• 제목/요약/키워드: affective decision-making

검색결과 34건 처리시간 0.024초

Affective Decision-Making among Preschool Children in Diverse Cultural Contexts

  • Qu, Li;Shan, Gao;Yip, Cindy;Li, Hong;Zelazo, Philip David
    • Child Studies in Asia-Pacific Contexts
    • /
    • 제2권2호
    • /
    • pp.123-132
    • /
    • 2012
  • The current study examined 3- and 4-year-olds' affective decision-making in a variety of cultural contexts by comparing European Canadian children to Chinese Canadian, Hong Kong Chinese, and mainland Chinese children (N = 245). All children were tested with a delay of gratification task in which children chose between an immediate reward of lower value and a delayed reward of higher value. Results showed that Chinese Canadian and Hong Kong Chinese children chose more delayed rewards than European Canadian children, with mainland Chinese children showing a trend toward more delayed rewards. Across cultures, 4-year-olds chose more delayed rewards than 3-year-olds; and among 4-year-olds, girls made more such choices than boys. The findings are consistent with previous findings that exposure to Chinese culture is associated with better cool executive function, but they also highlight the importance of examining development across diverse cultural contexts.

의복 구매 의사 결정에 관련된 소비 비젼에 관한 연구 (Consumption Vision in Apparel Buying Decision Making)

  • 박은주
    • 복식문화연구
    • /
    • 제10권4호
    • /
    • pp.336-349
    • /
    • 2002
  • The purpose of this paper is to examine the characteristics of consumption vision related to the apparel buying decision-making. They propose that consumers form mental images of future consumption situations and that these consumption visions influence their decision-making. Consumers can imagine themselves consuming apparel products and experiencing the consequences of this consumption. By imagining the likely outcomes, they are able to identify the salient characteristics of each alternative and develop beliefs about their outcomes. Also, they can experience affective reactions to the outcomes they imagines. In this way, they form the cognitive and affective basis for their preferences and construct several consumption visions in the apparel buying decision-making. A consumption vision is "a visual image of certain product-related behaviors and their consequences....(they consisted of concrete and vivid mental images that enable consumers to vicariously experience the self-relevant consequences of product use"(Walker & Olson, 1994). We conducted unstructured, depth interviews with 9 groups participating 48 students at universities located in Busan, based on the results of previous studies. The results show that consumption visions related to the apparel buying decision-making are characterized as self-image, reactions of others, affection and mood, visual imagine, and self-satisfaction. By constructing consumption visions based on the various perspectives, consumers are influenced in the apparel buying decision-making. Many subjects reported experiencing positive affect when imagining positive outcomes of product use. Other subjects mentioned using consumption visions for purely hedonic reasons. With no intention of purchasing apparel products, consumers may evoke consumption visions to escape from the daily life, to fantasize and daydream about pleasurable consumption situations, and to enhance the mood. That is, the consumption vision related to the apparel buying decision-making helps consumers anticipate an uncertain future and make the purchase of apparel products.

  • PDF

Investigating the Impact of Affective Factors on Self-disclosure

  • Kim, Gimun
    • 한국컴퓨터정보학회논문지
    • /
    • 제27권9호
    • /
    • pp.235-242
    • /
    • 2022
  • 지난 10여 년간 프라이버시 문헌에서 중요한 연구흐름들 중의 하나는 자기노출과 관련한 의사결정 과정인 비용-혜택 분석에 영향을 미치는 요인들을 발견하는 것이었다. 그러나 인간의 행동은 인지적 요인뿐만 아니라 정서적 요인에 의해서도 크게 영향을 받음에도 불구하고, 기존 연구에서 발견된 요인들 대부분은 인지적 속성을 갖는 요인들이었다. 본 연구는 이러한 불균형적 상황에 대한 인식을 토대로 자기노출 의사결정에 영향을 미치는 정서적 요인으로서 SNS 즐거움과 SNS 피로감의 역할을 검토한다. 데이터 분석결과, 자기노출 의사결정에 대한 이러한 정서적 요인들의 영향이 적지 않고, 또한 SNS 피로감 보다 SNS 즐거움의 영향 정도가 크다는 사실을 발견하였다. 정서적 요인들과 의사결정 요인들 사이의 관련성은 일치효과 메커니즘에 의해서 긍정적 정서는 긍정적 평가요인에만(혜택요인), 부정적 정서는 부정적 평가요인에만(비용요인) 차별적으로 영향을 미치는 것으로 나타났다. 본 연구는 이러한 분석결과를 토대로 향후 연구를 위한 의미있는 시사점들을 논의한다.

