• Title/Summary/Keyword: Win-Win Strategy

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Immigrants' Romance and Hybridity in Younghill Kang's East Goes West (『동과 서의 만남』에 나타난 이민자들의 로맨스와 혼종화)

  • Jeong, Eun-sook
    • Journal of English Language & Literature
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    • v.55 no.2
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    • pp.215-240
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    • 2009
  • This paper focuses on how Younghill Kang internalizes whiteness ideology through interracial romance to build himself as an oriental Yankee and recover his masculinity in his autobiographical novel East Goes West. This paper also focuses on Kang's strategy of racial and cultural hybridity presented in this novel. The theoretical basis of my argument is a mixture of Fanon's psychoanalysis in his Black Skin, White Masks, Bhabha's notion of mimicry in The Location of Culture, and notions related to race and gender of some Asian critics such as Patricia Chu, Jinqi Ling, and Lisa Lowe. In East Goes West, white women appear as "ladder of success" of successful assimilation and serve as cultural mediators and instructors and sometimes adversaries who Korean male immigrants have to win to establish identities in which Americanness, ethnicity, and masculinity are integrated. However, three Korean men, Chungpa Han, To Wan Kim, George Jum, who fall in love with white women fail to win their beloveds in marriage. George Jum fails to sustain a white dancer, Jun' interest. Kim wins the affection of Helen Hancock, a New England lady, but Kim commits suicide when he knows Helen killed herself because her family doesn't approve their relationship. Han's love for Trip remains vague, but Kang implies Han will continue his quest for "the spiritual home" as the name of "Trip." In East Goes West, Kang also attempts to challenge the imagining of a pure, monolithic, and naturalized white dominant U.S. Culture by exploring the cultural and racial hybridity shown by June and the various scenes of Halem in the 1920s. June who works for a Harlem cabaret is a white woman but she wears dark makeup. Kang questions the white face of America's self-understanding and racial constitution of a unified white American culture through June's racial masquerade. Kang shows that like Asian and black Americans, the white American also has an ambivalent racial identity through June's black mimicry and there is no natural and unchanging essence behind one's gender and race identity constitution.

The Influence of Interpersonal Relationship and Communication Competence of Nursing Students who took Blended Learning on the Adjustment to College Life (블렌디드 러닝 수업을 받은 간호대학생의 대인관계와 의사소통능력이 대학생활적응에 미치는 영향)

  • Shin, Eun Sun
    • The Journal of the Korea Contents Association
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    • v.22 no.10
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    • pp.392-403
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    • 2022
  • The purpose of this study is to investigate the effect of interpersonal relationships and communication skills of nursing students who received blended learning classes on adjustment to college Life. The subjects of this study were 133 first and second year nursing students. The survey was conducted from november 22th to december 3th. 2021. The data was analyzed with the SPSS/WIN 26.0 program. Descriptive statistics and meen differences were analyzed using an t-test, ANOVA, Pearson's correlation coefficient, Multiple regression. The result adjustment to college life of interpersonal relationship, communication competence it was found that there was a significant positive correlation between. The factors of communication competence, interpersonal relationship, Nursing and admissions motivation were impact on the adjustment to college life level of nursing students. The explanatory power of this was 44.3%. In conclusion, a strategy for improving communication skills and smooth interpersonal relationships is needed so that nursing students who have received blended learning can adjustment to college life.

A Study on the Convergence Pattern of Broadcasting Contents and the Establishment of World View : Focused on 'Usanseul' and 'Pengsoo' (방송콘텐츠의 컨버전스 양상과 세계관 설정에 관한 고찰 : '유산슬'과 '펭수'를 중심으로)

  • Chang, Hai-La
    • The Journal of the Korea Contents Association
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    • v.21 no.7
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    • pp.20-29
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    • 2021
  • With the creation of a multi-platform media environment, contents production flows through convergence are being detected in the broadcasting contents sector, breaking the boundary between each other and breaking away from the rigid atmosphere of the past, when broadcasters were strictly divided or careful to comment on other programs. It is also quite encouraging that the method of collaboration has been done horizontally as a win-win strategy of co-existence and co-existence, not vertically based on one side's recognition or program popularity. Thus, this study noted the establishment of a world view to capture transmedia phenomena that transcend boundaries between each other to adapt and survive the rapidly reshaping media ecosystem at the base of this trend and to maintain the type of convergence and unrivaled value that emerges in various forms in the process. The research targets were selected for 'Usanseul' and 'Pengsoo', which are prominent in these movements and produce significant results at this point, and analyzed and compared to the results.

