• Title/Summary/Keyword: Woman Oriented

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A Study on Market Segmentation through Clothes Image Preferences and Benefit (Part I) (선호 의복이미지와 편익에 의한 시장세분화에 관한 연구(제1보))

  • 이숙희;임숙자
    • Journal of the Korean Society of Clothing and Textiles
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    • v.27 no.1
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    • pp.100-110
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    • 2003
  • The purpose of this study were 1) to find out the structural elements in classifying clothes images, and 2) to segment the consumer market for women's street clothes based on clothes image preferences and to identify the group differences in psychological variables, purchasing behavior variables and demographic variables. The sample was taken from 1106 middle class women who were in thier 30's∼40's living in Gwangju city. Consumers were classified into six groups: active image group (35.4%), feminine image group (25.9%). daring image group (16.5%), elegant image group (10.8%), dressy image group (8.9%) and brisk image group (3.5%). Women in their 30's∼40's preferred elegant image, daring image, active image and feminine image. Elegant image oriented group: This group is the lowest education level group and has the highest rating of housewife. This group has the lowest scores use of person information search, Daring image oriented group: Woman in their 30's prefers daring image. This group thinks practical benefit sought is less important than self-expression benefit sought. This group has the highest scores use of non-person information search, Active image oriented group: This group is practical benefit seeking group. and purchases the lowest amount of clothes. The amount of average household income is the lowest. Feminine image oriented group: The amount of average household income is the highest. This group perceives more youth$.$fashion benefit sought and self-expression benefit sought than elegant image oriented group. ANOVA, $\chi$$^2$-test revealed differences among groups according to benefit sought use of information sources, purchasing behavior variables and demographic variables.

A study on the modernity strategy to overcome the Western-centrism - By focusing on Lin, Hui-yin and Ling, Shu-hua's feminist literature (서구중심주의를 넘어서기 위한 현대성담론 - 임휘인(林徽因)과 능숙화(凌叔华)의 여성주의문학을 중심으로)

  • Ko, Hae-kyung
    • Cross-Cultural Studies
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    • v.25
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    • pp.363-389
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    • 2011
  • Modern Chinese Literature, the so-called 'feminist' is a very modern and the traditional criticism and took an important position in the double action. Because a woman's freedom from the bondage of traditional ethics of restoring the social status equal to men but to women does not give, that compared to men and women just the dimension of the problem of isolation is not just. It is dominated by yugajeok worldview by streamlining the whole Chinese society to build a modern society and the country was a critical task. However, multi-cultural life of Lin, Hui-yin and Ling, Shu-hua in the history of the world's attention to the shrine was worried attention to soils, rather than East-West dualism law by taking a mixture of both women in modern Chinese literature and Western literature from the center of efforts to overcome the traditional point hayeotdaneun feminist literature that may be different. Lin, Hui-yin and Ling, Shu-hua to overcome the Western-oriented culture really the true dream of China's globalization and localization could be regarded. She naesewotdeon the banner of feminist literature in the traditional 'anti feudal', 'free personality' silcheondoen under such slogans as well as women's liberation from traditional, male-oriented perspective away from the women's unique experiences and new understanding of the value of the superiority the concept of a woman, and was to create. In particular, the femininity of these women who traditionally associated with women and the unique culture - the creation of a new consciousness, a re-evaluation of traditional feminine skills and talents was to try to.

Comparative analysis of work-family balance values in Korea, Japan and U.K.: Focused on married working women (한국, 일본, 영국 기혼여성근로자의 일과 가족 양립 관련 가치관에 대한 비교연구)

  • Young Mi Sohn ;Cheong Yeul Park ;Eun Seon Jeon
    • Korean Journal of Culture and Social Issue
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    • v.21 no.2
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    • pp.253-277
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    • 2015
  • The purpose of this study was to identify work-family balance values(work-family centrality, marriage value, child-care value, work value etc) in Korea, Japan and U. K.. Moreover, This article investigated the attitudinal generational gap in each countries. Participants were 311 Korean, 324 Japanese and 322 English married working women, who were in the thirties fifties. The major findings of this study were as follows. Compared to Japan and U. K., Korean married working women were more work-centered and likely to seek for extrinsic work value as well as intrinsic work value. While they were highly thought that a woman should work despite of her marriage, it was also strongly concerned if their work negatively affected family life, they should be better to quit their job. These results showed that conservative-liberal values were coexisted in Korean participants. Secondly, U. K. participants were more centered on the family-oriented value and thought that women were not necessary to work in work-family conflict, in comparison to Korean and Japanese. As a result of cluster analysis, they were a lot distributed in 'woman's family care oriented group' which was weigh on woman's role as a family care giver as well as 'family value oriented group'. Thirdly, Japan participants not only were less family-centered but also less work-centered. In the similar vein, they were less motivated and oriented to all of intrinsic and extrinsic work values compared with participants in Koran and U. K. On the other hand, Japanese participants, in sharp contrast to Korean, had a liberal viewpoint in work-family related values, such as woman's work, career break caused by work-family conflict, and family values. We were trying to interpret these results in consideration of socio-economic-politic as well as psychological aspects.

