• KSII Transactions on Internet and Information Systems (TIIS)
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• 제16권12호
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• pp.3798-3814
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• 2022

Social recommendation algorithm can alleviate data sparsity and cold start problems in recommendation system by integrated social information. Among them, matrix-based decomposition algorithms are the most widely used and studied. Such algorithms use dot product operations to calculate the similarity between users and items, which ignores user's potential preferences, reduces algorithms' recommendation accuracy. This deficiency can be avoided by a metric learning-based social recommendation algorithm, which learns the distance between user embedding vectors and item embedding vectors instead of vector dot-product operations. However, previous works provide no theoretical explanation for its plausibility. Moreover, most works focus on the indirect impact of social friends on user's preferences, ignoring the direct impact on user's rating preferences, which is the influence of user rating preferences. To solve these problems, this study proposes a user bias drift social recommendation algorithm based on metric learning (BDML). The main work of this paper is as follows: (1) the process of introducing metric learning in the social recommendation scenario is introduced in the form of equations, and explained the reason why metric learning can replace the click operation; (2) a new user bias is constructed to simultaneously model the impact of social relationships on user's ratings preferences and user's preferences; Experimental results on two datasets show that the BDML algorithm proposed in this study has better recommendation accuracy compared with other comparison algorithms, and will be able to guarantee the recommendation effect in a more sparse dataset.

• 한국경영과학회지
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• 제35권2호
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• pp.37-51
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• 2010

Understanding the antecedents of high public usage of national R&D facilities is a critical issue for both academics and facility managers. Previous researchrelated to general service management has identified service quality and user satisfaction as important antecedents of reuse and recommendation intention. The current paper reports findings from a survey which looked into the impact of service quality dimensions and user satisfaction on reuse and recommendation intention in the field of R&D facility public usage. Findings indicate that service quality appears to be linked to user satisfaction, and user satisfaction to be linked to reuse and recommendation intention. Findings also indicate that user satisfaction played as a mediator on the relationship between service quality and reuse/recommendation intentions in R&D facility public usage domain.

• Journal of Multimedia Information System
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• 제4권4호
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• pp.279-284
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• 2017

The visual impact of fonts on lots of documents and design work is significant. Accordingly, the users desire to appropriately use fonts suitable for their intention. However, existing font recommendation programs are difficult to consider what users want. Therefore, we propose a font recommendation system based on user-evaluated font attribute value. The properties of a font are called attributes. In this paper, we propose a font recommendation module that recommends a user 's desired font using the attributes of the font. In addition, we classify each attribute into three types of usage, personality, and shape, suggesting the font that is closest to the desired font, and suggest an optimal font recommendation algorithm. In addition, weights can be set for each use, personality, and shape category to increase the weight of each category, and when a weight is used, a more suitable font can be recommended to the user.

• International journal of advanced smart convergence
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• 제12권4호
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• pp.202-207
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• 2023

In this paper, we discuss the design and implementation of a recommendation platform actually built in the field. We survey deep learning-based recommendation models that are effective in reflecting individual user characteristics. The recently proposed RNN-based sequential recommendation models reflect individual user characteristics well. The recommendation platform we proposed has an architecture that can collect, store, and process big data from a company's commercial services. Our recommendation platform provides service providers with intuitive tools to evaluate and apply timely optimized recommendation models. In the model evaluation we performed, RNN-based sequential recommendation models showed high scores.

• Asia pacific journal of information systems
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• 제16권3호
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• pp.159-176
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• 2006

Collaborative filtering is one of the popular techniques for personalized recommendation in e-commerce. In collaborative filtering, user profiles are usually managed per product category in order to reduce data sparsity. Product diversification of Internet storefronts and multiple product category sales of e-commerce portals require cross-product category usage of user profiles in order to overcome the cold start problem of collaborative filtering. In this paper, we study the feasibility of cross-product category usage of user profiles, and suggest a method to improve recommendation performance of cross-product category user profiling. First, we investigate whether user profiles on a product category can be used to recommend products in other product categories. Furthermore, a way of utilizing user profiles selectively is suggested to increase recommendation performance of cross-product category user profiling. The feasibility of cross-product category user profiling and the usefulness of the proposed method are tested with real click stream data of an Internet storefront which sells multiple product categories including books, music CDs, and DVDs. The experiment results show that user profiles on a product category can be used to recommend products in other product categories. Also, the selective usage of user profiles based on correlations between subcategories of two product categories provides better performance than the whole usage of user profiles.

