• Title/Summary/Keyword: View Evaluation

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Consumer Attitude Formation on Private Apparel Brand (유통업체 의류 상표에 대한 소비자 태도 형성)

  • Choi, Mi-Young;Rhee, Eun-Young
    • Journal of the Korean Society of Clothing and Textiles
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    • v.30 no.8
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    • pp.1210-1221
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    • 2006
  • The strength of the PB(Private Brand) is that it can eliminate intermediary in the distribution channel and thoroughly control the quality under its own name. This study has developed traditional studies on private brand proneness in approaching data processing and empirical point of view of a consumer's attitude buildup process on PB through 'recognition-attitude-action(behavioral attitude)'. The subjects of this study are consumers in their $20s{\sim}40s$ who are main customer groups of PBs. A screening process has taken place to select consumers with purchasing experiences of retailor PBs. The data is analyzed by 'Structural Equation Modeling' of Amos 5.0 to verify consumer attitude formation model on private apparel brand. The results generated from this study are as follows: First, the proposed consumer attitude model on private apparel brand consists of store evaluation, experiential product evaluation, cognitive product evaluation, hedonic attitude, utilitarian attitude and purchase intention. Second, not only positively influence on utilitarian attitude but hedonic attitude can arouse positive emotional reaction of a consumer. Third, the store evaluation is ahead of the product evaluation because PB is more related to the image of a store. The influence of the store on PB is relatively stronger when compared with NB.

Quantifying the Process of Patent Right Quality Evaluation : Combined Application of AHP, Text Mining and Regression Analysis (특허권리성의 정량적 평가방법에 대한 연구 : AHP, 텍스트 마이닝, 회귀분석의 활용)

  • Yoon, Janghyeok;Song, Jaeguk;Ryu, Tae-Kyu
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.38 no.2
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    • pp.17-30
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    • 2015
  • Technology-oriented national R&D programs produce intellectual property as their final result. Patents, as typical industrial intellectual property, are therefore considered an important factor when evaluating the outcome of R&D programs. Among the main components of patent evaluation, in particular, the patent right quality is a key component constituting patent value, together with marketability and usability. Current approaches for patent right quality evaluation rely mostly on intrinsic knowledge of patent attorneys, and the recent rapid increase of national R&D patents is making expert-based evaluation costly and time-consuming. Therefore, this study defines a hierarchy of patent right quality and then proposes how to quantify the evaluation process of patent right quality by combining text mining and regression analysis. This study will contribute to understanding of the systemic view of the patent right quality evaluation, as well as be an efficient aid for evaluating patents in R&D program assessment processes.

A Priority Analysis on Influential Factors for Software Bid Evaluation in Public Sectors based on Analytic Hierarchy Process(AHP) (AHP 기법을 활용한 소프트웨어 제안평가요인의 상대적 중요도에 관한 연구 : 발주자와 수주자 비교를 중심으로)

  • Kim, Hong Jin;Jo, Dong Hyuk;Ahn, Tae Ho
    • Journal of Information Technology Services
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    • v.16 no.1
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    • pp.41-53
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    • 2017
  • Recently, due to the economic recession and increase of ITO (IT Outsourcing), bidding in software industry has been recognized as more competitive and the importance of software bid evaluation for corporate selection is being increased. This study aims to analyze and prioritize influential factors in the software bid evaluation criteria which is adopted as the main evaluation model of national software businesses by Ministry of Science. The priority was developed by AHP (Analytic Hierarchy Process) through pair-wise comparison. For the analysis, this study developed analysis model for AHP and conducted survey of experts who have work experience for more than 10 years in the IT industry. As the result of analysis, weighted factors in the evaluation criteria were deduced and differences of priority factors between purchaser and bidder were investigated. The analysis showed differences of view point in the bidding process. With these results, this study suggests how to write a proposal strategically and effectively in perspective of the purchaser. It is expected that priority factors will be adopted in strategic proposals in both bidder and purchaser. For purchaser, the priority will be adopted to select reliable bidder. So, we expect that the priority factors will be used to get more values for both bidder and purchaser in their business atmosphere.

