• Title/Summary/Keyword: awareness of supporting

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The Effect of Retailer-Self Image Congruence on Retailer Equity and Repatronage Intention (자아이미지 일치성이 소매점자산과 고객의 재이용의도에 미치는 영향)

  • Han, Sang-Lin;Hong, Sung-Tai;Lee, Seong-Ho
    • Journal of Distribution Research
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    • v.17 no.2
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    • pp.29-62
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    • 2012
  • As distribution environment is changing rapidly and competition is more intensive in the channel of distribution, the importance of retailer image and retailer equity is increasing as a different competitive advantages. Also, consumers are not functionally oriented and that their behavior is significantly affected by the symbols such as retailer image which identify retailer in the market place. That is, consumers do not choose products or retailers for their material utilities but consume the symbolic meaning of those products or retailers as expressed in their self images. The concept of self-image congruence has been utilized by marketers and researchers as an aid in better understanding how consumers identify themselves with the brands they buy and the retailer they patronize. Although self-image congruity theory has been tested across many product categories, the theory has not been tested extensively in the retailing. Therefore, this study attempts to investigate the impact of self image congruence between retailer image and self image of consumer on retailer equity such as retailer awareness, retailer association, perceived retailer quality, and retailer loyalty. The purpose of this study is to find out whether retailer-self image congruence can be a new antecedent of retailer equity. In addition, this study tries to examine how four-dimensional retailer equity constructs (retailer awareness, retailer association, perceived retailer quality, and retailer loyalty) affect customers' repatronage intention. For this study, data were gathered by survey and analyzed by structural equation modeling. The sample size in the present study was 254. The reliability of the all seven dimensions was estimated with Cronbach's alpha, composite reliability values and average variance extracted values. We determined whether the measurement model supports the convergent validity and discriminant validity by Exploratory factor analysis and Confirmatory Factor Analysis. For each pair of constructs, the square root of the average variance extracted values exceeded their correlations, thus supporting the discriminant validity of the constructs. Hypotheses were tested using the AMOS 18.0. As expected, the image congruence hypotheses were supported. The greater the degree of congruence between retailer image and self-image, the more favorable were consumers' retailer evaluations. The all two retailer-self image congruence (actual self-image congruence and ideal self-image congruence) affected customer based retailer equity. This result means that retailer-self image congruence is important cue for customers to estimate retailer equity. In other words, consumers are often more likely to prefer products and retail stores that have images similar to their own self-image. Especially, it appeared that effect for the ideal self-image congruence was consistently larger than the actual self-image congruence on the retailer equity. The results mean that consumers prefer or search for stores that have images compatible with consumer's perception of ideal-self. In addition, this study revealed that customers' estimations toward customer based retailer equity affected the repatronage intention. The results showed that all four dimensions (retailer awareness, retailer association, perceived retailer quality, and retailer loyalty) had positive effect on the repatronage intention. That is, management and investment to improve image congruence between retailer and consumers' self make customers' positive evaluation of retailer equity, and then the positive customer based retailer equity can enhance the repatonage intention. And to conclude, retailer's image management is an important part of successful retailer performance management, and the retailer-self image congruence is an important antecedent of retailer equity. Therefore, it is more important to develop and improve retailer's image similar to consumers' image. Given the pressure to provide increased image congruence, it is not surprising that retailers have made significant investments in enhancing the fit between retailer image and self image of consumer. The enhancing such self-image congruence may allow marketers to target customers who may be influenced by image appeals in advertising.

