• 제목/요약/키워드: Value analysis

검색결과 24,211건 처리시간 0.049초

An Empirical Study on Stock Trading Value of Each Investor Type in the Korean Stock Market

  • Shin, Yang-Kyu
    • Journal of the Korean Data and Information Science Society
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    • 제17권4호
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    • pp.1099-1106
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    • 2006
  • This study is an analysis of the stock trading value in terms of investor types in the Korean stock market for recent 12 years. We examined the characteristics in stock trading value variation according to each investor type and the interactive relationship in the trading value between types of investors. The results show that the trading value scale of every investor type increases overall while the proportion of the trading value by each investor type in the market exhibits variation. In addition, a statistically significant interactive relationship in the trading value between types of investors exists: the correlations are formed differently before and after events which largely influence the stock market.

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화장품소비가치에 따른 화장품유형 및 가격별 국내.외상표선택 (Type and Price of Cosmetics Brand Selection by Cosmetics Consumption Value)

  • 이정우;김미영
    • 한국의류학회지
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    • 제34권7호
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    • pp.1149-1161
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    • 2010
  • This study identifies the dimensions of cosmetics consumption values and the differences in cosmetics brand selection through a cosmetics consumption value group and by product type. The subjects of the study were females over age 20 living in Seoul and Gyeonggi Province between January and February 2008; 427 questionnaires were used for analysis. For data analysis the SPSS 17.0 statistical program was used, and principal component analysis, factor analysis using Varimax rotation, Cronbach's ${\alpha}$ reliability testing, cluster analysis, ANOVA test, and Duncan test were conducted. The results and conclusions of this study are as follows. The dimensions of cosmetics consumption values were found to be the pleasure value, the fashion value, the function value, the brand ostentation value, and the appearance ostentation value. Five types of groups by factor were identified: the group seeking function, the group seeking fashion and brand ostentation, the group seeking pleasure, the group seeking appearance and brand ostentation, and the indifferent group. Second, The group attaching importance to functionality was more likely to select high-priced brands while the group attaching importance to brand awareness were more likely to seek foreign brands, irrespective of product type. As far as base and color cosmetics are concerned, the group attaching importance to pleasure was more likely to select low, medium, and high priced foreign brands, as well as low and medium priced domestic brands. As for body products, the group attaching importance to fashion and brand awareness tended to select low, medium, and high priced domestic brands, as well as high priced foreign brands. By simultaneously purchasing high, medium, and low priced brands, these groups display an ambivalent consumption pattern. This study identified the differing dimensions around cosmetics consumption values and cosmetic brand selection. The research findings helps cosmetic companies set product prices and contributes to cosmetic marketing strategies.

비밀 중간키를 이용한 소프트웨어적 전력분석공격 방어대책 (A Software Power Analysis Countermeasure Using Secrete Intermediate Key)

  • 박영구;김형락;이훈재;한덕찬;박의영
    • 한국정보통신학회논문지
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    • 제17권12호
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    • pp.2883-2890
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    • 2013
  • 전력분석공격은 알려진 값과 마스터키로부터 생성된 숨겨진 값을 입력 받아 연산하는 시점에서 이루어진다. 연산 결과값과 연산 중에 측정된 전력신호의 상관도를 분석하여 숨겨진 값을 찾아내고, 이 찾아낸 값으로 부터 마스터키를 추정할 수 있다. 그러나 전력분석을 가능하게 하는 조건을 바꾸어, 알려진 값과 연산자를 숨기거나, 숨겨진 값으로부터 마스터키의 추정이 불가능하게 하거나, 연산 결과 값과 전력신호간의 상관도를 매우 낮게 하면 전력분석공격이 매우 어렵게 된다. 이와 같은 전력분석공격을 어렵게 하는 조건을 적용한 비밀 중간키를 이용한 소프트웨어적 방어 대책을 제안한다.

떡류 소비가치에 따른 구매행태 및 IPA 분석 (IPA and Purchasing Behavior Analysis on the Consumption Values of Rice Cakes)

  • 김민성;최희령;손춘영;홍완수
    • 한국식생활문화학회지
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    • 제38권6호
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    • pp.415-424
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    • 2023
  • This study was undertaken to provide basic data to aid product development and marketing by identifying purchasing behaviors and performing Important Performance Analysis (IPA) according to the consumption values of rice cakes. This study was conducted on 426 consumers who purchased rice cakes. Analysis was performed to determine general characteristics, consumption behaviors, preference for rice cakes, material preferences for rice cake development, need for rice cake development, and importance and satisfaction when selecting rice cakes. Cluster analysis classified consumption values into three clusters. The high and middle consumption value groups contained the greatest proportions of consumers aged over fifty. The high and medium consumption value groups preferred rice cakes more than the low consumption value group. Higher rice cake consumption value was positively associated with the greater preference for rice cakes. Furthermore, the perceived need to develop rice cakes was greatest in the high consumption value group. In addition, importance and satisfaction were positively associated with consumption value. IPA analysis showed that the attributes that require continuous attention because of their contributions to importance and satisfaction were taste, quantity, and hygiene. Different rice cake marketing and product development strategies are required for different consumption values.

