• 한국의류산업학회지
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• 제6권4호
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• pp.455-460
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• 2004

This study was performed to analyze the wearing practice and the purchasing characteristics of brassieres in order to offer basic data to produce superior brassiere and to improve the wearing comfort. The questionnaire were 146 Korean college female students. For data analysis, descriptive analysis, crosstabs, factor analysis and one-way ANOVA were used. The results were as follows, first, most subjects didn't know the sizing system of brassiere and their own breast size. So the degree of satisfaction of wearing brassiere was low than subjects who knew their own breast size. And they replied that the most unsatisfaction factor was brassiere size. Second, when subjects decided to purchase a brassiere they considered size, design, color, cost, fabric and brand and so on. Among them size and design were considered the most important. Third, the subjects who wear brassiere all day long, they considered wearing comfort and cost rather than design and collar. Therefore, the markets with brassieres would be able to segmented based on consumers' characteristics. Firth, the subjects were dissatisified at size, the taking off wire and shape modification after washing. And they requested the development of various size, fabric and cost improvement and fittness of brassieres. These results imply that to improve the wearing comfort of brassiere, it is so important to produce and develop various types of size first of all. And consumers should know size system of brassiere and their own breast size.

• 한국의상디자인학회지
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• 제26권1호
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• pp.45-60
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• 2024

This study analyzes the athleisure wear purchase status, wearing conditions, and design preferences of men in their 20s and 30s and provides basic data for the development of men's athleisure wear that reflects consumer preferences. An online survey was conducted on 200 men from August 23 to August 27, 2023. The questionnaire consisted of a total of 48 questions, including 8 questions about the respondent's general information, 19 questions about the purchase status of athleisure wear, 6 questions about the status of wearing athleisure wear, and 15 questions about athleisure wear design preferences. The survey results are as follows. The most common motive for exercise participation was 'maintaining health.' 'Nike' was the most preferred and purchased brand among athleisure wear brands, and the main place of purchase of athleisure wear was 'Internet and mobile shopping malls', reflecting the recent purchasing trend of the MZ generation. When purchasing athleisure wear, the most common selection criterion was 'design', followed by 'fitting comfort', 'possibility to use as daily wear', and 'price'. The most common route to obtain purchase information was 'Internet search', and the 'overall satisfaction' with athleisure wear was found to be satisfactory with an average of 3.83. The most common reason for wearing athleisure wear was 'because it is comfortable to do activities', followed by 'because it can be used as everyday wear'. Lastly, 'black', 'short-sleeved t-shirt', 'short length' sleeve, 'round neckline', 'waist length', and 'relaxed loose fit' were preferred for the top design, and 'black', 'shorts', 'full elastic type' waistband, 'regular fit that fits the body well' were preferred for the bottom design.

• 한국의류학회지
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• 제11권3호
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• pp.41-55
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• 1987

The purpose of this study is to investigate the effects of napping of knitted fabric on wear sensation and physiological responses. Experimental garments were four types of warm-ups made of either $100\%$ PET or $65/35\%$ P /C and either napped or unnapped respectively. Two healthy young female adults were chosen as subjects for the experiment. Experimental room conditions were as follows: Temp., $22\pm0.5^{\circ}C$ R.H., $54\pm3\%$ and Air Velocity, 0.25m/ sec or 2. 86m/sec. The subjects exercised on bicycle ergometer and rested alternatively for totally 45-min. The results are summarized as follows. 1) With napped Warm-up, chest, back, mean skin temp. and microclimates, i.e., temp., relative humidity and water vapor pressure inside the clothing, were higher than with unnapped warm-up. And there was no difference in pulse rate between napped and unnapped warm-ups. 2) Wear sensations of thermal, humidity, tactile and comfort were 'more hot' and 'more uncomfortable' in 0.25m/sec air velocity. but in 2.86m/sec condition the tactile sensation was 'better' and 'more comfortable' with napped warm-ups. According to Pearson's Correlation, among various kinds of wear sensations, tactile is most related with comfort. From these results, it can be concluded that napped fabric decreases the rate of heat trans? mission and moisture diffusion through the clothing. Therefore skin and body temp. and temp., R.H., Vapor Pressure inside the clothing are increased.

• 한국의류학회지
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• 제26권11호
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• pp.1514-1526
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• 2002

The objective of this study is to ascertain the major considerations when designing slacks for automobile drivers reflecting the elasticity of the human body posture. The scope of this study aims to find out the causes of discomfort in driving positions based on the results of a questionnaire survey and body measurements fur slacks, as well testing four types of experimental slacks for comfort and fitness when sitting on a driver's seat and in the standing position. Based on the results, a slacks design for drivers with improved comfort and fitness is suggested.

• 한국의류학회지
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• 제26권7호
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• pp.937-945
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• 2002

The purpose of this study was to investigate the effects of internet shopping interest, fashion interest, sex on internet clothing purchase intention and selection criteria. The subjects used for the study were 76 male and l25 female college students. The clothing purchase intention was measured by five categories: formal wear, casual wear, sports wear, under wear, and fashion accessories. The clothing selection criteria consisted of four factors: aesthetics, conformity, individuality, and comfort. The results showed that there was a main effect of internet shopping interest on internet purchase intention fur all clothing categories. Also, there were differences between men and women concerning the purchase intention of casual wear and sports wear. In regard to clothing selection criteria, the results showed that fashion interest and sur had an impact on three factors of clothing selection criteria. The subjects considered aesthetics, conformity, and individuality important when they had higher fashion interest or were female. In addition to main effects, the interaction effects among internet shopping interest fashion interest, and sex were discussed.

