• Title/Summary/Keyword: Word correlation analysis

Search Result 133, Processing Time 0.022 seconds

A Correlation Analysis between Word-of Mouth Message Sender Credibility and WOM Effect (외식업소에 대한 구전 메시지 발신자 신뢰도와 구전효과의 상관성 분석)

  • Cha, Sung-Mi;Shin, Seo-Young
    • Journal of the Korean Society of Food Culture
    • /
    • v.21 no.5
    • /
    • pp.536-540
    • /
    • 2006
  • The purposes of this study were 1) to analyze the correlation between Word-of-Mouth(WOM) message sender credibility and WOM effect and 2) to analyze the differences of WOM message sender creadibility and WOM effect in off-line and on-line WOM communication. The messages were created as a form of scenario for this study. Respondents were asked to evaluate the message sender credibility and predict WOM behaviors after reading given scenario. The questionnaires were distributed to 200 customers and a total of 175 questionnaires were used for analysis(87.5%). The statistical analysis was conducted using SPSS Win(12.0) for descriptive analysis, paired t-test, factor analysis, correlation analysis. The positive off-line WOM message sender was considered as more credible(p<.001) than on-line WOM message sender. 'Message sender credibility' is correlated with 'attitude formation' in both channels, but 'reliable' factor of 'credibility' variable is not significantly correlated with 'attitude change'.

Pronunciation error types and sentence intelligibility of Korean EFL learners (영어 학습자의 발음 오류 유형과 발화 명료도의 관계 연구)

  • Kim, Hyun-Jin
    • English Language & Literature Teaching
    • /
    • v.10 no.3
    • /
    • pp.159-175
    • /
    • 2004
  • This paper investigated the types of errors on English pronunciation and intelligibility of Korean EFL students, and the relationship between the pronunciation accuracy and intelligibility. Thirty one students were evaluated by six English native speakers in terms of overall intelligibility and accuracy In five areas such as nuclear stress, word stress, syllable structure, consonants and vowels. According to the findings of the study, pronunciation errors were made by the subjects more frequently In word stress than any other area of pronunciation accuracy. The Pearson correlation analysis showed that intelligibility was related with word stress, syllable structure, consonants and vowels, and the stepwise multiple regression analysis indicated that, among the above five areas of pronunciation accuracy, word stress best accounted for the intelligibility of a given sentence. In the conclusion, the importance of teaching pronunciation of in those five areas with a special focus on word stress was emphasized m terms of intelligibility.

  • PDF

Effects of the Service Quality and Information Quality of ChatGPT on Purchase Intention and Word of Mouth Intention for Fashion Products (챗GPT의 서비스 품질과 정보 품질이 패션 제품의 구매의도와 구전의도에 미치는 영향)

  • Hyeonhye Park;Yoonsun Lee;Eunjeong Shin
    • Journal of the Korean Society of Clothing and Textiles
    • /
    • v.47 no.6
    • /
    • pp.1038-1056
    • /
    • 2023
  • This study investigates the effects of ChatGPT's quality characteristics (service and information) on purchase intention and word of mouth intention. We distributed questionnaires among domestic men and women aged in their 20s and 30s who had experience of using ChatGPT. A total of 222 responses were subjected to frequency analysis, factor analysis, correlation analysis, and multiple linear regression analysis using the IBM SPSS statistical program version 26. The major findings were as follows: (1) The factors of service quality were categorized as Tangibility, Reliability, Empathy, and Assurance, while the factors of information quality were categorized as Recency, Accuracy, and Usefulness. (2) Among the service quality factors of ChatGPT, two factors (Reliability and Empathy) significantly impacted purchase intention, and three factors (Tangibility, Reliability, and Empathy) significantly affected word of mouth intention. (3) Among ChatGPT's information quality factors, two factors (Usefulness and Recency) had a significant effect on purchase intention, and two factors (Usefulness and Accuracy) exerted a significant influence on word of mouth intention. (4) Purchase intention had a significant effect on word of mouth intention.

Development and Validation of Parent-child Lexical Interaction Scale for Preschoolers (PLIS-P) (부모-유아 어휘 상호작용 척도의 개발 및 타당화)

  • Jung, Suji;Choi, Naya
    • Human Ecology Research
    • /
    • v.58 no.3
    • /
    • pp.429-445
    • /
    • 2020
  • This study developed and validated a 'Parent-child Lexical Interaction Scale for Preschoolers (PLIS-P)'. First, we developed the preliminary scale with 7 factors after reviewing previous literature related to vocabulary and literacy instruction for young children and reflected on feedback from child studies experts and mothers with young children. Subsequently, to validate the scale, the online survey was conducted on mothers with 5-to 6-year-old children who live in Seoul, Gyeonggi, Incheon, Gyeongsang, Chungcheong, Jeolla, Gangwon, and Jeju. Responses from 309 mothers were used to conduct exploratory and confirmatory factor analysis and correlation analysis. The results were as follows. First, the result of exploratory analysis showed that the model with 7 factors was satisfactory: (1) vocabulary exposure, (2) word elaboration, (3) scaffolding, (4) play activity, (5) conventional instruction, (6) word type awareness instruction, (7) word morphology instruction. Second, confirmatory factor analysis confirmed the good fit of the model. Third, the concurrent validity was confirmed by correlation analysis using EC-HOME. Last, the internal consistency reliability of each factor of PLIS-P was also confirmed. This study developed both a theoretical framework of parent-child lexical interaction and a Parent-child Lexical Interaction Scale for Preschoolers. This scale can be used by parents, practitioners, and researchers to acquire knowledge about interaction related to words between Korean parents and young children.

