the era of a most-connected society. This study investigates cyber attack, cyber insurance and distribution channels for insurance goods in South Korea by analyzing various cases of cyber attacks in domestic and overseas case. Research design, data and methodology - This study adopted various study cases instead of the one large case for deep quality analysis, and focused on various cases of domestic and overseas cyber attacks with insurance. Result - As a result of analyzing the cases that were hacked, types of massive losses and damages arising out of internet blackout due to cyber risks are paralyzation of public and private website and portal, electronic administrative system, public infrastructure, and consequently a normal operation of nation is impossible. These losses and damages however can be coverable under cyber insurance. Conclusions - This paper suggests insurance carriers, as suppliers, should provide multiple channels to sell to the customer and should expand the strategy of advertisement and promotion in order for them to change their mind and compare the price and value of the information of individual users and private entity in view of cost savings.

Study on MMSE Interpolation Schemes Using Multiple Symbols (다중 심볼을 이용한 MMSE 보간 기법에 대한 연구)

  • Jo, Jun-Ho;Choi, Seyeong
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.14 no.12
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    • pp.6478-6483
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    • 2013
  • This paper presents the idea of interpolating between multiple sounding bursts to estimate the individual channels of a MIMO scenario. The performance of the proposed technique depends on the $f_dT$ product and the number of transmit and receive antennas. In particular, this technique can be effective if the $f_dT$ product is not too high and the number of antennas is not too large. Furthermore, there is a considerable difference in the performance of the 16 channels in the $4{\times}4$ MIMO case because the sounding bursts spread farther apart with time, meaning that the Doppler in the channel causes a greater error for the channels.

Factors Influencing Consumer's Purchase Intention on Beauty Products in Youtube

  • ROSARA, Nadia Annisa;LUTHFIA, Amia
    • Journal of Distribution Science
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    • v.18 no.6
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    • pp.37-46
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    • 2020
  • Purpose: This research aims to explain the influence of social media influencer (SMI), electronic word of mouth (EWOM), and perceived quality (PQ) on purchase intention (PI) of beauty products on YouTube. Youtube as the number 1 social media in Indonesia, has an important role as a promotional strategy media for beauty products. Research design, data and methodology: This study used the online survey to 210 female respondents aged 17-30 years who became a subscriber of an Indonesian beauty influencer. Simple regression and multiple regressions were performed to analyze the independent variables towards the dependent variable. Results: The results show that social media influencer, electronic word of mouth, and perceived quality simultaneously have a significant influence on purchase intention. Nevertheless, only two variables individually have a significant influence on purchase intention, which is social media influencer and perceived quality. Conclusions: Perceived quality and social media influencer could be the best strategies to increase consumers when promoting through the influencer's Youtube channel by utilizing a subscriber. While e-WOM can be influential on other social media platforms rather than on the Youtube platform. Therefore, suggested that digital marketer must use multiple social media platforms to increase consumers' purchase intention.

Marketing Practices and Value-Added Fish Product in East Indonesia

  • HIDAYAT, Sopian;PABUAYON, Isabelita M.;MUAWANAH, Umi
    • Asian Journal of Business Environment
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    • v.10 no.2
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    • pp.33-41
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    • 2020
  • Purpose: This study assesses the marketing practices and value-added fish products under the Coral Reef Rehabilitation and Management Program (COREMAP) in East Indonesia. Research design, data and methodology: This study gathered qualitative and quantitative data through i) focus group discussions (FGD) with fishers, traders and COREMAP officers, ii) surveys and iii) interviews with fishermen and traders. This study surveyed 714 households (365 in COREMAP and 349 in non-COREMAP) and 33 traders (17 in COREMAP and 16 in non-COREMAP) using structured questionnaires between January and March 2016. This study used Shepherd's Index to estimate the marketing efficiency for each stage of the marketing channel. For value-added fish products, the value is determined by the difference between processed output and the raw product used. Results: Marketing cost in the non-COREMAP area was more efficient than in COREMAP as indicated by lower operational cost and higher selling price. However, no value-added fish products were produced in the non-COREMAP area. This study noted a lower catch in COREMAP area, which implies COREMAP program successfully reduced fishing pressure. Conclusions: This study identified poor infrastructure and the limited market as the major problems in developing value-added fish products in both COREMAP and non-COREMAP area.

Performance Analysis of Adaptive Collaborative Communications in Wireless Networks (무선네트워크에서 적응형 협력통신의 성능 분석에 관한 연구)

  • Khuong Ho Van;Kong Hyung-Yun;Jeong Hwi-Jae
    • The KIPS Transactions:PartC
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    • v.13C no.6 s.109
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    • pp.749-756
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    • 2006
  • Broadcast nature of wireless medium and path-loss reduction create a favourable condition for collaborative communications (CC) among single-antenna users to gain the powerful benefits of multi-antenna system without the demand for physical arrays. This paper proposes a CC strategy adapting to the propagation environment changes by optimizing the transmit signal amplification factors to simplify the structure of maximum likelihood (ML) detector and to obtain the minimum error probability as well. The closed-form BER expression was also derived and compared to the simulation results to evaluate the performance of the suggested solution. A variety of numerical results revealed the cooperation significantly outperforms non-cooperative counterpart under flat Rayleigh fading channel plus AWGN (Additive White Gaussian Noise).

