• Journal of Korea Multimedia Society
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• v.15 no.1
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• pp.140-147
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• 2012

Expo is now firmly established as one of the top three world event, with Olympic and World Cup, which can be achieved a centralized investment of various contents in economy, technology, and culture and so on. Local government, in South Korea, actively has worked to hold Expo to revitalize the local economy and to increase the local identity since Daejeon World Expo in 1993. However, it is a fact that is hard to find Expo making good professional identity design system of Expo for lack of adequate understanding of the local community and government about design system. Accordingly, this study will suggest the promotion Expo along with the importance of character development, and the present status and analysis of Expo character which is essential to identity establishment of Expo and the core of the communication.

• Journal of Korea Port Economic Association
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• v.22 no.1
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• pp.105-124
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• 2006

We, in this paper, suggest the Yeosu internationalization strategy for holding the 2012 World EXPO in Yeosu successfully, First of all, we analyze some problems that hinder the internationalization of Yeosu. Our analysis, also, provides several strategic solutions to those problems by foreign direct investment, international trade, hub port development, and international tourism. first strategy is to create a more favorable business environment for foreign investors. Foreign direct investment is the most effective way to internationalize the specific district. Second strategy is to expand the export of small and medium-sized firms in Yeosu. Especially, local firms with agricultural/fishery products have to develop various new products and introduce the effective international marketing strategy. Final strategy is to develop the hub port in Yeosu and the new tourist resources to attract foreign tourists.

• Korean Institute of Interior Design Journal
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• v.23 no.5
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• pp.202-210
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• 2014

The EXPO Ocean Park in Yeosu has taken on the apsect of a theme park and has specialized facilities. But the outdoor circulation system that has been used by Expo 2012 Yeosu Korea still remained. These conditions can occur unused circulation and a long walk between facilities. The Purpose of this study is to suggest the improvement of circulation system that uses walking and outdoor space at the Expo Ocean Park in Yeosu. The following researches are drawn based upon the purpose. First, Definition and existing academic literature of theme park is considered. Second, the type, utilization condition, and circulation of outdoor facilities of Expo Ocean Park are investigated through the field survey and analysis. The field survey is conducted on the Expo Ocean Park in Yeosu for five times from October. 2013 to March. 2014. The data is collected through the photographed outdoor park and interviewing the staff of 2012 Yeosu World Expo Foundation. Third, the case study on outdoor circulation of waterside park and park with amusement facilities that are similar to Expo Ocean Park are examined. The result of this study is expected to seek sustainable management of Expo Ocean Park for maximizing local resident and visitors' satisfaction and improving effective park image. Since the field survey was conducted before the park is reopened and The Expo Ocean Park is on the improve through the this study at present, the verification of improvement scheme based on Post-Occupancy Evaluation(POE) is needed for future study.

• Structural Engineering and Mechanics
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• v.43 no.5
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• pp.607-621
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• 2012

The Expo Culture Centre is one of the permanent buildings at the World Expo 2010 in Shanghai, China. The main structure has an oval shape and consists of 36 radial cantilever steel trusses with different lengths and inner frames made of concrete-filled rectangular steel tube members. Tuned mass dampers are used to reduce the excessive vibrations of the sixth floor that are caused by human-induced resonance. A three-dimensional analytical model of the system is developed, and its main characteristics are established. A series of field tests are performed on the structure, and the test results show that the vertical vibration frequencies of most structural cantilevers are between 2.5 Hz and 3.5 Hz, which falls in the range of human-induced vibration. Twelve pairs of tuned mass dampers weighing 115 tons total were installed in the structure to suppress the vibration response of the system. These mass dampers were tuned to the vertical vibration frequency of the structure, which had the highest possibility of excitation. Test data obtained after the installation of the tuned mass dampers are used to evaluate their effectiveness for the reduction of the vibration acceleration. An analytical model of the structure is calibrated according to the measured dynamic characteristics. An analysis of the modified model is performed and the results show that when people walk normally, the structural vibration was low and the tuned mass dampers have no effect, but when people run at the structural vibration frequency, the tuned mass dampers can reduce the floor vibration acceleration by approximately 15%.

• The Journal of the Korea Contents Association
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• v.11 no.6
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• pp.449-458
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• 2011

The purpose of this study is to analyze the attitudes and perception of Yeosu citizen towards cultural arts and city policy of Yeosu for establishing the culture city. The results of the study shows that first, the citizens of Yeosu is dissatisfied with the local culture and arts. It is necessary to provide a variety of cultural arts space, and the facility for the citizen. Second, the citizens are dissatisfied with their culture and arts policy and administration. For successful promotion of urban cultural art as well as the for successful hosting of the 2012 Yeosu World Expo, the policy to participate of local people in the culture and arts administration should proceed. Third, as the policy of culture and arts city of Yeosu, the established facilities for the World Expo 2012 should be transformed and be leased out for small-scale of local arts and cultural events. Finally, the study shows that opportunities for artistic creation and cultural activities should be available to local artists and the opportunity to participate for the arts is necessary to expand for Yeosu citizens.

