• Title/Summary/Keyword: Users' behaviors

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A Study on the Significance and the Types of User's Participation in Space Design (현대 공간디자인에 있어 사용자 참여디자인의 의의와 유형에 관한 연구)

  • Lee, Jeong-Min;Hong, Eui-Taek
    • Korean Institute of Interior Design Journal
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    • v.15 no.6 s.59
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    • pp.89-100
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    • 2006
  • This paper researched social, cultural background, psychological bases, design method and design types with regard to user's participation in space design. This issue of user's participation became one of major paradigms of 21st century not only for space design but also for every other cultural phenomenon. First chapter is an introduction. Second chapter tried to assert the fact that user's participation will be the important aspect for future space design by proving the correlation between user's participation in space design and the important social changes. It also tried to prove the psychological reasons why the users' participations affect the level of user satisfaction. It can be explained by Behaviorism which insisted that our outer behaviors affect our inner attitudes and preferences. Third chapter explained the affordances in design which works as a means of inducing user's participatory behaviors. Fourth chapter proposed the types of participatory space designs classified by the users' behavioral features and their characteristics, intending that they will verify the realization of the theories which we discussed in the former chapters regarding the users' participation in space design. The fifth chapter is a conclusion which says that outwardly, those participations are simply making external changes in design. but actually, they are reflecting more profound social changes and making important psychological effects on users.

A Study of Collection Development by Analyzing Users' Collection-Use Behaviors in Public Libraries (이용자 장서이용행태 분석을 통한 공공도서관의 장서개발에 관한 연구)

  • Lee, Adrianne;Lee, Jee-Yeon
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.22 no.3
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    • pp.151-171
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    • 2011
  • In public libraries, there are many difficulties in fulfilling requests by users, as typically have from diverse backgrounds and purposes for visiting the library. To overcome this problem, collection development for public libraries is required to enhance the satisfaction level of users regarding public library materials. Thus, in this study, a survey was conducted of users of 10 public libraries located in Seoul to analyze their collection-use behaviors and the study finally presents collection development for public libraries in Seoul based on data acquired.

An Effect of Gaming Behavior by Mobil Game User on Intention of Continuous Usage (모바일게임 이용자의 게임 태도가 지속사용 의도에 미치는 영향)

  • Shim, Sun-Ae;Im, Cheon-Hyuk;Jung, Hyung-Won
    • Journal of the Korea Convergence Society
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    • v.8 no.7
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    • pp.141-149
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    • 2017
  • This study is to determine the relationship between gaming behaviors by mobile game users and intention of continuous use of games. A behavior is a reaction against some subject or event, and in general, it brings consistent action and predictable reaction. For this study, the survey has been performed to adult mobile game users over 20 years old in Korea and China, and the collected data have been used in the hierarchical multiple regression analysis using SPSS 20.0, the statistical package program. As a result of study, if gaming behaviors are not concerned, more male not from Korea (from China) showed higher intention of continuous use. Furthermore, as a result of evaluating the effect of gaming behaviors of mobile game users on intention of continuous use, cognitive behaviors and behavioral attitudes also showed significant positive correlation.

CyberClass Avatar System using Task-Level Behavior Description Language (작업 수준의 행위 표현 언어를 이용한 사이버강의용 아바타 시스템)

  • Kim, Jung-Hee;Lim, Soon-Bum
    • The KIPS Transactions:PartB
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    • v.11B no.5
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    • pp.597-602
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    • 2004
  • In spite of recent increase in the use of avatar systems in Web and Virtual Reality, there has not been a service that allows users to control directly the avatar behaviors. In addition, the conventional behavior control languages required a lot of complicated information for controlling the behaviors, so that users had difficulty using them. To apply written languages to a different task domain, moreover, it was necessary to modify or rewrite the languages. In this paper, for the avatar behavior control more simply define, “Task-Level Behavior Description Language,” which allows description the avatar behaviors in each task domain and “Motion Representation Language,” which enables writing detailed data for motion control. The system, developed in this paper, “included an Interpreter,” which automatically creates the Motion Representation Language, allowing users to easily control the avatar behaviors simply with the Behavior Description Language. The system was also applied to cyber classes, and the Task-level Behavior Description Language was compared with conventional languages to see how it was more effective in behavior description.

