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Impacts of Perceived Risk on Satisfaction, Trust, and Loyalty in Food-Service Franchise Context (외식 프랜차이즈 기업에 대한 지각된 위험이 만족, 신뢰, 그리고 충성도에 미치는 영향)

  • Park, Sang-Eon;Woo, Sung-Keun;Choi, Myeong-Soo
    • The Korean Journal of Franchise Management
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    • v.9 no.4
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    • pp.45-56
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    • 2018
  • Purpose - Consumers perceive various risks while using food service franchise stores. Food service franchise stores offer consumers not just menus, but services, physical environment, and prices, which can be perceived as risk to consumers. This means that consumer behavior in foos service franchise stores needs to be studied based on perceived risk theory. Perceived risk consists of performance risk, financial risk, social risk, psychological risk, and time risk. The purpose of this study is to investigate the effects of perceived risk on satisfaction and trust, and in turn affect loyalty. The results of this study will provide guidelines for marketers to develop strategies to reduce the perceived risk of consumers. Research design, data, methodology - In order to achieve research purposes, the authors developed several hypotheses. Data were through online survey through an online survey firm. A questionnaire survey was distributed to customers who have visited the restaurant in the past three months. The survey was conducted from March 5, 2017 to October 14, 2017. A total of 1,500 people were e-mailed and 260 were returned. A total of 245 items were used in the analysis except 15 of the questionnaire. Data was analyzed by using SPSS 21.0 and AMOS 21.0. Results - The findings of this study are as follows: First, performance risk, economic risk, and psychological risk had negative effects on satisfaction. Social and time risks did not affect on satisfaction. Performance risk and time risk had negative impact on trust. Second, economic, social, and psychological risks did not affect trust, but satisfaction had significant positive effect on trust and loyalty. Third, satisfaction had positive effect on loyalty. Conclusions - The implications of this study are as follows. First, food service franchise marketers should increase their customer loyalty by establishing a risk reduction strategy. Second, there are various risks to customers visiting the store. Therefore, marketers need to analyze the perceived risks of customers. Third, it is also necessary to eliminate the perceived risks of customers. In addition, a restaurant franchise company needs to find a reasonable way to reduce the material cost and present a reasonable menu price.

Foodservice Operational System and Satisfaction of Customers with Foodservice at Youth Facilities (청소년수련시설 급식소의 운영실태 및 이용자의 급식만족도)

  • Lee, Hyun Ju;Lee, Young Eun;Park, Eun Hye
    • Journal of the Korean Society of Food Science and Nutrition
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    • v.44 no.9
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    • pp.1374-1387
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    • 2015
  • The purpose of this paper was to investigate the operational status of youth facilities as well as the degree of students' satisfaction with menus served at youth facilities. The survey was conducted from July 9 to July 31, 2013 using questionnaires. The responses of 55 youth facilities and 249 students who had experienced foodservice at youth facilities were analyzed, utilizing the SPSS V20.0 program. The results on management status of youth facilities were as follows: 41.8% of youth facilities were operated for over 10 years, and 45.5% of facilities served meals for 100 to 200 students per day on average. Meal costs were 4,450 won on average, and food costs accounted for 46.8% of average meal costs. Exactly 78.2% of facilities preserved storage type meals at a temperature under -18 degrees Celsius for more than 144 hours, as the 'Food Sanitation Act' stated. Exactly 12.7% of facilities did not hire professional dietitians and had unsupervised foodservice management. Among 19 kitchen equipments surveyed in this research, Combi steamer was the least frequent at youth facilities. According to the results, most students (38.7%) ate leftovers since the food was not tasty. Overall foodservice satisfaction was on average 3.45 points, and the four factors 'dining room sanitation' (P<0.05), 'food taste' (P<0.01), 'serving various desserts' (P<0.01) and 'temperature of dining room' (P<0.05), significantly affected overall satisfaction. As food taste was critical for customer satisfaction, it is important for each dietitian to consider customers' preferences and develop recipes and menus. Further, detailed regulation and precise guidelines for youth facility foodservice are required to enhance students' foodservice satisfaction and serve nutritionally balanced menus in a hygienic manner.

An Object Oriented C++ Program for Free Vibration Analysis of Framed Structures (뼈대구조물(構造物)의 자유진동해석(自由振動解析)을 위한 객체지향(客體指向) c++ 프로그램)

  • Shin, Young Shik;Suh, Jin Kook
    • KSCE Journal of Civil and Environmental Engineering Research
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    • v.14 no.1
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    • pp.119-129
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    • 1994
  • This paper describes a $C^{{+}{+}}$ free vibration analysis program of structures for personal computer. This program was developed by object oriented programming method which is the latest trend in programming practice. The object-oriented programming method which has the superior reuseability and expansibility to procedural programming provides various choice of menus and easy modification of the program, and reduces the development time and size of the program. This object-oriented free vibration analysis program written in $C^{{+}{+}}$ language consists of Vector and Matrix classes, Structural Analysis and GUI classes. The efficiency and validity of the program were examined by solving several numerical examples. The static and free vibration analyses of the framed structures were satisfactorily performed by this program on a personal computer.

