• 한국보건교육건강증진학회:학술대회논문집
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• 한국보건교육건강증진학회 1999년도 3rd International Symposium
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• pp.107-116
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• 1999

.Half of deaths are caused by life-style related problems in developed nations. .Health promotion can improve life-style and health. .Improvements in life-style and health lead to savings in medical care core costs and enhancements in productivity. .Win-Win-Win-Win : Management, Labor, Employees and Government benefit

• 한국시스템다이내믹스연구
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• 제13권1호
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• pp.5-40
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• 2012

This study focus on oriental way for Win-win leadership of modern time using systems thinking approach. We constructed concept, 'Modesty Leadership' from oriental bible- Tao Te Ching, Change Ching, the Analects of Confucius. This work described in the paper based on case collected from 2011 Seoul city mayor election in the Korea. There are three initial aims : to confirm what feedback loop affected approval rating, to determine how these feedback interacted and to establish the significance of cognitive mapping. The use of system thinking to model cognitive mapping of political election untraditional approach in study of oriental bible. This approach is valuable in that it can be to understand management strategies and their effect on decision making.

• 제어로봇시스템학회:학술대회논문집
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• 제어로봇시스템학회 2000년도 제15차 학술회의논문집
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• pp.253-253
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• 2000

Each robot plays a role of its own behavior in dynamic robot-soccer environment. One of the most necessary conditions to win a game is control of robot movement. In this paper we suggest a win strategy using Cellular Neural Network to set optimal path and cooperative behavior, which divides a soccer ground into grid-cell based ground and has robots move a next grid-cell along the optimal path to approach the moving target.

• 한국컴퓨터정보학회논문지
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• 제24권2호
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• pp.17-24
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• 2019

In this paper, we propose a new model for predicting effective Win/Loss in professional baseball game in Korea using machine learning technique. we used basic baseball data and Sabermetrics data, which are highly correlated with score to predict and we used the deep learning technique to learn based on supervised learning. The Drop-Out algorithm and the ReLu activation function In the trained neural network, the expected odds was calculated using the predictions of the team's expected scores and expected loss. The team with the higher expected rate of victory was predicted as the winning team. In order to verify the effectiveness of the proposed model, we compared the actual percentage of win, pythagorean expectation, and win percentage of the proposed model.

• 무역학회지
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• 제44권1호
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• pp.31-44
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• 2019

This study examines the normalization of Korean GM management between the Korean government and GM in terms of external negotiation game and internal negotiation game using Putnam's Two-Level Games. In addition, GM's Win-set change and negotiation strategy were analyzed. This analysis suggested implications for the optimal negotiation strategy for mutual cooperation between multinational corporations and local governments in the global business environment. First, the negotiation strategy for Korea's normalization of GM management in Korea can be shifted to both the concession theory and the opposition theory depending on the situation change and the government policy centered on the cautious theory. Second, GM will maximize its bargaining power through 'brink-end tactics' by utilizing the fact that the labor market is stabilized, which is the biggest weakness of the Korean government, while maintaining a typical Win-set reduction strategy. GM will be able to restructure at any time in terms of global management strategy, and if the financial support of the Korean government is provided, it will maintain the local factory but withdraw the local plant at the moment of stopping the support. In negotiations on the normalization of GM management in Korea, it is necessary to prepare a problem and countermeasures for various scenarios and to maintain a balance so that the policy does not deviate to any one side.

• 경영정보학연구
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• 제7권1호
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• pp.153-171
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• 2005

모바일을 활용한 마케팅의 장점 중의 하나는 고객에게 도달하는 채널을 다양하게 가져갈 수 있고, 보다 직접적인 마케팅을 구현할 수 있다는 점에 있다. 이는 마치 고객까지 이어지는 길을 넓혀 원활한 소통을 가능하게 하고, 거리를 단축시켜 시간을 줄이는 것과 유사하다. 국내 모바일 광고 시장은 태동기인 2001년 14억 원을 시작으로 2004년 400억 원을 넘어서는 급성장을 하고 있다. 영국 조사기관 OVUM은 2005년 세계 모바일 광고 시장이 160억 달러에 이를 것으로 전망하였다. 그러나 한편으로는, 모바일 인프라 구축과 확산에 비하여 이의 효과적 활용 부족이 많이 지적되고 있다. 특히 휴대폰 가입자 중 모바일 인터넷을 사용하는 인구가 급속히 증가하고 있는 상황에서 이를 이용한 기업의 적극적인 활용 전략이 더욱 요구되는 시점이다. 본 연구는 모바일 채널의 특징, 개인화 가능성, 일인 매체성, 공간 비제약성, 시간자유성 등을 고려한 기업에서의 전략적인 활용 방안을 예시하고 비교하며, 기업 모바일 마케팅 전략의 효과적인 운영 방안을 분석하였다. 특히, AIDMA의 단계축소효과와 다양한 채널 연계를 통한 고객접점의 극대화라는 두 가지를 중심으로 기존에 시행된 모바일 마케팅 사례를 분석 정리하였다. 또한 국내에서 이루어진 대표적인 모바일 마케팅 사례로서, OB맥주 모바일 마케팅을 위의 두 가지 특징과 참여업체들간의 협동적인 채널 구성을 통한 win-win 마케팅 전략으로 그 효과를 소개한다.

