• Title/Summary/Keyword: Utilization Intention

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The effect of consumer characteristics and TTF on the acceptance of fashion mobile commerce (소비자 개인특성과 기술적합성(TTF)이 패션 모바일 커머스 수용에 미치는 영향)

  • Na, Youn-Kue
    • Journal of Fashion Business
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    • v.16 no.4
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    • pp.46-63
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    • 2012
  • This research purposed to the conceptual model with integrates the expanded task technology fit theory(TTF) and technical acceptance model(TAM) for the effect of the motivational factor of the consumer characteristics in the used the fashion mobile commerce. To fulfill the study objectives, a total of 432 questionnaires were conducted to the customers with first-hand experience with merchandise in mobile commerce. The judgement sampling method was employed on sample population ages from 20s to 30s over two month period. Based on the results of the above-mentioned path analysis, The result showed that First, the utilization experience was adopted as the have the notes effect in the and information acquisition fit, support fit, quality fit, perceived ease of use. and the innovativeness was adopted as the have the notes effect in the information support fit, perceived trust, perceived ease of use. and the self-efficacy was adopted as the have the notes effect in the and information quality fit, perceived usefulness, perceived ease of use. Second, the information acquisition fit, support fit were adopted as the have the notes effect in the perceived trust, perceived usefulness, perceived ease of use. and the information quality fit was adopted as the have the notes effect in the perceived trust, perceived usefulness. Third, the appeared similar effect which considers from all relationships such as perceived trust, perceived usefulness, perceived ease of use, acceptance attitude and purchase intention.

A study on Design of Capacity for Landing and Floating Solar Power Plant : The Case of Chonnam Province in Korea (육상 및 수상태양광 용량설계에 관한 연구 : 전남사례를 중심으로)

  • Lee, Sook-Hee;Moon, Chae-Joo;Chang, Young-Hak;Jung, Moon-Seon
    • The Journal of the Korea institute of electronic communication sciences
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    • v.13 no.1
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    • pp.35-44
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    • 2018
  • Korea government aims to generate 20 percent of its electricity with clean, renewable energy by 2030, while reducing its reliance on fossil fuel and nuclear power plants. Technically, solar energy has resource potential that far exceeds the entire global energy demand. Solar energy industry has experienced phenomenal growth in recent years due to both technological improvements resulting in cost reductions and government policies for renewable energy development and utilization. Even though solar power generation has several advantages over other forms of electricity generation, the major problem is the requirement of land which is scarcely available in the local site and its cost. This study analyzes the available capacity of landing and floating solar plants for the case of chonnam province in korea. The results of design capacity show about 7.5GW for landing and 1.5GW for floating solar power plant. Also, with a purpose to comprehend intention-behaviour gap about acceptance of solar community, the solutions are suggested.

Perception Research on Providing for NEIS Student and Parent Services based on Smartphone (스마트폰 기반 나이스 학생·학부모서비스 제공을 위한 인식조사)

  • Sung, Young-Hoon
    • The Journal of the Korea Contents Association
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    • v.13 no.4
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    • pp.497-507
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    • 2013
  • According to increasing smartphone users, Public mobile services is expanding across all areas, including education. We have to prepare NEIS(National Education Information System) student and parent service based on smartphone that provide information about student's school life for the smartphone users. Therefore, in this paper, we conducted an online questionnaire survey for student and parent. User's perception for existing services were analyzed by factors of content availability, service utilization, and user affinity. Reliability analysis of the collected data, the results of correlation analysis, and multiple regression analysis were found reliable. The user affinity factor have the most significant impact on user satisfaction and intention to user smartphone service. Consequently, the study stresses a measure of NEIS student and parent service based on smartphone and public education information service through the perception analysis of these.

