• Title/Summary/Keyword: behavioral approach

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New Strategy of Potential-Based Customer Management: A Case of S-Card's ECI Approach (추정소득 분석을 통한 S카드사의 잠재가치 기반의 고객관리 전략)

  • Park, Jin-Soo;Chang, Nam-Sik
    • Information Systems Review
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    • v.9 no.2
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    • pp.129-147
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    • 2007
  • At the time the local credit-card companies plunged into a liquidity crisis in 2002, S-Card was urged to take into account the estimated customer income (ECI) to enhance its customer credit evaluation function for the first time in Korean financial industry. Before this new attempt by S-Card, most credit-card companies including S-Card had performed a customer's credit evaluation based on the customer's behavioral factors such as the amount of purchase on credit, debt payment, and financial history that is provided from the Credit Bureau. However, this approach failed to measure customer's potential value which is one of the major factors in judging the customer's ability to pay, and hence, led to difficulties in risk management. The purpose of this case study is to present the better approach to sophisticated risk management for financial firms in Korea by reviewing S-Card's process of customer income estimation and its application to risk management.

Feedback Control Loop Design of DC-DC Converter Systems Using Subcircuit (Subcircuit를 이용한 DC-DC 컨버터 시스템의 피드백 제어루프 설계)

  • Kwon, Soon-Kurl;Lee, Su-Ho
    • Journal of the Institute of Convergence Signal Processing
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    • v.8 no.2
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    • pp.113-118
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    • 2007
  • In this paper, a novel approach to using Subcircuit of Pspice in designing feedback for DC-DC converter systems is proposed. Proposed new approach, the feedback design procedures which are based on small signal modeling are programmed as a subcircuit in Pspice. For this purpose, Analog Behavioral Modeling (ABM) is used. By using the subcircuit, the component values of the error compensation amplifier can be easily obtained by means of Pspice DC analysis. The methodology of development is presented in detail and application examples demonstrated the effectiveness of the proposed approach in designing feedbacks for DC-DC converters. The converter with PWM method used continuous current mode and calculated buck converter control signal with average and linear current technique. To decide pole and zero K-method was adapted and this kind of design procedure took stable function.

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Normative-Legal and Information Security of Socio-Political Processes in Ukraine: a Comparative Aspect

  • Goshovska, Valentyna;Danylenko, Lydiia;Chukhrai, Ihor;Chukhrai, Nataliia;Kononenko, Pavlo
    • International Journal of Computer Science & Network Security
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    • v.22 no.10
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    • pp.57-66
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    • 2022
  • The aim of the article is to investigate socio-political processes in Ukraine on the basis of institutional and behavioral approaches, in particular their regulatory and informational support. Methodology. To determine the nature and content of sociopolitical processes, the following approaches have been used: 1. Institutional approach in order to analyze the development of Ukraine's political institutions. 2. The behavioral approach has been used for the analysis of socio-political processes in Ukraine in the context of political behavior of citizens, their political activity which forms the political culture of the country. Results. The general features of the socio-political situation in Ukraine are as follows: the formed model of government, which can be conditionally described as "presidential"; public demand for new leaders remains at a high level; the society has no common vision of further development; significant tendency of reduction of real incomes of a significant part of the society and strengthening of fiscal pressure on businessmen will get a public response after some time. Increasing levels of voice, accountability, efficiency of governance and the quality of the regulatory environment indicate a slow change in the political system, which will have a positive impact on public sentiment in the future. At the same time, there has been little change in the quality of Ukraine's institutions to ensure political stability, the rule of law and control of corruption. There are no cardinal changes in the development of the institution of property rights, protection of intellectual rights, changes in the sphere of ethics and control of corruption. Thus, Ukraine's political institutions have not been able to bring about any change in the social-political processes. Accordingly, an average level of trust and confidence of citizens in political institutions and negative public sentiment regarding their perception and future change can be traced in Ukraine.

The acceptance of nuclear energy as an alternative source of energy among Generation Z in the Philippines: An extended theory of planned behavior approach

