• Title/Summary/Keyword: Users satisfaction Factors

검색결과 854건 처리시간 0.024초

도시 자연공원의 중요도 평가 (An Evaluation of the Importance of Urban Natural Parks)

  • 심준영;김유일
    • 한국조경학회지
    • /
    • 제33권6호
    • /
    • pp.12-21
    • /
    • 2006
  • This study aims to examine what factors park users value in urban natural parte and to find ways to elevate user satisfaction for the creation and usage of an urban natural park To achieve this, the study relied on two methods: the descriptive method of researching publications and related scholastic writings, and the empirical study method including a survey of present condition and interviews with users. 'Breathing fresh air' and 'cleanliness' were the most important items and play facilities, cultural facilities, and landscape facilities were of lower orders of importance. This suggests that the 'sense of nature' is more important than functional facilities in urban natural parte. The importance of urban natural parks and the satisfaction visitors felt in them were measured, with mean results of 5.86 and 3.88, respectively, in terms of living surroundings. The impotance rating is higher than the satisfaction rating. Factor analysis resulted in six factors: benefits sought facilities for use, pleasant use, safety, accessibility, and management. Correlation and regression analysis showed only one positively correlated factor: benefits sought, suggesting that people recognize the importance of urban natural Parte through the benefits they gain in them and the satisfaction they find in urban parte depends on utilizing facilities. Therefore, in urban natural parks, people will find greater satisfaction through pursuit of the benefits they are seeking; improvements to park facilities should address the benefits that park users are seeking.

유튜브 이용자의 구독 채널 수와 구독 만족도에 영향을 미치는 요인에 대한 연구 (Factors Affecting the Number of Subscribed Channel and Subscription Satisfaction of YouTube Users)

  • 이보미;김혜수;정용국
    • 한국콘텐츠학회논문지
    • /
    • 제21권11호
    • /
    • pp.100-111
    • /
    • 2021
  • 본 연구는 이용자의 유튜브 구독에 대한 학술적 논의가 부족한 상황에서 구독 채널 수와 구독 만족도에 영향을 미치는 변인을 살펴봄으로써 새로운 논의의 장을 이끌고자 하였다. 이를 위해 유튜브 이용자들의 구독 채널수와 구독 만족도에 영향을 미치는 요인을 유튜브 이용 요인, 구독 동기 요인, 유튜브 채널 평가 요인으로 구분하고, 각 요인의 상대적 영향력을 살펴보기 위해 위계적 회귀분석을 실시하였다. 분석 결과는 다음과 같다. 첫째, 구독 채널 수에는 유튜브의 이용량과 편의성 구독 동기가 정적 영향을 미쳤다. 둘째, 구독 만족도에 영향을 미치는 요인은 편의성 구독 동기와 유튜버와의 소통 동기, 그리고 유튜브의 지각된 유용성으로 나타났다. 본 연구의 실무적 의의는 변화하는 뉴미디어 환경의 플랫폼과 채널 운영자에게 도움이 될 수 있다는 점과 뉴미디어 환경에서의 상호작용 연구의 외연을 확장했다는 점이다.

광주광역시 근린공원의 이용실태 및 만족도 평가연구 (A Study on the User's Behavior and Satisfaction Level of a Neighborhood Parks in Gwang-Ju City)

  • 김희우
    • 한국조경학회지
    • /
    • 제35권4호
    • /
    • pp.16-31
    • /
    • 2007
  • This study is aimed at classifying different types of parks in Gwang-Ju city and providing efficient Planning and guidelines to satisfy the needs of park users. The first stage of this study was accomplished by site surveys of neighborhood parks in Gwang-Ju where park types, locations, neighboring conditions, park layout, and other physical environments were surveyed for the specific status of parks. With those basic data, urban neighborhood park types were classified into different categories: 1) urban neighborhood parks; 2) riverside neighborhood parks; and 3) natural(mountain side) neighborhood parks. For the second stage of this study, behavior patterns and satisfaction were investigated to provide empirical data on the relationship between the physical environment and human behavior. The main findings of this study can be summarized as follows: 1. The highest level of satisfaction for the users of urban neighborhood parks in Gwang-Ju city is the accessibility of the parks which are small but located in neighborhoods, The users tend to visit the nearby parks regardless of size. 2. The users have relatively high levels of satisfaction for urban neighborhood parks which have a lot of green zones or park facilities. Therefore, the park planner should consider the natural environment in the park area and should reconsider the type of park in the planning process. 3. The different types of urban neighborhood parks in Gwang-Ju city do not affect the level of satisfaction and the motivation of park visits. However, the accessibility of the parks is the most important factors of users' satisfaction regardless of the type of the park. 4. The level of user satisfaction for all of the urban neighborhood parks in Gwang-Ju city indicates that the users have a relatively low level of satisfaction. Especially, 26.2% of the users have a high level of dissatisfaction. The new parks, which have recently been developed, have a higher level of satisfaction than the old parks which have a lack of facilities, insufficient maintenance, and poor management planning in the park. 5. As a result of factor analysis, all city neighborhood parks showed a similar tendency with urban type parks, but showed a tendency that was different from the other park types.