A Study on Preference Attribute of Smart Learning for SMEs Work-Place Learning Innovation (중소기업의 직무교육 혁신을 위한 스마트러닝 선호 속성에 관한 연구)

  • Lee, Jung-Hwan;Chang, Hyun-Joon;Han, Yeong-Do
    • Journal of Korea Technology Innovation Society
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    • v.14 no.3
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    • pp.647-663
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    • 2011
  • Company's interest in the work place training and investment has been growing continuously because the talent of human resource is the competitiveness itself in the knowledge based society. However, corporate training programs mainly have focused on large companies and SMEs despite the economic business volume have been treated too lightly so far. This paper regards corporate training programs with one of the methods for SMEs innovation and proposes the smart learning in the smart device diffusion. Concretely, this paper analyzes the utilization intention, each attribute and level in smart learning characteristics using conjoint analysis. The result shows that SMEs have positive response for smart learning acceptance and SMEs consider significantly the usage fee type and location with the difference between regular employee and administrator. Specially, interactive communication and customized contents are preferred in the training type. Smart learning can be used as strategic means in supporting the value innovation and enhancing the absorptive capacity in SMEs innovation process.

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Factors Influencing Intent to Revisit of Health Screening Center Visitors (건강검진센터 이용자의 재이용 의도에 미치는 영향요인)

  • Bang, Eun-Pil;Kim, Jeong-Hee
    • Journal of Digital Convergence
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    • v.18 no.1
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    • pp.147-157
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    • 2020
  • The purpose of this study was to investigate the factors influencing the intent to revisit among health screening center customers. The subjects were 195 customers of a health screening center. The intent to revisit was positively correlated with customer satisfaction and word-mouth communication. Multiple regressions showed that customer satisfaction and perceived health status explained 29% of the variance of the intent to revisit. In order to increase the intent to revisit, hospital and nursing managers should strive to improve customer satisfaction. In particular, strategies to arrange explanation of the result consultations, individual health management tailored to customers' needs, and customers-relationship management for continuing relations with the customer should be needed. In addition, it will be needed to expand the roles of nurses who are working in the health screening center from simple heath check or customer reception to active health education and continuous health screening plan after initial one.

A Design of Context-Aware Middleware based on Web Services in Ubiquitous Environment (유비쿼터스 환경에서 웹 서비스에 기반한 상황 인식 미들웨어의 설계)

  • Song, Young-Rok;Woo, Yo-Seob
    • Journal of the Institute of Convergence Signal Processing
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    • v.10 no.4
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    • pp.225-232
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    • 2009
  • Context-aware technologies for ubiquitous computing are necessary to study the representation of gathered context-information appropriately, the understanding of user's intention using context-information, and the offer of pertinent services for users. In this paper, we propose the WS-CAM(Web Services based Context-Aware Middleware) framework for context-aware computing. WS-CAM provides ample power of expression and inference mechanisms to various context-information using an ontology-based context model. We also consider that WS-CAM is the middleware-independent structure to adopt web services with characteristic of loosely coupling as a matter of communication of context-information. In this paper, we describe a scenario for lecture services based on the ubiquitous computing e e e e e e to verify the utilization of WS-CAM We also show an example of middleware-independent system expansion to display the merits of web-based services. WS-CAM for lecture services represented context-information itodomaits as OWL-based ontology model effectively, and we confirmed the information is inferred to high level context-information by user-defined rules. We also confirmed the context-information is transferred to application services middleware-independently using various web methods provided by web services.

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A Study on the Actual Conditions and Usage of Korean Design Right (한국 주얼리 디자인권 실태 및 이용에 관한 연구)

  • Chang, Chin-hee;Ko, Seung-Geun
    • Journal of the Korea Convergence Society
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    • v.10 no.2
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    • pp.227-233
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    • 2019
  • In order to suggest the utilization measures suitable of the 4th industry and design right in the management of jewelry company and also applying it to Korean jewelry industry, Also, the current status of Korean jewelry industry and design right was researched. Based on the theoretical background, the hypotheses were set up. After conducting a survey on the 4th industry, design right, management mind, and management intention targeting jewelry industry workers focusing on the set-up hypotheses. In the results The job currently working for in the jewelry industry and the job desired in the future were the design with the highest ratio, so that the importance of design was high in Korean jewelry industry. Also, design was the first priority of management mind, important elements of jewelry industry management, and successful management strategy while technology showed a bit less importance than factors of marketing, capital, and personal connections.

