• 제목/요약/키워드: Visual Information Design

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인터넷 웹사이트의 시각적 디자인과 성과와의 관계에 관한 연구 (A Study on the Relationship of Visual Aesthetics Design and Performance in the Internet Web Site)

  • 김승경
    • 디지털산업정보학회논문지
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    • 제4권4호
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    • pp.85-101
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    • 2008
  • This study focuses on visual aesthetic factors in the apparel web site design. 103 undergraduates participated in the evaluation of six internet web sites. The evaluation were recorded and analyzed by using the inspection method and a questionnaire. Findings of this study can be summarized as follows: First, the result of SPSS-factor analysis shows that there are 2 distinct factors; 'classical aesthetics' and 'expressive aesthetics'. 'classical aesthetics' and 'expressive aesthetics' can be described by visual aesthetic design. This conceptual confusion relating to 'visual aesthetic design' can be clarified by these findings. Second, as a result of multiple regression analyses, 'classical aesthetics' and 'expressive aesthetics' have a positive influence on 'interactivity' and 'web site evaluation'. This research clarifies the concepts of 'engagement' of Rosen & Purinton as the 'interactivity' between users and web sites. Finally, this study suggests that 'good design' for internet web sites depends on understanding how to attain the appropriate balance between 'classical aesthetics' and 'expressive aesthetics', based on the target customer.

사물인터넷을 활용한 효율적인 공간체험 영상콘텐츠 전시 디자인에 대한 연구 (A Study on Visual Contents Exhibition Design as Efficient Spatial Experience Utilizing Internet of Things)

  • 류창수
    • 한국정보통신학회:학술대회논문집
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    • 한국정보통신학회 2017년도 춘계학술대회
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    • pp.611-612
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    • 2017
  • 최근 전시 공간은 공간에 대한 직간접적인 체험을 할 수 있는 영상콘텐츠 공급자와 관람자가 몰입감을 줄 수 있는 형태로 나타나고 있으며, 제한된 공간 안에서 보다 확장된 공간을 관람자에게 제공하여 물리적인 한계를 넘어서는 가상현실까지 확대되고 있으며, 전시 디자인에서 시각적인 요소뿐만 아니라 사람과 콘텐츠 그리고 사물 사이에서 발생하는 정보서비스의 수행이 요구되고 있다. 본 연구에서는 전시 디자인의 시대적 환경변화인 사물인터넷을 활용한 전시기법의 변화와 발전방향을 모색해 보고, 영상콘텐츠의 디자인 전시에서 사물인터넷을 통한 공간의 체험하는 관람자의 스마트폰의 상호통신을 통한 정보의 축척과 사용하는 행위 속에서 영상매체(영상전시물)의 사용자 인지에 따른 다양한 형태의 변화를 살펴보고, 일반적인 전시와 사물인터넷을 통한 전시디자인 사이의 관계를 사례분석을 통한 시각과 감정의 변화에 대한 관람자의 영상콘텐츠 학습에 대한 몰입과 현장감을 확인 할 수 전시디자인을 제안한다.

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A Visual Communication Design Study: Graphic Element Design Under Traditional Handwork

  • Gengming Li
    • Journal of Information Processing Systems
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    • 제19권2호
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    • pp.203-210
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    • 2023
  • The addition of traditional elements can enhance the uniqueness of visual communication design. This paper briefly introduced visual communication and applications of traditional elements in visual communication design and applied paper cuts, a handmade graphic element, to the logo design of Dezhou University's 50th anniversary. The convolutional neural network (CNN) algorithm and the analytic hierarchy process method were applied to evaluation analysis and compared with the support vector machine (SVM) algorithm. The results of the CNN algorithm on the test set verified its effectiveness. The evaluation results of the CNN algorithm were similar to the manual evaluation results, further proving the effectiveness and high efficiency of the CNN algorithm. The hierarchical analysis and the analysis of the assessment results of the CNN algorithm found that the two logo designs made full use of paper cuts.

