• Title/Summary/Keyword: Women′s Apparel Industry

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A Study on Sizing System for Elderly Women (노인여성의 신체특징에 따른 치수체계에 관한 연구)

  • Jo, Jin-Suk;Park, Sang-Hui;Choe, Jeong-Uk
    • Journal of the Korean Society of Clothing and Textiles
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    • v.21 no.5
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    • pp.835-844
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    • 1997
  • The purpose of the study was to develop a size chart for elderly women over 60s. In order to investigate the differences in sine and figure, we measured 28 measurements of the 400 samples in Seoul in 1996. The selected measurements were what required to draft a tailored jacket patterns. At the beginning of the study, we surveyed about the difficulties and complaints on clothing of elderly in general with the samples of customers and suppliers for larger sizes. They preferred a jacket when they go out, and most frequently experienced difficulty was not to be able to find a decent clothing of suitable design and fitting size.'chat is why we concentrated the study on the measurements required for jackets. We analyzed the data as follows. 1. As Korean apparel industry use K.S. sizing system, we decided to use the same measurement to categorize the samples, bust and height. 2. We found out the frequency in the sixte chart and suggests the production sixte for over 60s. 3. We suggested some of the distinct figure related characteristics for better fitting.

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A Study on the Design of Gisaeng Costume in Early-Middle Goryeo Dynasty (고려 초중기 기녀의 고증복식 캐릭터 연구)

  • Choi, Hae-Yool
    • Journal of the Korean Society of Costume
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    • v.58 no.7
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    • pp.151-163
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    • 2008
  • This study was undertaken to design Ginyeo's character and costume in the early-middle Goryeo Dynasty which had a few relics, and to make practical cultural contents. The famous Goryeo Ginyeos who had real names are costume characters. Goryeo women dressed in delicate white ramie jarket in "Goryeo-dokyung", and the shape of Jacket can be two kinds: long-wide jacket enough to tie a belt, and long caftan cover the knee. Goryeo women enjoyed wide yellow skirt, but Ginyeo in "Dongguk-isanggutjip" put on pink, flower, pomegranate, red skirt for high class ladies. In the case of Mong-su(a head cloth with black gauze train), it is thought that Ginyeo fold up train like lower class or just hang down like ordinary women, because of their status. As underwear, a ramie jacket and wide underpants were set up. It is needed that many Golden bells and jade trinkets must be attached to Goryeo Ginyeo's waist to stress their characteristics. Ginyeo's hair style can be designed so that a bunch of right hair was dropped down and the rest hair was rolled on reft shoulder. To design a Ginyeo's costume chatacter of the early-middle Goryeo, the richness of wide skirt, delicacy of white ramie, a great deal of trinkets must be emphasized correctly as a characteristic of Goryeo women's costume in that period.

The Direction for Fashion Merchandising Education (패션 머천다이징 교육(敎育) 방향(方向))

  • Chun, Hei-Jung
    • Journal of Fashion Business
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    • v.4 no.1
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    • pp.87-96
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    • 2000
  • Merchandiser continue to play an important role in the exchange process by providing products for consumption. Merchandisers must still understand customer demands, analyze sale trends, select and present salable products. However, due to the competitive pressures in the apparel industry and the innovations required under QR business systems, the demands placed on merchandisers are changing. The purpose of this study is to present of the direction for fashion merchandising education. The direction for fashion merchandising are education summarized as follows; 1) Merchandising technology is the systematic application of information technology and Telecomunications to planning, developing, and presenting product lines in ways that reflect social and cultural value. Statistic Methods are developed and used to analyze data arising from a wide variety of applications. 2) Merchandising technology is to practise the technical and economic aspects of apparel production. Analysis of specific apparel manufacturing and management issues such as efficient manufacturing methods. 3) Merchandising technology is to forecast fashion trend according to consumer preference. Culture influences what people purchase and how those items are used forecasting fashion trend. 4) Merchandising technology is to practise communication skills used in formal and informal organization including interviews in particular language suited to their own business and professionnal careers. 5) Merchandising technology is to planning merchandise budgets and merchandise assortments based on more diverse forms of information. 6) Merchandising technology is to use techniques related hardware and software. 7) Merchandising technology is to learn participate in internship programs.