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Measurements of Salinity and Salt Content by Menu Types Served at Industry Foodservice Operations in Daegu (대구지역 사업체급식 메뉴 유형별 염도 및 소금함량 측정)

  • Kim, Ji-Ae;Kim, Yun-Hwa;Ann, Moon-Young;Lee, Yeon-Kyung
    • Korean Journal of Community Nutrition
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    • v.17 no.5
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    • pp.637-651
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    • 2012
  • The purpose of this study was to investigate salinity and sodium content in foods served at industry foodservice operations in selected workplaces in Daegu. The researcher collected 1,142 food items categorized into 22 menu item groups from lunch samples served at 100 industry foodservice operations and measured the salinity of the food items, and calculated sodium and salt contents from the salinity. In terms of salt content of one meal at each workplace, 46% of the meals were 3-<5 g, and only 3.0% of them were 1.7 g or less, which is one third of the daily target intake (5 g) presented by the Dietary Reference Intakes for Koreans. In terms of sodium content, 35.3% of the meals were 1,000-< 1,500 mg (most), and only 2.5% of them were 667 mg or less, which is, again, one third of the daily target intake. As to the salinity of each menu item group, side dishes such as sauces, kimchi, seasoned vegetables, hardboiled foods, and stir-fried foods were significantly higher, but the sodium content was not higher, because their quantity per serving was small. The salinity of foods with liquid such as stews, noodles, soups, and broths was relatively lower, but the sodium content was higher, because their quantity per serving was large. This indicates that an education program should be developed for foodservice workers who prepare food for the workplace regarding the development and promotion of various menus for reducing sodium content, in order to reduce sodium content in meals served by food service in the workplace.

A Study on Usability Improvement of Camera Application of Galaxy S7 (갤럭시S7의 카메라 어플리케이션 사용성 개선에 관한연구)

  • Yu, Sung-ho;Lim, Seong-Taek
    • Journal of the Korea Convergence Society
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    • v.8 no.12
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    • pp.249-255
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    • 2017
  • Recently, among smart phone functions, cameras are one of the most popular functions and have become one of the most influential functions for purchasing smartphones. However, the basic camera application of the smart phone has a complicated user environment, which is causing many difficulties for the first time user. In this study, Galaxy S7, which is the newest Galaxy S series among the most used Galaxy S series in Korea, was selected and the usability test of the camera application was limited to shooting and editing sharing functions. As a result, first, improvement of icon graphic and label of text form should be provided at the same time to increase the recognition rate and attention of the icon. Second, it is necessary to simplify the structure and provide an intuitive interface in order to facilitate access to various modes and functions. Third, it is necessary to simplify the provision of personalized customized menus or functions in the development of the camera application because it causes a high failure rate and inconvenience in the special functions which are not widely used.

Changes in Blood Pressures, Blood Profiles and Physical Conditions among Adults in the Daejeon Area (대전지역 일부 직장인의 혈압, 혈액성분 및 체위의 변화)

  • Kang, Hae-Kyung
    • Korean Journal of Community Nutrition
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    • v.10 no.5
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    • pp.633-644
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    • 2005
  • The body mass index, blood pressures and blood profiles of adults, who worked at three colleges in the Daejeon area, were evaluated for use in developing well-balanced menus at their workplace cafeterias and/or in creating nutrition education programs tailored to their health statuses. The data analyzed were from physical examinations performed in 2002 and in 2004 by the National Health Insurance Corporation. Overall, levels of systolic and diastolic blood pressure and serum cholesterol were lower in the 2004 samples than in those of 2002, but most samples in 2004 showed higher levels of SGOT. In 2002, statistical differences occured in the levels of blood pressure and serum cholesterol among age groups, but not in 2004. And in 2004, the older the age group, the higher the BMI. Among subjects in their twenties, three variables (systolic and diastolic blood pressure, and serum cholesterol) showed statistical differences; this increased to four variables (systolic and diastolic blood pressure, blood glucose and serum cholesterol) among subjects in their thirties and to six variables (Hb, SGOT, systolic and diastolic blood pressure, blood glucose and serum cholesterol) among those in their forties, followed by a decline to four variables (systolic and diastolic blood pressure, Hb and serum cholesterol) among subjects in their fifties. In general, the results of physical examinations showed improvements in blood pressure and blood profiles in 2004 in comparison with results in 2002. The level of SGOT was the exception. Despite these improvements, of those employees who had physical examinations in 2004, $5.2\%$ had high blood glucose and $18.1\%$ hypertension, $27.9\%$ hypercholesterolemia, $8.3\%$ registered abnormal liver functions, and $31.3\%$ were classified as overweight and obese. Moreover, because some vulnerable blood profiles were found in the older age groups, various programs, including nutrition education, and/or development of healthful diets as well as excercise activities, may be needed within their workplaces.