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Model of Water, Energy and Waste Management for Development of Eco-Innovation Park ; A Case Study of Center for Research of Science and Technology "PUSPIPTEK," South Tangerang City, Indonesia

  • Setiawati, Sri;Alikodra, Hadi;Pramudya, Bambang;Dharmawan, Arya Hadi
    • World Technopolis Review
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    • v.3 no.2
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    • pp.89-96
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    • 2014
  • Center for Research of Science and Technology ("PUSPIPTEK") has 460 hectares land area, still maintained as a green area with more than 30% green space. There are 47 centers for research and testing technology, technology-based industries, and as well as public supporting facilities in PUSPIPTEK area. Based on the concepts developed to make this area as an ecological region, PUSPIPTEK can be seen as a model of eco-innovation. The purpose of this research is to develop a model of water, energy and waste management with eco-innovation concept. As a new approach in addressing environmental degradation and maintaining the sustainability of ecosystem, studies related to eco-innovation policy that combines the management of water, energy and waste in the region has not been done. In order to achieve the objectives of the research, a series of techniques for collecting data on PUSPIPTEK existing conditions will be carried out, which includes utilities data (water, electricity, sewage) and master plan of this area. The savings over the implementation of the concept of eco-innovation in water, energy, and waste management were calculated and analyzed using quatitative methods. The amount of cost savings and feasibility were then calculated. Eco innovation in water management among other innovations include the provision of alternative sources of water, overflow of rain water and water environments utilization, and use of gravity to replace the pumping function. Eco-innovation in energy management innovations include the use of LED and solar cell for air conditioning. Eco-innovation in waste management includes methods of composting for organic waste management. The research results: (1) The savings that can be achieved with the implementation of eco innovation in the water management is Rp. 3,032,640 daily, or Rp.1,106,913,600 annually; (2) The savings derived from the implementation of eco innovation through replacement of central AC to AC LiBr Solar Powered will be saved Rp.1,933,992,990 annually and the use of LED lights in the Public street lighting PUSPIPTEK saved Rp.163,454,433 annually; (3) Application of eco innovation in waste management will be able to raise awareness of the environment by sorting organic, inorganic and plastic waste. Composting and plastic waste obtained from the sale revenue of Rp. 44,016,000 per year; (4) Overall, implementation of the eco-innovation system in PUSPIPTEK area can saves Rp. 3,248,377,023 per year, compared to the existing system; and (5)The savings are obtained with implementation of eco-innovation is considered as income. Analysis of the feasibility of the implementation of eco-innovation in water, energy, and waste management in PUSPIPTEK give NPV at a 15% discount factor in Rp. 3,895,228,761; 23.20% of IRR and 4.48 years of PBP. Thus the model of eco-innovation in the area PUSPIPTEK is feasible to implement.

Study on Surveying and Improving of Risk Assessment System for Asbestos Abatement (석면 해체 및 제거 작업의 안전성평가 제도에 대한 설문조사 및 개선 방안에 관한 연구)

  • Chang, Jaepil;Rho, Youngman;Jung, Kihyo
    • Journal of Korean Society of Occupational and Environmental Hygiene
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    • v.30 no.2
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    • pp.205-212
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    • 2020
  • Objectives: The purpose of this study was to identify the needs and improvement measures of the risk assessment system through a survey of asbestos abatement companies. Methods: This study prepared a questionnaire that includes improvement measures for the risk assessment system(six questions) and the necessity of a risk assessment system for asbestos abatement(one question). The questionnaire was sent to 2,170 asbestos abatement companies and returned by 83 companies(return rate = 3.8%). We conducted frequency analysis, ANOVA, and Chi-squared testing at the 5% significance level. Results: This study analyzed the survey results and identified six main opinions on the risk assessment system and improvement measures. First, giving an advantage to companies with a high grade(S and A grades) in public bidding and/or qualification screening showed a similar preference(agree: 50.6%, disagree: 49.4%). Second, 57.6% of the respondents wanted to allow air showers along with water showers for low risk asbestos work. However, 23.2% of the respondents asserted that only a water shower should be allowed since there is no scientific evidence supporting the removal of asbestos by air shower. Third, in order to prevent missing the enrollment of workers, simply submitting a change report should be allowed when any worker is changed (40.0%). Fourth, 43% of the respondents answered that they did not know how to calculate the proper number of negative pressure units. The reasons given were a lack of guidelines or standards(38.9%), inconvenience (36.1%), and absence of education(25%). Fifth, the respondents who were favorable toward the necessity of a risk assessment system gave higher scores compared to unfavorable respondents on the necessity of the management of workers' work history(favorable respondent = 3.96 out of 5, unfavorable respondent = 2.68) and the necessity of professional training for workers(favorable respondent = 3.71, unfavorable respondent = 2.56). Finally, the respondents favorable toward a risk assessment system showed higher scores on the awareness of calculating the proper number of negative pressure units(4.79) compared to unfavorable respondents(3.3). Conclusions: The opinions of asbestos abatement companies identified through the survey in this study can be usefully utilized as fundamental information to improve the risk assessment system.