A Study of Correlation Analysis between Increase / Decrease Rate of Tweets Before and After Opening and a Box Office Gross (개봉 전후 트윗 개수의 증감률과 영화 매출간의 상관관계)

  • Park, Ji-Yun;Yoo, In-Hyeok;Kang, Sung-Woo
    • Journal of the Korea Safety Management & Science
    • /
    • v.19 no.4
    • /
    • pp.169-182
    • /
    • 2017
  • Predicting a box office gross in the film industry is an important goal. Many works have analyzed the elements of a film making. Previous studies have suggested several methods for predicting box office such as a model for distinguishing people's reactions by using a sentiment analysis, a study on the period of influence of word-of-mouth effect through SNS. These works discover that a word of mouth (WOM) effect through SNS influences customers' choice of movies. Therefore, this study analyzes correlations between a box office gross and a ratio of people reaction to a certain movie by extracting their feedback on the film from before and after of the film opening. In this work, people's reactions to the movie are categorized into positive, neutral, and negative opinions by employing sentiment analysis. In order to proceed the research analyses in this work, North American tweets are collected between March 2011 and August 2012. There is no correlation for each analysis that has been conducted in this work, hereby rate of tweets before and after opening of movies does not have relationship between a box office gross.

The Effects of the Older Adults' Depression on Metamemory and Memory Performance (노인의 우울이 메타기억과 기억수행에 미치는 영향)

  • Min, Hye Sook;Suh, Moon Ja
    • Korean Journal of Adult Nursing
    • /
    • v.12 no.1
    • /
    • pp.17-29
    • /
    • 2000
  • The purpose of this study is to find out the effects of depression on older adults' metamemory and memory performances. The subjects of the study consisted of 103 older adults over the age of 60 who are living in Kangwon Province. Some data were collected by means of the interview method, using questionnaires for metamemory (MIA questionnaire by Hultsch, et al., 1988), and depression(GDS by Yesavage and Sheikl, 1986). Other data were collected by a testing method on the memory performance, such as the immediate word recall task, the delayed word recall task, the word recognition task(Elderly Verbal Learning Test by Kyung Mi Choi, 1998), and the face recognition task(Face Recognition Task tool developed by this study). The results of this study were as follows: 1) The average point of depressed older persons' metamemory is 3.2 on a 5 point scale and was significantly lower than nondepressed older persons' point of 3.6. Looking into each sub-concept of metamemory, depressed persons' points are higher in terms of task(4.1), but are lower in terms of change(2.3), locus(2.6), and strategy(2.9) in comparison with nondepressed persons' points. 2) Depressed older persons' memory performances are all significantly lower than nondepressed person's, especially in terms of face recognition task(t=7.26, p<.0082) and word recognition task(t=6.58, p<.01). 3) In both depressed and nondepressed persons, metamemory has a close correlation with all memory tasks. In particular, depressed older persons' correlation is higher across the board, especially in memory self-efficacy of metamemory(r=.36 - .49) in comparison with nondepressed persons. 4) According to the results of analysis on the relations between metamemory and memory performances of each memory task using canonical analysis, in the case of depressed older persons, strategy, locus, capability and task have high correlation with word recognition task and delayed word recall task. Also in the case of nondepressed persons, achievement, strategy, change and locus variable have high correlation with face recognition task and immediate word recall task. As mentioned above, depression variables have a negative effect on older persons' metamemory and memory performance. In conclusion, when we care for depressed older persons with less memory ability, we have to consider the outcomes of this study are relevant. In addition, it is necessary to develop nursing intervention in order to prevent memory loss and improve memory performance in depressed older persons.