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A Study on the Cover Ratio and the Sizing System of Apparels for Obese Women (비만 여성의 의복 치수체계 및 커버율에 판한 연구)

  • 이진희
    • Journal of the Korean Society of Clothing and Textiles
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    • v.22 no.6
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    • pp.737-748
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    • 1998
  • This study was carried out on 132 obese women who satisfied both of conditions for obesity: equal to or over 1.6 in Rohrer index and 90 in bust girth. The purpose of the study was to set up a sizing system using the loss function which would be a guide for obese women to select ready-to-wear of suitable size. The results were as follows. 1) In the sizing system for large size apparel industry, each company has 4 to 7 sizes that differ in their content and number. Producing only 5 sizes was trying to minimize the producti on expenses. 2) The sizing system according to the loss function was the follwings. The height was 3: 149, 154.5 and 161 cm. The bust girth was 5:96.5, 100.5, 104, 107.5, 112 cm. The hip girth was 5: 95, 99, 102.5, 105.5, 110 cm. 3) In comparing the cover ratio of the newly suggested sizing system for obese women's garment with that of the Korea Sizing system for women's garment, the former was founded to have the greater cover ratio.

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Comparative Study on Avatar's Clothing Image and Casual Brand Image based on Avatar's Fashion Marketing (아바타 패션마케팅에 따른 아바타 의복 이미지와 캐주얼 브랜드 이미지 비교 연구)

  • Jang Seung-Hee;Lee Sun-Jae
    • Journal of the Korean Society of Costume
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    • v.55 no.5 s.95
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    • pp.28-42
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    • 2005
  • Objectives of this study were to investigate about the avatar's fashion products efficiency on casual wear advertisements to study about the effect of avatar's clothing image provided by apparel industry and to investigate about the effort of avatar's fashion product on apparel advertisement for fundamental data on the avatar's fashion marketing. Following were the summaries of the results: First, in terms of the correlation between avatar's clothing and casual brand images of nate avatar's fashion marketing, avatar's clothing image of FUBU male, female and maru male, female that is reformative, characteristical, unique and sensitive to latest fashion has positive correlation with FUBU and maru brand images. Therefore, consumers' higher perception on avatar's clothing image that are 'reformative', 'characteristical' and 'unique', indicated higher casual brand image perception, proving avatar's clothing image is effective in suggesting the brand. Second, in terms of advertising the avatar by clothing them with garments of each brand and comparing avatar's clothing and casual brand images, active avatar's clothing image of FUBU male, female emphasized active brand image of FUBU. However, FUBU male avatar's clothing image did not emphasize 'reformative', 'characteristical', 'cool', or 'sensitive to latest fashion' images compared to FUBU female avatar's clothing image. Also, in case of maru, 'male', 'conseuative' and 'insensitive to latest fashion' image of male avatar clothing emphasized maru brand image. Maru female's 'unpractical' ,'female' and 'characteristical' images emphasized maru brand image.

Body discourse on DE&I in the fashion industry analyzed through The New York Times (뉴욕타임즈를 통해 분석한 패션산업 내 DE&I에 관한 신체담론)

  • Myeongseon Yi;Eunhyuk Yim
    • The Research Journal of the Costume Culture
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    • v.32 no.2
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    • pp.164-180
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    • 2024
  • In the context of a globalized society where diversity, equity, and inclusion (DE&I) have emerged as pivotal values, the fashion industry is undergoing scrutiny for its practices related to body DE&I. This study examines the nature of the discourse surrounding body DE&I within the fashion industry, focusing on how such discussions are shaped, disseminated, and manifested in both the industry and broader society. Critical discourse analysis is applied by utilizing, content from the New York Times and leveraging Fairclough's analytical framework encompassing textual, discursive, and social practices. The findings indicate that the New York Times emphasizes diversity, with a significant focus on the shapes and sizes of women's bodies, developing a narrative centered around women's bodies through visible and representative domains. The analysis suggests conflicted discourse, with prevailing critiques against the fashion industry's standardization of beauty and superficial inclusivity efforts. Moreover, the industry's adaptation to social demands for body DE&I is observed as sporadic, often leveraging non-normative bodies as a marketing strategy rather than genuinely embracing diversity. This study highlights the importance of continuous, in-depth discourse and social practices regarding DE&I within the fashion industry, as well as the need for systemic changes and policies that genuinely reflect societal demands for inclusivity. The findings provide a foundation for future investigations into the multifaceted relationship between fashion discourse, DE&I, and social practices, advocating for a more inclusive and critically aware fashion industry.