Impact of Internal Communication of Organizations on Collaborative Performance and Organizational Effectiveness: focusing on the Moderationg Effect of Online Communication Tools for Collaboration (조직 내부 커뮤니케이션이 협업성과와 조직효과성에 미치는 영향: 온라인 커뮤니케이션 협업도구의 조절효과를 중심으로)

  • Kim, Sungyoun;Lee, Myungjin
    • The Journal of the Korea Contents Association
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    • v.20 no.12
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    • pp.498-518
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    • 2020
  • This study aimed to examine the impact of internal communication(IC) on collaborative performance(CP) and organizational effectiveness(OE), and the moderating effect of online communication tools. First, IE and RS, ISI, RS, and COMN had a significant impact on ISI, Perf, respectively. The all factors of CP affected JS and OC. Second, IE, COMN, and RS influenced OC through CC and Perf. Third, online cooperative tools for collaboration have been moderated between RS and ISI, CoW and CC, IE and Perf, Perf and JS, repectively- IE(Infromation Exchange), CoW(Collaboration Work), Communication(COMN), Relationship(RS), Information Sharing Intention(ISI), CC(Collaboration Culture), Perf(Performance), JS(job satisfactino), and OC(Organization Commiment). These results could provide one implication for the establishment and utilization of online communication collaboration tools that take into account internal communication components within the organization.

The Study on Impact of Introduction Characteristics Factor of EMR System on Perceived Usefulness and Ease of Use and Behavioral Intention to Use (EMR시스템의 도입 특성요인이 지각된 유용성, 편이성 및 사용의도에 미치는 영향에 관한 연구)

  • Im, Hyung-Joo;Shim, Jeong-Taek;Lee, Sang-Shik
    • Journal of Korea Society of Industrial Information Systems
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    • v.14 no.2
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    • pp.32-50
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    • 2009
  • Since 1990 when order communication system(OCS) was first introduced, the use of information technology in medical service has been widely accepted in order to enhance quality and customer relationship as well as to increase managerial efficiency. Medical information system is rapidly increasing and is trying to make ubiquitous healthcare environment through telemedicine system. Especially, medical profession and government have taken interest in electronic medical record (EMR) system which can digitalize and manage all medical records in hospitals. By recording patient's medical information in real time, EMR system can improve service efficiency and customer service quality including short waiting time, various utilization of clinic information, and reduced cost.

Understanding consumer awareness and utilization of local food in Jecheon during the COVID-19 pandemic: a descriptive study (COVID-19 팬데믹 상황에서 제천시 로컬푸드에 대한 지역사회 소비자 인식과 이용 현황: 기술 연구)

  • Hye-ryeong Shin;Soojin Park
    • Korean Journal of Community Nutrition
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    • v.28 no.4
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    • pp.329-339
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    • 2023
  • Objectives: This study aims to explore consumer awareness and usage patterns of local food in Jecheon city during the COVID-19 pandemic, contributing to the establishment of the Jecheon City Food Plan. Methods: Surveys were conducted from July 24 to August 24, 2021, using a combination of web-link and self-administered methods for adults living in Jecheon city (n = 250). Descriptive analysis, t-test, importance and satisfaction analysis (ISA) of local food choice attributes were performed using SPSS Statistics. Results: Participants prioritized freshness when purchasing agricultural products. The freshness of Jecheon local food was the selection attribute with the highest consumer satisfaction and could provide purchase motivation. Approximately 73.6% of respondents understood the concept of local food, and 70% were familiar with Jecheon's local food. Notably, 94.8% expressed an intention to purchase but held negative views on selling local food in other areas. The need to increase the supply of local food to vulnerable populations and public school catering was highly recognized. The ISA identified 'affordable price', 'delivery service', and 'product information' as areas requiring improvement. On the other hand, 'freshness of products', 'quality for the price', and 'support for local farmers and economy' were identified as attributes to be maintained and strengthened. Conclusions: Consumers in Jecheon city recognized local foods as more than just 'consumer goods'. Our findings suggest the need for further research on local food revitalization and more comprehensive local food planning to enhance consumer satisfaction.