A Literature Review on Asthma and Chronic Obstructive Pulmonary Disease Among Domestic and Overseas Farmers (국내외 농업인 천식 및 만성 폐쇄성 폐질환에 관한 고찰)

  • Siyoung Kim;Seongyong Yoon;Jinseok Kim;Seong-yong Cho;Hyun Woo Park;Daehwan Kim;Gayoung Kim;Jisoo Kang;Kyungsu Kim;Dongphil Choi;Seok-Ju Yoo
    • Journal of agricultural medicine and community health
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    • v.48 no.4
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    • pp.251-261
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    • 2023
  • Objective: Farmers are known to have high prevalence of asthma and chronic obstructive pulmonary disease(COPD). This study aims to investigate the current status of asthma and COPD in domestic and foreign farmers with the ultimate goal of raising awareness of asthma and COPD among farmers and contribute to supporting evidence for the prevention of respiratory diseases in farmers. Methods: The study utilized data from the "Farmer's Occupational Disease Survey," conducted by the Rural Development Administration, to determine the prevalence of respiratory diseases in domestic farmers. The prevalence of asthma and COPD in overseas farmers was evaluated by researching other foreign studies and articles. Results: The prevalence of asthma and COPD in domestic farmers was less than of foreign farmers'. The prevalence of asthma in domestic farmers was high as upto 8.4% and COPD upto 5.5%. Studies from Europe and America showed prevalence of asthma in farmers high as upto 14.8% and COPD upto 17.1%. Conclusions: This study conducted an investigation using the 'Survey on Occupational Diseases and Injuries in Farmers to understand the current status of asthma and COPD in domestic farmers. Due to a lack of relevant domestic research, we examined and compared with the research results on asthma and COPD among overseas farmers. Further research is necessary and preventive measures for respiratory diseases need to be developed.

Quantitative Risk Assessment of Listeria monocytogenes Foodborne Illness Caused by Consumption of Cheese (위해평가를 통한 치즈에서의 Listeria monocytogenes 식중독 발생 가능성 분석)

  • Ha, Jimyeong;Lee, Jeeyeon
    • Journal of Food Hygiene and Safety
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    • v.35 no.6
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    • pp.552-560
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    • 2020
  • Listeria monocytogenes is a highly pathogenic gram-positive bacterium that is easily isolated from cheese, meat, processed meat products, and smoked salmon. A zero-tolerance (n=5, c=0, m=0/25 g) criteria has been applied for L. monocytogenes in cheese meaning that L. monocytogenes must not be detected in any 25 g of samples. However, there was a lack of scientific information behind this criteria. Therefore, in this study, we conducted a risk assessment based on literature reviews to provide scientific information supporting the baseline and to raise public awareness of L. monocytogenes foodborne illness. Quantitative risk assessment of L. monocytogenes for cheese was conducted using the following steps: exposure assessment, hazard characterization, and risk characterization. As a result, the initial contamination level of L. monocytogenes was -4.0 Log CFU/g in cheese. The consumption frequency of cheese was 11.8%, and the appropriate probability distribution for amount of cheese consumed was a Lognormal distribution with an average of 32.5 g. In conclusion, the mean of probabilities of foodborne illness caused by the consumption of cheese was 5.09×10-7 in the healthy population and 4.32×10-6 in the susceptible population. Consumption frequency has the biggest effect on the probability of foodborne illness, but storage and transportation times have also been found to affect the probability of foodborne illness; thus, management of the distribution environment should be considered important. Through this risk assessment, scientific data to support the criteria for L. monocytogenes in cheese could be obtained. In addition, we recommend that further risk assessment studies of L. monocytogenes in various foods be conducted in the future.

