• Title/Summary/Keyword: User Internet

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Construction Of The Measurement Model Of User Satisfaction In Internet Shopping Environment -Based On The End-Use Computng Satisfaction Instrument -

  • Kim, Tae-Hwan
    • International Commerce and Information Review
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    • v.8 no.1
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    • pp.3-13
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    • 2006
  • To develop and validate an instrument to measure user satisfaction in Internet shopping environment, the EUCS instrument by Doll and Torkzadeh (1988) was used for this research. The results of the study shows how the main constructs of the model that will eventually interact for the user satisfaction in internet commerce environment. This research will present significant progress towards keeping the End-User Computing Satisfaction instrument relevant and applicable under the Internet shopping environment.

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User Dissatisfaction on the High-Speed Internet Service Quality (초고속인터넷 서비스품질에 대한 이용자 불만도 조사연구)

  • 조성빈;유한주
    • Korean Management Science Review
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    • v.19 no.2
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    • pp.169-178
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    • 2002
  • The growth of Internet usage even accelerated by the spread of high-speed Internet access network such as ADSI is affecting our socioeconomic activities and culture in a great way. Korea is recently reported to be the number one high-speed Internet network subscription per 100 people in the world. In a way to reflect this situation, we collect a moderate size of sample proportional to the population of each region across country and investigate what factors might explain the level of user's dissatisfaction with respect to Internet service they have been receiving. The results indicate that the set of gender, age, Internet usage, service kinds, incoming e-mails, and e-shopping is significantly influencing user's dissatisfaction, in that dissatisfaction is measured in 11 perspectives. In particular, user's age, gender, and e-shopping experiences are considered to be mostly explainable.

A Study on the Effects of User Participation on Stickiness and Continued Use on Internet Community (인터넷 커뮤니티에서 사용자 참여가 밀착도와 지속적 이용의도에 미치는 영향)

  • Ko, Mi-Hyun;Kwon, Sun-Dong
    • Asia pacific journal of information systems
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    • v.18 no.2
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    • pp.41-72
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    • 2008
  • The purpose of this study is the investigation of the effects of user participation, network effect, social influence, and usefulness on stickiness and continued use on Internet communities. In this research, stickiness refers to repeat visit and visit duration to an Internet community. Continued use means the willingness to continue to use an Internet community in the future. Internet community-based companies can earn money through selling the digital contents such as game, music, and avatar, advertizing on internet site, or offering an affiliate marketing. For such money making, stickiness and continued use of Internet users is much more important than the number of Internet users. We tried to answer following three questions. Fist, what is the effects of user participation on stickiness and continued use on Internet communities? Second, by what is user participation formed? Third, are network effect, social influence, and usefulness that was significant at prior research about technology acceptance model(TAM) still significant on internet communities? In this study, user participation, network effect, social influence, and usefulness are independent variables, stickiness is mediating variable, and continued use is dependent variable. Among independent variables, we are focused on user participation. User participation means that Internet user participates in the development of Internet community site (called mini-hompy or blog in Korea). User participation was studied from 1970 to 1997 at the research area of information system. But since 1997 when Internet started to spread to the public, user participation has hardly been studied. Given the importance of user participation at the success of Internet-based companies, it is very meaningful to study the research topic of user participation. To test the proposed model, we used a data set generated from the survey. The survey instrument was designed on the basis of a comprehensive literature review and interviews of experts, and was refined through several rounds of pretests, revisions, and pilot tests. The respondents of survey were the undergraduates and the graduate students who mainly used Internet communities. Data analysis was conducted using 217 respondents(response rate, 97.7 percent). We used structural equation modeling(SEM) implemented in partial least square(PLS). We chose PLS for two reason. First, our model has formative constructs. PLS uses components-based algorithm and can estimated formative constructs. Second, PLS is more appropriate when the research model is in an early stage of development. A review of the literature suggests that empirical tests of user participation is still sparse. The test of model was executed in the order of three research questions. First user participation had the direct effects on stickiness(${\beta}$=0.150, p<0.01) and continued use (${\beta}$=0.119, p<0.05). And user participation, as a partial mediation model, had a indirect effect on continued use mediated through stickiness (${\beta}$=0.007, p<0.05). Second, optional participation and prosuming participation significantly formed user participation. Optional participation, with a path magnitude as high as 0.986 (p<0.001), is a key determinant for the strength of user participation. Third, Network effect (${\beta}$=0.236, p<0.001). social influence (${\beta}$=0.135, p<0.05), and usefulness (${\beta}$=0.343, p<0.001) had directly significant impacts on stickiness. But network effect and social influence, as a full mediation model, had both indirectly significant impacts on continued use mediated through stickiness (${\beta}$=0.11, p<0.001, and ${\beta}$=0.063, p<0.05, respectively). Compared with this result, usefulness, as a partial mediation model, had a direct impact on continued use and a indirect impact on continued use mediated through stickiness. This study has three contributions. First this is the first empirical study showing that user participation is the significant driver of continued use. The researchers of information system have hardly studies user participation since late 1990s. And the researchers of marketing have studied a few lately. Second, this study enhanced the understanding of user participation. Up to recently, user participation has been studied from the bipolar viewpoint of participation v.s non-participation. Also, even the study on participation has been studied from the point of limited optional participation. But, this study proved the existence of prosuming participation to design and produce products or services, besides optional participation. And this study empirically proved that optional participation and prosuming participation were the key determinant for user participation. Third, our study compliments traditional studies of TAM. According prior literature about of TAM, the constructs of network effect, social influence, and usefulness had effects on the technology adoption. This study proved that these constructs still are significant on Internet communities.