커피전문점 선택속성이 고객가치와 재방문 의도에 미치는 영향에 관한 연구 - 부산 지역 대학생들을 중심으로- (The Effect of the Selection Attributes of Coffee Shops on Customer Value and Revisit Intention - Focusing on College students in Busan -)

  • 이종호
    • 한국조리학회지
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    • 제20권3호
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    • pp.171-185
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    • 2014
  • 본 연구는 대학생들의 커피전문점 선택속성이 고객가치와 재방문 의도와의 인과 관계를 확인하기 위하여 부산지역 3개 대학생(K, D, Y)들 218명을 대상으로 통계 프로그램 SPSS 18.0과 AMOS 18.0을 이용하여 연구를 진행하였다. 연구의 목적을 달성하기 위하여 빈도 분석, 탐색적 요인 분석, 확인적 요인 분석, 상관관계 분석과 가설검정을 위한 구조모형 분석을 시행하였다. 분석 결과 커피전문점 선택속성의 탐색적 요인 분석에서 5개의 요인으로 도출 되었다. 이들 요인들은 커피품질, 실내 환경, 종사원의 서비스, 가격할인, 브랜드로, 고객가치는 실용적 가치와 쾌락적 가치로, 재방문 의도로 각각 명명하였다. 확인적 요인 분석을 실시하여 모델 접합도와 타당도를 확인하였으며, 가설검정결과 대학생들의 커피전문점 선택 속성은 고객가치(실용적, 쾌락적)에 부분적인 영향관계를 확인할 수 있었고, 재방문 의도에도 부분적인 영향관계를 확인할 수 있었다. 그리고 고객가치는 재방문 의도에 정(+)의 영향관계가 있음을 확인하였다. 따라서 커피전문점 경영자들은 고객들이 지불하는 비용에 대하여 고객들이 가치를 인식할 수 있도록 경영하는 것이 필요하다는 시사점을 제시하고 있다.

산업연관분석을 통한 초고온가스로 건설 파급효과 분석 (VHTR Construction Ripple Effect Analysis Using Inter-Industry Tables)

  • 이태훈;이기영
    • 산업경영시스템학회지
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    • 제38권4호
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    • pp.39-44
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    • 2015
  • The VHTR (Very High Temperature gas-cooled nuclear Reactor) has been considered as a major heat source and the most safe generation IV type reactor for mass hydrogen production to prepare for the hydrogen economy era. The VHTR satisfies goals for the GIF (Generation IV International Forum) policy such as sustainablility, economics, reliability and proliferation resistance and physical protection, and safety. As a part of a VHTR economic analysis, we have studied the VHTR construction cost and operation and maintenance cost. However, it is somewhat difficult to expect the ripple effect on the whole industry due to the lack of information about Inter-industries relationship. In many case, the ripple effect are based on experts' knowledge or uncertain qualitative assumptions. As a result, we propose quantitative analysis techniques for ripple effects such as the production inducement effect, added value inducement effect, and employment inducement effect for VHTR 600MWt${\times}$4 modules construction and operation ripple effect based on NOAK (Nth Of A Kind). Because inducement effect values have been published annually, we predict inducement effect's relation function and estimated values including production inducement effect value, added value inducement effect value, and employment inducement effect value using time series and estimated values are verified with published inducement effects' value. This paper presents a new method for the ripple effect and preliminary ripple effect consequence using a time series analysis and inter-industry table. This ripple effect analysis techniques can be applied to effect expectation analysis as well as other type reactor's ripple effect analysis including VHTR for process heat.

창의 개폐방식별 기밀성능에 따른 단열성능 시뮬레이션 보정치 산출 (Revise the Value of Simulation on Thermal Performance Depending on Air-tightness Performance Classified by Opening Type of Windows)

  • 이진성;조수;손장열
    • 한국태양에너지학회 논문집
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    • 제28권4호
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    • pp.68-75
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    • 2008
  • The purpose of this research is revise the value yield to compensate of measure the difference between computer simulation and the measurement value on the two methods which can calculates thermal performance. The way is need to understand about thermal performance, air tightness, simulations and comparisons of analysis to influence the value of each identified. The opening type of the windows and doors to be used at the analysis are T/T, L/S and SL Different condition of the windows and doors excluded except the opening type. Each of the four samples was selected by the way of opening. Result of the analysis of the difference between measurement and simulation are that T/T approach 5.3%, L/S approach 15.7%, SL approach 21% and the more air-tightness guarantees less difference of the numerical value. Each compensation value calculates by the correlation regression analysis and the air-tightness data. After the compensation of the resulting difference in T/T, L/S, SL indicate 5.4%, 2.5%, 1.0% respectively.