A study on the design development of the outdoor wear - Focused on the cold-proof jackets - (현대 아웃도어웨어 디자인 개발에 관한 연구 - 방한재킷을 중심으로 -)

  • Han, Sanggyung;Kim, Yonson
    • The Research Journal of the Costume Culture
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    • v.24 no.1
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    • pp.1-12
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    • 2016
  • Despite both domestic and overseas markets are depressed due to the global financial crisis - the apparel industry is no exception, the market for the outdoor wears including the hiking ones has been recording a high growth rate, making the outdoor wear a high growth industry. The purpose of this study was to provide some basic data useful to our outdoor businesses to help them respond to consumers' needs in the rapidly growing outdoor markets. For silhouettes, the point was given primarily to the oblique cutting to have it follow the human body curves and thereby, look natural and slim. Another point was given to the color schemes along the cutting lines, so that an effect of optical illusion could be created to make the wears look slim making use of lines and colors. On the other hand, in consideration of the rapidly changing weather conditions during hiking, the details were designed practically by setting appropriate hip lengths, using attachable/detachable hoods as well as applying the Velcro & rubber band-type set-in sleeves for the tail edges. As discussed above, the researcher analyzed the design elements for the outdoor wears and developed some sensuous designs meeting consumers' needs to help our outdoor wear businesses to expand their target base, while awakening them of the importance of the outdoor fashion.

A Study on the Comfort and the Patternmaking Method of Leggings Pants

  • Park, Sanghee;Park, Jinhee
    • Journal of Fashion Business
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    • v.17 no.3
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    • pp.85-98
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    • 2013
  • Fabric industry has been developing enough to introduce diverse stretch materials to apparel market, so that tightly fitting leggings designs are taking over not only sports wear but also women's clothing. This study is aimed at developing prototype designs for leggings pants using stretch material that are appropriate for the lower part of body being functional, comfortable, and beautiful. As well, the study is intended to be of a reference in manufacturing such products. Some of the most popular leggings on the market in their kinds and materials were primarily selected to be tested in two ways: wear test and appearance test. Again, the test pants went through the same kinds of two tests, which turned out two designs. Finally, the test pants were treated to yield the most desirable prototype design. In conducting all these tests, some major defects causing discomfort and shortcomings of the leggings pants on the market were exposed and through the wear tests, the drawbacks were seen to be complemented in a big way. Thus, it is hopefully expected that this study will serve as a good reference for developing stretch pants.

Research Trends and Suggestions on Korean Knit Field Centered around Domestic Journal Papers between 1980 and 2006

  • Hong, Kyung-Hee;Choi, In-Ryu
    • The International Journal of Costume Culture
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    • v.12 no.2
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    • pp.107-120
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    • 2009
  • This research extracted and analyzed 54 papers on knit field published in "The Research Journal of the Costume Culture", "Journal of The Korean Society of Clothing and Textiles", "The Journal of The Korean Society of Costume", "The Science and Technology of Clothing Appearance and Fit", "Journal of The Korean Society of Design Culture", "Textile Science and Engineering (Formerly Journal of the Korean Fiber Society", "Journal of The Korean Society for Clothing Industry", "Journal of the Korean Living Science Association", and "Journal of The Korean Home Economics Association" to analyze papers on knit field in textile science in depth. The result of the research shows that the number of papers is small compared to other fields and it is being researched limitedly due to relatively high ratio of subjects such as designs and patterns, knit hand assessment, and manufacturing fashion trends.

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Trend of Studies on the Evaluation of Clothing Fit - Focusing on Domestic Research Journals of 2000~2016year - (의복관련 맞음새 평가에 관한 연구동향 - 2000~2016년 국내학회지를 중심으로 -)

  • Lee, Jin-Hee;Kim, Yun-Hee
    • Journal of the Korea Fashion and Costume Design Association
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    • v.18 no.4
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    • pp.159-170
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    • 2016
  • This study is aimed to research the trend of studies on the evaluation of clothing fit using the domestic research journals. clothing fit has long been regarded as the most important element to customers in clothing appearance. Understanding fit from a consumer's perspective is complex. 85 articles were collected from domestic academic sites (KISS, DBpia, KiSTi). Many clothing fit articles published on the 2011-2016 year. In research target, young women were more than other age groups. On the evaluation of clothing fit, method of clothing fit classified survey using the questionnaire and wearing test. Many articles were used the survey using the questionnaire, 57.7%. The other articles were used wearing test with professional analyst and objective evaluation tool. Objective evaluation was used 3D virtual wearing systems (i-designer, DC suit, CLO et al). In the survey using the questionnaire and wearing test using the objective evaluation, jacket and pants were researched on the clothing items mainly. Many young women put on the jacket and pants to active energetically. In the future, researches related clothing fit need to develop the objective and accuracy evaluation tool of clothing fit.

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