  • PDF

Satisfaction, Reliability, and Word-of-Mouth Intention for Online Information According to Cosmetic Consumer Information Search Types

  • Shin, Saeyoung
    • Journal of Fashion Business
    • /
    • v.23 no.6
    • /
    • pp.49-63
    • /
    • 2019
  • The purpose of this study was to determine the satisfaction, trust and word-of-mouth intention of online information according to the type of information search by female cosmetics consumers in their 20's to 40's. For this study, online and offline surveys were conducted by 307 people. Factor, correlation, and multiple regression analysis were used to analyze the data. The main results are summarized as follows. First, the cosmetic consumer's information search types were identified as active, playful, and economic information search types. Second, the results of examinations on the effect of consumer information search types on satisfaction, reliability, and word-of-mouth intention of the online information searches showed that the active information search type had a positive effect on satisfaction, reliability, and word-of-mouth intention. The economic information search type had a positive effect on satisfaction. The active information search type was confirmed to have high satisfaction, reliability, and word-of-mouth intention for the provided information and thus, the acceptance of the provided information was high. The playful information search type was divided into continuous, habitual, and independent information search and a tendency to assign a low value to consumer information was confirmed. The economic information search type showed high satisfaction with the information obtained by searching, but also a passive attitude toward trust or word-of-mouth intention and was categorized as a passive search type. Online information search is a communication channel with a great influence that can provide various benefits to cosmetic consumers.

Informal Quality Data Analysis via Sentimental analysis and Word2vec method (감성분석과 Word2vec을 이용한 비정형 품질 데이터 분석)

  • Lee, Chinuk;Yoo, Kook Hyun;Mun, Byeong Min;Bae, Suk Joo
    • Journal of Korean Society for Quality Management
    • /
    • v.45 no.1
    • /
    • pp.117-128
    • /
    • 2017
  • Purpose: This study analyzes automobile quality review data to develop alternative analytical method of informal data. Existing methods to analyze informal data are based mainly on the frequency of informal data, however, this research tries to use correlation information of each informal data. Method: After sentimental analysis to acquire the user information for automobile products, three classification methods, that is, $na{\ddot{i}}ve$ Bayes, random forest, and support vector machine, were employed to accurately classify the informal user opinions with respect to automobile qualities. Additionally, Word2vec was applied to discover correlated information about informal data. Result: As applicative results of three classification methods, random forest method shows most effective results compared to the other classification methods. Word2vec method manages to discover closest relevant data with automobile components. Conclusion: The proposed method shows its effectiveness in terms of accuracy and sensitivity on the analysis of informal quality data, however, only two sentiments (positive or negative) can be categorized due to human errors. Further studies are required to derive more sentiments to accurately classify informal quality data. Word2vec method also shows comparative results to discover the relevance of components precisely.

A Study on Text Pattern Analysis Applying Discrete Fourier Transform - Focusing on Sentence Plagiarism Detection - (이산 푸리에 변환을 적용한 텍스트 패턴 분석에 관한 연구 - 표절 문장 탐색 중심으로 -)

  • Lee, Jung-Song;Park, Soon-Cheol
    • Journal of Korea Society of Industrial Information Systems
    • /
    • v.22 no.2
    • /
    • pp.43-52
    • /
    • 2017
  • Pattern Analysis is One of the Most Important Techniques in the Signal and Image Processing and Text Mining Fields. Discrete Fourier Transform (DFT) is Generally Used to Analyzing the Pattern of Signals and Images. We thought DFT could also be used on the Analysis of Text Patterns. In this Paper, DFT is Firstly Adapted in the World to the Sentence Plagiarism Detection Which Detects if Text Patterns of a Document Exist in Other Documents. We Signalize the Texts Converting Texts to ASCII Codes and Apply the Cross-Correlation Method to Detect the Simple Text Plagiarisms such as Cut-and-paste, term Relocations and etc. WordNet is using to find Similarities to Detect the Plagiarism that uses Synonyms, Translations, Summarizations and etc. The Data set, 2013 Corpus, Provided by PAN Which is the One of Well-known Workshops for Text Plagiarism is used in our Experiments. Our Method are Fourth Ranked Among the Eleven most Outstanding Plagiarism Detection Methods.

Correlation Analysis of Cancer Biomarkers and COPD Using the Word Embedding (워드 임베딩을 이용한 COPD와 암 관련 바이오마커의 상관관계 분석)

  • Yoon, Byeong-Hun;Kim, Yu-Seop
    • Annual Conference on Human and Language Technology
    • /
    • 2017.10a
    • /
    • pp.251-254
    • /
    • 2017
  • 본 연구에서는 COPD와 기존에 연관이 있는 것으로 알려진 바이오마커 이외의 새로운 바이오마커를 찾고자 한다. Pubmed Data에서 선정한 암 관련 바이오마커를 추출하여 COPD와 암 관련 바이오마커의 관계를 파악하는 데이터로 사용한다. 그리고 워드 임베딩 모델 중 Word2vec을 사용하여 워드 임베딩 한다. 워드 임베딩한 K차원의 COPD와 암 관련 바이오마커를 t-SNE를 사용하여 시각화한다. 또한 코사인 유사도를 이용하여 COPD와 암 관련 바이오마커의 유사도를 측정한다. 그리고 코사인 유사도와 t-SNE 결과를 이용하여 COPD와 암 관련 바이오마커와의 상관관계를 파악할 수 있으며, 암 관련 바이오마커와 COPD 관련 바이오마커를 비교 하여 기존의 COPD와 연관이 있다고 알려진 바이오마커 이외의 새로운 바이오마커를 찾을 수 있다.

  • PDF