Supply Chain Trust Evaluation Model Based on Improved Chain Iteration Method

  • Jiao, Hongqiang;Ding, Wanning;Wang, Xinxin
    • Journal of Information Processing Systems
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    • v.17 no.1
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    • pp.136-150
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    • 2021
  • The modern market is highly competitive. It has progressed from traditional competition between enterprises to competition between supply chains. To ensure that enterprise can form the best strategy consistently, it is necessary to evaluate the trust of other enterprises in the supply chain. First, this paper analyzes the background and significance of supply chain trust research, analyzes and expounds on the qualitative and quantitative methods of supply chain trust evaluation, and summarizes the research in this field. Analytic hierarchy process (AHP) is the most frequently used method in the literature to evaluate and rank criteria through data analysis. However, the input data for AHP analysis is based on human judgment, and hence there is every possibility that the data may be vague to some extent. Therefore, in view of the above problems, this study improves the global trust method based on chain iteration. The improved global trust evaluation method based on chain iteration is more flexible and practical, hence, it can more accurately evaluate supply chain trust. Finally, combined with an actual case of Zhaoxian Chengji Food Co. Ltd., the paper qualitatively analyzes the current situation of supply chain trust management and effectively strengthens the supervision of enterprises to cooperative enterprises. Thus, the company can identify problems on time and strategic adjustments can be implemented accordingly. The effectiveness of the evaluation method proposed in this paper is demonstrated through a quantitative evaluation of its trust in downstream enterprise A. Results suggest that the subjective preferences of and historical transactions together affect the final evaluation of trust.

A Study on the Modified Plan of Navigation Mark in the DaLian port area (대련항의 항로표지 개선 방안에 관한 연구)

  • Xue, Yun-Peng;Jong, Jae-Yong;Kim, Jin-Soo
    • Proceedings of KOSOMES biannual meeting
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    • 2006.11a
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    • pp.31-36
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    • 2006
  • In this paper data of index is acquired by some experts. Then the ambipolar models of Fussy Synthesis Evaluation theory is adopted in this paper which helps to the synthesis analysis of the Aids to Navigation in DaLian port area. At the same time, in accordance with the suggestion of the experts and the real condition, the idiographic implement way is mentioned in the point of view of Quality. The two points of view make the scheme more scientific and feasible. After achieving the status, the project scheme of synthetical alteration to Aids to Navigation in DaLian port area is put forward. It arranges the improved ideas from the different point of view of content, efficiency expectation of Aids to Navigation which gives the reference of the alteration and development of the Aid to Navigation which gives the reference of the alteration and development of the Aids to Navigation in DaLian port area for the future.

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A Study on the Safety Assessment of the replaced Single Buoy Mooring at Ulsan Harbor by Ship Handling Simulator (선박조종시뮬레이터를 이용한 울산항 원유부이이설의 안전성 평가에 관한 연구)

  • 정재용;김원욱;김창제;채양범;강성진
    • Proceedings of the Korea Society for Simulation Conference
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    • 2002.05a
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    • pp.21-32
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    • 2002
  • In accordance with the development plans of Ulsan harbor, Ulsan new harbor will be contructed considering supporting Ulsan harbor as a safe berthing and departure at single buoy mooring(SBM). In this study, we used a full-mission ship handling simulator adopting 300,000 DWT VLCC manoeuvered at the planned Ulsan SBM. Five masters who have had a long experience of ship maneuvering were called to carry out the simulations, of which each scenario were tried one, completed total of 68 times. The marine traffic safety was assessed in terms of 1) the closest point of approach(CPA) to other SBM and breakwater in the vicinity and the probability of crossing the restricted area of the closest SBM and fairway limit, 2) subjective evaluation such as the mental burden and the maneuvering difficulty of shiphanders, and 3) the opinions of shiphandlers. From the result of this simulation, we have a conclusion as follows; First, because crude oil berthing angle is so small by current S-OiL Co. crude oil buoy by SK Co. No 3 crude oil buoy different view SK Co. No 3 crude oil buoy and interference of current KNOC crude oil buoy, Berthing is impossible, and Emergency departing is very dangerous too operation impossible. Second it is desirable that SK Co. No 2 and No 3 Single buoy Mooring that do different view controls position so that to be not put in straight line each other. Third, SK Co. No 1 and 2 single buoy mooring that do different view to Onsanhang berthing and departing is seized by single buoy mooring by external force ship that set sail does faith control need.