  • Zachariah John A. Belmonte;Yogi Tri Prasetyo;Omar Paolo Benito;Jui-Hao Liao;Krisna Chandra Susanto;Michael Nayat Young;Satria Fadil Persada;Reny Nadlifatin
    • Nuclear Engineering and Technology
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    • v.55 no.8
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    • pp.3054-3070
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    • 2023
  • Nuclear Power Plants (NPP) are widely utilized around the globe from different base forms as it is one of the most dependable renewable resources that technological advancements have offered. However, different perceptions of the usage of NPPs emerged from different generations. The purpose of this study was to investigate the acceptance of nuclear energy as an alternative source of energy among Generation Z in the Philippines by utilizing an extended Theory of Planned Behavior (TPB) approach. An online questionnaire which consisted of 31 items was distributed using a purposive sampling approach and 450 respondents of Generation Z voluntarily answered. Structural Equation Modeling (SEM) showed that the knowledge regarding NPP had significant effects on risk perception and benefit perception which subsequently led to subjective norms. In addition, perceived behavioral control and subjective norms had significant effects on behavioral intention which led to nuclear acceptance. Interestingly, the respondents perceived the benefit of NPP as slightly higher than the perceived risk. With these, it was clear that the commissioning Nuclear Power Plant must consider as an alternative source of electric energy in the Philippines. Moreover, this study is one of the first studies that investigated the acceptance of NPP among Generation Z. Lastly, the model could be a basis to strengthen the acceptance strategy of opening NPP among Generation Z, particularly in developing countries.

The Biological Approach of Chronic Pain (만성동통에 대한 정신시체의학적 접근 -생물학적 접근-)

  • Oh, Byoung-Hoon
    • Korean Journal of Psychosomatic Medicine
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    • v.3 no.1
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    • pp.91-97
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    • 1995
  • Pain is a complex symptom consisting of a sensation underlying potenial disease and associated emotional state. Acute pain is a reflex biological response to injury, in contrast, chronic pain consists of pain of a mininum of 6 months duration and associates with physical, emotional past experience, economic resources of the patient, family and society. Moreover, chronic pain is characterized by physiological affective and behavioral responses that are quite different than those of acute pain. The different type of stimuli exciting pain receptor are mechanical, thermal and chemical stimli and chronic pain are concerned with three of all stimli. The major three components of pain central(Analgesia) system in the brain and spinal cord are 'periaqueductal gray area of the mesencephalon', 'the raphe magnus nucleus' and 'pain inhibitory complex located in the dorsal horns of the spinal cord'. But unfortunately, the central biochemical mechanisms of chronic pain are not clearly defined. To proper management of chronic pain, comprehensive urderstanding as a psychosomatic aspect and multidisciplinary therapeuti-team approach must be emphasized.

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Enhancing cloud computing security: A hybrid machine learning approach for detecting malicious nano-structures behavior

  • Xu Guo;T.T. Murmy
    • Advances in nano research
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    • v.15 no.6
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    • pp.513-520
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    • 2023
  • The exponential proliferation of cutting-edge computing technologies has spurred organizations to outsource their data and computational needs. In the realm of cloud-based computing environments, ensuring robust security, encompassing principles such as confidentiality, availability, and integrity, stands as an overarching imperative. Elevating security measures beyond conventional strategies hinges on a profound comprehension of malware's multifaceted behavioral landscape. This paper presents an innovative paradigm aimed at empowering cloud service providers to adeptly model user behaviors. Our approach harnesses the power of a Particle Swarm Optimization-based Probabilistic Neural Network (PSO-PNN) for detection and recognition processes. Within the initial recognition module, user behaviors are translated into a comprehensible format, and the identification of malicious nano-structures behaviors is orchestrated through a multi-layer neural network. Leveraging the UNSW-NB15 dataset, we meticulously validate our approach, effectively characterizing diverse manifestations of malicious nano-structures behaviors exhibited by users. The experimental results unequivocally underscore the promise of our method in fortifying security monitoring and the discernment of malicious nano-structures behaviors.

Investigating the Adoption of IPTV Services Influenced by Socio-cultural Factor, Flow Experience and Perceived Behavioral Control (사회문화적 요인과 플로우 경험 및 지각된 행위통제가 IPTV 서비스 수용에 미치는 영향 분석)

  • Lee, Bong-Gyou;Lee, Sung-Joon;Seoh, Hyun-Sik;Kim, Jun-Ho
    • Journal of Internet Computing and Services
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    • v.11 no.3
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    • pp.105-119
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    • 2010
  • The purpose of this study is to examine diverse factors influencing the adoption of IPTV services and relationships among them. To achieve the purpose, this study modified and applied the established theory of the Extended Technology Acceptance Model(ETAM) incorporating socio-cultural factor, flow experience and perceived behavioral control as related constructs. The suggested model was empirically tested through the structural equation modeling approach. The results are as follows: First, the socio-cultural factor and the perceived behavioral control have significant direct influences on the adoption of IPTV services. Second, the flow experience does not have a significant indirect influence mediated by the attitude toward IPTV services. Third, the socio-cultural factor has the significant relationships with the perceived usefulness and the perceived ease of use. Finally, the flow experience was influenced by the perceived usefulness and the perceived ease of use.