The Effect of Cognitive Dieting Behavior on Consumers' Food Perceptions, Emotional Responses, and Value Conflict in Restaurants

  • Kim, Min Jung;Kim, Dong-Jin
    • 한국조리학회지
    • /
    • 제23권6호
    • /
    • pp.153-160
    • /
    • 2017
  • This study was intended to examine the influence of health consciousness on health/taste inferences, affect-based inferences, and perceived conflict between taste and health in food decision making. Seven hundred and fifty-four participants completed the survey. Structural equation modeling with a maximum likelihood method was used to test the relationships among constructs, following the two-step approach. The results of this study showed that more health-conscious consumers have a higher perceived healthfulness of food items but lower anticipated taste. In addition, this study also found consumers' cognitive responses influenced affective responses. Results suggested that when restaurants promote menu items as both healthy and tasty, consumers' positive hedonic emotions (such as pleasure) increased and negative self-conscious emotions (such as guilt) decreased, and consumers' efforts to balance health and taste were supported. At last, the implications both for academia and marketing were also established and discussed.

Self-concept molds choice experiences among multiple alternatives: An fMRI study

  • Kim, Hye-Young;Shin, Yeonsoon;Han, Sanghoon
    • 감성과학
    • /
    • 제16권4호
    • /
    • pp.445-456
    • /
    • 2013
  • This study addresses the relationship between individual differences regarding self-concept, measured by Self Concept Clarity (SCC) scale and Relational-Interdependent Self-Construal and relationships (RISC) scale, and diverse affective consequences after choice behavior. We hypothesized that lower self-concept clarity and higher relational interdependence would be related to increased susceptibility to choice context-for example, how a choice set is constructed based on one's initial preference. We examined how variations in a choice set can produce different affective consequences after making choices, and investigated the underlying neural mechanism using fMRI. In this experiment, participants first rated their preferences for art posters, and made a series of choices from a presented set. After the choice task, they completed post-choice measures including preferences for the chosen posters, as well as measures of their self-concept clarity and relational interdependence. Our behavioral results demonstrated that when participants faced more conflicting choice context, self-concept clarity was related to more positive affective consequences after choice, whereas relational interdependence was correlated with a lower second-rated attractiveness of the chosen option. The neuroimaging analysis of choice-making revealed that self-concept clarity and the degree of their relational interdependence served as modulators in shaping how one perceives and experiences the same decision-making process. These results have theoretical and practical importance in that it is one of the first studies investigating the influence of the individual differences regarding self-concept on value-based decision making process among diverse choice set contexts.

조현병 환자들의 일상적 의사결정 과정에서 무쾌감증 및 자아존중감의 영향 (Influence of Anhedonia and Self-Esteem on Daily-Life Decision-Making in Patients with Schizophrenia)

  • 김수정;김민경;홍연주;이선구;김재진
    • 생물정신의학
    • /
    • 제24권3호
    • /
    • pp.155-161
    • /
    • 2017
  • Objectives Decision-making in patients with schizophrenia has been known to be inefficient in both cognitive and affective aspects. The purpose of this study was to investigate the influence of anhedonia and self-esteem on the decision-making process in schizophrenia. Methods Twenty patients with schizophrenia and 21 healthy controls performed the 'apparel purchase decision-making task', during which they were asked to respond to the preference, fitness, and price suitability, before making the final purchase decision. Generalized estimating equation and correlation analysis were conducted to explore for the difference of decision making patterns and influential factors between the two groups. Results The patients showed lower odds ratio (OR) of the fitness on the apparel purchase decision than the controls [OR 0.190 ; 95% confidence interval (CI) 0.047-0.762, p = 0.019). In the patient group, there was no correlation between the number of purchased trials and the severity of anhedonia, but the number of purchased trials was negatively correlated with the Rosenberg Self-Esteem Scale score at a trend level (R = -0.436, p = 0.055). Conclusions Patients with schizophrenia considered the fitness of clothes less than healthy controls on apparel purchasing decisions. Schizophrenia patients with lower self-esteem were intended to buy more clothes.