지각된 가치가 고객만족과 재구매 의도에 미치는 영향에 관한 연구 : 전통시장 이용 고객을 중심으로 (A Study on the Effects of Perceived Value on Customer Satisfaction, and Repurchase Intention among Traditional Markets Users in KOREA)

  • 조준상
    • 유통과학연구
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    • 제11권10호
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    • pp.93-105
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    • 2013
  • Purpose - This empirical analysis determines the structured causal relations between perceived value, customer satisfaction, and repurchase intention among users of traditional markets. The results of this analysis would help merchants and market operators indevisingan appropriate strategy to successfully manage traditional markets. Research design, data, methodology - The perceived value model of traditional markets includes functional value (price), functional value (quality), emotional value, and social value. In this study, the perceived value of traditional markets is considered as an independent variable, while customer satisfaction and repurchase intention are shown as the dependent variables, where customer satisfaction is also considered as the mediating variable. The study aims to ascertain the extent of influence of the perceived value of traditional markets on customer satisfaction and repurchase intention. We use regression analysis to verify the effects. The measurement items were already deemed as reliable and valid in the previous study, but for this purpose, we made some modifications. We distributed questionnaires to 300 consumers on a national scale, and finally used 241 consumer responses among these as a sample. We analyzed the data using the SPSS 21.0 statistical program. Results - We obtained the following results. First, the order of perceived value dimensions of traditional markets that positively impact customer satisfaction is functional value (price), social value, emotional value, and functional value (quality). Second, the perceived value sometimes directly affects repurchase intention; its effect is typically strong with customer satisfaction as a parameter. The order of perceived value dimensions that positively impact repurchase intention is social value, functional value (price), emotional value, and functional value (quality). Third, the perceived value significantly influences repurchase intention, with customer satisfaction as the mediating variable. Conclusions - We should recognize the importance of perceived value in retail distribution markets, such as traditional markets. Moreover, we need to develop strategies to improve the perceived value. The practical implications of the study are as follows. First, with regards to functional value (quality; price) dimensions, we should have an appropriate assortment of high quality products that are reasonably priced. In addition, customers are satisfied with the friendly service, discounts, and other benefits provided by the merchants. Second, in terms of emotional value dimension, we need to develop differentiated events that provide fun and emotional experience to the customers. Third, in the context of social values dimension, we should strive to positively influence society to enhance social image through activities such as social services and contribution to community development. On the basis of these results, we present the implications, limitations, and future directions for the research. One of the policy implications of the study is that merchants of traditional markets must actively select customers and develop customer value. However, this study is limited in the fact that the population used for data collection is not fully representative, as the survey only covered some specific areas. Moreover, future studies could also benefit with additional research using moderating variables.

Information Systems Planning Method Based on Value-focused Thinking

  • Li, Yi-Jia;Wang, Zhi-Yong
    • 한국산업정보학회:학술대회논문집
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    • 한국산업정보학회 2007년도 춘계학술대회
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    • pp.114-121
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    • 2007
  • In the existing ISP methods, the important' role of enterprise value is usually ignored or not recognized in the information systems planning (ISP). Besides, in some ISP methods, there is a connotative precondition that the main body of value is always the enterprise stakeholder. Thus, in ISP, the enterprise stakeholders‘ value has been recognized while the value of other main bodies has been neglected, which has resulted in boycott and other problems in normalization construction. Based on the existing ISP analysis frame and ways, this article analyzes the enterprise fundamental principle of enterprise value acting on ISP and defines the formation of enterprise value. On the basis of Keeney's analysis way of value focused thinking for decision-making, we induct the factors of enterprise value into the ISP method and set forth such an ISP process: (1) identify the aggregation of enterprise value; (2) conform the objective structure of enterprise levels; (3) determine the appraisal standard for enterprise fundamental objectives; (4) determine the basic structure for information systems ; (5) confirm the data requirements for information systems; (6) give appraisal and comment.

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남해안 지역 음식점들의 서비스 품질, 지각된 가치와 만족도의 평가 (Measuring the Service Quality, Perceived Value and Satisfaction in Namhaean Area Restaurants)

  • 강종헌;고범석
    • 동아시아식생활학회지
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    • 제17권3호
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    • pp.417-424
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    • 2007
  • The purpose of this study was to measure the effects that service quality, perceived value and satisfaction have on loyalty in Namhaean area restaurants. A total of 273 questionnaires were completed. The structural equation model was used as an analysis method to measure the causal effects of service quality, perceived value, satisfaction and loyalty. The results demonstrated that the structural analysis result for the data was an excellent model fit. The effect of service quality on value, the effect of perceived sacrifice on value, the effect of service quality on satisfaction, the effect of value on satisfaction, and the effect of satisfaction on loyalty were statistically significant. Moreover service quality had an indirect effect on satisfaction through perceived value, and service quality also had an indirect effect on loyalty through perceived value and satisfaction. Perceived value had an indirect effect on loyalty, and an effect through satisfaction. Perceived sacrifice had an indirect effect on satisfaction through perceived value, and it also had an indirect effect on loyalty, and an effect through satisfaction. Further study is still required, and should be aimed at identifying the causal mechanisms of constructs, such that restaurant managers might be better prepared to offer value and satisfaction to their customers.

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