Individual Characteristics Affecting User's Intention to Use Internet Shopping Mall (개인 특성이 인터넷 쇼핑몰 사용의도에 미치는 영향)

  • Suh, Chang-Kyo;Seong, Seok-Ju
    • Asia pacific journal of information systems
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    • v.14 no.3
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    • pp.1-22
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    • 2004
  • Technology acceptance model(TAM) has been widely used to predict the end-user's acceptance of a new IT/IS. We used TAM as a theoretical foundation to explain user's intention to use an Internet shopping mall. The theoretical model is tested with the questionnaires from 308 users of an Internet shopping mall. Results show that several individual characteristics such as Internet skills and self-efficacy have a significant impact on user's perception of usefulness and ease of use. Results also show that both perceived enjoyment and perceived usefulness of Internet shopping mall strongly predict intention to use the Internet shopping mall. However, perceived ease of use has no direct influence on intention to use the Internet shopping mall. Personal innovativeness and Internet skills also have a positive effect on perceived enjoyment. Therefore, Internet shopping mall managers have to consider intrinsic motivational factor(enjoyment) as well as extrinsic motivational factor(usefulness). In addition, individual characteristics should be emphasized to form the positive beliefs about using the Internet shopping mall.

Effect of user and information characteristics on internet advertisement attitudes : Theoretical framework and empirical validation (사용자 특성과 광고정보의 특성이 Internet광고태도에 미치는 실증적 연구)

  • 허경도;김정욱
    • Journal of Korean Society for Quality Management
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    • v.30 no.3
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    • pp.94-110
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    • 2002
  • This research focuses on internet advertisement success factors derived from the relevant researches and clarified the concept of user and information characteristics. The corresponding determinants are suggested such as organizational characteristics, user characteristics, and information characteristics. Success factor of internet advertisement is used by user attitude. We then examine the impact of corresponding determinants on the success factors. Hypotheses on their characteristics were tested for 174 persons. The results indicated that organizational characteristic, user characteristic and information characteristic was partly found as a positive impact on the internet advertisement success while quality of innovation and purchase promotion traits were not significant.