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Operative Treatment with Intramedullary Fibular Strut Allograft for Osteoporotic Proximal Humerus Fracture

  • Chun, Yong-Min;Lee, Wonyong
    • Clinics in Shoulder and Elbow
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    • v.20 no.2
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    • pp.95-99
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    • 2017
  • Background: The purpose of this study was to investigate the clinical and radiological outcomes of locking plate fixation with fibular strut allograft to manage unstable osteoporotic proximal humerus fractures. Methods: We retrospectively reviewed 15 patients who underwent open reduction and locking plate fixation with fibular strut allograft for osteoporotic proximal humerus fracture between July 2011 and June 2015. For functional evaluation, we evaluated visual analogue scale (VAS) pain score, American Shoulder and Elbow Surgeons (ASES) score, University of California Los Angeles (UCLA) shoulder score, and active range of motion. For radiological evaluation, shoulder true anteroposterior (AP) and AP in $20^{\circ}$ external rotation, as well as the axillary view were taken at two weeks, six weeks, three months, six months, and one year. And the neck-shaft angle was measured on the AP view in $20^{\circ}$ external rotation view. Results: At the one-year follow-up, mean VAS pain score and all shoulder scores, including ASES score and UCLA shoulder score, exhibited satisfactory clinical outcomes. All patients obtained bone union between three and six months post-procedure. Moreover, the mean immediate postoperative neck-shaft angle was $138^{\circ}{\pm}4^{\circ}$, and at one-year follow-up, the neck shaft angle was $137^{\circ}{\pm}5^{\circ}$. There was no significant difference between the preoperative and postoperative values (p=0.105). Conclusions: For the unstable two-part and three-part osteoporotic proximal humerus fractures with medial calcar comminution, the use of fibular strut allograft with locking plate fixation was effective in maintaining the initial status of reduction and exhibiting the satisfactory functional and radiological outcomes.

A Proposal of Digital Photo-Biometry of MRD1 and New Levator Function Test (디지털 사진을 이용한 MRD1의 계측과 새로운 위눈꺼풀 올림근 근력 측정법의 제안)

  • Lee, Seungkook;Park, Sung Gyu;Baek, Rong-Min
    • Archives of Plastic Surgery
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    • v.33 no.4
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    • pp.521-524
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    • 2006
  • Purpose: The history of biometry dates back to ancient Greek. The ideal body ratio from biometry is used as a guideline in many works of art. Biometry is also used as a medical standard to determine normal or abnormal. Since the biometry of face is so complicated, many surgeons tend to regard preoperative evaluation as a bother and substitute medical records with some photographs. We introduce a new method to measure $MRD_1$ and levator function using digital photographs, which becomes widely used lately. Methods: $MRD_1$ can be measured with the primary-gaze-view photo which is magnified by PhotoshopR 7.0.1. The distance from coneal reflex of ring flash to upper eyelid margin is converted to mm-unit using the piece of ruler attached on the patient's face. Levator function can be measured with up-gaze-view photo and down-gaze-view photo which are superimposed on another. The excursion distance of upper eyelid margin (a) and the excursion distance of eyebrow (b) are measured respectively. The levator function can be assessed through subtraction of two values (a-b). This method is simple and precise and can be applied directly to patient without photos. Results: Using magnified digital photos and computer, this method can reduce personal error and instrumental error. Taking some digital photos doesn't take long time, so it can reduce the effort of preoperative evaluation and discomfort of patients. Conclusion: Digital photo-biometry is useful for retrospective study. Especially reducing personal error, it is useful when the number of specimens is huge. New levator function test is much more useful for Asian-specific eyes than Berke's method allowing frontalis muscle compensation.