The Effect of a Portable Voice Feedback Device on the Hyperfunctional Voice Behaviors of Children with Vocal Nodules (휴대용 음성 피드백 도구의 사용이 과기능적 음성 행동의 발생 빈도에 미치는 영향)

  • Lee, Moo-Kyung
    • Phonetics and Speech Sciences
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    • v.1 no.2
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    • pp.31-36
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    • 2009
  • This study attempted to examine the effects of a portable voice feedback device on the hyperfunctional voice behaviors of children with vocal nodules when they wore the device in their daily lives. The device could set fundamental frequency and intensity at optimal levels for the subjects, It produces an audible alarm for inappropriate hyperfunctional voices beyond the preset levels, In addition, the frequency of hyperfunctional voice behaviors was recorded by the device, therefore the users were able to chart their number of hyperfunctional voice behaviors per day, According to results acquired after having subjects wear the device for 12 weeks, the subjects' frequency of hyperfunctional voice behaviors decreased significantly (p < .01). Especially from the first to fourth week, the frequency of their hyperfunctional voice behaviors declined significantly.

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A Modeling of Ubiquitous Environments Reflecting User's Behaviors in the House (주택 내에서의 사용자 행위 분석을 이용한 유비쿼터스 환경 구축 - 거실공간을 중심으로 -)

  • Lee, Dong-Hwa;Park, Sung-Jun;Lee, Hyun-Soo
    • Proceeding of Spring/Autumn Annual Conference of KHA
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    • 2005.11a
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    • pp.63-66
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    • 2005
  • The purpose of this study is to suggest the modeling of ubiquitous environments according to the analysis of user's behaviors focused on the living area within the house. Recently, with appearing 'Ubiquitous environments', the applications of ubiquitous technologies on the our environment adopt a new paradigm. This new paradigm leads to the possibility of creating more intellectual dwelling environment according to user's behaviors. This paper suggests to change our dwelling by considering both engineering technology and the character of dwelling, because the house should provide causes humans with comfortability. Therefore, we need to understand user's behaviors in the dwelling, towards user friendly environment. Also, it very important for us to configure proper sensors and technologies by the priority based on user's behaviors. To sum up, this study is aimed to analyze user's behaviors and then, to suggest the guideline for users offering optimal ubiquitous environments.

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Exploring Purchase Behavior of Digital Items and Actual Usage in a Social Network Site: A Longitudinal Perspective (소셜 네트워크 서비스 사용자의 디지털 아이템 구매와 실제 사용에 관한 연구: 종단적 관점에서)

  • Kim, Byoung-Soo;Han, Se-Hee;Kang, Young-Sik
    • The Journal of Information Systems
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    • v.21 no.2
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    • pp.97-114
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    • 2012
  • Given the rapid growth of social network services (SNS) such as Facebook and Cyworld, it is important to understand SNS users' decision-making processes such as purchasing and continuance intention. Especially, as a number of SNS providers such as Cyworld and Habbo Hotel recognize the sales of digital items as the main source of their profits, it is critical to in-depth understand SNS users' purchasing behaviors. In this regard, this study explores continued usage behaviors and purchase behaviors of digital items in an SNS environment using a longitudinal research method. This paper develops a theoretical model to deeply understand the key drivers of purchase behavior of digital items through constructs prescribed by two established research streams on information systems, namely continuance usage and habitual usage. Moreover, this study examines the effects of actual and ideal self-image congruity on SNS continuance intention and habit. The research model was tested by using survey data collected from 307 users who have experience with Cyworld. The analysis results show that SNS actual usage directly influence purchase behavior of digital items. SNS users' continuance intention and habit are key drivers to enhance the level of actual usage of the SNS. Both actual and ideal self-image congruity play a key role in enhancing continuance usage and habitual usage. The implication of research and discussions provides reference for SNS providers in marketing and IT strategy.