건축공사 현장관리자의 의사결정 참여와 조직몰입의 관계 (Relationship between Managers' Decision-making Participation and Organization Commitment in Building Construction Project)

  • 안성훈
    • 한국건축시공학회지
    • /
    • 제19권3호
    • /
    • pp.281-287
    • /
    • 2019
  • 건축프로젝트의 성과향상을 위해 현장관리자들이 조직에 최선을 다할 수 있도록 효과적으로 관리하는 것이 중요하다. 또한, 현장조직은 끊임없이 의사결정을 하므로 조직에서 의사결정이 적절하게 이루어지는지가 성과에 많은 영향을 미친다. 따라서 본 연구에서는 현장조직의 성과향상을 위해 현장관리자의 의사결정 참여와 조직몰입의 관계를 파악하는 것이 목적이다. 연구 결과 현장관리자들은 의사결정을 할 때 사람 중심보다는 업무 중심으로 하는 성향이 높은 것을 알 수 있었다. 또한, 의사결정 유형에 따라 정서적 몰입에 차이가 있으며, 의사결정 참여도와 조직몰입 간에 약한 상관관계가 있는 것을 알 수 있었다. 본 연구는 현장조직의 직무수행관리 능력을 높이는 데 도움을 줄 수 있을 것이다.

가상현실 에이전트와의 감성적 상호작용 기법 (Affective interaction to emotion expressive VR agents)

  • 최아영
    • 한국컴퓨터그래픽스학회논문지
    • /
    • 제22권5호
    • /
    • pp.37-47
    • /
    • 2016
  • 최근 인간과 에이전트 간의 감성적인 상호작용을 지원하기 위해 에이전트의 기쁨, 슬픔 등의 얼굴 표정에 대한 사용자의 반응을 분석하는 연구들이 진행되었다. 그러나 기존의 연구에서는 사용자가 긍정적 혹은 부정적으로 평가하는 지를 검증하기 위해 주로 설문지를 통해 사용자 피드백을 획득하는 방법을 사용하였다. 본 연구에서는 인간과 에이전트 상호작용에서 에이전트의 얼굴 표정에 대한 사용자의 생체신호를 측정하여 감성적인 영향이 있는지 살펴보았다. 일관성 있는 생체 신호 해석 결과를 도출하기 위해 실시간으로 심박수와 피부전도도 등의 생체 신호를 획득하고, 명시적 혹은 비명시적인 피드백 분석방법을 통합하여, 해석을 안정적으로 하도록 하였다. 실험결과 에이전트의 긍정(혹은 부정)적인 얼굴 표정이 사용자의 긍정(혹은 부정)적인 반응을 이끌어 냄을 확인할 수 있었다. 또한, 인간과 에이전트와의 상호작용에서도 인간과 인간의 상호작용과 유사하게 에이전트의 긍정적인 얼굴 표정이 사용자의 부정적인 감정을 감소시킴을 확인할 수 있었다. 본 연구는 인간과 에이전트의 감성적인 상호작용을 위해 에이전트의 얼굴 표정을 디자인하기 위한 근거로 활용할 수 있다.

간호학생의 자아존중감 및 자기효능감과 임상실습수행, 학업성취, 전공실습결정과의 관계 (A Study on the Relationship between Self-esteem, Self-efficacy and Clinical Practice Performance, Academic Achievement, Decision Making of Major Field in Clinical Practice)