A Efficient Strategy to Schedule Packets in Channel based Network (고속의 채널 기반 네트웍에서 효율적인 패킷 스케줄링 기법)

  • Kim, Young-Hwan;Go, Jae-Jin;Jeon, Ki-Man
    • Annual Conference of KIPS
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    • 2003.11a
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    • pp.455-458
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    • 2003
  • 네트워크 사용자의 급속한 증가로 네트워크 내의 부하를 감당하기에는 많은 어려움을 가져왔다. 이와 같은 이유로 기존의 TCP/IP 에서 세션을 통하여 노드들 간의 통신을 연결하는 방식에서 현재는 하나의 채널을 통해 고속의 I/O 가 가능하도록 하는 기술의 많이 연구되고 있다. 그 대표적인 것으로 인피니밴드가 있다. 인피니밴드는 프로세싱 노드와 입출력 장치 사이의 통신, 프로세스간 통신에 대한 산업 표준이 되고 있고 프로세싱 노드와 입출력 장치를 연결하기 위해 스위치 기반의 상호 연결은 전통적인 버스 입출력을 대체하는 새로운 입출력 방식을 사용한다. 또한 인피니밴드는 서버 시스템에서 요구하는 여러 특징 중에서 어플리케이션에게 QoS (Quality of Service)을 보장할 수 있는 메커니즘을 포함하고 있다. 본 논문에서는 어플리케이션에서 요구하는 각 트레픽의 요구 대역폭 크기에 따라 구분하여 효율적인 중재 테이블의 구성을 통해 데이터 전송에 있어 QoS 에 합당하게 출력포트를 통해 나갈 수 있도록 중재 테이블을 관리하는 기법을 제안하고 이를 NS-2 (Network Simulator)을 이용하여 성능 평가를 했다. 특히 기존 인피니밴드에서의 중재 테이블을 이용한 패킷 처리량과 본 논문에서 제안한 중재 테이블 구성 방식을 이용한 패킷 처리량을 비교했으며 성능평가 결과는 기존의 인피니밴드에서의 패킷 처리량에 비해 약 19% 향상된 결과를 나타냈다.

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Ice-formation phenomena for laminar water flow in a stenotic tube (협착관내 층류유동에서 물의 결빙현상)

  • 서정세;김무근;노승탁;임장순
    • Korean Journal of Air-Conditioning and Refrigeration Engineering
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    • v.10 no.1
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    • pp.11-21
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    • 1998
  • A numerical study is made on the ice-formation for water flow inside a stenotic tube. The study takes into account the interaction existing between the laminar flow and the stenotic port in the circular tube. In the solution strategy, the present study is substantially distinguished from the existing works In that the complete set of governing equations in both the solid and liquid regions are resolved. In a channel flow between parallel plates, the agreement of predictions and available experimental data is very good. Numerical results are mainly obtained by varying the height and length of a stenotic shape and additionally for several temperatures of the wall and inlet of tube. The results show that the shape of stenotic port has the great effect on the thickness of the solidification layer in the tube. As the height of a stenosis grows and the length of a stenosis decreases, the ice layer thickness near the stenotic port is thinner due to backward flow caused by the sudden expansion of water tunnel. It is also found that the ice layer becomes more fat In accordance with Reynolds number and the temperature of the wall and inlet of tube decreased.

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Techno Populism and Algorithmic Manipulation of News in South Korea

  • Yoon, Sunny
    • Journal of Contemporary Eastern Asia
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    • v.18 no.2
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    • pp.33-48
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    • 2019
  • The current Moon Jai-in administration in South Korea is facing serious challenges as a result of a scandal involving the manipulation of news online. Staff in Moon's camp are suspected of manipulating public opinion by creating millions of fake news comments online, contributing to Moon being elected president. This South Korean political scandal raises a number of theoretical issues with regard to new platform technologies and media manipulation. First, the incident exposes the technological limits of blocking manipulation of the news, partly because of the nature of social media and partly because of the nature of contemporary technology. Contemporary social media is often monopolistic in nature; with the majority of people are using the same platforms, and hence it is likely that they will be subject to forms of media manipulation. Second, the Korean case of news manipulation demonstrates a unique cultural aspect of Korean society. News comments and readers' replies have become a major channel of alternative news in Korea. This phenomenon is often designated as "reply journalism," since people are interested in reading the news replies of ordinary readers equally to reading news reports themselves. News replies are considered indicators of public opinion and are seen as affecting trias politica in Korean society. Third, the Korean incident of news manipulation implicates a new form of populism in the 21st century and the nature of democratic participation. This article aims to explicate key issues in media manipulation by including wider technological, cultural, and political aspects in the South Korean news media context.