Analysis of differences in store choice and hairstyle pursuit behaviors according to lifestyle types of one-person hair salon users (1인 미용실 이용자의 라이프스타일 유형에 따른 점포선택요인 및 헤어스타일추구행동 차이 분석)

  • Park, Yun Mi;Baek, Kyoung Jin
    • The Research Journal of the Costume Culture
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    • v.28 no.2
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    • pp.229-244
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    • 2020
  • The purpose of this study was to develop a lifestyle scale for one-person hair salon users and to identify differences in store choice factors and hairstyle pursuit behaviors according to lifestyle types. Data was collected by survey, with 225 responses being included in the analysis. Data analysis was performed using cross-analysis, factor analysis, Cronbach's α, cluster analysis, ANOVA and the Duncan-test using SPSS 23.0 analysis software. The results of the study were as follows. First, one-person hair salon users were classified according to the following lifestyle groups: The rational appearance management group, the passive appearance management group, and the discriminative appearance management group. Second, store choice factors according to lifestyle group showed significant group-specific differences in relation to store atmosphere, accessibility, and promotion. Conversely, comfort of space in store and word-of-mouth recommendation message were high for all three groups, indicating that these are important factors in relation to store selection. Third, with regard to hairstyle pursuit behaviors according to lifestyle, the discriminative appearance management group showed the same characteristics as high involvement groups that regard all dimensions of hairstyle pursuit behavior as important. The results of this study can be used to suggest efficient operations for one-person hair salons and to suggest differentiated marketing strategies to increase the demand of one-person hair salon users.

A Study on Spatial Analysis and User's Satisfaction in Cafeterias at a University - Focused on Satisfaction in Cafeterias at D University - (대학학생식당의 공간분석과 이용자만족에 관한 연구 - D대학 학생식당의 만족도를 중심으로 -)

  • Kim, Sung-Kee
    • Korean Institute of Interior Design Journal
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    • v.22 no.5
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    • pp.336-343
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    • 2013
  • The study analyzed behaviors of users in cafeterias and spatial environmental images as well to understand what factors would affect the users' satisfaction in the cafeterias. The study also looked into how interior space factors would influence the users, what the users actually want from the cafeterias when they use them and lastly, what kinds of behaviors the users would do while in the cafeteria. Through those researches, the study proposed solutions to improve the users' satisfaction in cafeterias. As a field survey research, the study observed actual conditions of cafeterias at a university as conducting spatial environmental analysis to present ways to improve students' satisfaction in cafeterias at their university. In order to achieve the research goal, the study carried out a literature analysis and a survey and visited the cafeterias to understand both actual conditions and environments of cafeterias at a university. The study also had in-depth interviews with the students. The subject of the study was those college students who have been using four cafeterias at three campuses of D university. Data was collected via surveys, observations and interviews. With the students as the research subject, the study investigated and analyzed current status of the students' using of the cafeterias, actual utilization, spatial factors and satisfaction factors. The study was mainly developed with a survey conducted and by distributing basically 200 copies of the survey each to the campuses, the study gave out 200 copies each to Suseong Campus in Daegu and Oseong Campus in Gyeongsan but 400 copies at a time to Samsung Campus in Gyeongsan because it was the main campus and had two cafeterias. To sum up, each department was instructed to answer 20~40 copies of the survey in the end. Out of 800 copies in total, 188 copies from Oseong Campus, 153 copies from Suseong Campus and 386 copies from Samsung Campus which would add up to 727 were observed to be faithful enough to be used as statistics for the study.