STRATEGIC ALLIANCE IMPLEMENTATION STATUS AND IMPACT ON PROJECT PERFORMANCE

  • Bon-Gang Hwang;Young-Ki Huh
    • International conference on construction engineering and project management
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    • 2009.05a
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    • pp.212-217
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    • 2009
  • Strategic alliance is a proactive management process that integrates and optimizes value-added services of each party to best achieve business objectives of all parties within the relationship. Under the current competitive global environment, strategic alliance can produce a "Win-Win" situation and thus change paradigm that has resided in the construction industry. While many studies revealed the significance of alliance relationship in the industry, its impact on project performance has rarely been analyzed. Using the data obtained from 661 construction projects in the Construction Industry Institute database (359 projects from 38 owners and 302 projects from 29 contractors), this study first diagnoses the implementation status of strategic alliance at both project and company levels. Then, its impact on project performance is quantified and discussed. The descriptive analysis performed in this study revealed that an average of 79% of owner companies and 69% of contractor companies have ever implemented strategic alliance into at least one of their projects. However, both owner and contractor companies did not always use the strategy for all or their projects. Only 33% and 30% of projects reported by owners and contractors have been completed under alliance relationship, respectively. Analyzing the alliance impact on project performance, this study also establishes that strategic alliance positively affects project performance of both owners and contractors while owners should consider and control the level of its use for their projects. Recognizing and understanding the benefits from strategic alliance will be a starting point to produce mutual success among project participants, ultimately allowing the construction industry to go forward to a sustainable industry that transfers success from one project to the other.

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ESG Strategy Analysis of Korea Fashion Companies (국내 패션기업의 ESG 전략 분석)

  • Shin-Hyun Cho;Hye-Jung Seok
    • Journal of the Korea Fashion and Costume Design Association
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    • v.25 no.2
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    • pp.45-59
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    • 2023
  • This study aims to find implications for the introduction and practice of ESG by domestic fashion companies by examining the core ESG topics and strategies of Samsung C&T Fashion Division, Kolon FnC, F&F holdings, and Fila. ESG management analysis examined the importance of the criticality evaluation process, critical issues, and implementation strategies for each key topic based on the company's 2021 ESG sustainable management report, and analyzed the relationship with UN SDGs and the GRI. The analysis results are as follows: As for KCGS' ESG rating, Samsung C&T's fashion division, Kolon FnC, and Fila Holdings were rated A, while F&F Holdings was rated B+. The major issues derived from ESG's criticality assessment are environmental issues related to Samsung C&T's fashion division. Kolon FnC was found to have focused on the social sector and F&F Holdings focused on governance structure. After examining the correlation between the ESG core strategies of the investigated fashion companies and the 17 SDGs, the common areas were identified as quality employment, sustainable production and consumption, and climate changes and response. Correlation with the GRI Standards 2021 Index, (GRI 1, GRI 11, and GRI 12 created in 2021) was not reflected. In the future, it will be necessary to have a transparent governance structure that meets global standards, sets measurable goals, and continuously manages them. Other companies should also recognize ESG management processes that embrace various stakeholders and strengthens win-win cooperation to manage risks, and establish mid- to long-term response strategies.

A comparative study Program Outcome between nursing college students before and After Integrated Clinical Practice (간호대학생의 통합임상실습 전·후 학습성과의 차이)

  • Lee Oi Sun;Noh Yoon Goo
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.4
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    • pp.23-30
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    • 2023
  • This study was attempted to be used as basic data for efficient clinical practice education operation by identifying differences in program outcomes before and after integrated clinical practice of nursing students. Data collection was conducted before and after 6 weeks of integrated clinical practice for 38 nursing college students from July 19 to September 10, 2021 with a single group pre- and post-design. The collected data were analyzed by frequency, Wilcoxon sign rank, and Pearson correlation using SPSS/Win 23.0. After the integrated clinical practice, 1st program outcomes(Care integration)(Z=-4.63, p<.001), 2nd(Core practice)(Z=-3.99, p<.001), 6th(Critical thinking)(Z=-3.60, p<.001) and 11th(Research practice)(Z=-2.76, p=.005) increased significantly compared to before practice. Since integrated clinical practice was found to be an effective practice to improve program outcomes, it is suggested to actively utilize it as a strategy for improving program outcomes.

A study on the conceptualization and cases of "receiver-centered public diplomacy": Focusing on SNS analysis of the US Embassy Seoul ("수신자중심 공공외교"의 개념화 및 사례에 관한 연구: 주한미국대사관의 SNS 분석을 중심으로)

  • Sunjae Kim
    • Analyses & Alternatives
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    • v.8 no.1
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    • pp.111-135
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    • 2024
  • This paper classifies the main directions of public diplomacy as 'sender-centered public diplomacy' and 'receiver-centered public diplomacy' and attempts to conceptualize them in the initial stage. In the process, the paper evaluates the specific cases and performance of 'receiver-centered public diplomacy' for posts uploaded by the U.S. Embassy in Seoul on SNS (Facebook) over the past year in 2021. Receiver-centered public diplomacy aims to win the favor of foreign citizens by introducing and experiencing the culture and specificity of the other country. As a result of the analysis, the U.S. Embassy in Seoul is striving to win the favor of the Korean people by directly introducing and experiencing Korean major issues and trends as well as Korean traditional culture such as kimchi and traditional liquor. Furthermore, it can be seen that the values and policies pursued by the United States are effectively promoted through this method. Korea's public diplomacy, which is still in the 'sender-centered', needs to establish a more effective strategy by referring to the case of the United States.