The Effect of Rearing Knowledge on Rearing Satisfaction in Companion Animals (반려동물의 양육지식이 양육만족도에 미치는 영향)

  • Kim, Seok-Eun
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.22 no.1
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    • pp.333-337
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    • 2021
  • Companion animals are physically, mentally, and socially beneficial to humans, giving us great comfort in living in the Corona19 (COVID-19) era. It is also an era of the Fourth Industrial Revolution, featuring the convergence of information and communication technology. Korea, which is facing a super-aged society, has the highest suicide rate among OECD countries, and companion animals that are effective in emotional stability can be the answer. This study is about companion animals that are effective in stabilizing the emotions of the elderly, one of the major problems in the Republic of Korea, which is about to solve in a super-aged society with more than 20 percent of the elderly aged 65 or older, needs to solve. The impact of knowledge of raising companion animals on the satisfaction level of the elderly was investigated through the management and awareness of infectious diseases. Although the level of care of companion animals had a very significant (p<0.001) effect on the satisfaction of the companion animals, the recognition of infectious diseases has no statistical significance (p>0.05). Raising companion animals with knowledge of rearing increases the satisfaction level and can lead to a happier life. While personal learning is important, it is also believed that supporting education will be necessary as a policy consideration.

An Empirical Study on the Factor Analysis of Dependence on Japan in the Korean General Machinery Industry : Focusing on the Manufacturing Companies of Components and Parts (일반기계산업의 대일 의존 유발요인 분석에 관한 실증 연구 : 부품생산업체 중심으로)

  • Park, Joohyoung;Lee, Heesang;Park, S.-Jin
    • Journal of Korea Technology Innovation Society
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    • v.16 no.3
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    • pp.582-604
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    • 2013
  • The machinery industry provides infrastructure to many manufacturing industries and it has strong influences on performance and quality of products. However, Korean economic growth has been constantly causing the korean general machinery industry to significantly depend on Japan. To solve this problem, many industrial policies have been tried. In this paper, we divide the value chain of general machinery industry into four steps; technology development step, manufacturing step, marketing step, and after-sales management step. We study the relationships between each of these steps and the awareness of dependency on Japan. For empirical analysis we surveyed 207 domestic companies in general machinery industry. The findings are that the three factors, technology development competency, marketing competency and after-sales management competency have significant relationships with dependence on Japan. Manufacturing competency is not a significant factor. As control variables, the type of manufacturers has effect on dependency on Japan. The company size, the kinds of products and technology levels of products don't have effects on the relationship between the four steps of the value chain and dependency on Japan. To overcome the trade imbalance with Japan in the general machinery industry, we recommend to develop technology development competency, marketing competency, and after-sale management competency. Also we need to adopt industry supporting policies, not depending on all three control variables of company sizes, the kinds of products and the technology levels of products, but depending on the type of manufacturers.

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A Study of Practical Strategies for Cooperative Rural Community Regeneration in Geochang (거창군 협업형 마을만들기 실천전략 연구)

  • Oh, Hyung-Eun
    • Journal of the Korean Institute of Landscape Architecture
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    • v.43 no.5
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    • pp.87-99
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    • 2015
  • Prior hardware-centered rural development projects implemented top-down rural community regeneration via the local government in accordance with central government agency policies. To improve this, software-centered projects have been promoted since 2000. With central agency-led rural development projects changing into local government-led ones, rural community regeneration has been built per village. Although rural community regeneration projects appear to have implemented a bottom-up development currently, the top-down development procedures being facilitated by the intervention of administrative institutions have not disappeared. In this regard, the purpose of this research thesis is to effectively perform bottom-up development methods that go one step further from the current process of rural community regeneration. As the research site, this thesis selected Geochang, which has difficulties in being steadily maintained and operated despite the development of various rural community regeneration projects. Subsequently, it determined the current status and substantial analysis of a project of the rural community regeneration in Geochang through 1:1 interviews with civil servants in charge of administration as well as conducted a prior study on rural resident awareness of rural community regeneration through a survey of village head members and in-depth interviews with rural residents. Based on these data, a 10 times-round table conference was held under the participation of pertinent civil servants, professionals and rural residents to select practical strategies for cooperative rural community regeneration in Geochang as five key areas: local food, culture & welfare, rural villages, community development, and urban and rural interchanges. In addition, it is considered that the project of building villages must be implemented by establishing steadfast administrative co-operation systems, strengthening rural residents' participation capacities and supporting professionals' systemic integrated operation and maintenance. By doing so, this research thesis sought to determine practical strategies in the cooperative rural community regeneration in Geochang. It is expected that bottom-up development rural community regeneration will be built and introduced in each rural community in the future.