스마트폰 애플리케이션 사용자의 지각된 특성이 지속사용의도에 미치는 영향에 관한 연구 (A Study on the Effects of Perceived Characteristics on Continuous Usage Intention in Smartphone Application)

  • 조유제;최정일
    • 한국IT서비스학회지
    • /
    • 제10권2호
    • /
    • pp.41-60
    • /
    • 2011
  • Due to the explosive growth of smartphone use, new type and format of business opportunity is being created. Despite the creation of added value using smartphone is very important, the past study on smart phone has been mainly focused on its functions and specifications. This study is intended to identify the factors that influence continuance usage intention of smartphone and to analyze the relationship between such factors and the expected confirmation. satisfaction, and usage intention. The result of this empirical study indicates that the perceived enjoyfulness and quality significantly affect users' expected confirmation and satisfaction, and social influence also affects users' continuance usage intention. Thus, it implies users place a high value on enjoyfulness and quality in using smartphone application and on social influence in choosing specific application. Finally this paper provides a detailed account of how customers accept smartphone application and their perceived characteristics affect the usage intention.

참고봉사 평가를 통한 이용자 정보만족도에 영향을 미치는 저해요인 분석 -전문도서관을 중심으로- (A Study on the Barriers of Users’Information Seeking Satisfaction with Evaluation of Reference Services - with a focus at research libraries -)

  • 정진식
    • 한국비블리아학회지
    • /
    • 제9권1호
    • /
    • pp.5-38
    • /
    • 1998
  • 본 연구는 정보 이용자와 참고사서 사이에서 일어나는 질의응답 내용을 분석하여 이용자의 정보만족 정도를 규명하고자 하였다. 이용자 질의에 대한 사서의 응답이 얼마나 정확한가에 대한 정보 만족도를 측정하고, 만족도에 영향을 미치는 저해 요인을 규명하며, 만족도와 저해 요인의 측정을 위한 변인들간의 영향력과 상관관계를 분석함으로써 봉사내용의 질 과 응답의 정확성을 높일 수 있는 개선방안을 모색하였다.

  • PDF

모바일 음악 서비스의 지속이용의도에 대한 선행 요인 (Antecedents of Continuance Intention in the Context of Mobile Music Service)

  • 조현;기호근;김범우;최치원;이재광
    • 한국IT서비스학회지
    • /
    • 제14권4호
    • /
    • pp.199-220
    • /
    • 2015
  • Recently, many internet users are using mobile music service. In this paper, we aim to examine the effects of system quality factors and relation quality factors on continuance intention in the context of mobile music service. In order to analyze the antecedents of continuance intention, we introduced independent variables such as ease of use, stability, trust, involvement and unity. We also consider customer value and customer satisfaction as mediators. For empirical analysis, we surveyed 240 users of mobile music service. We conduct PLS (Partial Least Square) analysis for SEM (Structural Equation Modeling). As a result, 8 of proposed 12 hypotheses were accepted. Especially, system quality, trust and unity show positive influence on customer satisfaction significantly. Involvement and unity are positively related to customer value. Customer value and customer satisfaction show positive influence on continuance intention significantly. The results of this research can be useful guidelines for mobile music service users and providers.

MIM커뮤니케이션에서 이모티콘 활용이 사용자 이미지메이킹과 자기표현 만족감에 미치는 영향 (The Effect of Emoticons on User Image making and Self-expression Satisfaction in MIM Communication)

  • 허진주;고혜영
    • 한국멀티미디어학회논문지
    • /
    • 제20권7호
    • /
    • pp.1136-1147
    • /
    • 2017
  • In this study, we investigated the effect of users' emoticon usage on their satisfaction with image making and self-expression in MIM communication. We defined internal attraction, social appeal, and communication ability as personal image making factors due to the use of emoticons in MIM communication. And we defined the research hypotheses based on the definition of intimacy, openness, and social reality as relational image making factors. In MIM communication, we analyzed the questionnaire about emoticon users. As a result, emoticon usage was found to have a positive and significant effect on self-expression in relation image making rather than personal image making. The study implies that the use of emoticons can lead to image making in MIM communication and satisfy the satisfaction of self expression.