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Evaluation of Clothing Colors for Elderly People (2) - Comparison between Elderly Women and Female Students in Korea -

  • Shoyama, Shigeko;Kim, Jung-Sook;Tochihara, Yutaka
    • Fashion & Textile Research Journal
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    • v.3 no.5
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    • pp.423-436
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    • 2001
  • The present study focused on the color of clothing for elderly Korean women, from the viewpoint of helping elderly people live more interesting lives with regard to their clothing, considering that the Korean society will become elderly-oriented in the near future. We took photographs of the elderly served as the models, displayed them on a computer screen, and produced 75 colors of the clothing in the elderly using computer graphics. The 75 colors were evaluated by 2 groups, one of elderly Korean woman group and a group of female students. We compared the ideal colors for and the colors actually worn by elderly people. The evaluation of the clothing colors for elderly women differed between the elderly woman group and the female student group. Analysis of images of the clothing colors selected by the elderly women showed that they attach importance to elegance when selecting clothing colors and have a strong desire to become active. The images held by female students concerning ideal clothing colors for elderly women closely pertained to commonness and inactivity.

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Strategy for Activating Science Education for Woman - Analyzing Girl-Friendly Science Education Program and Teaching/Learning Materials of Other Countries (여성 과학교육의 활성화 방안 - 외국의 여학생 친화적인 과학교육 프로그램과 교수학습 전략 분석을 통해)

  • Choi Kyung-Hee
    • Journal of Science and Technology Studies
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    • v.3 no.1 s.5
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    • pp.19-39
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    • 2003
  • It is often assumed by many people that science is male-oriented subject area. It is due to the fact that many examples and models dealt in the science teaming are male, and also there are more male scientists and female. Because the content of many science books are male-centered, it reinforces interest and self-confident for boys, whereas, it discourages the inspiration to develop the identity of scientists as a woman. In the West, in order to solve these issues, the educators have attempted to identify various factors in the science achievement, job description, and others which may contribute in developing gender difference in science learning and attitude towards science. It is also further attempted to develop girl-friendly science learning materials to facilitate education of woman scientists and also encourage their participation in the areas of science and technology. In this study, various strategies for female science education have been explored and suggested by examining science learning programs for female students, analyzing research literatures on the gender difference in science education.

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A Comparative Study on Death Orientation and Self-Esteem between Hospice Volunteer Experience and Hospice Volunteer Non-experience of Middle-Aged Women (중년여성의 호스피스 자원봉사 경험자와 비경험자의 죽음의식과 자아존중감 비교)

  • Park, Yeon-Suk;Lee, Sung-Ok;Hong, Seong-Ae
    • The Korean Journal of Health Service Management
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    • v.6 no.2
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    • pp.35-44
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    • 2012
  • This study was carried out to identify how a middle-aged woman's consciousness of the death and self-esteem was affected by whether the hospice volunteer's experience exist or not. As a form of descriptive research, this study, which is based on a structured questionnaire intended for the 191 middle aged women doing volunteer work at the non-profit women's organization, had been conducted twice from May 10, 2010, to May 21, 2010. The results of my research work is followed ; First, a middle-aged woman's consciousness of the death and self-esteem showed significant differences depending on whether the hospice volunteer's experience exist or not. Experienced hospice volunteer group showed a lower consciousness of the death and a higher self-esteem compared to non-experienced hospice volunteer group's case. Second, in case that the results show a high self-esteem, the consciousness of death reach at the low stage. Especially, the experienced hospice volunteer group showed an opposite correlation compared to non-experienced group. Third, Anyone's consciousness of death appeared at a low level when she had a religion and higher education background. Anyone's self-esteem oriented sense appeared at low level when she didn't have religion but rather appeared at high level when the health status of the targeted group was in a good shape. As a result, the hospice volunteer activities can be assumed to increase the middle-aged woman's self-esteem, therefore, turn the consciousness of death into a positive attitude.

