• Title/Summary/Keyword: Web usage

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Mobile Web User Interface Patterns for Screen Usage and User Input (화면 활용과 사용자 입력을 위한 모바일 웹 사용자 인터페이스 패턴)

  • Choi, Jong Myung;Lee, Young Ho;Cho, Yong Yun
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.8 no.1
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    • pp.183-190
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    • 2012
  • Mobile web applications are different from desktop web applications because of their small screen size and small user input devices. Therefore user interface designers have spent their effort and time to re-design the user interface of mobile web applications to meet these differences. In this paper, we introduce five user interface patterns for mobile web applications to reduce their effort and time. Two of them are for utilizing small screen size efficiently, and they are space overloading pattern and data filtering pattern. These patterns enable designers to reduce screen usage. The other three patterns - data suggestion pattern, input reuse pattern, and incremental data input pattern - are for helping users' data input on mobile devices. These three patterns enable users to reduce direct data input. Our work will help user interface designers develop mobile web interface to utilize screen space efficiently and get data with less errors and less efforts from users.

Web Usage Mining Algorithm for Personalized Recommender System (개인화 된 추천정보 소기를 위한 Web Usage Mining 알고리즘)

  • Lee, Eun-Young;Kwak, Mi-Ra;Youm, Sun-Hee;Cho, Dong-Sub
    • Proceedings of the KIEE Conference
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    • 2000.11d
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    • pp.827-829
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    • 2000
  • 오늘날 인터넷 사용자들은 정보의 홍수 속에 놓여있다. 웹사이트에 들어가면 대부분은 자신과 관련 없는 정보들이 쏟아진다. 따라서 인터넷 사용자들의 관심에 맞는 내용을 제 공해주어 시간의 절약과 동시에 사용자에게 가치 있는 정보를 제공할 수 있게 하는 서비스가 필요하다. 이러한 개인화 된 서비스를 제공해주기 위해 사용자에 대한 정확한 분석을 바탕으로 사용자에게 효율적인 서비스를 제공하여야 할 것이다. 따라서 본 논문에서는 사용자 프로파일 및 웹 로그 등을 토대로 각 고객의 성향과 패턴을 정확하게 분석하여, 사용자 각 개인에게 적합하며 효율적인 서비스를 제공해 줄 수 있는 Web Usage Mining 을 통한 사용자 패턴 추출 알고리즘을 개발하고자 한다. 본 논문에서 연구한 Web Usage Mining 알고리즘은 사용자의 웹 사용 습관을 토대로 데이터 마이닝의 과정을 거쳐 사용자의 성향과 관심을 결정하고, 이를 바탕으로 사용자에게 알맞은 내용을 제공할 수 있도록 할 것이다. 이때, 사용자의 정보는 웹 내에서의 행동 중에서 중요하게 사용되는 특정한 페이지를 보는 시간, 웹 서핑 패턴, 전자 상거래 사이트의 경우에는 구매한 상품과 쇼핑 카트에 넣은 상품 등의 관찰된 정보를 기반으로 하며, 개인의 사생활을 침해하지 않는 범위 내에서 이루어지도록 했다.

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A Study Towards the Determinants of the Intention to Use in the Auction Web Site (경매사이트 이용의도의 결정요인에 관한 연구)

  • Son Dal-Ho;SaKong Hye-Suk
    • The Journal of Information Systems
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    • v.15 no.1
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    • pp.49-71
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    • 2006
  • With a rapid diffusion of internet, more peoples are interested in electronic commerce and the various electronic commerce types are being appeared. In these respects, the internet auction being take the more attentions at the present. Since perceived usefulness and perceived ease of use are such a fundamental driver of usage intentions, it is important to understand the determinants of this construct and how their influences change. In these respects, the web site joyfulness, the web site trust and the institutional mechanism are included as the moderating variables in our research model. A better understanding of the interactions of these factors to the usage intention to the auction site would enable us to design the organizational interventions that would increase the user acceptance and the usage of auction systems. Therefore, the goal of the present research is to extend the organizational model of auction system with TAM's perceived usefulness and perceived ease of use and the additional motivating determinants. The result showed that the web site joyfulness and the trust were the significant determinants on the the usage of auction site. However, the direction of the effect was not consistant through the cases. The model suggested in this study need to be extended with including the more sociological factors and the empirical results founded in this study are required to be verified with the extended model.