• 한국ITS학회 논문지
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• 제8권1호
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• pp.119-126
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• 2009

최근 개개인의 취향이나 특성을 고려하여 자동으로 사용자에게 정보를 찾아주거나 추천해주는 추천 서비스 시스템이 많이 개발되고 있다. 하지만 사용자의 상황에 따른 선호도를 고려하지 않을 경우 정확한 추천이 힘든 단점이 있다. 따라서 본 논문에서는 사용자의 상황에 따른 선호도를 고려하여 정확한 추천을 할 수 있는 필터링 방법을 제안하였다. 이를 위해 상황에 따른 사용자 선호도를 구하고 피어슨 상관계수를 이용하여 사용자의 상황별 오브젝트 선호도를 구하였다. 실험 결과, 기존의 서비스 시스템들과 비교하여 precision은 11%, 2%, recall은 8%, 4% 향상되었으며, 전체적으로 precision은 77%, recall은 53%로 나타났다.

• KSII Transactions on Internet and Information Systems (TIIS)
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• 제15권1호
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• pp.1-19
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• 2021

The graph-based tag recommendation algorithm FolkRank can effectively utilize the relationships between three entities, namely users, items and tags, and achieve better tag recommendation performance. However, FolkRank does not consider the internal relationships of user-user, item-item and tag-tag. This leads to the failure of FolkRank to effectively map the tagging behavior which contains user neighbors and item neighbors to a tripartite graph. For item-item relationships, we can dig out items that are very similar to the target item, even though the target item may not have a strong connection to these similar items in the user-item-tag graph of FolkRank. Hence this paper proposes an improved FolkRank algorithm named FolkRank++, which fully considers the user-user and item-item internal relationships in tag recommendation by adding the correlation information between users or items. Based on the traditional FolkRank algorithm, an initial weight is also given to target user and target item's neighbors to supply the user-user and item-item relationships. The above work is mainly completed from two aspects: (1) Finding items similar to target item according to the attribute information, and obtaining similar users of the target user according to the history behavior of the user tagging items. (2) Calculating the weighted degree of items and users to evaluate their importance, then assigning initial weights to similar items and users. Experimental results show that this method has better recommendation performance.

• International Journal of Internet, Broadcasting and Communication
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• 제12권1호
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• pp.55-60
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• 2020

Adaptive recommendation systems have been developed with big data processing as a system that provides services tailored to users based on user information and usage patterns. Deep learning can be used in these adaptive recommendation systems to handle big data, providing more efficient user-friendly recommendation services. In this paper, we propose a system that uses deep learning to categorize and recommend tourism types to suit the user's personality. The system was divided into three layers according to its core role to increase efficiency and facilitate maintenance. Each layer consists of the Service Provisioning Layer that real users encounter, the Recommendation Service Layer, which provides recommended services based on user information entered, and the Adaptive Definition Layer, which learns the types of tourism suitable for personality types. The proposed system is highly scalable because it provides services using deep learning, and the adaptive recommendation system connects the user's personality type and tourism type to deliver the data to the user in a flexible manner.

• 대한설비관리학회지
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• 제23권4호
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• pp.57-64
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• 2018

User-based collaborative filtering is a method of recommending an item to a user based on the preference of the neighbor users who have similar purchasing history to the target user. User-based collaborative filtering is based on the fact that users are strongly influenced by the opinions of other users with similar interests. Item-based collaborative filtering is a method of recommending an item by comparing the similarity of the user's previously preferred items. In this study, we create a recommendation model using user-based collaborative filtering and item-based collaborative filtering with consumer's consumption data. Collaborative filtering is performed by using RFM (recency, frequency, and monetary) technique with purchasing data to recommend items with high purchase potential. We compared the performance of the recommendation system with the purchase amount and the performance when applying the RFM method. The performance of recommendation system using RFM technique is better.

• 인터넷정보학회논문지
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• 제15권5호
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• pp.73-82
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• 2014

최근 SNS가 이슈가 되고 다양한 분야에서 이를 이용한 연구가 활발하게 진행되고 있다. 특히 SNS 상에서 생성되는 여러 소셜 데이터를 기반으로 사용자의 관심사를 찾아내고 추천해 주는 시스템에 대한 연구가 대두되고 있다. 사용자의 관심과 선호도는 단순히 사용자가 작성한 글에서만 나타나는 것이 아니라, 친구와의 관계와 작성한 내용기반으로 분류되는 카테고리를 이용하여 파악될 수 있다. 본 논문에서는 사용자의 사회적 관계와 사용자가 작성한 소셜 데이터의 카테고리를 이용하여 사용자의 선호도를 자동으로 추출하고, 이를 기반으로 추천하는 방법을 제안한다. 그리고 실험을 통해 제안한 기법의 유효성을 검증한다.