융복합교육 프로그램을 위한 기반으로서 시각적 문해력(Visual Literacy) 개념 검토 (An Examination on the Concept of Visual Literacy as a Basis for Convergence Education Programme)

  • 박건규;김원석
    • 디지털융복합연구
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    • 제14권12호
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    • pp.397-403
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    • 2016
  • 본 연구는 미술교과를 중심으로 하는 융복합 교육 프로그램을 수행함에 있어 중요한 기반이 되는 시각적 문해력(Visual Literacy)의 개념을 검토한다. 시각적 문해력은 문자에 대한 문해력이 그러하듯이 주체에게 시각적으로 주어지는 정보를 이해하고 적절하게 다룰 수 있는 능력을 의미한다. 청소년층의 생활전반에서 뉴미디어를 통해 접하는 시각정보가 많고 다양한 만큼 시각적 문해력의 필요성이 대두되는 것은 당연하다. 따라서 뉴미디어를 적극 활용하는 융합교육 프로그램의 수행에서 시각적 문해력은 프로그램의 수행을 위한 기반이 된다. 여기에는 뉴미디어를 사용하여 시각정보를 교환하며 서로 소통하는 능력도 포함된다.

건축다이어그램에 나타난 시각정보의 변음방식에 관한 연구 - 렘 쿨하스와 MVRDV의 프로젝트를 중심으로 - (A Study on the Transformal Usage of Visual Information in Architectural Diagrams - Focusing on the Projects by Rem Koolhaas and MVRDV -)

  • 박영호
    • 한국실내디자인학회논문집
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    • 제17권6호
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    • pp.71-81
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    • 2008
  • The purposes of this research are to correctly understand the relationship between a visual communication structure and a semantic communication structure when integrating and changing various architectural visual information. This study will classify various diagrams, which have been actively applied to the works of Rem Koolhaas and MVRDV when designing architecture, and based on the classification, it will analyze how the expression viewpoints inherent in the diagrams are changed and applied to processing and changing architectural visual information. The transformal usage of the visual information of architectural diagrams is classified into an analysis-centered processing method and a concept-centered processing method, and the characteristics of their usage are analyzed. The former shows an observer-centered expression viewpoint which effectively delivers an architect's analyzed architectural information or intent to a customer or an observer. It also allows an easy perception of the analyzed data, and uses qualitative expression viewpoints. The method combines systematic expression viewpoints, which value a relationship with visual information, and various architectural visual information; uses the combined expression viewpoints as one diagram for delivering various information simultaneously and for changing visual information. The latter shows author-centered subjective expression viewpoints, which are different from reproduction-centered fixed expression viewpoints. This method uses arbitrary expression viewpoints that overly extort, change or manipulate visual information. It shows simultaneous expression viewpoints that integrate various architectural visual information via omniscient expression viewpoints, such as reversing or projecting the points of viewing subjects, which human beings cannot perceive.

3차원 건축모델정보의 표현변용방식에 관한 연구 (A Study on the Expression Transformation of Visual Information in 3D Architectural Models)

  • 박영호
    • 한국실내디자인학회논문집
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    • 제22권1호
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    • pp.105-114
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    • 2013
  • This study investigated the application and the change of various architectural models by analyzing expression viewpoint media, which were applied to the visual information of digitalized 3D contemporary architectural models. The purpose of this study was to specify how modern architects have changed 3D architectural models to conceptual, logical, and formational visual information in the process of design. This study discovered a framework of analyses by theoretically investigating a relationship between expression media and expression change in the process of visualizing architectural models. Using the framework of analyses, this study analyzed how the expression viewpoints of architectural model information have been changed and applied. The transformation media of the visual information of digitalized 3D architectural models can be classified into conceptual, analytical, and formational information: 1) Contemporary architects used author-centered subjective viewpoints to express architectural concepts, which were generated in the process of their design. They selected a perspective viewpoint and a bird's eye view in order to present their architectural concepts and to depict them with one architectural model by expanding the visual scope of conceptual information. 2) Contemporary architects adopted observer-centered objective bird's eye view expression media to effectively present their architectural information to building owners and viewers. They used transformal media, which integrate architectural information into 3D and change it to different scales, in order to express their architecture logically. 3) Contemporary architects delivered model information about the generation and change of forms by expressing the image of a project from an author-centered viewpoint, instead of objectively defining formational information. They explained the generation principle of architectural forms via transformal media which develop and rotate an architectural model.