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An Architecture for Data Server of Non SQL Query (Non-SQL 질의 데이터 서버 아키텍처)

  • K. H., Kwon;Chakra, Balayar;S. H., Cheon
    • Proceedings of the Korean Information Science Society Conference
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    • 2004.10b
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    • pp.406-408
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    • 2004
  • To develop enterprise architecture based distributed application needs consideration of various factors such as division of role between web-designer and software developer, defining entity and its usage, database connection and transaction processing. This paper presents DONSL(Data Server of Non SQL-Query) architecture that provides solution to above aspects through web-tier object modeling guaranteeing efficient transaction processing and performance between web-tier and 08MS through simplified usage of query logic property.

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A Study of the Relationships among Types of Web Portal Usage, Credibility of News on Web Portals, and Credibility of News Media Outlets (포털 사이트 뉴스 이용행태, 포털 사이트 뉴스 신뢰도, 언론사 뉴스 신뢰도 간 관계에 대한 연구)

  • Baek, Kanghui
    • The Journal of the Korea Contents Association
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    • v.19 no.10
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    • pp.306-314
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    • 2019
  • Based on the secondary data of the 2018 news media audience conducted by the Korean Press Foundation, this study examines how the credibility of news on web portals and from news media outlets affects the types of web portal usage. The web portal usage was categorized into the two types: paying attention to news edited by the web portals and paying attention to news media outlets. These were named "portal site centered" and "news media outlet centered," respectively. This study found that the credibility of news from the web portals showed positive relationships with both portal site centered and news media outlet centered. The credibility of news from news media outlets had statistically significant relationships with the two types of web portal usage, but it differed depending on the audiences' preferences toward news media outlets. In other words, the credibility of news from news media outlets that are usually preferred or frequently used showed a positive relationship with the portal site centered, but has a negative relationship with the news media outlet centered. On the other hand, the credibility of news from news media outlets that are not preferred or not frequently used had a negative relationship with the portal site centered, but had a positive relationship with the news media outlet centered.

Design and Application of Multi Concept Keyword Model based on Web-using Information (웹 사용 정보에 기반한 다중 성향 키워드 모델의 설계와 응용)

  • Yoon, Tae-Bok;Lee, Seung-Hoon;Yoon, Kwang-Ho;Lee, Jee-Hyong
    • Journal of Internet Computing and Services
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    • v.10 no.5
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    • pp.95-105
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    • 2009
  • There are various studies to provide useful information for users on huge data of web-sites. Web usage mining among them is a method to extract meaningful patterns based on web users' log data. Most of existing patterns of web usage mining, however, had not considered users' diverse inclination but created general models. Web users' keywords can have various meaning upon their tendency and background knowledge. This study is for generating Multi Concept Keyword Model (MCK-Model) by analyzing web usage information on users' keywords of interest. MCK-Model can supply web page network for various inclination based on users' keywords of interest. Also, MCK-Model can be used to recommend the most proper web pages and it has been confirmed that the suggested method is useful enough.

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Web Prefetching Scheme for Efficient Internet Bandwidth Usage (효율적인 인터넷 대역폭 사용을 위한 웹 프리페칭 기법)

  • Kim, Suk-Hyang;Hong, Won-Gi
    • Journal of KIISE:Information Networking
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    • v.27 no.3
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    • pp.301-314
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    • 2000
  • As the number of World Wide Web (Web) users grows, Web traffic continues to increase at an exponential rate. Currently, Web traffic is one of the major components of Internet traffic. Also, high bandwodth usage due to Web traffic is observed during peak periods while leaving bandwidth usage idle during off-peak periods. One of the solutions to reduce Web traffic and speed up Web access is through the use of Web caching. Unfortunately, Web caching has limitations for reducing network bandwidth usage during peak periods. In this paper, we focus our attention on the use of a prefetching algorithm for reducing bandwidth during peak periods by using off-peak period bandwidth. We propose a statistical, batch, proxy-side prefetching scheme that improves cache hit rate while only requiring a small amount of storage. Web objects that were accessed many times in previous 24 hours but would be expired in the next 24 hours, are selected and prefetched in our scheme. We present simulation results based on Web proxy and show that this prefetching algorithm can reduce peak time bandwidth using off-peak bandwidth.