• 한국유통학회지:유통연구
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• 제10권2호
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• pp.27-47
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• 2005

본 연구는 기본적으로 프랜차이즈 본부와 가맹점간의 관계성과에 초점을 맞추고 있다. 내부정치 차원에서 결속에 영향을 미치는 관계특성 변수를 규명함과 동시에 결속에 의한 성과를 종합적으로 분석하여 관계관리에 대한 효율적인 방안을 모색하는데 그 목적이 있다. 실증은 국내 대표적인 외식 프랜차이즈 가맹점의 관점에서 진행하였다. 연구결과 비강압적 영향전략, 의존성, 협력, 목표불일치가 결속에 유의한 영향들 미치는 것으로 나타났다. 다만 강압적 영향전략은 결속에 뚜렷한 영향을 주지 않고 있다. 또한 결속은 성과와 연계되어 채무성과와 역할설과를 증대시키는 것으로 나타났다. 따라서 프랜차이즈 시스템의 관계를 더 효과적으로 발전시키기 위해서는 장기적인 결속을 통해 Win-Win 관계를 구축하는 노력이 중요하다고 할 수 있다.

• 한국항해항만학회지
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• 제30권9호
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• pp.749-754
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• 2006

The maritime logistics environment including seaborne trade, shipping and ports is changing rapidly and continuously. Large containerships, mega carriers and global terminal operators try to achieve economies of scale and economies of scope. As a result of the changing environment, the competition between ports to achieve competitiveness is intensive. Port competition among China, Japan and Korea is becoming fiercer, both directly and indirectly, resulting from the increased trade in northeast Asia. Port development projects within each country stimulate more intensive port competition. As a result, overcapacity, fierce price competition and overlapping hinterland problems will be caused in the future. Co-operation for survival is considered as a strategy in order to solve anticipated problems caused by port competition Busan port, for instance, could co-operate with China and Japan as well as with other ports in Korea Terminal operators' expansion through investments including joint-ventures will make connections between ports smoother. At the port authority level, continuous cooperative interchange between countries is indispensable.

• 산업공학
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• 제16권3호
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• pp.291-299
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• 2003

The managerial environment of automobile industry has been rapidly changing, mainly with the tighter standard of legal and environmental regulations, the pressure of cost reduction from the end-user, the various functional improvements of vehicles, and the globalization management. In order to survive in this complicate circumstances, the automakers have strongly pursued the mutual collaboration with the suppliers, especially tier-1, for the optimal selection of parts/materials and the assembly manufacturing processes of the new model development. They prepare the early involvement program for the suppliers during the conceptual design stage, and implement the win-win strategy of technology development activity, in order to improve the value creation. This study considers the strategic technology management of automotive steel sheets makers on the aspects of strategy, processes, human & physical resources, and organization structure. It also suggests the corporate strategies of steel mills, in order to obtain the technology competence.

• 무역상무연구
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• 제13권
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• pp.283-302
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• 2000

The firms aim to acquire services and costs advantage from logistics outsourcing strategy. But it is very important to select optimum service provider. A checklist of the criteria for the evaluation of service providers follows : service quality, low cost, logistics information system, service network, financial stability, investments in plant and equipment, management attitude and lookout for the future strategic fit, cultural and psychological barriers etc. Also, a 8-step implement of logistics outsourcing strategy will be of help for maximizing benefits of logistics outsourcing. It follows : 1-step : logistics environment analysis, 2-step : check service provider availability, 3-step : logistics outsourcing determinant analysis, 4-step : select of optimum service provider, 5-step : contract with optimum service provider, 6-step : identify of remaining barriers, 7-step : performance of logistics outsourcing, 8-step : evaluation.