  • 김영숙;김명순;조원순
    • 한국간호교육학회지
    • /
    • 제8권1호
    • /
    • pp.51-60
    • /
    • 2002
  • The purpose of this study was to identify the relationship between self-esteem, self- efficacy and clinical practice performance, academic achievement, decision making of major field in clinical practice . The study subjects consisted with 244 students from G. junior nursing college that will adapt a new majoring program of clinical nursing practice funded by Ministry of human and resources development. Data were analyzed using descriptive statistics, and t-test, Pearson correlation, and multiple regression. The results of this study were summarized as follows: 1. The students were relatively performed well in clinical practice setting (total M :3.78). The item of student's personal relationship between patients, patient's family, and professional staff showed high score (M=3.96). However students did not feel comfortable to communicate with patients, patient's family and professional staffs in clinical setting(mean=3.56). 2. Students who had experiences of temporal absence from school showed significant difference in the variable of academic achievement and decision making of major field in clinical practice Students who entered to nursing school with self-motive revealed statistically significant difference in the variable of clinical practice performance, academic achievement, self-esteem, self-efficacy, and decision making of major field in clinical practice. 3. There was a significant correlation between self-esteem and clinical practice performance, (r=.512, p<.000). And the relation between self-esteem and decision making of major field in clinical practice was significantly correlated(r=.377, p<.000). Self-efficacy and clinical practice performance(r=.567, p<.000), and decision making of major field in clinical practice (r=.441, p<.000) showed significant correlations. Also relation between academic achievement and self-esteem reveled a significant correlation(r=.129, p<.05) but correlation between self-efficacy and academic achievement was not significant. 4. Correlation between clinical practice performance and decision making of major field in clinical practice also identified a significant relation(r=.498, p<.000). 5. Self-esteem and self-efficacy variables predicted clinical practice performance and explained 37.7% of clinical practice performance. 6. Aptitude and personal interests(m=4.07) reveled important factor affecting to select majoring area in clinical practice, and advice from parents reflected low percentage on selecting places(m=2.42). In conclusion, the variables of self-esteem and self-efficacy showed significant correlations with the variables of student's clinical practice performance, academic achievement, and decision making of major field in clinical practice. Thus it is recommended that student's affective domain of self-esteem and self-efficacy should be developed by nursing intervention before clinical nursing education.

  • PDF

온라인 리뷰 콘텐츠와 언어 스타일이 리뷰 유용성에 미치는 영향 (The Impact of Online Review Content and Linguistic Style on Review Helpfulness)

  • 이가은;엄금철
    • 지식경영연구
    • /
    • 제23권2호
    • /
    • pp.253-276
    • /
    • 2022
  • 온라인 리뷰는 소비자의 구매 의사결정에 중요한 역할을 하기 때문에 소비자의 지각된 리뷰 유용성에 영향을 미치는 리뷰 요인을 확인하는 것이 필요하다. 그러나 온라인 리뷰의 유용성에 대한 대부분의 기존 연구는 주로 리뷰 및 리뷰어 속성과 같은 정량적 요인에 중점을 두고 있다. 최근 연구에서는 리뷰 콘텐츠과 언어 스타일이 소비자의 구매 의사결정에 미치는 영향을 조사했다. 또한, 소비자가 의사결정 과정에서 리뷰를 평가할 때 추가적으로 리뷰 텍스트 속성들을 고려해야 한다고 주장하고 있다. 따라서 본 연구는 온라인 리뷰 맥락에서 리뷰 콘텐츠과 언어 스타일이 리뷰 유용성에 미치는 영향을 조사하고자 한다. 추가적으로 리뷰어의 전문성이 리뷰 콘텐츠 및 언어 스타일과 리뷰 유용성 간의 영향관계를 조절하는지 여부를 조사했다. 연구결과 긍정적인 리뷰 콘텐츠는 리뷰 유용성에 부정적인 영향을 미치고, 부정적인 리뷰 콘텐츠와 언어적 스타일은 리뷰 유용성에 긍정적인 영향을 미치는 것으로 나타났다. 리뷰어의 전문성은 부정적인 리뷰 콘텐츠와 언어 스타일이 리뷰 유용성에 미치는 영향을 완화시키는 것으로 나타났다. 본 연구결과는 온라인 전자상거래 기업이 리뷰 유용성에 영향을 미치는 요인을 파악하고 이를 마케팅 전략에 반영하여 기업 매출 성장을 달성하는데 시사점을 제공할 수 있다.