The Effects of Entrepreneur Competence Characteristics on Start-Up Performance: Focusing on the Mediating Effect of the Start-Up Support System (창업가 역량 특성이 창업성과에 미치는 영향에 관한 연구: 창업지원제도 매개효과 중심으로)

  • Ahn, Tae-Uk;Han, Dong-heuy;Kang, Tae-Won
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.14 no.1
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    • pp.73-83
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    • 2019
  • As the awareness of the importance of Start-up increases, the number of entrepreneurs who decide to start their career is gradually increasing. However, the rate of start-up failure is still high and the qualitative level is very low due to lack of start-up performance. In this study, we analyzed the effect of entrepreneurship capability and start-up support system on start-up performance. To that end, 361 valid data were collected from businesses that were established less than seven years ago in Jeollabuk-do on August 1, 2018 and used for study verification through SPSS 21 and AMOS 21. First, the entrepreneurial competence (entrepreneurial competence, managerial competency) has a positive effect on the start-up support system and the technical competency has no significant effect. Second, entrepreneurial competence (entrepreneurial competence, managerial competency, technical competency) has a significant effect on entrepreneurial performance. However, entrepreneurial competence has a meaningful effect on the start-up performance of entrepreneurs with a negative (-) effect. Third, it was found that the start - up support system had a positive effect on the start - up performance. Finally, the start - up support system proved to have mediating effect between entrepreneurial competence and start - up performance. The implications of this study are as follows. In order to increase the start-up performance of the start-up companies, it is proved that increasing the capacity of the start-ups is an important factor. In addition, empirical studies have proved that the use of start-up support system is an important factor that directly or indirectly has a significant effect on start-up performance, We have made meaningful implications that actively supporting and utilizing entrepreneurship is necessary to enhance start-up performance.

A Study on Conditions for Facilitating Forest Carbon Projects for Greenhouse Gas Reduction: A Forest Management Project Case with E xtended Rotation Age in Private Forests (온실가스 감축을 위한 산림탄소사업의 이행 가능 요건에 관한 연구: 사유림 벌기령 연장형 산림경영사업을 중심으로)

  • Park, Minyoung;YOUN, Yeo-Chang
    • Journal of Korean Society of Forest Science
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    • v.110 no.3
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    • pp.440-452
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    • 2021
  • This study identified and evaluated conditions for continued participation of private forest owners in forest carbon offset programs. The probability of continuing forest carbon offset projects, which delays greenhouse gas emissions by extending harvesting periods, increases with increasing price of carbon offset credits, public recognition of forest value, and education level. Willingness to Accept (WTA) was estimated using a Multiple Bounded Dichotomous Choice Question, which was 17,039 KRW/tCO2 for extending age to 60 years, and 23,070 KRW/tCO2 for 100 years. The following findings aim to promote participation and supply of carbon offset programs in private forests according to the study outcomes. First, introducing policies supporting private forest owners bearing opportunity costs for avoiding greenhouse gas emissions by postponing timber harvest is needed. Second, educational programs for private forest owners whose awareness of and interests in the public value of forest is necessary. Third, although having participated from the beginning of the offset program, finding ways to lead continuous participation of forest owners who are less likely to accept WTA is also necessary.