• Science of Emotion and Sensibility
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• v.7 no.4
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• pp.7-17
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• 2004

Recently, design has emerged as a key factor of successful product development. This study reviewed the elements of form with a view point of addressing and defining the elements of aesthetics and how they influence consumer aesthetic response. Though past researches related to form aesthetics reported that form aesthetics exist as a single element with other sub-elements, this research made further investigations into form aesthetics and reported that form aesthetics in product design can be broadly divided into form aesthetics and content aesthetics. Empirical studies on each category was undertaken and from the results obtained, it was concluded that typicality is a dominant element in content aesthetics while balance is a dominant element in form aesthetics. Also, the study investigated the effect of conditional variables such as price and people on each category and it was observed that both content and form aesthetics elements are affected by conditional variables such as price, people. Furthermore, the study reports that both content and form aesthetics elements are mutually correlated and both categories affect user's aesthetics response. It is intended that the results obtained from this work will contribute to theoretical knowledge of aesthetic elements and can be put to use by product design and manufacturing companies.

• Archives of design research
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• v.17 no.3
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• pp.179-188
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• 2004

Recently, design has emerged as a key factor of successful product development. This study reviewed the elements of form with a view point of addressing and defining the elements of aesthetics and how they influence consumer aesthetic response. Though past researches related to form aesthetics reported that form aesthetics exist as a single element with other sub-elements, this research made further investigations into form aesthetics and reported that form aesthetics in product design can be broadly divided into form aesthetics and content aesthetics. Empirical studies on each category was undertaken and from the results obtained, it was concluded that typicality is a dominant element in content aesthetics while rhythm is a dominant element in form aesthetics. Also, the study investigated the effect of conditional variables such as price and brand hierarchy on each category and it was observed that both content and form aesthetics elements are affected by conditional variables such as price and brand hierarchy, Furthermore, the study reports that both content and form aesthetics elements are mutually correlated and both categories affect user's aesthetics response. It is intended that the results obtained from this work will contribute to theoretical knowledge of aesthetic elements and can be put to use by product design and manufacturing companies.

• The Journal of the Petrological Society of Korea
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• v.23 no.2
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• pp.145-152
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• 2014

Geological heritages can be defined conveniently as geological records worthy of conservation, and are represented in most cases by geological outcrops. So survey and evaluation of geologic outcrops are necessary for better conservation of geological heritages. As a measure to prevent potential destruction of geological heritages from various development projects, I propose construction of database based on survey and evaluation forms of geological outcrop, which can also be used for environmental impact assessment. The geological survey form consists of survey area, category, subcategory, location, dimension, geologic features, photo, description, and investigator. The evaluation form consists of evaluation category, detailed evaluation, comprehensive evaluation, and evaluation grade. The evaluation category is divided into academic aspect, education effect and landscape. The detailed evaluation items for academic aspects and education effect are representativeness, rarity, diversity and typicality, while those for geomorphology and landscape are peculiarity, aesthetics and naturalness. The evaluation grades are divided into five, where the first grade means a must of conservation.