• 제목/요약/키워드: barriers to entry

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전략군간 진입특성, 환경인식 및 성과 차이 : 우리나라 건강보조 식품 산업에 대한 탐색적 연구 (Difference in Entry Mode, Environmental Perception, and Peromance among Strategic Groups : An Exploratory Study in the Korean Health Food Industry)

  • 김영배;김형욱;이병헌
    • 한국경영과학회지
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    • 제19권2호
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    • pp.85-105
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    • 1994
  • As an exploratory attempt, this study examined the correlates of different strategic groups in the Korean health food industry. Many prior studies believe that different entry mode such as entry timing and patterns, and different cognitive structure of top managers lead to the formation of different strategic groups in the same industry. Different strategic groups with different sources or mobility barriers are also expected to produce different level of economic performance. Multivariate statistical analyses of data from 32 firms in the Korean health food industry revealed the following results. i) There are four different strategic groups with different levels of mobility barriers in terms of firm size, scope of product/market domain, degree of forward and backward integration. ii) Differences in both entry timing and environmental perception of top managers are associated with different stratetic groups. However, the patterns of entry are not significantly different among four strategic groups. iii) Four strategic groups exhibit different level of economic performance in terms of sales growth rate and return on investment. Finally, this study tried to identify commonalities and differences among various strategic groups found in several industries in Korea. The results offered some implications to search for developing a useful theory of strategic groups in Korea.

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광고제도 변화가 방송 제작산업에 미친 영향 (Influence of the Change of Advertisement Policy in Broadcasting Industry)

  • 노동렬
    • 한국콘텐츠학회논문지
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    • 제15권7호
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    • pp.138-147
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    • 2015
  • 광고정책은 새로운 방송사업자가 등장할 때마다 광고 유형별 진입장벽을 만들어 안정적인 성장 기반을 제공하는 방식으로 변해왔다. 하지만 지속적인 광고시장 위축은 광고 유형별 진입장벽을 제거할 수밖에 없는 상황을 초래하고 있다. 광고 유형별 진입장벽 해체는 제작주체들로 하여금 광고 획득을 위한 과잉 경쟁 상황에 빠져들게 함으로써 제작비를 상승시키는 악순환 과정을 유발한다. 자유경쟁 시장 상황에서 발생하는 문제를 해결하는 방법은 냉혹한 시장 원리에 방송 제작산업을 개방해두는 것이다. 시장에 존재하는 제작주체들의 적절한 수를 결정하는 것은 시장 자체의 기능이다. 따라서 경쟁에서 도태되는 제작주체들은 시장에서 퇴출되는 체계를 구축해야 한다. 또한 궁극적으로 수신료 기반의 공영방송은 광고를 금지하는 방향의 정책적 대안 마련이 필요하다.

전자상거래가 경제에 미치는 효과 - 물류 정보화를 중심으로 - (The effect of electronic commerce on the economy - logistics industry perspective -)

  • 김범환
    • 기술경영경제학회:학술대회논문집
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    • 기술경영경제학회 1999년도 제16회 동계학술발표회 논문집
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    • pp.281-295
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    • 1999
  • This paper analyses the effects of the increase of logistics outsourcing on the economy which are largely classified into three parts. The firm level and industry level are two among them which will be summarized below. The another is consumers level. On the fm level, the logistics outsourcing of a manufacturing firm not only helps to increase the efficiency of itself and but also confront the competitive environments by weakening the entry barriers, i.e., the emergence of contestable market. The reasons why the efficiency of the firm enhances are also largely divided into two parts. One is due to the reduction of inventory cost by replacing it by the information cost resulting from internet use. The other is owing to reducing the life cycle of production process by the emergence of virtual enterprises which are located in one point in De process of supply chain management. The weakening of entry barriers is directly affected by the drastic increase of internet users in twofold reasons: one is based on the restricted competitive characteristics due to the long-term transaction relationship between logistics providers and the companies who offer logistics services and the other, due to the weakening of the restriction of space and time. The effect of industry level is due to the transition of traditional to virtual vertical integration system The firms corresponding to a connection point in the process of supply chain management would try to realize both the scale of economy and the scope of economy for strengthening the competitiveness. We indicated above the emergence of contestable market however, it is a short-term phenomenon and result in the oligopoly market due to the entry barriers in the long-run sense.

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한국기업의 중국 물류시장 진출전략에 관한 연구 (A Study on the Korean Companies' Entry Strategy in China Logistics Market)

  • 최석범
    • 통상정보연구
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    • 제11권2호
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    • pp.83-110
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    • 2009
  • China's logistics industry is an growing one at a very higher rate, owing to the rapid expansion of the country's industrial base and the rise of domestic consumer markets. Essential to the development of china's economy, policy makers have paid constant attention to the logistics sector which is attracting growing volumes of both foreign and domestic investment. The inefficiencies are exacerbated by a number of factors such as transportation bottlenecks, regulatory constraints and local barriers to entry. Foreign and foreign-invested logistics companies have typically cornered the express delivery (for example DHL, FedEX), sea freight forwarding and specialized logistics services (for example Hanjin Shipping). The purpose of this paper is to contribute to the activation of Korean companies' entry into China's logistics market by studying the strategies and types for Korean companies enter into China's logistics Market.

