• Title/Summary/Keyword: Venture certification system

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The Impact of Edu-Tech and Tangible and Intangible Services of Private Institutes on parents' Intention for Re-Enrollment: The Moderating Effect of Rapport-Building Behavior (학원의 에듀테크특성과 유·무형적서비스가 학부모의 재수강의도에 미치는 영향: 라포형성행동의 조절효과)

  • Jeon, Ji-Yeon;Ha, Tae-Kwan
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.19 no.4
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    • pp.127-139
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    • 2024
  • This study investigates the impact of edutech characteristics and both tangible and intangible educational services on the intention to re-enroll, which is directly related to the management performance of private institutes. The study aims to propose strategies to improve re-enrollment intentions and management performance based on the findings. Private education has grown continuously, complementing the limitations of public education and increasing parental dependence. This study tested the hypothesis that edutech characteristics, intangible services, and tangible services, increasingly utilized with the development of information and communication technology, would influence re-enrollment intentions. It also examined whether rapport-building behavior with parents would have a moderating effect on this relationship. The hypothesis testing results showed that among the edutech characteristics, content, intangible services such as reliability and empathy, and tangible services such as tangibility and payment accessibility positively impacted re-enrollment intentions. The hypothesis that rapport-building behavior would moderate the relationship between educational services and re-enrollment intentions was supported for empathy in intangible services and tangibility in tangible services. Based on these findings, the study proposed three strategies to improve management performance of private institutes. First, in terms of improving and managing edutech characteristics, it suggested introducing and updating edutech content and ensuring operational stability. Second, for improving and managing intangible services, it recommended managing instructor recruitment and training to enhance quality and competence, maintaining professionalism through continuous education by credible institutions, and providing level-based education for students based on the qualitative improvement of educational programs. Third, to improve and manage tangible services, it suggested setting appropriate tuition fees, offering various payment methods (online, mobile, card, bank transfer) unrestricted by time and place, and equipping interiors and facilities that enable focused learning. Additionally, considering the moderating effect of rapport-building behavior, it emphasized that improvements and management requiring costs are necessary, but making parents feel a high level of tangibility through rapport-building is also important. Furthermore, given the increasing importance of edutech based on information and communication technology, the study highlighted the need for various support measures such as government technological support and venture certification system support for institutes with an entrepreneurial spirit aiming to introduce innovative technologies such as AI technology based on large language models and AR/VR-applied metaverse environments. This study is expected to help improve the management performance of private institutes by specifically suggesting items and methods for improvement and management in the educational field.

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Usability Quality Evaluation Criteria of e-Learning Software Applying the ISO Quality Evaluation System (ISO 품질평가 체계를 적용한 이러닝 소프트웨어의 사용성 품질평가 기준)

  • Lee, Ha-Yong
    • Journal of Digital Convergence
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    • v.16 no.5
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    • pp.239-245
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    • 2018
  • So far, various researches have been conducted on evaluation of e-learning software, but subjective evaluation criteria are formed according to the classification presented from the viewpoint of the researcher rather than systematized form according to related standards. In addition, standards for software evaluation are continuously being supplemented for practical use, so it is urgent to establish evaluation bases by establishing evaluation criteria. Therefore, in order to establish the quality evaluation standard of e-learning software, this study analyzes the quality requirements of e-learning software based on the usability system among the quality characteristics of ISO/IEC 25000 series. This evaluation standard is distinguished by the fact that the evaluation standard of e-learning software that reflects the latest trend of related standardization has been established and practical utilization has been improved. It can be used effectively for quality evaluation and certification of e-learning software in the future.

A Case Study on the Development of Technology Rating Model for Investment (투자용 기술평가모형 개발사례 연구)

  • Hong, Jae-bum;Bae, Do Yong;Shim, Ki Jun;Hwang, Yujin;Kim, Sung-tae
    • Journal of the Korean Data Analysis Society
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    • v.20 no.6
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    • pp.2993-3002
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    • 2018
  • This case study introduces the process of developing the technology rating evaluation model for investment. The technology evaluation rating model for investment is a project that the Financial Services Commission and the Ministry of Commerce, Industry and Energy collaborated to expand the scope of technology finance from loan to investment. The technology evaluation model for investment was developed with the aim of predicting high growth companies. The model consists of a statistical model and an expert model. Here, statistical models were modeled by using logistic regression analysis. Expert models gathered opinions of experts and identified the weight of each evaluation item and set the model. The rating system of the model is composed of 10 grades. The distribution of the model was consistent with KTRS grade distribution. Interestingly, the emphasis is on technology and marketability. In the technology valuation grade model for the goddess, there is a considerable difference from the emphasis on managerial competence or business performance.