• Title/Summary/Keyword: apparel technology

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A Study on a Product Supply of Casual Apparel Brands - Focused on SPA Characteristics - (캐주얼 의류 브랜드의 상품 공급 특성에 관한 연구 - SPA 특성을 중심으로 -)

  • Chun, Jong-Suk;Noh, Yoon-Ji
    • The Research Journal of the Costume Culture
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    • v.15 no.1 s.66
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    • pp.1-12
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    • 2007
  • The purpose of this study is to identify the SPA(Specialty store retailer of Private label Apparel) characteristics and product supply process of Korean casual apparel brands. The research was conducted by questionnaire surveys to 63 casual apparel brands. SPA characteristics of each brand were measured with four SPA characteristic indices: short product supply cycle, spacious retail floor, single brand retail store, and low product price compared to the quality of the product. The 63 apparel brands were grouped by SPA index score. The brands belonged to group H had high index score and brands in group L had low index score. The results of this study showed that the most of the casual apparel brands' products were sold at department stores, especially the brands belonged to group L greatly depended on department stores. Few apparel brands have spacious retail floor. The retail product price of the brands belonged to group H was low price while the product price of the brands belonged to group L was in the medium-high price. The supply time of the new products was short in general. The most brands supplied new styles to the retail floor within 1 to 3 weeks. The information technology was heavily used. The brands belonged to group H highly used information technology including bar codes system, pas data analysis, and inventory control system. The current style trends were analyzed with street fashion and feedback from the shop managers.

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Study on Hybrid Search Method Using Neural Network and Simulated Annealing Algorithm for Apparel Pattern Layout Design (뉴럴 네트워크와 시뮬레이티드 어닐링법을 하이브리드 탐색 형식으로 이용한 어패럴 패턴 자동배치 프로그램에 관한 연구)

  • Jang, Seung Ho
    • Journal of the Korean Society of Manufacturing Technology Engineers
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    • v.24 no.1
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    • pp.63-68
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    • 2015
  • Pattern layout design is very important to the automation of apparel industry. Until now, the genetic algorithm and Tabu search method have been applied to layout design automation. With the genetic algorithm and Tabu search method, the obtained values are not always consistent depending on the initial conditions, number of iterations, and scheduling. In addition, the selection of various parameters for these methods is not easy. This paper presents a hybrid search method that uses a neural network and simulated annealing to solve these problems. The layout of pattern elements was optimized to verify the potential application of the suggested method to apparel pattern layout design.

Hidden Beauty of Women: Brassieres

  • Ercan, Emine
    • The International Journal of Costume Culture
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    • v.12 no.2
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    • pp.197-201
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    • 2009
  • The meaning of brassieres much more than a piece of underwear for women because breasts are considered the symbol of feminine sexuality, througout the history, women have used various intimate apparel or device to shape their body. In this article, have highlighted the relationships between fashion and technology, attractiveness, identity and, all of which are important components of aspects and evaluation of bra.

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Characteristics of Kapok Fibers According to Various Pretreatment Conditions (전처리 처리 조건에 따른 케이폭 섬유의 특성)

  • Hong, Seok Il;Lee, Hee Dong;Shim, Jae Yun;Seo, Won Jin;Lee, Beom Soo
    • Textile Coloration and Finishing
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    • v.26 no.3
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    • pp.230-236
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    • 2014
  • The kapok fibers which are the functional fiber materials having natural hollows are environment friendly materials the demand and interest of which are increasing. The kapok fibers are environment friendly and natural hollow fibers which are 5-8 times lighter than cottons and have excellent performances in thermo keeping property, air permeability, bulkiness and resilience. In this study, the pretreatment according to the dyeing behaviors of kapok fibers were studied. Pretreatment(scouring, bleaching) were a variety of conditions. Scouring and bleaching, images of changed surfaces and cross-sections and dyeing behaviors of the dye-o-meter according to the concentration measured in meters and compared. Although the final exhaustion ratio of the kapok fibers scoured with a high concentration recipe was almost as same as that of the kapok fibers bleached with a high concentration recipe, the initial absorption speed of the kapok fibers scoured with the high concentration recipe was faster than that of the kapok fibers bleached with the high concentration recipe.

Measuring Importance of Online Apparel Stores' Design Attributes Using Three Different Methods

  • Oh, Keunyoung;Lee, MiYoung
    • Journal of Fashion Business
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    • v.19 no.6
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    • pp.127-138
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    • 2015
  • Due to the virtual nature of online businesses, online apparel stores need to enhance the consumer experience by utilizing store design attributes to provide their customers relevant and sufficient information. Since online apparel stores mainly communicate with their customers virtually and digitally, it is important to understand how consumers perceive and react to different design attributes commonly found on apparel stores' online websites. The purpose of this paper is to examine the importance of design attributes commonly found on online apparel stores' websites using three different importance measurements. The design attributes examined in this study include enlarged pictures, product detail pictures, product reviews by other buyers, coordinating items, and size measurement charts. The three different measurements used in this study include two direct measures and one indirect measure using conjoint analysis. Across the three different measures, both the men and women indicated that enlarged pictures represent the most important design attribute when they purchase clothes online followed by size measurement charts and they considered the availability of coordinating items the least important design attribute.

Testing of Disconfirmation of Expectation Paradigm among Apparel Consumers

  • Ko, Eun-Ju
    • Journal of Global Scholars of Marketing Science
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    • v.4
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    • pp.197-211
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    • 1999
  • The purpose of the research is (1) to identify the usage of Quick Response technologies (QRT) by apparel retailers and the improvement of store attributes by QRT, and (2) to test a conceptual model which examines Consumer Satisfaction(CS) with apparel retail stores. A convenience sample of 32 retailers and 200 apparel consumers participated in the survey research. The most used technology is sales captured at the item level and the store attribute most improved by QRT is fast turnaround of goods. Disconfirmation(DC) (i.e., QRT based, non-QRT based attributes) had significant effects on CS with apparel retail stores. DC of QRT based attributes (e.g. reduced stockout) have more influence on CS than DC of non-QRT based attributes (e.g., location of store).

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