• 제목/요약/키워드: business implementation strategy

검색결과 308건 처리시간 0.021초

중소기업 스마트워크 추진동향 및 표준화 방향 (A Study on standardization strategy based on implementation trend of smart work in small and medium-sized business)

  • 민재홍;박주영;강신각
    • 한국정보통신학회:학술대회논문집
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    • 한국정보통신학회 2014년도 춘계학술대회
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    • pp.734-737
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    • 2014
  • 최근 스마트 시대의 도래와 함께 창의적 혁신 역량이 기업 경쟁력의 중요 요소로 된 상황에서 스마트워크 도입에 대한 관심이 증가하고 있다. 그러나 국내 중소기업은 스마트워크에 대한 인식 미흡과 구체적인 실행 방법에 대한 이해가 부족하여 대부분의 중소기업은 부분적인 도입에 머무르고 있다. 이러한 환경에서 스마트워크 도입을 촉진하고, 스마트워크 관련 기술에 대한 주도적인 위치를 확보하기 위해서는 스마트워크 시장을 주도할 핵심기술에 대한 표준화 전략 수립 및 체계적인 추진이 필요하다. 따라서 본 논문에서는 국내 중소기업의 스마트워크 도입 현황, 기술 및 표준화 동향 등을 분석하여 우리나라가 선도할 표준화 대상과제를 도출하고 향후 표준화 추진방향을 제시하고자 한다.

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패션산업(産業)의 컬러마케팅 적용사례연구(適用事例硏究) (Case Study of Color Marketing for Fashion Industry)

  • 고은주;이지현
    • 패션비즈니스
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    • 제7권1호
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    • pp.55-71
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    • 2003
  • The purpose of this research are to enhance the understanding of color marketing and to suggest future implementation strategy in the fashion industry. To do so, (1) the concept, requirements, tactics are discussed, (2) various cases are analyzed and key points of color marketing are suggested, (3) the current situation of color marketing and the problems are discussed, and (4) the future implementation strategies for the fashion industry are suggested.

국방 CALS체계의 표준 적용방안에 관한 연구 (A study on standard implementation method of defense CALS system)

  • 김철환;송인출
    • 한국전자거래학회:학술대회논문집
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    • 한국전자거래학회 1999년도 종합학술대회발표논문집
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    • pp.75-84
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    • 1999
  • CALS is a strategy to share integrated product data through a set of standards to achieve efficiencies in business and operational mission areas. In this research, we first studied current status for CALS standard and then analyzed the case of US DoD. The results can be summarized as implementing for two major standard in defense CALS system. They are STEP and XML. Our recommendations can be used to set direction for CALS standard implementation and standard selection process.

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제조업 분야에서 Product Data Management 기반의 BSC 성과평가 시스템 구축 사례 연구 (A Case Study of Implementation of a BSC Performance Evaluation System in Manufacturing Industry based on Product Data Management)

  • 오정수;양정삼
    • 산업공학
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    • 제23권4호
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    • pp.275-285
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    • 2010
  • In complex industrial world, many companies make every effort to analyze their competition capability through various performance evaluation tools to cope with rapidly changing business environment. Among evaluation tools the balanced scorecard (BSC), put forward by Kaplan and Norton in 1992, is a strategic performance management tool for measuring whether the smaller-scale operational activities of a company are aligned with its larger-scale objectives in terms of vision and strategy. The BSC tool offers a comparative advantage over others to evaluate the objective achievement of a company by linking its strategic objectives with operational KPI. In this paper, we introduce a case that the BSC performance evaluation system was implemented based on product data management and applied it to the business process. Specially, we shows a implementation procedure to derive discipline-specific topics and key performance metrics.

Top Management Commitment in Enterprise Resource Planning Implementation Success : Preliminary Study in Indonesian State-Owned Enterprises

  • Hartijasti, Yanki
    • Journal of Information Technology Applications and Management
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    • 제18권3호
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    • pp.41-59
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    • 2011
  • This preliminary study held in two Indonesian state-owned enterprises (SOEs) showed empirical evidence that top management commitment was perceived to be the most important critical factor contributing to enterprise resource planning (ERP) implementation success, compared to top management support and top management involvement. Therefore, top management and middle management must continually show commitment during the ERP implementation process. This finding could serve as a reference for further study in a larger number of Indonesian SOEs.