The Effects of Psychological Contract Violation on OS User's Betrayal Behaviors: Window XP Technical Support Ending Case (심리적 계약 위반이 OS이용자의 배신 행동에 미치는 영향: 윈도우 XP 기술적 지원서비스 중단 사례)

  • Lee, Un-Kon
    • Asia pacific journal of information systems
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    • v.24 no.3
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    • pp.325-344
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    • 2014
  • Technical support of Window XP ended in March, 8, 2014, and it makes OS(Operating System) users fall in a state of confusion. Sudden decision making of OS upgrade and replacement is not a simple problem. Firms need to change the long term capacity plan in enterprise IS management, but they are pressed for time and cost to complete it. Individuals can not help selecting the second best plan, because the following OSs of Window XP are below expectations in performances, new PC sales as the opportunities of OS upgrade decrease, and the potential risk of OS technical support ending had not announced to OS users at the point of purchase. Microsoft as the OS vendors had not presented precaution or remedy for this confusion. Rather, Microsoft announced that the technical support of the other following OSs of Wndow XP such as Window 7 would ended in two years. This conflict between OS vendor and OS users could not happen in one time, but could recur in recent future. Although studies on the ways of OS user protection policy would be needed to escape from this conflict, few prior studies had conducted this issue. This study had challenge to cautiously investigate in such OS user's reactions as the confirmation with OS user's expectation in the point of purchase, three types of justice perception on the treatment of OS vendor, psychological contract violation, satisfaction and the other betrayal behavioral intention in the case of Window XP technical support ending. By adopting the justice perception on this research, and by empirically validating the impact on OS user's reactions, I could suggest the direction of establishing OS user protection policy of OS vendor. Based on the expectation-confirmation theory, the theory of justice, literatures about psychological contract violation, and studies about consumer betrayal behaviors in the perspective of Herzberg(1968)'s dual factor theory, I developed the research model and hypothesis. Expectation-confirmation theory explain that consumers had expectation on the performance of product in the point of sale, and they could satisfied with their purchase behaviors, when the expectation could have confirmed in the point of consumption. The theory of justice in social exchange argues that treatee could be willing to accept the treatment by treater when the three types of justice as distributive, procedural, and interactional justice could be established in treatment. Literatures about psychological contract violation in human behaviors explains that contracter in a side could have the implied contract (also called 'psychological contract') which the contracter in the other side would sincerely execute the contract, and that they are willing to do vengeance behaviors when their contract had unfairly been broken. When the psychological contract of consumers had been broken, consumers feel distrust with the vendors and are willing to decrease such beneficial attitude and behavior as satisfaction, loyalty and repurchase intention. At the same time, consumers feel betrayal and are willing to increase such retributive attitude and behavior as negative word-of-mouth, complain to the vendors, complain to the third parties for consumer protection. We conducted a scenario survey in order to validate our research model at March, 2013, when is the point of news released firstly and when is the point of one year before the acture Window XP technical support ending. We collected the valid data from 238 voluntary participants who are the OS users but had not yet exposed the news of Window OSs technical support ending schedule. The subject had been allocated into two groups and one of two groups had been exposed this news. The data had been analyzed by the MANOVA and PLS. MANOVA results indicate that the OSs technical support ending could significantly decrease all three types of justice perception. PLS results indicated that it could significantly increase psychological contract violation and that this increased psychological contract violation could significantly reduce the trust and increase the perceived betrayal. Then, it could significantly reduce satisfaction, loyalty, and repurchase intention, and it also could significantly increase negative word-of-month intention, complain to the vendor intention, and complain to the third party intention. All hypothesis had been significantly approved. Consequently, OS users feel that the OSs technical support ending is not natural value added service ending, but the violation of the core OS purchase contract, that it could be the posteriori prohibition of OS user's OS usage right, and that it could induce the psychological contract violation of OS users. This study would contributions to introduce the psychological contract violation of the OS users from the OSs technical support ending in IS field, to introduce three types of justice as the antecedents of psychological contract violation, and to empirically validate the impact of psychological contract violation both on the beneficial and retributive behavioral intentions of OS users. For practice, the results of this study could contribute to make more comprehensive OS user protection policy and consumer relationship management practices of OS vendor.