The effect of beauty salon service quality on behavioral intention through perceived value : Gender, Regularity control effect

  • HWANG, Jin-Young;LIM, Sel-A;HONG, Pil-Tae
    • The Korean Journal of Franchise Management
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    • v.11 no.4
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    • pp.17-29
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    • 2020
  • Purpose: As the untact culture has spread due to the recent COVID-19, the service industry as well as the beauty salon is shrinking. In order to overcome such a crisis in beauty salons, the lower dimension of beauty salon service quality is divided into servicescape, technical service, and employee service, and actions are taken with the 'perceived value of the customer' as a parameter. In this study, S-O-R(Stimulus-Organism-Response) theory was applied for customer-centered analysis, and gender and regularity were selected as moderator variables to add practical implications. Research design, data, and methodology: All constructs were measured using items developed and used in the previous study. A total of 261 questionnaires were collected online using NaverForm. The data were analyzed using factor analysis, correlation analysis, and measurement model analysis with SPSS 22.0 and AMOS 22.0. After testing the research model and hypothesis for the entire group, a multi-group analysis was conducted by dividing into male and female groups, regular customers, and non-regular customers. Results: First, this study showed that the service environment of beauty salon customers had a negative (-) effect on perceived utilitarian value, and the technical service and perceived hedonic value had a positive (+) effect on the customer's behavioral intention. Technical service and employee service had a positive (+) effect on perceived hedonic value, but perceived hedonic value did not affect customer's behavioral intention. Second, there is no statistically significant difference in each path between male and female groups. Third, there was a statistically significant difference between regular customers and non-regular customers, only the path that the servicescape influences the perceived hedonic value. Conclusion: According to the results of this study, technical service and utilitarian value should be considered in order to induce behavioral intention of customers, and technical service quality should be considered first. Also, operating a beauty salon requires a differentiated approach to the salon servicescape according to the ratio of non-regular and regular customers. The beauty salon servicescape generally showed negative practical value for non-regular customers, but positive for the Hedinic value for servicescape such as comfortable service and clean interior for regular customers.

Study on Interior Environment Design of Incheon International Airport Railroad Station in a Way of Environment Recognition Approach (환경 인지적 접근에 의한 인천국제 공항철도 역사시설 환경설계에 관한 연구)

  • 오인욱
    • Korean Institute of Interior Design Journal
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    • no.39
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    • pp.116-123
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    • 2003
  • The purpose of this study is to demonstrate the relationship between the results of the analysis of the overseas railroad station buildings, which was conducted using the factors of environmental cognition for the purpose of designing an interior environment for the Incheon International Airport Railroad station that will be newly constructed, and the plan that could be applied to the design of interior environment for the airport railroad station. The station with a complex interior space layout and relatively larger space tends to be difficult to predict or forecast passenger's needs or recognition element in approaching stage of intoner environment design since the human's biological memory system is greatly affected by such factors. Cognitive approach at empirical standpoint would possibly create the design, of which elements will Implement the functions of their own as such approach enables necessary information to be structured in a systematical way and manner In implementing interior environment design for such stations to be built for the first time in Korea, behavioral approach based on systematic theory proved to be very crucial. Under such a background, the study was aimed at extracting the assessment elements for interior environment design, then setting the frame of cognitive approach to eventually propose the guideline in approaching to interior environment design.

Factors Affecting Mental Health and Behavioral Problems in High School Students: Based on a Social Cognitive Career Theory (고등학생의 정신건강 및 문제행동에 영향을 미치는 요인: 사회인지진로이론에 근거하여)

  • Son, Hae Kyoung;Lee, Hyejung;Kim, Miyoung
    • Child Health Nursing Research
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    • v.20 no.4
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    • pp.314-321
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    • 2014
  • Purpose: This study was conducted to identify factors affecting mental health and behavioral problems among high school students through the lens of a Social Cognitive Career Theory. Methods: A descriptive study was carried out with 384 high school students in Seoul, Korea. A self-administrative questionnaire was used. It consisted of items on person background variables, career-related variables including career barriers, learning experiences, self-efficacy, outcome expectations, and career indecision, and mental health and behavioral problems. Descriptive statistics, correlation analysis and multiple regression analysis were performed using the SPSS 21.0 program. Results: The results showed that perceived stress (t=5.12, p<.001), perceived health status (t=-4.08, p=.002), and school record (t=5.46, p<.001) were statistically significant variables. Also, career barriers (t=10.57, p<.001) was a significant factor influencing mental health and behavioral problems. Conclusion: These findings indicate that among career-related variables, career barrier needs to be considered for preventive and therapeutic approach to mental health and behavioral problems in adolescents. Furthermore, the results suggest that career-related stress level should be assessed in high school students on a regular basis.