성공적인 ERP 시스템 구축 예측을 위한 사례기반추론 응용 : ERP 시스템을 구현한 중소기업을 중심으로 (An Application of Case-Based Reasoning in Forecasting a Successful Implementation of Enterprise Resource Planning Systems : Focus on Small and Medium sized Enterprises Implementing ERP)

  • 임세헌
    • Journal of Information Technology Applications and Management
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    • 제13권1호
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    • pp.77-94
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    • 2006
  • Case-based Reasoning (CBR) is widely used in business and industry prediction. It is suitable to solve complex and unstructured business problems. Recently, the prediction accuracy of CBR has been enhanced by not only various machine learning algorithms such as genetic algorithms, relative weighting of Artificial Neural Network (ANN) input variable but also data mining technique such as feature selection, feature weighting, feature transformation, and instance selection As a result, CBR is even more widely used today in business area. In this study, we investigated the usefulness of the CBR method in forecasting success in implementing ERP systems. We used a CBR method based on the feature weighting technique to compare the performance of three different models : MDA (Multiple Discriminant Analysis), GECBR (GEneral CBR), FWCBR (CBR with Feature Weighting supported by Analytic Hierarchy Process). The study suggests that the FWCBR approach is a promising method for forecasting of successful ERP implementation in Small and Medium sized Enterprises.

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삼성석유화학의 토털 마케팅을 통한 고객 가치 창출 (Samsung Petrochemical: Total Marketing Strategy and Customer Value Creation)

  • 이유재;라선아;박기완;이재연
    • Asia Marketing Journal
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    • 제10권3호
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    • pp.127-146
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    • 2008
  • 본 사례는 대표적인 B2B 기업인 삼성석유화학이 토털마케팅 활동을 통하여 어떻게 고객 가치를 창출하고 있는지를 분석하고 있다. B2B 산업의 많은 기업들은 상대적으로 마케팅의 역할을 과소평가하고 있으며, 마케팅적 접근을 투자가 아니라 비용개념으로 인식하고 있다. 그러나 삼성석유화학의 사례는 B2B 산업에서도 브랜드 마케팅을 정점으로 한 토털 마케팅의 도입이 고객 가치를 창출하는 데 매우 효과적임을 보여주고 있다. 본 사례는 삼성석유화학의 마케팅 전략을 크게 브랜드 마케팅과 이를 실현하기 위한 SPC 모델(서비스-제품-고객)의 두 가지 축으로 제시하고 있다. 삼성석유화학의 토털 마케팅 사례는 적극적인 마케팅 활동을 고려하고 있는 많은 B2B 기업에게 의미 있는 시사점을 제공할 것으로 기대된다.

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지자체 U-도시계획 수립방법 개선에 관한 연구 (A Study on Improving Ubiquitous Strategy Planning for Local Governments)

  • 김명동;박광호
    • 산업경영시스템학회지
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    • 제36권4호
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    • pp.45-58
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    • 2013
  • Korean local governments have been planning for u-City construction with great efforts. Such efforts are needed in order to reflect the urban characteristics of each city, to promote local economic growth, and to have a sustainable operation model. Thus it is critical at an earlier stage to set a strategic direction based on urban environment analysis, which will lead to a feasible implementation of u-City. This paper derives issues and suggests improvement methods based on a case study on the USPs (u-City Strategy Planning's) of ten local governments. It is expected that the improvement methods will greatly reduce risks involved in u-City construction and contribute to better provided local-specific u-services.

CITIS표준 개발전략에 관한 연구 (A Study for the Development Strategy of CITIS Standard)

  • 신기태;임춘성;전동욱;김은
    • 한국전자거래학회지
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    • 제3권2호
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    • pp.161-178
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    • 1998
  • We followed the below procedure to establish the development strategy of CITIS standard. At first, we investigated Military CITIS and Commercial CITIS to establish the concept of CITIS and examined several implemented examples. And using the previous analysis, We analyzed the structure of the functions, the technologies and the standards. To establish the development strategy of CITIS standard, we divided CITIS standards into three category, These are infrastrucure standard, data standard and process standard. In the process standard, we analyzed how we develop a formulated process and which item we select to make formulated official documents. And finally, We explained the implementation plan and extension strategy of government-enterprise and inter-enterprise CITIS respectively.

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e-비즈니스 레지스트리 통합 질의 시스템 설계 및 구현 (Design and Implementation of Integrated Query System for e-Business Registries)

  • 김계용;이규철
    • Journal of Information Technology Applications and Management
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    • 제10권1호
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    • pp.127-146
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    • 2003
  • With the spread of Internet, e-business using Internet technology is being actively developed and operated. Currently, on behalf of the international e-business framework, International standard such as ebXML and Web Service is being advanced. We are able to publish and search business information through ebXML and Web Service and then actual trading between partners is accomplished. By the way, it is Registry that play an important part in e-business. Registry is an e-business infrastructure for enabling building, deploying, and the discovery of business Information. We can do e-business through Registries dynamically and share the resources. Representatives of Registry are ebXML and UDDI used as an international standard. We will meet with some problems when using Registries. ebXML Is focused on B2B collaborations and Web Service Is focused on application integrations. So we must use ebXML and Web Service characteristically, and sometimes use all at need. ebXML and Web Service contain business information by Registry specific way. So When using the services offered by ebXML and Web Service, we should access each Registry by using Registry specific tools. This thesis intended to integrate business information from ebXML Registry and UDDI Registry to accomplish e-business conveniently This thesis defined the common data model as well as integrated query language for integrated access to ebXML and Web Service along with design and implementation of the system.

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