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전자상거래 산업의 해외 진출 결정요인에 관한 실증적 연구 (An Empirical Research for the Critical Factors on International Market Entry in Electronic Commerce Industry)

  • 김정욱;홍성태;이동일
    • 품질경영학회지
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    • 제29권3호
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    • pp.18-38
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    • 2001
  • This paper attempts to identify variables which affect Korean electronic commerce(EC) venture's strategies for the international market entry decision making. Especially in the perspective of quality management perspective, it is highly relevant question which factors are critical when the industry has high technology driven characteristics such as EC, product quality related factors or environmental factors. Technology competence, operational competence, local marketing competence, psychological barriers, domestic competition level, and local infrastructure level are included to generate the explaining model for international market entry decision. The result is that the higher technology competence and local marketing competence are the significant factors. The higher the perception in these factors, the higher the intention to enter the international market in EC industry. These factors play a pivotal role in determining to go abroad the foreign EC market. Our finding implies that the subjective confidence on quality of EC solution(technology competence) and venture's capability of maintaining it(local marketing competence) are the important factors, when EC ventures make the decisions to enter the foreign markets.

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The study on Analysis of factors of restaurant start-ups using big data

  • JINHO LEE;Sung woo Park;Gi-Hwan Ryu
    • International journal of advanced smart convergence
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    • 제12권3호
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    • pp.163-167
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    • 2023
  • The restaurant industry is an industry with low entry barriers, and furthermore, it is an indispensable industry in life. However, for the restaurant industry, it is necessary to start a business considering many factors. In particular, the comparative group for each restaurant industry is different, and the commercial area analysis should be analyzed differently. Moreover, counseling for restaurant start-ups is still sticking to how to start a restaurant by meeting with each franchise supervisor or counselor. Therefore, a restaurant start-up chatbot is needed for prospective restaurant founders, and a food tech chatbot is needed to collect basic data. Therefore, in this study, factors for restaurant start-ups were divided into youth, preliminary start-ups, menus, taste, and food. In the case of restaurant start-ups with low entry barriers, it was confirmed as the most preferred start-up by young people. However, indiscriminate restaurant start-ups not only increase the closing rate but also have a significant impact on household debt, so accurate consulting should be used to lower the closing rate and increase the success rate. Furthermore, theories and measures for food technologies such as chatbots should be further developed to obtain accurate information on franchise start-ups.

한국 의사의 역사적 정체성 형성 (The Formation of the Historical Identity of Korean Doctors)

  • 여인석
    • 의학교육논단
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    • 제23권2호
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    • pp.75-79
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    • 2021
  • In modern society, doctors are a representative example of professionals-that is, doctors are members of an occupation with high barriers to entry. For doctors, long-term education, training, and licensing are factors that make it difficult to enter medical practice. These external characteristics, which have mainly arisen in the modern era, play an important part in the professional identity of doctors. Nonetheless, the core of the doctor's identity is the identity of the healer. In today's Korean society, the universal identity of doctors as healers results from a combination of the special historical identity of professionals with high entry barriers. Korean society currently demands a high level of ethical awareness from doctors. These demands are partly derived from the nature of the practice of medical care, but they also reflect demands for strong social responsibility as professionals. It is difficult to cultivate professional ethics simply by imposing legitimate virtues, presenting an ideal model, or emphasizing moral education that is not fully realistic. A deep-rooted sense of professional ethics stems from a clear awareness of professional identity. Education plays an important role in the formation and awareness of doctors' professional identity, and various types of content and methods can be used in education. However, since the identity of an entity is formed through the process of historical experience, it is thought that the historical process of the formation of doctors as a profession should be included as an important part of education.

Coverage of Entry-Level CHES Responsibilities and Competencies Developed in the United States by Health Education-related Professional Preparation Programs in Japan

  • Sakagami, Keiko
    • 보건교육건강증진학회지
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    • 제23권5호
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    • pp.75-97
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    • 2006
  • This study assessed 1) the coverage of the entry-level responsibilities and competencies for certified health education specialists (CHES) developed in the United States (U.S.) by 140 current health education-related professional preparation programs in Japan, and 2) barriers and concerns related to the development of Japanese health educators. A cross-sectional survey study was conducted to Japanese professors teaching health education-related courses at 4-year universities/colleges in Japan. All entry-level CHES responsibilities and competencies were generally covered to different degrees by the study respondents. The top 3 responsibilities most emphasized by the respondents were Responsibilities I, related to need assessment skills, Responsibility II, related to planning health education programs, and Responsibility III, related to implement health education programs. The 3 competencies most frequently covered by the respondents were related to needs assessment skills (Competencies 1-3). The competencies least covered by the respondents were those related to Responsibilities V (Competencies 1619). Other competencies related to role modeling, cultural competencies, and planning youth health education programs, were recommended. In addition, the major concerns and opinions that the respondents reported for this topic pertained to 1) Professional training, 2) The need for well-defined professional roles, and 3) The importance of licensing. The results suggested that Japanese health education-related programs cover all CHES responsibilities and competencies developed in the U.S. to different degrees. However, they tend to focus more on needs assessment, planning and implementing health education programs. Although possible responsibilities for future Japanese health educators were recommended, further research to identify the most appropriate responsibilities and competencies for this profession is needed. Major barriers, concerns and opinions reported by the respondents should be discussed at future meetings for this profession.

중소기업의 해외시장진입방식으로서 인터넷 직접마케팅에 관한 연구 (A Study on the SMEs' Internet Direct Marketing as an entry mode to foreign markets)

  • 홍성태;신종칠
    • 한국전자거래학회지
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    • 제4권2호
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    • pp.133-159
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    • 1999
  • It is likely that the Internet play a significant role in international marketing strategies. Especially small and medium sized enterprises that have suffered from lack of resources and information, are able to make the best use of information technology to overcome various barriers. The purpose of this study is to explore the availability of the Internet as a means for small and medium sized firms to enter into international markets. To do this we reviewed previous researches on obstacles faced by small and medium sized firms to go abroad. And we suggest that the Internet marketing can be used as an entry mode to foreign markets and some tasks should be executed to gain competitive advantage. Finally some public policies to support SMEs' internationalization are indicated

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