• Journal of the Economic Geographical Society of Korea
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• v.17 no.4
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• pp.743-758
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• 2014

It has widely been recognized that the EXPO 2012 Yeosu Korea was a succeeded mega event, according to, at least, the international media's attention and reports. This study analysed and compared the trends of the international media's reports on Yeosu in terms of before, preparing, during, and, after periods of the event, through a semantic network analysis. It was revealed that the images of Yeosu have dramatically been upgraded. The city of Yeosu, before the event, was a small port city of South Korea's southern part of peninsula. The city, after the nomination for the next host city of the exposition, was described to a city who had a full potentiality to host a world exposition, not a southern port city of South Korea. After the event was opened, Yeosu was a city of cutting-edge technology and cultural creativity, who had contributed to solve our humankind's pending ecological problems. Even after the events closed, Yeosu was continuously impressed as a ex-city of world exposition, a hub city of Asia trade, and a center for marine ecological restoration. It was suggested that extended monitoring, differentiated communication strategies, long-term planning, and professionalization of the staffs.

• Convergence Security Journal
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• v.12 no.1
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• pp.97-107
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• 2012

Our nation, of which the term of dispatching troops is winded up at the end of this year, is facing presidential election time including the nuclear security summit meeting in March, opening of EXPO in May, and the general election. Hence, the possibility to select our nation at the strategy forming public opinion of military withdrawal through Taliban's terror is high. It coincides with public affair strategy of Taliban terror and learning effect by the past cases. If the possibility of terror threat of Taliban along with this is summarized, the period of threat will concentrate on and be heightened in the first half when the nuclear security summit meeting and EXPO open in our nation, and target and method have high possibility of collision terror of bomb carrying vehicle and suicide bomb on national government organizations or American facilities, and etc, and possibility of kidnapping on our people such as oversea tourists, missionaries, and so on. Terror groups joining the criminal act is to use Islam illegal aliens who already acquire base in our nation or entry maneuver of specialized terrorists connected to Al-Qaeda. Pretext of such terror is withdrawal of our military and western allies stationed in Afghanistan. Therefore, publicity terror of Taliban against our people living overseas and security measure of international events such as the world nuclear security summit meeting, Yeosu EXPO, and etc in the first half of this year should be thoroughly prepared, domestic illegal aliens' movement should be comprehended, and measure blocking international terrorists' relating to Taliban infiltration into our nation should be sought for. Also, there is need of early announcement of government's political will on our military stationed in Afghanistan.

• Journal of the Korean association of regional geographers
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• v.11 no.3
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• pp.410-423
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• 2005

The southern coastal area of Korean peninsula maintains unique natural views, social environment and tourism infrastructure. Even though the coastal area has world-class tourism resources and a great potential for development, it was an outsider from the tourism development in Korea. The coast development has recently reemerged because of increased tourism demand in the Northeast Asia, however, increased interest for the outstanding marine tourism resources and the marine culture, improvement of accessibility to the coast Considering these characteristics, the southern coastal area will be grown to a marine resort-belt, which will serve as a marine tourism hub in the Northeast. In the long run, it can be developed for leisure residential space with environment-friendly well-being fashion, new growing area that continuously drives the local development and area for a mutual development between Yeongnam and Honam Region. To accomplish this vision, several strategic matters should be resolved. Mall strategic issues are as follows: the loosening related rules and regulations that limit the development, legislation of a special law for tourism promotion, supporting for investment in public service and strategic investment, establishment of a marine tourism route connecting China-Korea-Japan, formulating new planning for Hallyo-Haesang Marine Park, designation of special marine tourism development zone, and invitation of the World Expo 2012.

• Journal of Korea Port Economic Association
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• v.30 no.4
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• pp.1-28
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• 2014

The purpose of this study is to look through the progress of Yeosu Exposition ex-post facto service, to survey the cognition degree of the general public for it, and to estimate the nonmarket value. For such a reason, this paper examines the planning direction and enforcement situation of ex-post facto service first and then conducts a cognition degree survey of the 900 general public in the nation. Also, this paper carries out the nonmarket value of Yeosu EXPO ex-post facto service using CVM. Estimation results is that the annual value of it is 50.8 billion won and the total value for 5 years is 217.1 billion won. These results mean that there is nonmarket high value besides general market value for Yeosu EXPO ex-post facto service, and government should consider this to determine the future of it.

• Cartoon and Animation Studies
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• s.33
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• pp.503-529
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• 2013

The commemorative AR postage stamps which are the world first presented at The YEOSU EXPO 2012 has had meaning of communicating with future in this present from a convergence that the most analog medium is using now and that the AR is cutting edge of digital technology. The AR stamps printed 10 kind out of 33 commemorative stamps. These have great significance that is artistic value than that is world first. The applied AR images are not only expressed 3D real images but also artic represented and signifying each stamp images from visualized creativity process, and build 'new art space' that is new concept between on real(analog) and virtual(digital). This study analyzes meaning of images and then makes concept of AR contents design. The processing is designed and considered the meaning of architectures and environments, and the regional specific feature of the Yeosu with surrealistic graphic concept. The 10 of deducted images were expressed after AR coding such as visual arts. This study realized markerless 3D image tracking AR stamps and deducted research result are; the first, it was able to figure out how to realize AR in the process of registering the reference images, coordinating transformation, and hybriding AR on the stamps for the mobile devices. The second, it was able to be seeked a possibility of new virtual exhibition space. The third, it was able to know possibility of satisfaction of immersing with visual formativeness and usability with informativity.