Development of an Educational Web Site and e-Learning System for Elementary School Students to Reduce Sugar, Natrium and Fat Intakes (초등학생의 당, 나트륨, 지방 섭취 저감화를 위한 교육용 웹사이트 및 e-learning system 개발)

  • Kim, Hyung-Woo;Lee, Kyoung-Ae;Cho, Eun-Jin;Chae, Jong-Chan;Kim, Yoo-Kyeong;Lee, Sung-Sug;Lee, Kyung-Hea
    • Korean Journal of Community Nutrition
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    • v.15 no.1
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    • pp.36-49
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    • 2010
  • This study was carried out to reduce children's sugar, natrium and fat intakes and establish their healthy lifestyle. To achieve these goals, we developed an educational web site and an e-learning system. The targets of this web site are children, parents and educators. This site has various information about sugar, natrium and fat, and has special menus for each target: such as the 'Let's study' for children, 'Guides for child's eating' for parents, and 'Educational softwares, Lesson plans/materials, and Textbooks/Teaching guides' for educators. We developed three nutrient characters and applied them to the web site. We provided information in the form of texts, images, flash and sounds. This site has special boards in 'Nutrition cafe' menu to interchange information or their successful stories between the connecters. We developed an e-learning system with two courses. One is for junior elementary students and the other is for senior students. Children can study each nutrient step by step in a course according to their academic ability and concern. Also, they can evaluate their academic achievement in this system, which was uploaded into 'Let's study' in children menu in the web site. Conclusively this web site and e-learning system could contribute to reducing children's sugar, natrium and fat intakes by helping children study them systematically and effectively by on-line system. We expect this e-learning system would be a new nutrition education system to make nutrition education more active.

Development of Information Architecture for User-centered Hospital Kiosk (사용자 중심의 병원용 키오스크 정보구조 제안)

  • Park, Min-Hee;Song, Dae-Sik;Kim, Hyun-Jeong
    • The Journal of the Korea Contents Association
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    • v.11 no.7
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    • pp.248-258
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    • 2011
  • Hospital Kiosk is a useful means to decrease human resources and to extend service hour to non-working hour for the stance of hospital and to obtain useful services without time loss in waiting in lines for the stance of user. However, various kinds of information kiosks are respectively installed with independent functions, and they have bad usability due to complexity in manipulate and unclear information architecture. In this paper, we tried to analyze usability and respective functions of each kiosk and aimed to suggest alternative information architecture for the integrated hospital kiosk. We categorized users as patient, guardian and visitor and we conducted usability test and in-depth interview with each group of users. based on result analysis from the research, we could suggest proper information architecture for the integrated user centered hospital kiosk. The new information architecture for the integrated hospital kiosk has better accessibility to the menus which reflects users's preemptive needs and it includes more specific information that can support user tasks.

An Efficient Integration of 3D User Interface Device with Tiled Display System in PC Cluster Environment (3차원 사용자 인터페이스 장비와 PC 클러스터 환경 타일 가시화 시스템의 효율적인 연동)

  • Oh, Min-Hwan;Kim, Kwang-Sik;Choi, Yun-Hyuk;Yang, Jin-Oh;Cho, Jin-Yeon
    • Journal of the Korean Society for Aeronautical & Space Sciences
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    • v.36 no.2
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    • pp.185-194
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    • 2008
  • In this paper, an efficient technique is proposed to integrate the 3D user interface with the tiled display system in PC cluster environment. In the developed 3D user interface software, various menus are provided to increase the user friendliness of the interface, including the several model-control-commands. To eliminate the noise produced from the 3D user interface devices, the box filtering algorithm is employed. Further, a communication splitting algorithm, which is a kind of asynchronous communication method, is proposed to reduce the motion delay between the 3D interface and the tiled display system, and its efficiency is validated through the benchmarking tests.

Comparison of Eating Behavior between Commensality and Solo-eating of University Students by BMI (비만도에 따른 대학생의 혼자 식사 및 함께하는 식사 시의 식행동 비교)

  • Lee, Young-Mee;Cho, Woo-Kyoun;Oh, Yu-Jin
    • Korean Journal of Community Nutrition
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    • v.17 no.3
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    • pp.280-289
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    • 2012
  • The objective of this research was to explore the influences of 'having a meal with someone' on individuals' eating pattern. Eating is not a simple matter of energy intake but also serves to anchor daily routines being cultivated by people and society. This study was conducted using a cross-sectional eating behavior survey of university students (N = 893, 380 men, 513 women) aged 20 to 24 years. Results were analyzed and presented as frequencies, means and ${\chi}^2$-test with SPSS 14.0. Differences in dietary habits by commensality and solo-eating were observed; Students who ate alone, spent 15 min for a meal and ate convenience food items when they didn't feel hungry. Compared to students who ate alone, those who ate together with someone spent 30 min for a meal and ate more amount of food. Eighty percent of respondents ate more various menus in commensality than solo-eating. They felt lonely when they ate alone and preferred to eat together. In conclusion, university students start to decide and select their own meals by themselves after junior and high school food services which are fixed with regard to menu and the amount. Dietary habits of Koreans rapidly changed concomitant with social changes over the past half century. Governments and health experts recognize that unbalanced meals cause lifestyle-related diseases, in particular obesity. Our research findings will contribute to more comprehensive efficient nutrition education programs in order to prevent obesity and other lifestyle-related diseases in early stages of adulthood.