Exploring the Influence of the Internet Shopping Mall's Quality Factors on User Trust and Acceptance (인터넷 쇼핑몰이 갖는 품질요인이 사용자 신뢰와 수용에 미치는 영향에 대한 연구)

  • Lee Kung-Chang;Kang Byung-Uk;Suh Bomil;Kim Jong-Uk
    • Korean Management Science Review
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    • v.22 no.1
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    • pp.27-46
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    • 2005
  • As the electronic commerce has grown dramatically, visiting the Internet shopping malls is accepted as one of our daily life. Despite many studies about user acceptance of the Internet shopping malls, it still remains unanswered how the Internet shopping mall's three quality factors such as system qualify, Information qualify, and service quality affect user trust, and eventually user acceptance of the mall. To investigate this issue, we propose a research model in which six external factors such as three qualify factors as well as self-efficacy, subjective norm, and trust have a significant impact on user's attitude and intention to use the mall. After garnering 244 valid questionnaires from users, we analyze them with structural equation modeling. Experiment results show that the Internet shopping mall's three quality factors such as system quality, information qualify, and service quality significantly Influence user trust for the mall, which in turn impacts user's perceived usefulness, attitude toward using the mall. Another external factors such as self-efficacy and subjective norm also influence user's perceived ease of use and perceived usefulness respectively, affecting user's attitude altogether. Implications and further research directions are presented.

An Empirical Study of User Resistance Factors to Internet Banking (인터넷뱅킹의 사용자 저항요인에 관한 연구)

  • Park, Byung-Kwon
    • Journal of Korea Society of Industrial Information Systems
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    • v.12 no.5
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    • pp.86-97
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    • 2007
  • For continuous growth and diffusion of internet banking, it is important to investigate user resistance factors to internet banking. This study investigates the effects of individual characteristics, characteristics of internet banking and service quality factors on user resistance to internet banking. Individual characteristics include self-efficacy of computer, self-efficacy of internet banking, attitude to change, and innovative attitude. Characteristics of internet banking include relative advantage, compatibility, complexity, and perceived risk. Service quality was classified as 5 dimensions of SERVQUAL. The results of this study showed that self-efficacy of computer, self-efficacy of internet banking, compatibility, responsiveness, complexity, perceived risk, reliability and empathy had a significant effect on user resistance to internet banking.

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Possibility of Disclosure of User Information in Internet Explorer (인터넷 익스플로러에서 사용자 정보 유출 가능성)

  • Lee, SangHo;Maeng, YoungJae;Nyang, DaeHun;Lee, KyungHee
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.38B no.12
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    • pp.937-943
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    • 2013
  • Internet Explorer is the popular internet browser the most in domestic. In some version of Internet Explorer, user information could be leaked cause CORS(Cross-Origin Resource Sharing) Internet Explorer support. Different before, without setup a malicious program, attacker can get the user information even account information, credit card usage list and user information with SNS or internet portal site logged in regardless of secure program. Not only Internet Explorer but also mobile browser, it could be. In this paper, we make study of the potential disclosure of user information by attack using CORS, second attack and the way to improvement of vulnerability of CORS.

A Basic Contents Item for the User Interface in the Internet Shopping Mall (인터넷쇼핑몰의 사용자 인터페이스를 위한 기본 컨텐츠 항목)

  • Moon Byung-Koo
    • Journal of Internet Computing and Services
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    • v.4 no.5
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    • pp.31-41
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    • 2003
  • At present, the market size of electronic commerce has increased and also the construction of internet shopping mall has expended. But it raises question about issue that the manpower who develope user interface lack of the comprehensive and systematic approach. For that reason this study identified the main factor of the user interface contents in internet shopping mall and suggested the contents item based on the reliability, safety and ease of uses for the customer. Eventually, the developed basic contents items are company information, the protection policy of private information, user agreement. product information, settlement information, order process, delivery process and customer support.

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Development of an Integrated IoT System for Searching Dependable Device based on User Property (사용자 요소 기반의 신뢰성 있는 기기 탐색을 위한 사물인터넷 통합 시스템 개발)

  • Ryu, Shinhye;Kim, Sangwook
    • Journal of Korea Multimedia Society
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    • v.20 no.5
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    • pp.791-799
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    • 2017
  • With the development of the internet of things, sensor and device are can be applied to various scenario. Overall improving of the dependability index of internet of things is the ultimate goal. And reliability aims to increase the success rate of internet of things service delivery. Many studies about internet of things system have been made on the system to assess a dependability for providing reliable service to user, but it has difficult to reflect the user context for evaluating the device reliability. Also, most do not consider the availability of content information. In this paper, it proposed dependable device searching system in the internet of things environment. This system evaluates device dependability based on device status and measured data. Through the proposed system, it can be provided reliable context information for user-centric service.