Analysis of Factors Affecting Satisfaction of 119 Emergency Service Users in Korea

  • Yun, Seong-Woo
    • Journal of information and communication convergence engineering
    • /
    • 제19권4호
    • /
    • pp.284-289
    • /
    • 2021
  • This study attempted to identify the service satisfaction with the 119 emergency service and the factors that affect it based on the responses of subjects who used the service. Data collection was conducted from February 11 to March 11, 2021, using convenience sampling. A total of 1842 subjects who used emergency medical services using 119 ambulance in 2020 participated. For the collected data, frequency, percentage, mean, and standard deviation were calculated, and t-test, analysis of variance, and multiple regression analysis were performed using SPSS 23.0. Based on these results, to further enhance the satisfaction of users of the 119 emergency service and the quality of emergency medical services, it is important to improve the quality of paramedics through education and systems. In addition, to increase user satisfaction, efficient and systematic communication education is required. The quality of emergency medical services will increase only when communication skills required for explanations and promoting understanding are improved.

O2O 서비스 이용자의 동기가 기대충족과 만족을 통해 충성도에 미치는 영향 (An Effect of O2O Service Users' Motivation on Loyalty through Expectation-Confirmation and Satisfaction)

  • 안기훈;이신복;이새봄;서영호
    • 품질경영학회지
    • /
    • 제46권4호
    • /
    • pp.923-938
    • /
    • 2018
  • Purpose: O2O service are becoming popular in various industries such as food delivery and taxi. This research explores how users' motivation of O2O service influence customer loyalty through expectation-confirmation and satisfaction. this study attempts to explore the motivation factor (i.e. pricing, enjoyment, immediately, social influence) and to empirically examine the relationships between those and users' loyalty to O2O service. Methods: To test the proposed research model, a survey research methodology was used. Paper survey was distributed to O2O service users in Korea. A total of 198 data were used for the analysis. Structural equation modeling was used to test hypotheses. Results: According to our findings, this study found that satisfaction was positively influenced by users' motivation factors. all hypotheses about the effect of motivation on expectation-confirmation were statistically not significant. Conclusion: O2O service providers should consider the results of this study to satisfy users' expectations and satisfaction for building a better O2O market.

플랫폼 기반 의사결정 품질 요인의 영향력 연구 (Impact of Quality Factors on Platform-based Decisions)

  • 윤성복;송호준;신완선
    • 산업경영시스템학회지
    • /
    • 제46권3호
    • /
    • pp.109-122
    • /
    • 2023
  • As platforms become primary decision making tools, platforms for decision have been introduced to improve quality of decision results. Because, decision platforms applied augmented decision-making process which uses experiences and feedback of users. This process creates a variety of alternatives tailored for users' abilities and characteristics. However, platform users choose alternatives before considering significant quality factors based on securing decision quality. In real world, platform managers use an algorithm that distorts appropriate alternatives for their commercial benefits. For improving quality of decision-making, preceding researches approach trying to increase rational decision -making ability based on experiences and feedback. In order to overcome bounded rationality, users interact with the machine to approach the optional situation. Differentiated from previous studies, our study focused more on characteristics of users while they use decision platforms. This study investigated the impact of quality factors on decision-making using platforms, the dimensions of systematic factors and user characteristics. Systematic factors such as platform reliability, data quality, and user characteristics such as user abilities and biases were selected, and measuring variables which trust, satisfaction, and loyalty of decision platforms were selected. Based on these quality factors, a structural equation research model was created. A survey was conducted with 391 participants using a 7-point Likert scale. The hypothesis that quality factors affect trust was proved to be valid through path analysis of the structural equation model. The key findings indicate that platform reliability, data quality, user abilities, and biases affect the trust, satisfaction and loyalty. Among the quality factors, group bias of users affects significantly trust of decision platforms. We suggest that quality factors of decision platform consist of experience-based and feedback-based decision-making with the platform's network effect. Through this study, the theories of decision-making are empirically tested and the academic scope of platform-based decision-making has been further developed.