• Korean Journal of Social Welfare
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• v.65 no.4
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• pp.115-136
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• 2013

This research purports to examine the mediating effects of right perception and performance at service processes in relationship to the social worker's professionalism and user advocacy. As the research method, 198 social workers were surveyed, and structural equation was used for analysis. The research findings showed that the professionalism of social workers had a direct influence on right perception, right performances at service processes and user-advocacy. However, right perception at service processes do not have a direct influence on user advocacy. In addition to this right perception and performances at service processes was proven to be an important mediator between a social worker's professionalism and user advocacy. As a result, this research has implied the necessity for social work practice to promote user-advocacy.

• Korean Journal of Social Welfare
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• v.56 no.2
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• pp.29-52
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• 2004

Social welfare has transformed from a provider-centered welfare into a user-centered welfare. This trend have to increase the right to welfare and convenience for users. If the goal of social welfare guaranteed the respecting man's life and dignity, we had not regarded service users as the weak in the welfare system. The reinforcement of service users as the reconfirmation of welfare user's identity, mistreatment and violation of another's rights, self-determination must have the advocacy system. The advocacy for social welfare is the activity for benefit of individual, group, and community, and, protection, guarantee and maintenance of client's right. However, the client is hard to realization of right. therefore We have to support the activity for advocacy. The advocacy take aim the basic need of life and need the system for life support and safeguard client's rights. The mission of the advocacy for welfare service user is to advance the dignity, equality, self-determination, and expressed choices of individuals. We promote, expand, protect and seek to ensure the human and legal rights of individuals through the provision of information and advocacy. The advocacy system will carry out this mission in partnership with welfare service users. The goals for the advocacy system are organized into the following focus areas, which are not listed in order of priority: the majority guardian system and the support activity for service users, a predicament solution activity, service assessment, informed concent system.

• Journal of Distribution Science
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• v.22 no.4
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• pp.79-89
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• 2024

Purpose: This study aims to enhance airport service quality by examining their impact on brand image, advocacy, and mediating brand trust in the aviation service distribution sector. Research Design, Data, and Methodology: Using existing literature, we propose a structural model exploring the relationships between key components which are service quality, brand trust, brand Image and brand advocacy. An online survey, based on prior literature, was administered to 287 Koreans who have experienced using facilities or services at Incheon International Airport (IIA). Statistical analysis employed confirmatory factor analysis (CFA) and structural equation modelling (SEM). Results: Research findings show significant impacts of airport service quality on brand trust. Increased brand trust positively influences airport brand image and advocacy. Conclusion: The study emphasizes the aviation industry's potential to boost brand trust through improved airport service quality via users' interactions. Service quality is critical factors in building brand trust. The findings emphasize the critical role of service quality in fostering brand trust. It underscores the importance of user's satisfaction with service quality in fostering brand trust which can lead to brand image and brand advocacy. The aviation industry should formulate policies and strategies to enhance brand trust improved service quality, thereby improving brand image and brand advocacy.

• Journal of the Korean Society for Library and Information Science
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• v.44 no.3
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• pp.103-116
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• 2010

As technology develops, U.S. state archives are using their websites to provide more and more information to state government agencies and the public, and more remote users are accessing and utilizing these websites. This study is the first to investigate how U.S. state archives collect information on their users and use of their archives and how they employ their websites to publicize these activities and their results for their own advocacy. Data was collected by examining and analyzing websites of all U.S. state archives, and the collected data was analyzed by content analysis and NVivo8 software. This study indicates that the websites of most state archives present little information on their users and usage of their archives and that U.S. state archive websites need to employ their websites for advocacy more effectively.

• Journal of Korean social welfare administration
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• v.20 no.1
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• pp.79-105
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• 2018

This study focuses on the features of a social worker affecting advocacy, and identifies the effects of social worker's advocative qualities of professionalism and empathy ability on advocacy. Also, by analyzing the effects of burnout on the relationship between them in the aspect of the social worker's motifs, it intended to suggest implications to improve social worker's advocacy. The analysis data used in this study is a survey on workers of 252 institutions registered in Caritas Seoul. A total of 417 questionnaires were replied, and after excluding insufficient replies, 329 questionnaires were used as final data for analysis. In this study, analysis of structural equation model was used as a research method to verify hypotheses of effects of factors on social worker's advocacy. For this, PLSgraph 3.0 program, based on PLS(Partial Least Square), was used to evaluate the measurement model and structural model. As result of the research, social worker's 'professionalism' such as knowledge, skills, significantly affected advocacy to users(H1), and the 'empathy ability' of the social worker also significantly affected advocacy to users(H2). Here, the 'burnout' of social worker controlled the effects of professionalism on advocacy(H3), whereas it did not control the effects of empathy ability on advocacy(H4).

• Journal of the Korean Society for information Management
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• v.26 no.3
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• pp.89-110
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• 2009

In this research, we attempt to discuss about the subject reference service from a marketing point of view, especially from a perspective of customer relationship management(CRM), and examine how this service actually functions to build the relationships with users of academic libraries, especially with faculty members. To carry out the research, a focus group interview was conducted with subject specialists, and also individual in-depth interviews with faculty members. In addition, we also discuss about characteristics of subject specialists which affect the relationship with the faculty members in a college environment. This study is meaningful as it discussed purposes of and characteristics in subject reference service from user' viewpoint and the perspective of CRM.

• Knowledge Management Research
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• v.25 no.1
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• pp.43-66
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• 2024

In an era where digital technology reshapes brand-consumer interactions, this study examines the influence of Nike's Run Club and Adidas' Runtastic apps on loyalty and advocacy. Analyzing 3,715 English reviews from January 2020 to October 2023 through text mining, and conducting a focused sentiment analysis on 155 'recommend' mentions, we explore the nuances of 'hot loyalty'. The findings reveal Nike as a 'companion' with an emphasis on emotional engagement, versus Runtastic's 'tool' focus on reliability. This underscores the varied consumer perceptions across similar platforms, highlighting the necessity for brands to integrate user preferences and address technical flaws to foster loyalty. Demonstrating how customized technology adaptations impact loyalty, this research offers crucial insights for digital brand strategy, suggesting a proactive approach in app development and management for brand loyalty enhancement

• Korean Journal of Social Welfare
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• v.62 no.1
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• pp.367-389
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• 2010

The purpose of this study is to find out perception types of service practitioners working for intellectually disabled adults on the relationships with their service users who use residential and domiciliary care services. For this purpose, this study adopted two research methods: Q-methodology and survey. This study found out three major types of practitioners' perception on the relationships with their service users. The first is the type of superficial orientation for equal relationship. The second is the type of reflective recognition on the driven relationships by practitioners. The third is that of compassionate at the advocacy for service users. In the result of survey in which respondents are practitioners working in residential care homes, small group homes and community service centers, 48.2% of respondents show the first type, 40.5% the second, 11.1% the third. Recently, in the area of personal social service for the intellectually disabled people, the importance of service users' participation and self-determination in the process of service provision is gaining higher concerns. In this context, making change on relationships between service workers and users is raised as important issue. In this environment, the results of this study could be useful to develop equal and supporting relationships.