Investigating the Combination of Bag of Words and Named Entities Approach in Tracking and Detection Tasks among Journalists

  • Mohd, Masnizah;Bashaddadh, Omar Mabrook A.
    • Journal of Information Science Theory and Practice
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    • v.2 no.4
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    • pp.31-48
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    • 2014
  • The proliferation of many interactive Topic Detection and Tracking (iTDT) systems has motivated researchers to design systems that can track and detect news better. iTDT focuses on user interaction, user evaluation, and user interfaces. Recently, increasing effort has been devoted to user interfaces to improve TDT systems by investigating not just the user interaction aspect but also user and task oriented evaluation. This study investigates the combination of the bag of words and named entities approaches implemented in the iTDT interface, called Interactive Event Tracking (iEvent), including what TDT tasks these approaches facilitate. iEvent is composed of three components, which are Cluster View (CV), Document View (DV), and Term View (TV). User experiments have been carried out amongst journalists to compare three settings of iEvent: Setup 1 and Setup 2 (baseline setups), and Setup 3 (experimental setup). Setup 1 used bag of words and Setup 2 used named entities, while Setup 3 used a combination of bag of words and named entities. Journalists were asked to perform TDT tasks: Tracking and Detection. Findings revealed that the combination of bag of words and named entities approaches generally facilitated the journalists to perform well in the TDT tasks. This study has confirmed that the combination approach in iTDT is useful and enhanced the effectiveness of users' performance in performing the TDT tasks. It gives suggestions on the features with their approaches which facilitated the journalists in performing the TDT tasks.

Clinical Availability of Waters' Projection in Sinus Elevation Procedures (상악동 거상술 시 Waters' Projection의 유용성에 대한 임상적 연구)

  • Seo, Mi Hyun;Kim, Soung Min;Ha, Ji Young;Lee, Jeong Keun;Myoung, Hoon;Lee, Jong Ho
    • Maxillofacial Plastic and Reconstructive Surgery
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    • v.35 no.2
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    • pp.88-93
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    • 2013
  • Purpose: Maxillary sinus elevation has been widely used to enable insertion of endosseous implants in severely resorbed maxilla. Maxillary sinusitis after this procedure was considered to be the major drawback, therefore, preoperative evaluation of paranasal sinus is considered to be important. In order to evaluate the condition of the sinus, we used Waters' projection. In this study, asymptomatic patients were evaluated by Waters' view, and compared to timing to assess the sinus cavity. Methods: The retrospective study was based on 14 patients who were performed sinus elevation surgery in Seoul National University Dental Hospital. These patients did not show any signs of maxillary sinusitis. These patients were taken Waters' view at preoperative, postoperative 1 day, 3 months, 6 months. In Waters' view, presence of air fluid level, radiopacity of sinus wall, or radiopacity of entire maxillary sinus were evaluated. The density, and sinus dimension changes were assessed using Adobe Photoshop CS5$^{(R)}$ (Adobe Systems Inc., San Jose, CA, USA). Results: Findings of Waters views in patients with clear maxillary sinus at preoperative time were followed by elevated sinus floor with transplanted bone, mucosal swelling, and air fluid level. At postoperative 3 months, and 6 months, the radiographic findings were similar to preoperative state. By contrast, patients with preoperative mucosal swelling, or haziness in sinus cavity showed radiopacity entire sinus in Waters' view. In cases of the patients who were treated with simultaneous treatment to mucosal swelling, good status of sinus cavity were found. Conclusion: Although Waters' projections provide the limited information, and is less sensitive method compared with computed tomography, it is simple, easy, and economical method to assess of maxillary sinus. We suggest using Waters' view as radiographic routine tool for evaluation of sinus condition, especially in the sinus elevation surgery.