• 복식문화연구
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• 제10권3호
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• pp.236-247
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• 2002

In spite of the bad conditions of fashion companies: the number of licit wear consumers in Korea are increasing because knit wear gives a body with an comfort action. Domestic knit wear industry, however, doesn't have any standard fur satisfying consumers'needs and for quality estimation on that. So we examined the knit wearers'conception of the quality to broaden the knowledge of knit wear and produce better products. The purpose of this study was to find out the factors of wearer's perception. This study carried out through a qualitative approach. The subject of this study were 17 single women who were 20's and living in Seoul and Kyoungki province. The item of this questionary was as follow: 1) what they know about knit wear and how much they are satisfied with that 2) what the wearers think the problems of knit wear are 3) how knitted wear industry can satisfy consumers's needs and take into account consumer feedback in product development The results of this study were summarized as follows. 1. The wearers had no knowledge about materials, sewing methods, patterns, knitting methods, and gage. 2 The wearers didn't recognize the differences between the products by famous brand and obscure conventional market. For that reason, the high price knit wear wont satisfy wearer. 3. The wearers didn't prefer the revealing their body shapes. 4. Laundering was the big problem which was they chosen the knit wear. They take it for granted that the knit wear needs dry-cleaning or hand-washing. Knit wear industry tries to make it easy laundering by development knit material.

• 패션비즈니스
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• 제12권1호
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• pp.76-92
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• 2008

The purpose of this study was to analyze the general wearing attitude & brand Image Perception for Golf Wear in wearer's mind, and to investigate the brand preference on the image characteristics of golf wear, and to find out the wearer's purchasing point for golf wear, for developing the possibility and strategy of the golf wear market for the apparel marketers and manufacturers. For this study, the data obtained from 210 respondents were analyzed by the descriptive statistics, Pearson's simple correlation, Crossing Analysis, parato graph. The results from the study were as follow : The respondents who were specially wearing for golf game were 23.3%(49 persons) among the 210 respondents. The 210 respondents evaluated highly the features of golf wear, such as design(51%), quality(44.3%), materials(36.2%), color(35.2%), size(21.0%), as the purchasing point for golf shirts, otherwise, the 210 respondents evaluated lowly the social aspects of golf wear, such as, fashion conformity, brand loyalty and promotion. And the most important material features for the golf wear was the elasticity, speed dryness by the 210 respondents The most frequent brand by 207 respondents described in the free style was Daks(11.1%) and Ping(11.1%). The 205 respondents described in the free style evaluated Daks(14.6%) as the most preference brand. The reason for the most preference brand was based with the comfort and pleasure of design, quality, color, size, materials.

• 한국복식학회:학술대회논문집
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• 한국복식학회 2001년도 19th International Costume Association Congress
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• pp.122-122
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• 2001

• 한국의류산업학회지
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• 제19권5호
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• pp.579-588
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• 2017

This study investigates the wearing behavior and athleisure wear design preferences of women in their twenties as related to the design development of athleisure wear. A questionnaire survey was conducted on 185 women in their 20s. The survey was conducted from September to October 2016. Questionnaire items consisted of respondents' general items, athleisure wear and preference related items, and athleisure wear purchase related items. We collected 185 questionnaires from participants; subsequently, 169 were used as analytical data (except for incomplete questionnaires). The results of the study are as follows. Fit and wear comfort was the most important factor in the selection of athleisure wear. As a result of investigating the popularity of the athletic wear brand, the preference for the total sportswear brand was higher than the professional athletic wear brand. When the preferred colors were examined, the achromatic colors were ranked higher than chromatic colors. An examination of the preferred designs according to items indicated that the bra top preferred the 'U' shaped front plate and the 'Y' base basic type; in addition, T-shirts with the round neckline and the 1/4 length sleeves were preferred as tops. Leggings preferred long length type. It is necessary to develop a brand that matches the preference of the twenties' consumers by adjusting the aged target that can avoid the overheated competition and develop a niche market.

• 한국의류학회지
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• 제24권8호
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• pp.1115-1124
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• 2000

The purpose of this study was 1) to determine physical properties, and subjective evaluation of sensation of sports socks with various type of fiber content and fabric structure, and 2) to develop regression equations for predicting each sensation from physical properties of socks. Thirty healthy male students participated in the wear test with ten replications. The ANOVA, Duncans multiple test, and multiple regression, and paired-t test were used in the statistical analysis, using an SAS package. The results of this study are as follows: 1. 100% cotton socks had higher absorbency and wickability among five different socks. Comfort sensation, tactile sensation and fit sensation of socks were significantly influenced by types of fiber content. People felt that polypropylene socks were less comfortable & slightly tighter, and cotton socks were drier than the other socks. Terry socks were warmer than single jersey socks. 2. The results of the regression analysis showed that tactile sensation of socks after exercise can be predicted from the cube of moisture permeability($R^2$=0.99), and fit sensation can be predicted from drop absorbency, moisture permeability, wickability in wale and weight($R^2$=-0.98).