Analysis Characteristics of Image Words Shown on the Face of Woman - Women in their 20s and 60s - (여성 얼굴에 표출된 이미지 어휘의 특성 분석 - 60대 여성과 20대 여성을 대상으로 -)

  • Kim, Ae-Kyung
    • Fashion & Textile Research Journal
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    • v.14 no.3
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    • pp.465-471
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    • 2012
  • This thesis collected words, feelings, and psychological images expressed in female faces in their 20s and 60s. The comparative analysis of the characteristics will be based on the effective image of direction and improvement. Through the analyzed station of word of images collected, female faces in 20s of image are positive images such as pretty, cute, and elegant; however, there were also negative images such as gloomy, sharp, and stubborn. Female faces in 60s image are negative image such as scary, gloomy, sharp, and stubborn. To the analyzed station of word's tendency (usually expressed appearance), external-oriented tendency significantly developed in their 20s and 60s. It shows that the importance of appearance is emphasized in women face image in 20s and 60s.

A Study on Haniwa Costume in the Goboon Period Japan (日本 古墳時代의 하니와 (埴輪)의 服飾에 관한 硏究)

  • 이자연
    • The Research Journal of the Costume Culture
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    • v.7 no.5
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    • pp.19-32
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    • 1999
  • This paper examines Haniwa costume in the Goboon period of Japan. The results are as follows. 1. Haniwa costume consisted of two pieces, the upper one and the lower one. Man wore Jacket and Pants, woman wore Jacket and Skirt ; besides, they wore several ornaments such as hats, necklaces, earings, bracelets. 2. When it was introduced, two-piece costume signified, symbolically, the authority of the chieftain and his near men wore it. 3. Before it was introduced, their proper costume had been the same kind of costume as Whoengpok-costume and Gwandu-costume, which was the primitive costume in the South countries. That costume was fit both for the hot and wet nature of Japan and for the working lower-class, so it was continuously worn by the lower-class after two-piece costume had been introduced. 4. In the Goboon period of Japan, a unified government with the class ruling was established for the first time. Thus, this social order was reflected in costume as a whole, and costume had such class-oriented features.

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A study on multimedia-related subjects by using Flipped Learning for Young Child's Preliminary Teachers

  • Ha, Yan
    • Journal of the Korea Society of Computer and Information
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    • v.23 no.1
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    • pp.139-145
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    • 2018
  • This paper recommends flipped learning as a method to improve the learning abilities and the level of software utilization when it comes to using computers in children education institutes. Flipped learning enables a class fully making use of the up-to-date multimedia-related technology. Especially, flipped learning leads a participation-oriented class rather than lecture-based ones. Young child's teachers can, not only improve their capabilities to utilize multimedia, but also manage classes that follow the trend of the fourth industrial revolution. Therefore, this paper introduces the importance of media education when it comes to training preliminary teachers and suggests a flipped learning curriculum. This paper finds significance in future efficient education for raising creative and integrated thinking children.

Orchid Dream Wonderful Biography(蘭花夢寄傳)'s heroine and tragic characteristics. (『난화몽기전(蘭花夢寄傳)』의 여성영웅과 비극성)

  • Kim, Myung-sin
    • Cross-Cultural Studies
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    • v.26
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    • pp.227-248
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    • 2012
  • Orchid Dream Wonderful Biography(蘭花夢奇傳), whose author was Yimmeishanren(吟梅山人), is a Xia-Yi-Ai-Qing(俠義愛情) novel in the late Qing Dynasty. The work published in 1905 when Emperor Guangxu(光緖) governed China. The novel was reprinted for several times to its excellent art feature as well as its public praise. Orchid Dream Wonderful Biography narratives the life story of the heroin, Songbaozhu(松寶珠). Songbaozhu disguises herself as a man, takes the imperial examination, and takes part in the war. However, she is abused after marring Xuwenqing(許文卿), finally, she dies in misery. Songbaozhu's tragic fate show that although a woman may disguise as a man and makes great contributions in novel, it would never come true in reality. Songbaolin(松寶林) is also home to female hero. She has a younger brother and sister were strictly education. She is a female hero of the pitch. The writer creates her, had to satisfy a social reality male. Orchid Dream Wonderful Biography, this work has had a tragic or a reality. This work represents the limits of consciousness and the writers. Orchid Dream Wonderful Biography did not transcend male-oriented notions.