The effect of Self-Efficacy, Major Satisfaction and Clinical Practice Stress on Core Nursing Skills Performance Confidence of Nursing Students

  • Ji-Yeong Ryu;Seo-A Park
    • Journal of the Korea Society of Computer and Information
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    • v.29 no.2
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    • pp.145-152
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    • 2024
  • This study was conducted to investigate the effects of self-efficacy, major satisfaction, and clinical practice stress on the confidence in performing core nursing skills of nursing students. Data were collected through a structured questionnaire for 142 3,4th graders of K University's nursing department in Gyeongsangbukdo and analyzed using the SPSS/WIN 22.0 program. As a result of the study, the confidence in performing core nursing skills according to general characteristics showed a significant difference in grade(F=-2.08, p<0.05). Confidence in performing core nursing skills showed a significant positive correlation with self-efficacy(r=.50, p<.001) and major satisfaction(r=.62, p<.001), and factors influencing confidence in performing core nursing care were found to have 41.7% explanatory power with major satisfaction(β=.49, p=.002) and self-feeicacy(β=.24, p<.001). Based on the results of this study, it seems necessary to establish an educational strategy to improve the confidence in performing core nursing skills and to improve self-efficacy and major satisfaction.

Commercialization Strategy Based on Analysis of Domestic Consumers' Preference and Awareness on South and North Korean Regional Cuisine - Research on Consumers in Seoul and Gyeonggi Province - (남북한 향토음식에 관한 기호도 및 인지도 분석을 통한 향토음식 상품화 전략 - 서울·경기지역 소비자를 대상으로 -)

  • Paik, Eun-Jin;Hong, Wan-Soo
    • Korean journal of food and cookery science
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    • v.32 no.6
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    • pp.734-744
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    • 2016
  • Purpose: This study investigated the preference and awareness of consumers residing in the capital area with respect to South and North Korean regional cuisine to provide baseline data for developing effective commercialization strategies. Methods: This survey was conducted among adults over the age of 19 years who were residing in Seoul and Gyeonggi province area, and data analysis was performed using SPSS WIN 18.0. Results: Analysis of the survey participants' preference for South and North Korean regional cuisine showed that Hwanghae province had the highest preference by $4.35{\pm}1.72$ points, whereas Gangwon province had the lowest preference by $3.75{\pm}0.66$ points. Factorial analysis on general characteristics of Korean regional cuisine resulted in 2 factors - 'locality' and 'health'. Cluster analysis showed that participants could be sorted into two clusters by their awareness of Korean regional cuisine - 'the lower cognitive group' and 'the higher cognitive group'. Cluster analysis on the tourism commercialization strategy for Korean regional cuisines showed that 'the higher cognitive group' had significantly higher awareness regarding the following 3 items: 'merchandising strategy', 'popularization strategy' and 'marketing strategy' (p<0.001). Cluster analysis of the world commercialization strategy showed that 'the higher cognitive group' had significantly higher awareness regarding all items of the 'R&D support strategy' and 'Food culture promotion strategy' categories than the 'the lower cognitive group' (p<0.01). Conclusion: Popularization strategies such as value perception based on the well-being concept, and standardization of recipes; merchandising strategies based on storytelling; and food and culture promotional strategies such as Korean cooking classes and food tasting events, were rated as effective commercialization strategies to increase the popularity of Korean regional cuisine.

Development and Effects of Positive Psychology Promoting Program for Undergraduate Nursing Students (간호대학생을 위한 긍정심리 증진 프로그램 개발 및 효과성 연구)

  • Seo, Young Sook;Jeong, Chu Young
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.21 no.7
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    • pp.90-99
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    • 2020
  • The effects of positive psychology promoting programs for undergraduate nursing students were evaluated. The study was designed using a nonequivalent control group pretest-posttest design; data were collected between June 22 and September 4, 2019. The participants were 37 nursing students, who were assigned to an experimental group (n=18) and a control group (n=19) at two colleges in D and P city. The positive psychology-promoting program was provided for six weeks (12 sessions, 100~120 min.). The data were analyzed using descriptive analysis, t-test, 𝑥2 test, repeated measure ANOVA, and paired t-test with the SPSS/WIN 21.0 program. After receiving the positive psychology-promoting program, a difference in optimism (F=16.74, p<.001), psychological well-being (F=14.69, p<.001), and stress-coping strategy (problem solving; F=4.35, p=.015, social support; F=3.87, p=.028) was observed between the experimental and control groups. The results indicate that the positive psychology-promoting program was effective in increasing optimism, psychological well-being, and stress coping strategy in undergraduate nursing students. These findings will contribute to the development of a program to improve the mental health of undergraduate nursing students.