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The Effect of Trust on the Usage of Internet Shopping Mall (신뢰형성이 인터넷쇼핑몰의 이용에 미치는 영향)

  • Son Dal-Ho;Cha Yeong-Han
    • The Journal of Information Systems
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    • v.15 no.3
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    • pp.131-157
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    • 2006
  • A lack of trust in the technical and institutional environments surrounding the web can hinder e-commerce adoption, because Internet social cues are minimal and trust is difficult th establish. Web vendors must act purposefully to overcome consumer perceptions of uncertainty and risk by building trust-both in their own web sites and in the broader Internet environments. Trust makes consumers comfortable by sharing personal information making purchases, and acting on web vendor advice-behaviors essential to wide-spread adoption of e-commerce. Understanding the nature and antecedents of trust is, therefore, a major issue for both Internet researchers and practitioners. Prior research on e-commerce trust has used diverse, incomplete, and inconsistent definitions of trust therefore, making it difficult to compare results across studies. This study tried to and the empirical relationships among the trust-related factors on the usage of Internet shooing mall. The model includes five high-level constructs-disposition to trust institution-based trust trusting beliefs, trusting intention and environmental factors. The results showed that the disposition to trust and the environmental factors had a significant effect on the web site trust however, their effect was not consistent Moreover, the model suggested in this study need to be extended including with the more sociological factors and results in this study required to be verified with those extended model.

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The Effect of Quality Cognition(usage, medical information, aesthetic, safety) of the Web Site of the Facility Hospital on Customer Loyalty(moderating role of trust) (병원 웹사이트 품질 인식(사용용이, 의료정보, 심미성, 안전성)이 고객충성도에 미치는 영향(신뢰를 조절변수로))

  • Min, Soon;Kim, Hye-Sook;Kim, Hee-Young;Ha, Yoon-Ju;Kim, Eun-A;Kim, Geum-Hee
    • Korea Journal of Hospital Management
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    • v.16 no.2
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    • pp.1-18
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    • 2011
  • The research was to investigate the effect of quality cognition(usage, medical information, aesthetic, safety) of the web site of the facility on customer loyalty and moderating role of trust variable. The respondents was 201 patients and caregivers. Data were collected from March 1 to 31, 2010 at C university hospital in G city. In relationship between quality cognition of facility web site and customer loyalty, the results of quality cognition on customer loyalty showed 43.1% (F=36.912) in model 1, 46.3%(F=33.454) in model 2, and 46.8%(F=18.580) in model 3. In relationship between web site quality cognition and customer loyalty, moderate effect of trust was not considerable. As results, quality is the leading fact for customer loyalty more than trust. Therefore, customer loyalty leaves its possibility of increment when facility web site is designated depending on medical information, usage and aesthetic.

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Web Usage Patterns Validation Based on Expert Belief Using Statistical Reasoning (통계적 추론을 이용한 전문가 Belief기반의 Web Usage 패턴 검증)

  • Ko, Se-Jin;Ahn, Kye-Sun;Jeong, Jun;Lee, Phill-Kyu
    • Proceedings of the Korean Information Science Society Conference
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    • 2001.10b
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    • pp.148-150
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    • 2001
  • 발견된 Web Usage 패턴들은 분석하는 전문가에게는 불필요하고 흥미롭지 못해 의사결정에 도움이 못되는 경우가 많다. 따라서 발견된 패턴에 대한 도메인 전문가의 사전 Belief에 기반한 패턴 검증 과정이 필요하다. 발견된 패턴의 유용성 여부는 패턴의 Unexpectedness를 측정함으로써 결정할 수 있다. 본 논문에서는 패턴의 Unexpectedness를 전문가의 Belief에 기반하여 검증하기 위한 새로운 방법론 제안한다. 발견된 패턴과 전문가 Belief를 매칭 알고리즘을 이용하여 패턴을 4가지(완전일치, 조건부 일치, 결과부 일치, 완전 불일치)로 분류하는 1차 검증과 1차 검증 결과의 4가지 분류데이터를 통계적 추론 방법인 Dempster-chafer에 적용한 2차 검증으로 나뉜다. 1차 검증 과정은 패턴의 분류 용이성을 부여하나 패턴의 Unexpectedness에 대한 신뢰성을 제공하지 못한다. 이 문제점을 2차 검증 과정을 통해 해결한다.

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