감성 가치 평가를 위한 시각적, 청각적 매체의 효용 (The effects of visual and auditory information as A tool of emotional value assessment)

  • 김명석;이은창
    • 조형예술학연구
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    • 제1권
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    • pp.95-123
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    • 1999
  • The goal of this research is a visual and auditory tool development enabling designers to have the same emotional value with users in the process of user centered design. Through the research, we intend to show the aid measure for making cognitive gaps narrow between users and designer in the process of transforming and understanding the emotional needs as a verbal image. because In the business practice of design, most of tools and techniques for assessment and analysis of emotional needs are those used usually in the marketing fields. So the information generated and transformed from users to designers have a form of physical words. When the designer's understanding of the emotional needs is considered as a product mediated communication process, the morphologic and cognitive information gaps become obvious. This difference could be a false basis in designing with emotional user needs. So the alternative needs assessment sub-tools of visual and auditory information form was embodied mainly for designer's cognitive gaps and inter-cultural emotional needs assessment. As the method of embodiment, Firstly, adjectives related to emotion were classified in their cognitive dimension. Secondly, visual and auditory data were extracted, and then the relativity verified. Finally, the practicality and effectiveness were tested through the database generation. In view of the results so far achieved, 1. We could find being of the big information cognitive gaps in the verbal assessment of emotional needs between designers and users. 2. With the visual and auditory assessment tool, we could make the big cognitive gaps narrower than we expected. 3. Also, we could find the chance that the fidelity, recognition, and friendliness of design for emotional user needs would become better.

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웹 인터페이스에서 시각정보의 인지특성에 관한 연구 - 연령계층별 시지각 계측 실험을 중심으로 - (A study on Cognitive faculties about Visual Information on Web Interface - With Emphasis on an Experiment with Visual Perception Measurement by Different Age Groups -)

  • 고광필;류시천
    • 디자인학연구
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    • 제15권4호
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    • pp.243-252
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    • 2002
  • 인터넷 환경의 발전으로 인한 사용자 폭의 확대는 연령계층별 사용자에 대한 인지특성의 이해와 이에 따른 사용자 중심의 디자인 방법을 필요로 하고 있다. 이와 같은 배경에서 본 연구는 웹 인터페이스에서 시각정보의 인지특성 도출을 위해 시지각 인지프로세스 모델을 제시하였으며, 시각정보에 대한 시지각 계측실험의 과정을 거쳐 연령 계층별 피험자의 인지특성에 대한 실질적인 데이터를 확보할 수 있었다. 이의 결과를 토대로 연령계층별 사용자의 인지특성은 시지각 인지프로세스의 세부속성인 형태, 색채, 공간, 운동과 시지각의 생리적, 물리적, 인지적 특성이 변수로 작용하여 서로 다른 인지특성을 가지고 있음을 밝혔다. 그 결과로 시지각 인지프로세스 모델의 다양한 적용은 연령계층별 사용자의 인지특성을 구체적이며 체계적으로 도출할 수 있는 수 있는 기반이 될 수 있을 것이며 웹 인터페이스의 평가 모델로도 활용 될 수 있을 것이다. 또한 본 연구는 디자이너의 역할 확대와 연령계층별 사용편의성 연구방향을 확립할 수 있는 기반을 마련하는 계기가 되었다는데서 그 의의가 있다.

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